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ME/CFS Email Conversion Strategy

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0% found this document useful (0 votes)
23 views3 pages

ME/CFS Email Conversion Strategy

Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Task:

1. Lead conversion sequence - should take max 1h


 Imagine you’re a patient with ME/CFS.
 You got this ad on social media https://fb.me/1SrvXKSu0JeHpQI
leading to this landing page https://my.nurosym.com/is-your-vagus-
nerve-impaired/
 Come up with an example email flow structure (how many emails,
when, what should each email be about to convert into a sale
 Write an example 1 welcome email (text only, imagine you’re a
Nurosym medical advisor writing to the person)

Sample Email Flow Structure:

 DAY 1 - Welcome Email


Subject: Join Us on Your Road to Recovery with Nurosym!
Content: Introduce Nurosym and how it can aid with ME/CFS; focus
on hope and support; provide a brief overview of the vagus nerve; and
how the device might be the missing link in the patient/s treatment
journey.

 DAY 3 - Understanding the Science


Subject: Why the Vagus Nerve Matters for Your Health?
Content: Apply what’s the science behind the vagus nerve and how it
affects ME/CFS. Keep it simple but impactful and discuss it in a way
ordinary people can understand so they don’t need a degree in
medicine to realize it and relate it to the patient’s daily struggles or
pain points.

 DAY 5 - Real Stories, Real Results


Subject: Hear from Others Who Have Walked in Your Shoes
Content: Share testimonials and case studies from other patients with
ME/CFS who have found relief through Nurosym; feature their
journeys and results.

 DAY 7 - Exclusive Offer


Subject: Take the Next Step – Special Offer Inside!
Content: Present a limited-time discount or offer; encourage the
patient to take action now; reinforce the benefits they’ve learned
about in the previous emails.

 DAY 10 - FAQ & Concerns


Subject: Got Questions? We’ve Got Answers!
Content: Address common questions and concerns about the device,
its usage, and its efficacy; provide reassuring answers and stress the
support available.

 DAY 14 - Final Push


Subject: Take the First Step to Reclaim Your Life with Nurosym
Content: A final encouragement to make the purchase; emphasize the
transformation others have experienced and remind them of the
limited-time offer.

Sample Welcome Email:

Subject Line: Join Us on Your Road to Recovery with Nurosym!

Body:

Hi <<Patient’s Name>>,

Welcome to Nurosym! We’re really glad you’re here and ready to help you
find a path to better health.

We know living with ME/CFS is tough – it’s like running a marathon with no
finish line in sight. The constant fatigue, the mental fog that makes even
simple tasks feel like solving a puzzle, and the frustration of trying
treatment after treatment with little to no results – it’s enough to make
anyone feel drained in every possible way. That’s exactly why we’re here to
offer something that might actually make a difference.

So, you’re probably thinking, “What’s the big deal with this gadget?” Well,
let’s talk about your vagus nerve – the backstage manager of your nervous
system, quietly controlling a lot of what goes on in your body. If this nerve is
out of whack, it could be the missing piece in your health puzzle. Nurosym
steps in to stimulate this nerve, help restore balance, and start the healing
process by addressing your symptoms right where they begin.

But don’t just go by what we’re telling you – you’re just getting started on
your path with us. We’ll support you throughout, show you how Nurosym
works, share stories from those who’ve been in your shoes, and help you see
why this might be the breakthrough you’ve been waiting for.

In the meantime, take a moment to breathe easy. You’ve already taken the
first step toward getting your life back on track, and we’re excited to walk
this path with you.

With hope and support,


Nurosym Medical Advisor

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