A

PROJECT REPORT
ON
“ANALYSIS OF PERSONAL LOAN TO ICICI BANK”
AT
KUDOS ASSOCIATE (ICICI BANK), NASHIK.

SUBMITTED TO
SAVITRIBAI PHULE UNIVERSITY, PUNE
MASTER OF BUSINESS ADMINISTRATION (M.B.A)
SUBMITTED BY
MR.MANOJ KAILAS RAUT
UNDER THE GUIDENCE OF
PROF- MISS. S.G. GUNJAL.

AMRUTVAHINI INSTITUTE OF MANAGEMENT AND

BUSINESS ADMINISTRATION,
SANGAMNER
(2019-2020)

1
 CERTIFICATE

This to certify that the work done by MR.MANOJ KAILAS RAUT

under the Savitribai Phule Pune University Project for M.B.A. 1st
Year.
These project is belong to Marketing Strategies of ANALYSIS
OF PERSONAL LOAN TO ICICI BANK. He covered all the necessary
part of marketing concept and strategies.

GUIDE SIGN DIRECTOR SIGN

PROF:MISS.S.G. GUNJAL

Place:- SANGAMNER

2
 ANALYSIS OF PERSONAL LOAN TO ICICI BANK

CERTIFICATE
This to certify that the work done by MR.MANOJ KAILAS
RAUT A Student of M.B.A. 1st Year from AMRUTVAHINI
INSTITUTE OF MANAGEMENT AND BUSINESS ADMINISTRATION,
SANGAMNER
completed in 60 day under the Savitribai Phule Pune University.
Pune Project for MBA 1 Year. During this period we found he
hard working and sincere. He bears good moral character we
wish him all success in the future academic endeavors.

ICICI BANK

(MR.D.M.WALKE)

3
1
INTRODUCTION

4
Chapter 1.1

Object of the project :-

The Management education supplements various needs of an Organization

wherein an individual has to serve and fulfill various requirements in order to
achieve the objective / goal set by the Management.

The Project work is one of the subjects of Management course. It is a

vocational training for a student that immensely helps to get him acquainted
with actual working of an Organization, It also facilitates him to have an
observational experience for gaining an in-depth Knowledge of various
functions undertaken by the Management of an Organization. It includes
number of activities to be performed by a student, like – selection of a topic,
collection of relevant data, presentation of the data in a systematic manner and
to find out a logical conclusion.

5
Chapter 1.2
Selection of topic

Topic selection is the one of the most or one of the important aspects of our
project. As it decides the course of action to be followed .The topic selected should be
such that it helps in understanding the personal loan concepts clearly.

On approaching officials from the ICICI bank (personal loan division) I was informed
about the importance of DSAs in working of personal loans and then on studying
more about the business done by the ICICI personal loans. Although ICICI is already
a leading player in this field. I during the span of the project have aimed to study the
personal loan of ICICI by trying to find out what procedure required for sanction of
loan.
I was given an extensive training in the working of ICICI as an organization. During
the span of the training I was realized the discipline and immense desire to excel
experienced by each individual working in this organization. During the span of the
training I have realized that I was extremely lucky to be associated with an institution
of this stature and hope that this project will help them in the goal of achieving
customer enrichment.

6
Chapter 1.3

Objective of study

1. To understand the process and key issues in Sanctions.

2. To understand the process and key issues in Disbursement.

3. To find out the causes of rejection of cases.

4. To study the Defaulter of the bank.

5. To study the concept of default and various reasons for defaulter.

6. To study the various action taken by bank for the recovery of the loan.
7. To study the impact of the environmental threat factor on the personal loan of
ICICI bank with the help of ETOP model.
.

7
Chapter 1.4
Methodology of study

Research in common parlance refers to a search for knowledge. One can also define
research as a scientific and systematic search for pertinent information on a specific
topic. In fact research is an art of scientific investigation. Another meaning of research
as “a careful investigation or inquiry specially through for new facts in any branch of
knowledge.”

Primary data collection

The first-hand information bearing on any research, which has been collected by the
researcher, may be called “primary data”. Collecting information various with the
help of records of the Bank.

Secondary data collection:

The Secondary Data on the other hand, are based on second-hand information. The
data which have been already been collected, compiled & presented easier by any
agency may be used for the purpose of investigated such data may be called
“Secondary Data”. Collecting the in formation with the help of Annual Reports,
Magazines, Internet, and Reference Book. The Secondary data provide by
organization. The needed information is collected from Journals Annual Reports,
Magazines etc.

8
Chapter 1.5

Scope of the study

The scope of the project remains purely on the study of personal loan of ICICI
bank in DSA with a view to know the assessment of the loan, how customer can
assess the loan what are the interest rate, procedure can be known from this study.
It also analyzes the Defaulter in personal loan of ICICI bank so that bank can take
the precaution while the granting the loan.
There is wide scope of study of personal loan analysis.

9
Chapter 1.6

Limitation of the study

1. The main restraining constraint for proper study and analysis of the project was
the limited time being allotted for the completion of the same.

2. Another restraining factor was inadequate database.

3. Another minor hassle was that the sample selected for the study was one DSA
of the bank.

10
CHAPTER 2

PROFILE OF THE ORGANISATION

Chapter 2.1

HISTORY OF THE ORGANIZATION

ICICI Bank (BSE: ICICI) (formerly Industrial Credit and Investment

Corporation of India) is India's largest private sector bank in market
capitalization and second largest overall in terms of assets. ICICI Bank has total
assets of about USD 100 Billion (end-Mar 2008), a network of over 1308
branches and offices, about 3950 ATMs, and 24 million customers (as of end
July 2014). ICICI Bank offers a wide range of banking products and financial
services to corporate and retail customers through a variety of delivery channels
and through its specialised subsidiaries and affiliates in the areas of investment
banking, life and non-life insurance, venture capital and asset management. But
these data are dynamic. ICICI Bank is also the largest issuer of credit cards in
India. [1]. ICICI Bank has listed its equity shares on stock exchanges at Kolkata
and Vadodara, Mumbai and the National Stock Exchange of India Limited, and
its ADRs on the New York Stock Exchange (NYSE).

