11

Understanding Culture, Society and Politics – Grade 11

Quarter 1 – Module 3: Studying Anthropology, Political Science, and Sociology
Understanding Culture Society and Politics – Garde 11
Quarter 2 – Module 16: Human Responses to Emerging Challenges in
Contemporary Societies
First Edition, 2020

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Published by the Department of Education - Schools Division of Pasig City

Development Team of the Self-Learning Module

Writer: Jesus E. Escorpiso Jr.
Editor: Gerolyn A. Postrano
Reviewers:
Illustrator:
Layout Artist: Crisanter N. Mendoza
Management Team: Ma. Evalou Concepcion A. Agustin
OIC-Schools Division Superintendent
Aurelio G. Alfonso EdD
OIC-Assistant Schools Division Superintendent
Victor M. Javeña EdD
Chief, School Governance and Operations Division and
OIC-Chief, Curriculum Implementation Division

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Librada L. Agon EdD (EPP/TLE/TVL/TVE)

Liza A. Alvarez (Science/STEM/SSP)
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Teresita P. Tagulao EdD (Mathematics/ABM)

Printed in the Philippines by Department of Education – Schools Division of

Pasig City
 Understanding
Culture,Society and Politics 11
Quarter 2
Self-Learning Module 17
Human Responses to Emerging
Challenges in Contemporary Societies
( New Forms of Media)
Introductory Message
For the Facilitator:

Welcome to the Understanding Culture, Society and Politics Grade 11 Self-

Learning Module on Human Responses to Emerging Challenges in
Contemporary Societies (New Forms of Media)

This Self-Learning Module was collaboratively designed, developed and

reviewed by educators from the Schools Division Office of Pasig City headed by its
Officer-in-Charge Schools Division Superintendent, Ma. Evalou Concepcion A.
Agustin, in partnership with the City Government of Pasig through its mayor,
Honorable Victor Ma. Regis N. Sotto. The writers utilized the standards set by the K
to 12 Curriculum using the Most Essential Learning Competencies (MELC) in
developing this instructional resource.

This learning material hopes to engage the learners in guided and independent
learning activities at their own pace and time. Further, this also aims to help learners
acquire the needed 21st century skills especially the 5 Cs, namely: Communication,
Collaboration, Creativity, Critical Thinking, and Character while taking into
consideration their needs and circumstances.

In addition to the material in the main text, you will also see this box in the
body of the module:

Notes to the Teacher

This contains helpful tips or strategies that
will help you in guiding the learners.

As a facilitator you are expected to orient the learners on how to use this
module. You also need to keep track of the learners' progress while allowing them to
manage their own learning. Moreover, you are expected to encourage and assist the
learners as they do the tasks included in the module.
 For the Learner:

Welcome to the Understanding Culture, Society and Politics Self-Learning

Module on Human Responses to Emerging Challenges in Contemporary
Societies (New Forms of Media)!

This module was designed to provide you with fun and meaningful
opportunities for guided and independent learning at your own pace and time. You
will be enabled to process the contents of the learning material while being an active
learner.

This module has the following parts and corresponding icons:

Expectations - This points to the set of knowledge and skills

that you will learn after completing the module.

Pretest - This measures your prior knowledge about the lesson

at hand.

Recap - This part of the module provides a review of concepts

and skills that you already know about a previous lesson.

Lesson - This section discusses the topic in the module.

Activities - This is a set of activities that you need to perform.

Wrap-Up - This section summarizes the concepts and

application of the lesson.

Valuing - This part integrates a desirable moral value in the

lesson.

Posttest - This measures how much you have learned from the
entire module.
 EXPECTATION

In this lesson, you are expected to:

a. Identify different forms of new media and social networking.
b. Determine the positive and negative effects of new media and social
networking.
c. Value the importance and contribution of new media to globalization.

PRE–TEST

Direction: Choose the letter of the correct answer.

[Link] is a type of social media that are used to communicate anonymously.
Examples: Omegle, Whisper, [Link].
a. Media sharing networks c. Anonymous social networks
b. Consumer review networks d. Blogging and publishing networks
2. __________ includes forms of electronic communication that facilitate social
interaction and the information of online communities through the exchange of user-
generated text.
a. Media c. New Form of Media
b. Social Media d. Blogging
3. Types of social media that are used to find, review, and share information about
brands, products, and services, as well as restaurants, travel destinations, and more.
Examples: Yelp, Zomato, TripAdvisor
a. Media sharing networks c. Anonymous social networks
b. Consumer review networks d. Blogging and publishing networks
[Link] refers to all print, digital, and electronics means of communication.
a. Media c. New Form of Media
b. Facebook d. Blogging

5. __________is a generic term for various forms of electronic communication made

possible by digital or computer technology.
[Link] c. New Form of Media
[Link] d. Blogging
 RECAP

1. Direction: Using VENN diagram list down the difference and similarity of
Inclusive Citizenship and Participatory Governance.

