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Abinayaar (2 1)

Abinayaa R is a Senior Digital Marketing Executive with over 2 years of experience in SEO, social media engagement, and Google Analytics. Currently working at Agira Technologies, she manages digital marketing activities, performs SEO tasks, and creates content for social media. She holds an MBA in Finance and Marketing and has certifications in digital marketing tools.

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chiranjeevihr27
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46 views2 pages

Abinayaar (2 1)

Abinayaa R is a Senior Digital Marketing Executive with over 2 years of experience in SEO, social media engagement, and Google Analytics. Currently working at Agira Technologies, she manages digital marketing activities, performs SEO tasks, and creates content for social media. She holds an MBA in Finance and Marketing and has certifications in digital marketing tools.

Uploaded by

chiranjeevihr27
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

ABINAYAA R

SENIOR DIGITAL MARKETING


EXECUTIVE

+91 7550144158 [Link]/in/abinayaaram/

abinayaaram@[Link] Chennai, TamilNadu

PERSONAL PROFILE

Senior Digital Marketing Executive with 2+ years of experience working in SEO, Social media
engagement, Google analytics. Responsible for driving traffic and boosting audience engagement with
dynamic marketing strategies and campaigns.

SKILL SETS CERTIFICATIONS TOOLS

SEO (On-Page& Off-Page) Fundamentals of Digital Google Analytics


SEM Marketing Google Tag Manager
Social Media Marketing Google Analytics for Google Search Console
Social Media Optimization Beginners Google Ads
Google Analytics, Google Tag Google Ads Display Facebook Business
Manager, Google Search Certification Manager
Console Google Shopping Ads UberSuggest
Canva Certification SEMRush
Proof reading HubSpot Certification Ahrefs

WORK EXPERIENCE

Senior Digital Marketing Executive


Agira Technologies | Aug 2019 - till date

Responsible for entire Digital Marketing activities


Perform SEO activities(On-page and Off-page)
Managing all social media pages, create content and generate a greater number of organic likes
Brainstorm new and creative growth strategies
Identify trends, insights and optimize speed and performance based on the insights
Perform Keyword research
Monitor and keep track of Keyword performance
Ideate on digital creatives, content and copy
Curating content for daily posts
Create and manage link building strategies
Measure performance of digital marketing efforts using Google Analytics
Monitoring and resolving issues using Google Search Console
Conduct competitor analysis using Ahrefs
Handmade Jewelry
Online Business | Feb 2014-Jan2017
Handled social media presence for my Facebook and Instagram page
Responsible for purchasing, designing, marketing, photography, shipping and customer service
Run ads for better reach and conversions

INTERNSHIP

Agira Technologies- Digital Marketing


Zuan Education- Digital Marketing
SBI CAG(Corporate Accounts Group)- Comparative study of Fee Income Structure of Trade
Finance and Forex Services among various Banks

EDUCATION

MBA(Finance& Marketing)- 6.5 CGPA, 2012-2014


University of Madras, Chennai
B.E.(ECE)- 63%, 2006-2010
Jaya Engineering College, Tirunindravur

HOBBIES

Crafts
Baking

LANGUAGES

English- Professional
Tamil- Native

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