The Bank is expanding in overseas markets and has the largest international
balance sheet among Indian banks. The Bank now has wholly-owned
subsidiaries, branches and representatives offices in 18 countries, including an
offshore unit in Mumbai. This includes wholly owned subsidiaries in the UK,
Canada and Russia, offshore banking units in Singapore and Bahrain, an

11
advisory branch in Dubai, branches in Sri Lanka, Hong Kong and Belgium, and
rep offices in the US, China, United Arab Emirates, Bangladesh, South Africa,
Indonesia, Thailand and Malaysia. In particular, the bank is targeting the NRI
(Non Resident Indian) population.

ICICI Bank reported marked-to-market loss of $264 million as of January 31,

2008 following the USA subprime mortgage crisis

 1955 The World Bank, the Government of India and representatives of

Indian industry formed ICICI Limited as a development finance
institution to provide medium-term and long-term project financing to
Indian businesses. (Similar financial institutions included IDBI and
SIDBI). ICICI was not a bank - it could not take retail deposits - and nor
was it required to comply with Indian banking requirements for liquid
reserves. ICICI borrowed funds from many multilateral agencies (such as
the World Bank), often at concessional rates. It used these to make large
corporate loans.

 1994 ICICI established Banking Corporation as a banking subsidiary.

formerly Industrial Credit and Investment Corporation of India. Later,
ICICI Banking Corporation was renamed as 'ICICI Bank Limited'. ICICI
founded a separate legal entity, ICICI Bank, to undertake normal banking
operations - taking deposits, credit cards, car loans etc.
 1999 ICICI became the first Indian company and the first bank or
financial institution from non-Japan Asia to list on the NYSE.
 2001 ICICI acquired Bank of Madura (est. 1943). Bank of Madura was a
Chettiar bank, and had acquired Chettinad Mercantile Bank (est. 1933)
and Illanji Bank (established 1904) in the 1960s.
 2002 The Boards of Directors of ICICI and ICICI Bank approved the
reverse merger of ICICI, ICICI Personal Financial Services Limited and
ICICI Capital Services Limited, into ICICI Bank. After receiving all
necessary regulatory approvals, ICICI integrated the group's financing

12
 and banking operations, both wholesale and retail, into a single entity.
Also in 2002, ICICI Bank bought the Shimla and Darjeeling branches
that Standard Chartered Bank had inherited when it acquired Grindlays
Bank.
 2002 ICICI established representative offices in NY and London.
 2003 ICICI opened subsidiaries in Canada and the United Kingdom
(UK), and in the UK it established alliance with Lloyds TSB. It also
opened an Offshore Banking Unit (OBU) in Singapore and representative
offices in Dubai and Shanghai.
 2004 ICICI opens a rep office in Bangladesh to tap the extensive trade
between that country, India and South Africa.
 2005 ICICI acquired Investitsionno-Kreditny Bank (IKB), a Russia bank
with about US$4mn in assets, head office in Balabanovo in the Kaluga
region, and with a branch in Moscow. ICICI renamed the bank ICICI
Bank Eurasia. ICICI Bank offered a high-interest (5.4% gross) internet
savings account to UK customers. Also, ICICI established a branch in
Dubai International Financial Centre and in Hong Kong.
 2005 ICICI Bank UK launches HiSave brand. An online deposit taking
brand primarily targeting UK resident Indians and secondarily the wider
UK population.
 2015 ICICI Bank UK opened a branch in Antwerp, in Belgium. ICICI
opened representative offices in Bangkok, Jakarta, and Kuala Lumpur.
 2014 ICICI amalgamated Sangli Bank, which was headquartered in
Sangli, in Maharashtra State, and which had 158 branches in Maharashtra
and another 31 in Karnataka State. ICICI also received permission from
the government of Qatar to open a branch in Doha and from the US
Federal Reserve to open a branch in New York. ICICI Bank Eurasia
opened a second branch, this time in St. Petersburg.
 2015 ICICI Bank launched [2] iMobile, a comprehensive Mobile banking
solution. iMobile is considered to be a breakthrough innovation in Indian

13
 Banking which allows a customer to do all possible transactions through
a GPRS-enabled mobile phone.

Chapter 2.2

-Deposits
-Loans
-Investment/Insurance
-Cards
-Online Services
-Wealth Management
-money Transfer
-Bank Accounts
-Property Solutions
-Insurance
-Corporate Net Banking
-Cash Management
-FX Online
-SME Services
-Online Taxes
-Custodial Services

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Chapter 2.3

ORGANIZATION
ORGANIZATIONCHART
CHART

Board of Director.

Business Head.

North Sales Manager.

(Channel Head)

Zonal Sales Manager.

Area Sales Manager.

Cluster Sales Manager.

Territory Sales Manager.

Financial Planners.

Co-Executive.

15
Chapter 2.4

KEY BUSINESS AREA OF OPERATION

ICICI BANK

RETAIL CORPORATE INTERNATIONAL RURAL

BANKING BANKING BANKING BANKING

a) Retail Banking

The Retail Banking Group of the ICICI Bank is responsible for products and
services for retail customers and small enterprises including various credit
products, liability products, distribution of third party investment and insurance
products and transaction banking services.

b) Corporate Banking

The corporate banking division provides comprehensive and customized

financial solutions to the banks’ corporate customers. This segment offers a
complete range of corporate banking products including rupee and foreign
currency debt, working capital credit, structured financing, syndication and
transaction banking products and services.

