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Instagram Algorithm Insights & Tips

The document outlines the Instagram algorithm's ranking factors for different content areas, including Feed Posts, Stories, Reels, Explore Page, and Search & Hashtags. It emphasizes the importance of engagement, user interactions, and content relevance while providing best practices such as posting high-quality content, using relevant hashtags, and optimizing for trends. Overall, it serves as a guide for maximizing visibility and engagement on the platform.

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muddaramunl
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10 views1 page

Instagram Algorithm Insights & Tips

The document outlines the Instagram algorithm's ranking factors for different content areas, including Feed Posts, Stories, Reels, Explore Page, and Search & Hashtags. It emphasizes the importance of engagement, user interactions, and content relevance while providing best practices such as posting high-quality content, using relevant hashtags, and optimizing for trends. Overall, it serves as a guide for maximizing visibility and engagement on the platform.

Uploaded by

muddaramunl
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Instagram Algorithm Breakdown

Platform Area Ranking Factors Best Practices


Feed Posts - Engagement (likes, comments,
shares, saves) - Post high-quality content
- Relationship with followers - Use relevant hashtags
- Content type & quality - Post consistently

Stories - User interactions (DMs, taps,


reactions) - Use interactive stickers
- Time spent viewing - Post frequently
- Stickers & engagement tools used - Encourage replies

Reels - Watch time & replays - Use trending music


- Trends & audio use - Keep videos fast-paced
- Video originality - Optimize for replays & shares

Explore Page - Relevance to user interests - Create viral & shareable content
- Engagement rate - Use niche hashtags
- Post interactions
Search & Hashtags - Relevance to search queries - Use targeted keywords
- Account & post engagement - Optimize bio & username

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