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Based on Annex 2B.6 to DepEd Order No. 42, s. 2016
GRADE 12 –
DAILY School ABAROAN NATIONAL HIGH SCHOOL Grade Level GAS
LESSON Teacher MELODY JAY G. JOVELO Semester 2nd /Q2-Week 1
LOG DISCIPLINE
November 06 - 09, 2023
SENIOR HIGH SCHOOL Inclusive Dates Monday - Friday 3:00 – 4:00 PM Learning Area AND IDEAS
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
At the end of the lesson, the learners are expected to:
I. OBJECTIVES 1. Describe the clienteles and audiences of communication
2. Conduct a survey about the communication needs of the individuals, groups, organizations and communities
3. Appreciate the value of good communication
A. Content Standard The learners demonstrate an understanding of disciplines of communication
B. Performance The learners should be able to demonstrate a high level of understanding of the basic concepts of communication through a group presentation of a situation
Standards in which practitioners of communication work together to assist individuals, groups, or communities involved in difficult situations (e.g., postdisaster, court
hearing about separation of celebrity couple, cyber bullying)
C. Learning 1. identify the goals and scope of 1. identify the goals and 1. identify the goals and scope 2. demonstrate comprehension of
Competencies / communication HUMSS_DIASS scope of communication of communication the principles of communication
Objectives (Write the 12-Ih-28 HUMSS_DIASS 12-Ih-28 HUMSS_DIASS 12-Ih-28 HUMSS_DIASS 12-Ih-29
LC Code)
Clientele and Audience in Communication 1. Characteristic and needs of various types of clientele and audiences 1. Individual 2. Group and
II. CONTENT
Organizations 3. Communities
III. LEARNING
RESOURCES
A. References
1. Teacher’s Guide MELCS, CURRICULUM
pages GUIDE
2. Learners’
Materials pages
3. Textbook pages
4. Additional www.google.com www.google.com www.google.com www.google.com
Materials from DEPED SLM, YOUTUBE DEPED SLM, YOUTUBE DEPED SLM, YOUTUBE DEPED SLM, YOUTUBE
ETULAY, GOOGLE SHOOLAR, ETULAY, GOOGLE SHOOLAR, ETULAY, GOOGLE ETULAY, GOOGLE SHOOLAR,
Learning SCRIBED
Resources Portals SCRIBED, SHOOLAR, SCRIBED SCRIBED
www.slideshare.com www.slideshare.com www.slideshare.com www.slideshare.com
A powerpoint presentation
A powerpoint presentation A powerpoint presentation A powerpoint presentation
B. Other Learning
Resources
These steps should be done across the week. Spread out the activities appropriately so the students will learn well. Always be guided by demonstration of
learning by the students which you can infer from formative assessment activities. Sustain learning systematically by providing students with multiple ways to
IV. PROCEDURES learn new things, practice their learning, question their learning processes, and draw conclusions about what they learned in relation to their life experiences
and previous knowledge. Indicate the time allotment for each step.
A. Revising previous Review: Who are the clienteles and Review: Review the previous through a
lesson or presenting audiences in communication? game entitled “Catch and answer”
What are their Q & A- (3 min) Review the past with specific guide questions. The
the new lesson
characteristics? lesson by answering the students will pass the ball, every
question below: What are the time the music stops, the student
characteristics and needs of will pick a question from the box.
the clientele and audiences of Guide Questions: 1.Describe the
communication? communication process in the
setting of government? 2.Give two
methods of communication in the
private sector setting. 3.In school
setting, give three tools of
communication? (3 mins.)
B. Establishing a Picture Analysis: The teacher will The students will present 4 PICS 1 WORD - (3 min) Have Video Clip Presentation” Guide
purpose for the present pictures of scenarios their conducted survey the learners identify the Questions: 1. Based on the video,
lesson that show different audiences research about the correct term for each set of what did you observe? 2. Can you
and clienteles in communication. communication needs of pictures & tell how give an example of each
Pic 1: Best friends talking to each young adults (18-21 years information is usually communication media? 3.
other Pic 2: Teacher and old) Based on the results of delivered. 1. Government 2. Enumerate three (3) features and
students during class discussion the conducted survey the Private Sector 3. Civil Society 4. uses of communication media.
Pic 3: Manager and employees class will now have a Schools 5. Community (5mins.)
Pic 4: Comedian and the crowd discussion about the needs of
Pic 5: Mayor and constituents clienteles and audiences in
Guide Question 1. What is the communication.
situation shown in each picture?
2. Upon seeing the pictures, can
you easily tell who are the
clientele/ audiences of
communication?
C. Presenting Discussion with Power Point Discussion with Power Point PICTURE ANALYSIS (7 min) The teacher will provide pictures
examples/ instances Presentation on the Presentation on the Needs of The teacher will provide of different communication media
of the new lesson Characteristics of the Clienteles the Clienteles and audiences photos of different settings in channels Ask the class to
and audiences of of communication communication. categorize the pictures according
communication 1. Barangay to:
2. Telecommunications a. Mass media b. New media and
Company 3. An NGO social media c.