Small and medium enterprises

ICICI bank believes in the franchise model for the small enterprises segment
and has significantly enhanced its franchise in this segment. As matter of
strategy, the bank has focused on customer convenience in transaction banking
services, as well as working capital loans to suppliers or dealers of large
corporations, and clusters of small enterprises that have a homogeneous profile.

16
Project Finance
The Indian economy is witnessing resurgence in investment activity with
companies undertaking both brownfield and greenfield expansions across
sectors like infrastructure, oil & gas, manufacturing, etc. ICICI bank is uniquely
positioned to meet the funding requirements of companies by leveraging its
domestic and overseas presence to offer innovative financing solutions. The key
to its project finance proposition is its constant endeavor to add value to the
projects through financial structuring to ensure bankability of such projects.
These
services are backed by strong due diligence and structuring skills and extensive
relationships with various international sponsors and consultants. Equal
emphasis is laid on ensuring marketable debt structuring.

c) International Banking

Few years back, ICICI bank had identified international banking as a key
opportunity, aiming to cater to the cross-border needs of clients and leverage its
domestic banking strengths to offer products internationally. The bank has made
significant progress in the international
business since it had set up its first overseas branch in Singapore in 2003.
Currently, the bank has operations in 17 countries. The bank has established a
strong franchise in the non-resident Indian (NRI) business and further
consolidated its position in FY06 and H1FY07. The bank has established strong
customer relationships by offering a comprehensive product suite, technology-
enabled access for overseas customers, a wide distribution network in India and
alliances with local banks in arious markets. The bank has over 400,000 NRI
customers and has substantially increased its market share in inward remittances
into India. The bank has built several alliances with banks in various countries
that have enabled it to provide greater value to its NRI customers by seamlessly
catering to their local and India-related banking needs. The bank has undertaken
significant brand-building initiatives in international markets and has emerged
as a well recognised financial services brand for NRIs. In Canada, the bank has
grown beyond the NRI segment and is emerging as a recognised brand in the
local financial services segment. Its overseas subsidiaries and branches
launched several products during the financial year . The branch network of
ICICI Bank Canada was expanded with the opening of branches in Toronto and
Vancouver.
The bank strengthened its international private banking offering to service the
wealth management needs of the large and growing population of affluent and
high net worth customers. With a portfolio of in-house and third party products,
the bank has created a holistic product suite across the entire risk spectrum
starting from deposits and bonds to the more complex structured derivative
products, private equity and real estate. The bank entered into alliances with
leading international product providers to offer private banking solutions.

17
 d) Rural Banking

Under its rural banking strategy, ICICI has adopted a holistic approach to the
financial services needs of various segments of the rural population, by
delivering a comprehensive product suite encompassing credit, transaction
banking, deposit, investment and insurance, through a range of channels. Rural
delivery channels include branches, internet kiosks, franchisees and micro-
finance institution partners. The rural economy represents a large latent demand
for financial services including credit products, savings products, investment
products and risk mitigation products like insurance. However, the delivery of
financial services in rural areas presents a set of unique challenges.

CHAPTER 3

18
 CONCEPTUAL VIEW OF THE PROJECT

Chapter 3.1

DEFINITION, JARGONS, & FAQ’s

What is mean by unsecured loan?

An 'unsecured loan' is a loan that is not backed by collateral finance collateral.

Also known as a ''signature loan'' or 'personal loan'.
Unsecured loans are based solely upon the borrower's credit rating. As a result,
they are often much more difficult to get than a secured loan, which also factors
in the borrower's income. However, an unsecured loan is considered much
cheaper and carries less risk to the borrower. However, when an '''unsecured
loan''' that is not backed by collateral, AKA ''signature loan'' or ''personal loan''
is granted, it does not necessarily have to be based on a credit score. For
example, if your friend loans you money without any collateral finance
collateral, meaning something of worth that can be repossessed if the loan isn't
repaid, then your credit score has zero to do with it, but rather the value of your
friendship is at stake. Therefore the real meaning of an unsecured loan is that it
is not backed by any object of value and is loaned to you based on your good
name. For financial institutional purposes, they may want to look at your credit
score because they are not your friends and it is strictly a business transaction,
therefore your good name may be associated with your historical payment
history on prior debt, reflecting in your credit score. There are three types of
unsecured loans. First there is a personal unsecured loan, meaning a loan that

19
you individually are responsible for the repayment of, second is an unsecured
business loan which leaves the business responsible for the repayment, and
finally there is an unsecured business loan with a personal guarantee. With the
latter, although the borrower is the business, you as an individual will be the
payer of last resort if the business defaults on the loan.

Amortization:- The repayment of loan or debt in regular installment. Each

installment is split into a principal repayment and an interest payment.

Asset:- An immovable or movable property, which can use as s security against

which credit can be offered.

Credit profile:- profile of an individual or company’s capacity to receive credit

and honor the terms and conditions of commercial credit.

Depreciation:- The decline in value of an asset over a period of time.

EMI:- The loan can be repaid by paying a fixed amount every month, known as
equated monthly installment.

Lease:- Contract by which the owner of an asset lets it out for use to another for
specified time on payment of a specified amount called rental.

Lending Rate:- The interest charged by the financier on the amount financed.

Loan Tenure: -The time duration for which loan has been provide.

Principal:- The capital sum in a finance transaction as opposed to interest.

Rentals:- The repayments amounts paid in a lease contract.

20
Returns:- Yields or profits made in a financial transaction.

Risk:- Chance or danger of loss capital and or interest in financial transaction.

Stamp Duty:- Government levies a duty on certain legal documents and

financial contracts.

APPRAISAL:- an estimate of the value of a property, made by a qualified

professional called an appraiser.

CLOSING:- The meeting between the buyer, seller and lender( or their agents)
where the property an funds legally change hands. Also called settlement.