LESSON

New Forms of Media and Social Networking

The internet is slowly transforming the news media because more people are
relying on online sources of news instead of traditional print and broadcast media.
Two decades ago, many people may not have heard of Twitter, Facebook, YouTube,
Wikipedia, and Google. Now, these websites have become part of our everyday lives.
This revolution has transformed media and society and helped to create what has
been called an information society or a network society.
Media, which is the plural form of the word medium, refers to the collective
or different communication tools used to store and deliver variety of information and
data such as print media, the press, photography, advertising, creative arts, movies,
broadcasting, entertainment, and publishing. In short, media refers to all print,
digital, and electronics means of communication.

New Form of Media is a generic term for various forms of electronic

communication made possible by digital or computer technology.

Social media is computer-based technology that facilitates the sharing of

ideas, thoughts, and information through the building of virtual networks and
communities. By design, social media is internet-based and gives users quick
electronic communication of content. Content includes personal information,
documents, videos, and photos. Users engage with social media via computer, tablet
or smartphone via web-based software or web application, often utilizing it for
messaging (Dollarhide,2020).

Social Networking includes forms of electronic communication that facilitate

social interaction and the information of online communities through the exchange
of user-generated text. Social media technologies take on many forms including
blogs, business network, enterprise social networks, forums microblogs, photo
sharing, products and service reviews, social bookmarking sites, like facebook,
Youtube, and Twitter, are more popular than ever, and they have changed the way
people use the internet. These sites allow people to keep in touch with their friends,
share information, plan events, and engage in various online activities.

10 Types of social media and what they’re used for:

• Social networks- To connect with people (and brands) online. Examples:

Facebook, Twitter, LinkedIn
• Media sharing networks—To find and share photos, video, live video, and
other media online. Examples: Instagram, Snapchat, YouTube
• Discussion forums—To find, discuss, and share news, information, and
opinions. Examples: Reddit, Quora, Digg
• Bookmarking and content curation networks—To discover, save, share, and
discuss new and trending content and media. Examples: Pinterest, Flipboard
• Consumer review networks—To find, review, and share information about
brands, products, and services, as well as restaurants, travel destinations, and
more. Examples: Yelp, Zomato, TripAdvisor
• Blogging and publishing networks—To publish, discover, and comment on
content online. Examples: WordPress, Tumblr, Medium
• Interest-based networks—To connect with others around a shared interest or
hobby. Examples: Goodreads, Houzz, [Link]
• Social shopping networks—To spot trends, follow brands, share great finds,
and make purchases. Examples: Lazada, Shopee, Zalora, etc.
• Sharing economy networks—To advertise, find, share, buy, sell, and trade
products and services between peers. Examples: Airbnb, Uber, TaskRabbit
• Anonymous social networks— To Communicate anonymously. Examples:
Omegle, Whisper, [Link]
 The rise of new forms of media and social networking has made an impact
both on the personal and societal level. Due to the accessibility of sharing content in
different online platforms, the reach and speed of information dissemination have
improved. This means that new avenues of communication have enabled citizens
across the globe to relay and receive information at a faster rate. It also opened an
opportunity for people to be more aware of social issues and problems that exist
within and among societies. The interactive nature of new forms of media facilitated
existing discussions about these problems and issues by citizens and civil society
organizations.

ACTIVITIES

Activity 1. Plus or Minus

Direction: What are the advantages and disadvantages of new forms of media
and social networking?

Process Question:
1. How this advantages and disadvantages affect your life as learners?
______________________________________________________________________________
______________________________________________________________________________
____________________________________________________________.
Activity 2.
Directions: Write a brief description of the evolution of the Social Media in the
society across different eras to depict the social, cultural, and political change.

19th Century 2oth Century 21st Century

 WRAP–UP

Directions: Reflect on what you have learned from this module by completing the
statements below. Do this in your activity notebook.

I have learned that ...

I have realized that ... I will apply....

VALUING

Direction: List down the different social networking sites and identify
how it can be useful to people.
 POST TEST

Direction: Write True if the statement is correct. False if not.

1. Social media allows interaction to cross one or more platforms though social
sharing, email, and feeds.
2. One way to help curb the transmission of COVID -19 is by sharing information
about COVID-19 through social media without checking if the source is valid.
3. Internet is slowly transforming the news media because more people are relying
on online sources of news instead of traditional print and broadcast media.
4. The role of social media have become primary source of information, but They are
also vehicles for “infodemic” where fake news is becoming more common.
5. To advertise, find, share, buy, sell, and trade products and services between peers
is called media sharing networks.

5. C 5. F

4. A 4. T

3. B 3. T

2. B 2. F

1. C 1. T

PRE-TEST POST-TEST

ANSWER ANSWER

R E F E R E N CE S

Ederlina D, Balena, Dolores M. Lucero, Arnel M. Peralta 2016

Understanding Culture, Society, and Politics Educational Resources Corporation
11-B Sunrise Drive Brgy Bagong Lipunan Crame Cubao Quezon City.

Arcinas M.M. (2016).Understanding Culture, Society, and [Link]

Publishing House, Inc. Quezon City
Lanuza G., Raymundo S. (2016). Understanding Culture, Society, and
Politics. Rex Book Store Quezon City

Santarita J.B., Mandrid R.M. (2016). Understanding Culture, Society, and

[Link] Group, Inc. G Araneta Quezon City

Mychelle Blake 2006-2020 What Types of Social Networks Exist?

[Link]