(alternative: Mall) 4. National Telecommunications (4 mins.)
High School 5. Church Each
setting will be described
through interactive class
engagement.
D. Discussing new Deepening of Discussion Using Deepening of Discussion Lecturette- 10 min Discussion Discussion on: a. mass media b.
concepts and the same pictures shown by the Guide Question: What are the on the setting, process and new media and social media c.
practicing new skills teacher, the students will common needs of the methods in communication telecommunications (10 mins.)
#1 analyze the characteristics of the different types of clienteles through powerpoint
different kinds of audiences. and audiences in presentation. 1. Why is
communication? communication important in
good governance? 2. What are
the key
E. Discussing concepts Exploration of the topic with Retrieval Chart: Describe the A. Collaboration - 10 min
and practicing new group discussion. Guide need of the different types of Further discussion on
skills #2 Question: Describe the clientele and audiences and the setting, process
characteristics of the different determine the most and methods in Deepening
types of clienteles and audiences of discussion through exploration
appropriate type of communication
in communication: Group of Communication media
communication medium through group
Activity: Group 1 – Individual channels. Group I – Mass media
engagement activity.
Group 2 – Group and Group II – New media and social
The teacher provides media Group III –
Organization Group 3 -
the flow of Telecommunications ( 7 mins)
Community
communication for
each setting. 1.
Government 2.
Private Sector 3. Civil
Society 4. Schools 5.
Community Group
presenter will explain
the process and
methods of
communication
assigned to them
F. Developing mastery Using the graphic organizer, the Using the same groupings, 1. Ask: What are the
(Leads to Formative students will give the the teacher will ask the different methods of
Assessment 3) characteristics of audiences and students to compose a short communication used
clienteles in communication. jingle about the needs of the in different settings?
clienteles and audiences in
communication. Rubrics: See
attached file
G. Finding practical If you were a journalist, would The teacher will provide Collaborative/ Graphic Processing Questions: 1. How can
applications of you have a preferred type of specific situations wherein Organizer – 13 min Explain students be responsible to use the
concepts and skills in audience? Who would it be and communication is needed by how the desired communication now a days? 2.
daily living why? individuals, groups, communication can be How can you use these
organizations and achieved. Present your answer communication skills effectively?
communities. The students using a diagram. Situation A: A 3. Which among the channels of
will identify the needs of each super typhoon is expected to communication you mostly use?
type of clienteles and hit your area Situation B: A (10 mins)
audiences of communication. case of food poisoning was
reported in a large chain
restaurant Situation C: An NGO
wants to encourage healthy
food habits among children.
Guide Questions: 1. What
information/ messages should
be communicated? 2. Who
should be the source of the
message? 3. What
communication channel/s
should be used? 4. Who should
be the receivers of the
messages?
H. Making Why is it important to know the What are the different needs 3 min Ask: What is the Ask the learner: what new learning
generalizations and characteristics of the clienteles of the clienteles and significance of establishing did they develop about the
abstractions about and audiences of audiences of communication? settings, process and methods communication media channels?
the lesson communication? Expected Expected Answer: Different in communication? 1. What is the importance of
answer: Communication can individuals, groups and different communication media
only be effective when communities have distinct Expected Answer: 1. Good channels in mass media, new
communicators take into communication needs. communication ensures that media and social media and
consideration the characteristics Individuals for personal and you are being heard; 2. telecommunications? 2. How do
of their intended clientele and professional advancement, Presents a strong point of view you use it effectively? Expected
audiences groups and organizations in and developing mutual Answer: Communication is a
accomplishing group tasks, understanding; 3. Delivers dynamic process in which humans
lastly, communities consider efficient decisions and strive to convey to one another. It
communication as a form of solutions by providing also serves to understand the
empowerment. accurate, timely and relevant people, environment, animals or
information; 4. Enables an object. (5 mins.)
mutually beneficial solution; 5.
Builds healthy relationships by
encouraging trust and
understanding taking control
of the communication process
I. Evaluating learning 1. Give at least 5 characteristics Distinguish the needs of the ESSAY - 10 min 1. What are the Evaluation: Performance using
of audiences and clienteles of different clienteles and methods of communication rubrics Mass Media – Radio
communication. (5 points) 2. audiences of communication. used in different settings? 1-5 Broadcasting, TV Broadcasting
Which among these 1. Individual 2. Group and 2. How vital is the process of Social Media – Making Blogs
characteristics of clienteles and Organization 3. Community good communication in times Telecommunication – Cellular
audiences in communication is of solving issues and concerns. phone conversation in marketing
the most important thing businesses (7 mins.)
J. Additional activities Write a reflection paper
for application or explaining why is it important
remediation to address the needs of the
clienteles and audiences of
communication.
V. REMARKS
Reflect on your teaching and assess yourself as a teacher. Think about your students’ progress this week. What works? What else needs to be done to help the students learn? Identify what
VI. REFLECTION help your Instructional Supervisors can provide for you so when you meet them, you can ask them relevant questions.
Prepared by: Checked by:
MELODY JAY G. JOVELO SIDNEY D. SALDEVIA
Teacher I Assistant Principal II
School Head