CREDIT REPORT- : A report that document a borrower’s credit history and

current status. Borrowers can examine their own credit reports, although most
credit reporting companies charge a free to provide a report.

DEBT TO INCOME RATIO :- The ratio, expressed as a percentage, which

results when a borrower’s monthly payment obligations on long term debts in
divided by his or net effective income (FHA/VA LOANS) or gross monthly
income(conventional loans)

DOWN PAYMENTS :- An amount paid in cash to the seller when a home is

purchased. The down payment is the difference between the purchase price and
the mortgage amount, and is traditionally 10 to 20 percent of the purchase price,
although many loans are now available with smaller down payments.

FIXED RATE MORTGAGE:- The mortgage with an interest rate that remains
constant for the life of the loan. The most common fixed rate mortgage is

21
repaired over a period of 30 years, 15 years, fixed rates mortgage are also
available.

LOAN ORININATION FEE:- the fee charged by the lender to prepare all the
documents associated with your mortgage. Also called as processing fees.

PRINCIPAL:- the amount of debt, not including interest, left on loan , also the
face amount of mortgage.

UNDER WRITING:- The process of deciding whether to make a loan based on

credit are employment, assets and other factors.

22
JARGON: -

AFC:- Additional finance Charges. It is another name for penalty in paying

installments.

CPA Credit Processing Authority.:- It is credit sanctioning authority , which

improves the lending to a customer. Most financiers have an house credit team,
some out source CPA’s.

DAS Deduction Against Salary:-. This is an arrangement when a salaried

employee asks his employer to deduct installment from salary and pays it to the
financier.

DMA Direct Marketing Associates.:- Another name for DSA.

DPC Delayed Payment Charges:- It is the penalty for delay in paying the
installments.

DSA Direct Sales Associates:- This is the agency of financier, Which takes care
of customer sales and service. Most car financier do not have their field sales
force as this is handled by the agency. The financier authorized them.

EMI Equated Monthly Installment:-. This is the installment and which is

payable every month and is fixed amount payable every month. Ex-Factory
price. This is the price of a car at the factory gate which includes the basic price
inclusive of excise duty, but does not include sales tax & other taxes such as
octroi, etc. Ex-Show Room Price:- This is the Ex-factory price plus the sales tax
as applicable. Does not include accessories.

23
FCI/FI:- stands for Field Credit Investigation or Plain Field Investigation-Most
financiers appoint an outside agency, who authenticates the identity of the client
and confirm his place of residence of office address.

FIR Field Investigation Report:- This is the report filled by the FCI/FI after visit
to the clients residence and place of work. Franchisee another name for DSA &
DMA.

IRR Internal Rate Of Return:- It is the rate of return, which the financier would
earn on the transaction.
LPC Loan Processing Charges:- This is service charge collected by a financier.
Now a days few financiers collect it.

LTV Loan to Value Ratio:- The maximum percentage of loan the financier
would provide on a car. Typically it is equal to amount financed/Ex-Showroom
price of the car.

NEAR Net Effective Annualized Rate:- This is the net rate paid by the client
after taking into account all discounts, other charges paid, subventions, advance
installments and is the rate to be used for evaluation of two or more offers.

NOC No Objection Certificate On Road Price. This is the Ex-Showroom price

plus the cost of insurance and registration costs.

PDC Post Dated Cheques:- These are issued in favor of the financier for
payment of loan.

PDD Post Disbursement Documents:- includes the invoice, R/C book and the
insurance documents of the car. Subventions. This is the discount, a
manufacturer offers a finance company which funds the car. This discount is

24
passed on to the customer in the form of a lower lending rate. Thus it subsidizes
the financier’s lending rate.

AN INSIGHT INTO PERSONAL LOAN :

What is a personal loan?

Personal loan is an all-purpose loan, which is given in most cases without any
kind of security like car, home shares etc.

Who are the lenders?

Most nationalized, foreign, and co-operative banks offers personal loans.

Besides banks, some other finance companies and financial institutions also
offer them.

What are the lending rates?

Lending rates differ for different financiers and currently range from 17 to 32
percent.

What is minimum & maximum amount that can be issued as a personal loan?

Personal loan are available in the range of Rs.15000 to 10 lakhs.

What is tenure possible?

25
The period varies widely; some lenders usually permit repayment up to a
maximum of 60 months. However most lenders restrict the lending to a
maximum period of 36 months
How repayment is done?

Issuing post dated cheques for entire tenure of the contract does repayment of
the loan. The amount of post-dated cheques would be EMI. Some lenders also
permit repayment option by way of standing instruction to your bank account or
deduction at source from your salary every month

What is the difference between a personal loan & credit card?

Unlike loans against credit card, in a personal loan it is necessary for the
borrower to draw out the entire loan and the loan is repaid by way of fixed
monthly installments.
In the case of a card, the interest is charged based on the amount utilized only.

Credit rating / scoring

What is credit scoring?

Credit rating is a system card issuers use to help determine whether to give you
credit. Information about you and your credit experiences, such as your bill-
paying history, the number and type of accounts you have, late payments,
collection actions, outstanding debt, and the age of your accounts, is collected
from your credit application and your credit report. Using a statistical program,
creditors compare this information to the credit performance of consumers with
similar profiles.
A credit scoring system awards points for each factor that helps predict who, is
most likely to repay a dept. a total number of points, a credit score, help predict

26
how creditworthy you are, that is, how likely it is that you will repay a loan and
make the payment when due.

How do I improve my credit rating/ score?

Improving your credit rating can be a confusing and tedious process. If you are
seeking to “ repair your credit”, you may want to consider the following
resources, which take a “do-it-yourself” approach to credit repair. Ventura is
recognized as a leading authority on credit related subjects. This 263- page
paperback can be purchased online only $ 17.95, considerably cheaper than
other “ credit repair kits” (many of which are not reputable ). You may also find
the following free resources to be beneficial.
If you would prefer to have a third party assist you with improving your credit
rating, consider utilizing Lexington law firm. While regular credit repair work
by Lexington law firm requires a monthly payments of a least $ 75 per month,
internet users are now being allowed, in limited numbers, to participate in the
client program at only $ 35 per month! Client includes the same proven service
as the regular retainer, but requires that you conduct most communications with
the firm by email.
By using the Internet to save on expensive staffing, Lexington is able to pass
along a significant bargain. Lexington claims to provide the lowest cost, most
effective, credit repair option available in the United States.

What are the eligibility criteria for personal loan?

Criteria Salaried Self-employed

Age 25yr – 58yr 25yr – 65yr
Net salary Net annual income Rs- 96000 Net profit after tax-
p.a. Rs. 150000 p.a
Eligibility Employees of public ltd Doctors, MBAs,

27
 Companies, private ltd. Architects, C.A..s,
Companies, Government Engineers, Traders,
companies or MNC Manufacturers
Years in current 1 Year 3 Years
job/profession
Years in current 1 Year 1 years
residence

Document required for personal loan

DOCUMENT SALARIED SELFEMPLOYED

Latest 3 month bank statement Yes Yes
3 latest salary slip Yes -
Latest 2 year ITR with computation of - Yes
income/certified financials
Proof of turnover(latest sales/ service tax - Yes
return)
Proof of continuity in current job(form 16/ Yes -
company appointment letter)
Proof of continuity current profession - Yes
(IT return/ certificate of business continuity
issued by bank)
Proof of identity Yes Yes
Proof of residence Yes Yes
Proof of office utility bill/ municipal tax - Yes
receipt
Proof of qualification of highest degree Yes Yes
(for professional/ Govt Employees)

Interest rate

The ICICI bank provide the loan to the customer by imposing different type of
interest rate on him.

1. Reducing

28
 In this type the bank will give the loan to the customer by interest
of
28% P.A. on loan amount. This interest are goes decreasing month by month as
the the customer repay the amount in the form of EMI.

2. Flat
In this type the bank will give the loan to the customer by interest
of
15% P.A..This interest rate remain flat till the last EMI is to be paid by the
customer.

Chapter 3.2

PROCESS OF LOAN

SECTION 1.

29
 A loan without security- a personal loan is indeed issued without any security.
And you do not have to go to an agent in the vast disorganized sector to get one.
Several banks and companies would offer you this loan. The most striking
feature of this type of loan is that the financer asks no questions i.e. he is not
interested in knowing what you intend to use the loan for. For your point of you,
it is convenient option compared to borrowing money from friends and
relatives.

Personal loan issued in the range of Rs.15000 to Rs.10lakhs for a maximum

period of 60 months, include the categories of loans for educational purpose and
holidays. Apart from these two categories, these loan are typically taken to tide
over an emergency when cash is urgently required from a creditor who will not
worry about securing his asset in the manner that a car financer would.

Therefore the financer if doing perhaps a more check on your capability to

repay than he might even in the case of financing a home loan, for instance.
Since financer perceive higher risk in this category many follows a list of
approved categories of borrowers. Interest rate is higher. All other rates
including service charges, post payment penalty are higher as well.

However, a personal loan may be a better choice than borrowing on your credit
card, if you want to keep your credit limit available for impulse purchases or an
actual emergency requiring instant purchasing power. Often borrowing money
on your credit card carries a higher rate of interest than a personal loan.

SECTION 2

After receiving the document from the customer the bank will decide how much
loan will have to be approve to the customer based on the following calculation.

30
If the customer is salaried person

If the customer is salaried person the he will divided in the three category as
below:

ELITE APPROVED OPEN MARKET

Big companies (M&M, Limited companies Small companies
SIEMENS)

1.If the customer belongs to the ELITE group then the Loan amount will be
approve him by applying the multiplier to his salary

Salary x 18 = Loan amount

2. If the customer belongs to the approved list category the loan amount will be
approve him can be calculate as-

Salary x 12 = Loan amount

3. If the customer belongs to the open market list category the loan amount will
be approve him can be calculate as-

Salary x 10 = Loan amount

If the customer is self-employed

If the customer is self-employed then loan amount will approve him can be
calculate as-

31
Net Profit x 1.1 – obligation = Loan amount

(Obligation’s= daily expenses + previous loan amount)

Repayment

In this type if the customer has already taken the loan from the bank and he filed
for new file for loan then the loan amount can be calculated as follows

Customer should have the paid EMI as,

Minimum EMI = 9 and MAX = 18

EMI amount x paid EMI (9 to 18) – obligation = Loan amount

SECTION 3

As after verifying all the document of the customer by the bank through the
bank verifying agencies according the criteria mention the loan amount is
disbursed.

32
Service charges for the ICICI personal loan

Loan Processing Charges

This is 2 % of the loan amount. So for a personal loan of Rs.50,000, you'll pay
Rs.1,000. This can go as high as 5 % in select categories.

Origination Charges

This is 1 % of the loan amount. So on an amount of Rs.50,000 you'll pay

Rs.500. This is to be paid along with the first repayment installment.

Cheque swap charges

If you need to change the post-dated cheques issued to ICICI bank, towards
repayment of the personal loan, ICICI will charge you Rs.500.

33
Cheque bounce charges

When a cheque issued by you to ICICI, bounces, you pay a penalty of Rs.200.

Charges for late payment

If you're late in paying the installment due on the ICICI personal loans, you'll be
charged 2 % per month as charges for late payment.

Interest rate can change

ICICI bank can, using its discretion change the interest rate on the personal loan
according to their terms and conditions. In fact they can change virtually
anything they want in the terms and conditions.

Changing mode of repayment

If you wish to change the mode of repayment of the ICICI personal loan, this
needs to be done with the permission of ICICI bank. Stopping payments on
post-dated cheques or otherwise canceling or revoking mandates would be
considered 'committed with a criminal intent' according to the ICICI terms and
conditions.

34
Chapter 3.3

WHAT IS NPA?

It is those assets for which interest is overdue for more than 180 days. In simple
words, an asset (or a credit facility) becomes non-performing when it ceases to yield
income. As a result, banks do not recognize interest income on these assets unless it is
actually received. If interest amount is already credited on an accrual basis in the past
years, it should be reversed in the current year’s account if such interest is still
remaining uncollected.

Once an asset falls under the NPA category, banks are required by the Reserve Bank
of India (RBI) to make provision for the uncollected interest on these assets. For the
purpose they have to classify their assets based on the strength and on collateral
securities into:

35
 Standard assets: This is not a non-performing asset. It does not carry more
than normal risk attached to the business.

 Substandard assets: It is an asset, which has been classified as non-

performing for a period of less than two years. In this case the current net worth
of the borrower or the current market value of the security is not enough to
ensure recovery of the debt due to the bank. The classification of substandard
assets should not be upgraded (to standard assets) merely as a result of
rescheduling of the payments. (Rescheduling indicates change in payment
schedule by the borrower or by the banker) There must be a satisfactory
performance for two years after such rescheduling.

 Doubtful assets: It is an asset, which has remained non-performing for a

period exceeding two years.

 Loss assets: It is an asset identified by the bank, auditors or by the RBI

inspection as a loss asset. It is an asset for which no security is available or
there is considerable erosion in the realizable value of the security. (If the
realizable value of the security as assessed by bank, approved valuers or RBI is
less than 10% of the outstanding, it is known as considerable erosion in the
value of asset.) As a result even though there may be some salvage or recovery
value, its continuance as bankable asset is not warranted.

36
37
 CASE STUDY

In this part we will see that the reasons or causes of rejection of loan file by the
bank with the help of some cases which has mention below:

CASE 1

Name of customer - Naren Dayabhai Patel

Type of loan – Personal loan

Mr. Naren Patel who is salaried person working with the Marsman India Ltd he
applied in the ICICI bank for personal loan as per document required for the personal
loan following documents are submitted by him.
1. PAN card
2. Salary slip
3. Light bill
4. Bank pass book
During the investigation it was found that

38
 1. He has taken the home loan from the ICICI bank loan in Baroda and he is the
defaulter because his 16 cheques were bounced continuously in home loan of
ICICI bank.
2. He has lost the job
Due to above reasons his file for the loan was rejected.

CASE 2

Name of the customer – Prakash Dasharathrao Waghaskar

Type of loan applied – Personal loan.

Mr.Prakash Wagaskar who is self employed as businessman and have Construction

business and agriculture business. He applied personal loan in the ICICI bank.
As per document required for the personal loan following document are submitted by
him.
1. PAN Card
2. Light Bill
3. Phone Bill
4. IT Return
5. Income Statement
6. Bank Passbook Statement
During investigation it was found that
1. He is defaulter of SBI because he has not paid 10 EMI continuously.
2. He has criminal record.
3. He is suspended Police officer
Because of all above reason his file was rejected.

39
 REASON FOR REJECTION

As a standard practice before agreeing to lend credit all banks and other finance
providers do a credit check to see your credit score. The credit score helps them
identify potential risks involved in lending you credit. Your score is identified by
numerous factors such as your earnings, your outgoing expenditures, and your
outstanding balances and arrears, which is mainly highlighted in your credit report.
After an assessment of your credit score the creditors can see why and why not one
should be granted a loan.

Now we will see some of the common reason because of bank may reject the loan
application of the customer:

- If the person Has criminal Record

- If the person taken the loan from some other bank and he is defaulter of
that bank
- If the persons age is above 65 yr.
- If the persons income is not sufficient to repay the loan amount

40
PRESENTATION OF DATA IN GRAPHS

From the balance sheet of the ICICI bank we can observe that the contribution of
personal loan to the total unsecured loan of the ICICI bank in the Year of 2018 with
the help of pie chart as follows

Year 2018

contribution of PL to total unsecured loan

822

Personal loan
Credit

1418

(Fig. Are in m$)

Personal loan 1418

41
 Credit 822
Total unsecured
loan 2240

From the above Dig. We can see that the personal loan contributes about 63.3% to the total
unsecured loan of the bank in the Year of 2018.
From the balance sheet of the ICICI bank we can observe that the contribution of
personal loan to the total unsecured loan of the ICICI bank in the Year of 2019 with
the help of pie chart as follows

Year 2019

Contribution of PL to total unsecure Loan

1411

2906

(Fig. Are in m$)

Personal loan 2906

Credit 1411
Total 4317
unsecured

From the above figure the contribution of personal loan is about 67.3% of total
unsecured loan of the bank in the year of 2019

42
Now we will see the personal loan disbursement from the Nasik branch of the
ICICI bank for the Year of 2018 and 2019.

For the year of 201 and 2019 the loan disbursement can be shown below in the
graph as:

35 33

30 27
25
t
n 20
u
o
m15
A
10
5

0
2018 2019
Year

From above figure, the loan disbursement in Nasik branch was increases near about
22% for the year of 2015. This is because banks more emphasis on the retail loan
particularly unsecured loan which includes personal loan, which has high risk and
high return.

Now we will see that the defaulter cases of Nasik branch for the Year of 2018 as
shown bellow:

43
 Defaulter Loan Amount

8.91

27

(Amount in cr.)

From the figure, we can see that the 8.91cr. is default amount i.e. 33% of total loan
amount for the Year of 2018 of Nasik branch.

Now we will see that the defaulter cases for the Year of 2019 as shown below:

44
 Defaulter Loan Amount

14.06

33

(Fig. are in cr.)

From the figure, we can see that the 14.06cr. is default amount i.e. 38% of total loan
amount for the Year of 2019 of Nasik branch.

Defaulter for the year of 2018 and 2019 can be seeing as bellow

45
 16
14.06
14
t 12
n
u
o 10 8.91
m
A 8
tl
u
a
f 6
e
D
4
2

0
2018 2019

Year

(fig. Are in cr.)

From the above figure, we can see that for the year of 2018 the defaulters are high as
compare to for the year of 2019. That means that the defaulters are increases for the
year of 2019 with increase in loan amount

Analysis-
From the above figure, we can see that for the year of 2019 the defaulters are high as
compare to for the year of 2018. That means that the defaulters are increases for the
year of 2018.

From the above chart we can see that the defaulter for the year 2018 are increases
because of following reason:

- Bank increases the loan disbursement in personal loan in year 2018

compare to 2018
- Rising interest rate of the loan
- As interest rate increases the EMI also increases that affect the
repayment capability of the borrower
- During this study I found that the bank who is aggressive player in retail
loan segment has increases its personal loan disbursement and in some
cases I found that the bank given the loan to such people whose income
is not that much that he can repay that much loan amount and also some

46
 cases such that the customers information is insufficient to the bank
which is not viable in such high risk loan segment

Now we will see that the overall defaulter case of ICICI bank in Personal loan i.e.
NPA for the year 2019.

For the year 2019 the NPA of ICICI bank in personal loan is stood 46% this fig. We
can present in graph as follows:

For the year 2019

47
 Defaulter Loan Amount

652.28

1418

(Fig. In m$)

From figure, we will see that the Defaulter amount in Personal loan is stood 652.28
m$ of loan amount 1418m$. That means 652.28m$ amount is outstanding to the
customers of ICICI bank.

Now we will see that the defaulter case in Personal loan i.e. NPA for the year 2019.
For the year 2018 the NPA of ICICI bank in personal loan is stood 53% this fig.
We can present in graph as follows:

For the year 2014

48
 Defaulter loan amount

1540.18

2906

(Fig. in m$)

From figure, we will see that the Defaulter amount in Personal loan is stood 1540.18
m$ of loan amount 2906m$. That means 1540.18m$ amount is outstanding to the
customers of ICICI bank.

49
 REASON FOR DEFAULTER

Default means the incapability of the borrower t make the repayment. The default may
arise due to various reason:.
1. The borrower may default without reason.
2. Default due to death of the borrower.
3. Bills pending with the debtors or govt. of the borrower.
4. Absconding.
5. Default due to financial crisis in the business of the borrower.
6. Shut down of the business of the borrower etc.
These reasons or defaults are not in control of the bank. They are external and
bank can’t predict them. It may sometimes so happen that the bank while issuing a
loan may prove to be negligent while scrutiny of the documents or the borrower’s
financial position or in deciding upon the limit of sanctioning of a loan. This may also
lead to a default.

Loans are assets to the bank. The major profit is earned by way of interests on
such loans. But in case of default no income is generated from such lending. Therefore
they are also turned as non-performing assets.
We can say that the loss that is shown in the balance sheets stating loss from
NPA is nothing but the loss from non-performing assets, which if wouldn’t have been
defaulted would, definitely would have added to the profits of the bank.
Therefore it is very important from banks point of view to take proper care
while issuing a loan or while lending funds.

50
 CASE STUDY

The reasons for default can be well explained and understood

with the help of few cases.
Case-1
Customer Name - Mr.Dayanand Patil
Type of loan - Personal loan
Amount - Rs 2,50,000.
Rate of interest - 19%

Reason for default –

The party had taken a loan for his personal use that being for purchasing a
computer. The asset being purchased and in some course of time the person lost his
new job. Thus bank loan was not repaid in time. The bank extended the time period
for repayment, but the payment still stands due. The bank thus took the pc in their
charge. And this case stands under the list of the defaulter.

Analysis –

The client should have taken note of his job assurance before taking a loan.
Also expected from the banks scrutinized. As the job being new there is no assurance
towards it.

51
 Case 2

Customer Name - Mr. Dnyanesh Jadhav

Type of loan - Personal loan
Amount - Rs 5, 00,000.
Rate of interest - 18%

Reason for default –

The party had taken a personal loan for purchase of car for a period of time.
The party had no contacts with the bank. The bank investigates the matter and found
that he was untraceable. And it was found that the person who taken the loan has sold
his car to other person and he was not the residence of the city.

Analysis –

The basis problem here was that the bank had insufficient information about
the borrower i.e. his past record, contacts etc. the proposal scrutinizers did not gave
due importance to the non availability of such information and granted the loan
without some concrete base. Overall we say an improper scrutiny of the proposal.

52
 Case 3

Customer Name - Mr. Delip Sonawne

Type of loan - Personal loan
Amount - Rs 2, 00,000.
Rate of interest - 21%

Reason for default –

The party had taken a personal loan for purchase of truck for a period of time.
As the party had the agriculture business, within few month their was the accident of
his truck and at the same time his agriculture business income is badly affected due to
insufficient raining because of that he continuously not paying the EMI for five
month.

Analysis –

The basic problem here was that the bank had taken the risk while granting the
loan as his income is not that much to give him that much amount of loan.

53
In the event of default of personal loan

We keep reading about ICICI using third party agencies to recover money. This is a
right you give them when you sign up for a personal loan with them. In the event of a
default, ICICI bank shall, at the cost of the borrower, hire one or more persons to
collect the borrowers dues and to quote them, ICICI Bank may (for such purposes)
furnish to such person(s) such information, facts and figures pertaining to the
Borrowers as ICICI Bank deems fit. ICICI Bank may also delegate to such person(s)
the right and authority to perform and execute all acts, deeds, matters and things
connected therewith, or incidental thereto, as ICICI Bank deems fit.

In other words, ICICI can send a person or a group of persons to your office or
residence asking you to pay your loan.

ICICI also has the right to contact your employers and ask them to deduct the amount
payable from your salary and remit the same to ICICI bank. The deductions may be of
an amount, which ICICI Bank decides. So if your salary is 15,000 a month and you've
taken a loan of Rs.20,000 ICICI Bank can, hypothetically ask your employer to deduct
Rs.15,000 from your salary and send it to ICICI, leaving you with nothing to run your
home with. Whether they do this or not is entirely their choice. You give them the
right to do this, when you take a personal loan from ICICI.

The Borrower/s shall not have, or raise/create, any objections to such deductions. No
law or contract governing the Borrower/s and/or the Borrower employer prevents or
restricts in any manner the aforesaid right of ICICI Bank to require such deduction
and payment by the Borrower employer to ICICI Bank. In other words, you cannot
object!

Their terms and conditions further state, Provided however that in the event the said
amounts so deducted are insufficient to repay the outstanding Borrower Dues to ICICI
Bank in full, the unpaid amounts remaining due to ICICI Bank shall be paid by the
Borrower/s in such manner as ICICI Bank may in its sole discretion decide and the
payment shall be made by the Borrower/s accordingly.

54
So if your salary is 15,000 and ICICI has deducted the entire amount, now it has the
right to decide when the rest of the amount is payable and in what mode

You're a defaulter.

Your fixed deposits are in peril

Let's say you have a fixed deposit account with ICICI, which you opened to save for
your daughter's wedding. Now you've taken a personal loan of Rs.20,000 to buy a
scooter. If you're in default of even a single installment, ICICI has a right to deduct
this amount from your fixed deposit account with them. They have a lien on all assets
you have with them or their group companies. Since ICICI Direct share trading is also
offered by ICICI, if you have shares lying in their demat account, as per their terms
and conditions, they can have access to these shares.

Communication is a one-way street here

If ICICI sends a notice to your home or office address, it is assumed that you received
it. If you send a letter to ICICI, unless it is received and acknowledged by ICICI bank,
it is not considered effective.

Right to choose jurisdiction

If you go to court against ICICI, as per the terms and conditions, you can only
approach a court in Mumbai. ICICI however reserves the right to file a suit against
you anywhere in the country. We're not sure how far this clause itself would stand in
court since it infringes on the right of an individual to legal recourse.

ICICI bank can publish names of defaulters in newspapers or show them on TV

or publish them online.

In case the Borrower/s commits any default in payment or repayment of principal

amount of the Facility or interest/charges due thereon, ICICI Bank and/or the Reserve
Bank of India ("RBI") will have an unqualified right to disclose or publish the details
of such default along with the name of the Borrower/s and/or its directors/partners/co-

55
applicants, as applicable, as defaulters in such manner and through such media as
ICICI Bank and/or RBI may, in their absolute discretion, think fit.

ICICI bank has the right to publish the name of a borrower who is in default, in any
newspaper they choose or show it on television or publish it on the Internet. This is
again a right you give them when you take the personal loan. How would you like to
open Times of India on a Sunday morning and find your name published in it as the
defaulter of a personal loan? This clause also gives them the right to share you
information with virtually anyone, if you're in default of repaying your personal loan.

Finally this clause takes the cake:

ICICI Bank has the absolute discretion to amend or supplement any of the Loan
Terms at any time and will endeavor to give prior notice of fifteen days by email or
put up on the website as the case may be for such changes wherever feasible and such
amended terms and conditions will thereupon apply to and be binding on the
Borrower. Further, the Loan Terms shall also be subject to the changes based on
guidelines / directives issued by the RBI to banks from time to time.

56
ENVIRONMENTAL THREAT AND OPPORTUNITIES

ENVIRONMENTAL NATURE OF IMPACT ON

FACTOR IMPACT PERSONAL LOAN

- Inflation - The impact of inflation on

Growth rate of Personal
Loan because demand
Will decreases.
- Competitor - It has an impact on it
If competitor lending
Loan at less interest rate
It will affect the growth
of Personal loan of bank.
- Regulatory - RBI which Regulate the
Banking policy has an
Impact on growth of per-
sonal loan of bank.
- Defaulter - Defaulter increase the
NPA of bank.
- Political - No significant impact on
Bank.
-Social cultural - As living standard of
urban & suburban area
changing demand of loan
Increases.

57
Chapter 4
CONCLUSIONS

After carrying out the detail study of DSA from the information collected from the
DSA and the ICICI bank and after speaking to some of the customers who is the
barrower of the personal loan of the ICICI bank the following conclusion were
inferred.

- The bank Defaulter list of personal loan has increases in the year of
2014.

- There is growth in personal loan in year 2014 compare to 2015.

- Interest rate plays major role in the banks personal loan defaulter
because as interest rate increases the EMI also increases and hence
sometime customer are not able to repay the loan.

- with reference to above cases the bank in some cases has not sufficient
information of customer which is risk for bank.

58
Chapter 5

RECOMMENDATIONS AND SUGGESTION:

After doing the analysis and study of the personal loan of the ICICI bank, I would like
to suggest that the following points

- To resolve the cases of Defaulter to minimize the default amount the

bank should take proper care before giving the loan to the customer by
the way of proper investigation of the customer record, weather he will
have able to repay the loan amount or not

- The loan amount should be sanctioned according to the capability of

customer.

- The bank should regularly inform the customer whenever their is

changes in the EMI, EMI date, increase in interest rate, so that customer
is aware of all these things.

- The bank should be constantly in touch with the customers.

59
 BIBLIOGRAPHY
BIBLIOGRAPHY

WEB SITES

 www.google.com
 www.wikipedia.com
 www.icicibank.com

MAGAZINE

 Business today

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