Project Analysis / Understanding
Great design starts with a little Q&A
Dear Client
We thank you for considering Aniket Associates to be a part of your esteemed project.
Before we embark on this journey, we require a few details from you to better understand
your dream project. The following set of questions will help us in understanding your
thought process and provide us with valuable insight about your dream projects.
Please provide as much details as possible to help us better understand the project
What’s the inspiration behind this project? Are you a first time entrant to the hospitality
Industry? If so the reasons why you feel the need to enter the industry?
What are you trying to achieve?” Create another vertical and add a business to your
portfolio and enter deeply in this industry by targeting specific growth in specific time
frame? Or open just one and use it to enhance your existing business
“What are your expectations?” with respect to the star category, the brand image, the
theme of the resort, the interior look and feel, aesthetics, service standards, and brand
image?
Help us Learn Your brand
What is your mission?
“What are the strengths of your Existing company?” if already into business
Define the audience
Who is your target customer? Are you targeting corporate guest, family guest, young
couple, adventure tourism, health tourism, weekend getaway, wedding destination
Is this for a Ulterior luxurious stay? Luxurious stay? moderate and comfortable Stay?
Rustic stay?
Are you targeting local traffic for certain facilities like club membership, food and
beverage outlets, offer localities banqueting and conferencing facilities
What makes you different from your competitors? How different you want to be from
your competitors? What are the factors you want to be recognised by
Expectations
What style are you looking for?” Modern /Contemporary, Rustic / Natural , Colourful
/lively, Classy / Elegant
What must-have elements does your design need? Banqueting and conferencing / Pool
(Indoor / Outdoor), Club House/ Sports Building, No of Resturants, No of rooms /cottage
etc
How much are you willing to spend on this project?”
What are your thoughts on the following
1. Site Planning
2. Contextual Elements
3. Environmental Consideration
4. Exterior Design –look and feel
5. Interior Design – Look and Feel
6. Hierarchy of Spaces
7. Aesthetic Appeal
8. Landscape Design
9. Structure
10. Accessibility
A brief about what we think when we design
1. Who are our guests?
2. What is our why?
3. What will make someone come to the property repeatedly
4. Who are the Competitors – Local, State wise , Country Wise
5. What do we want the project to be specialize in? What will makes the project
us stand out?
6. What are the facilities and services that are in demand and what makes a
project successful
7. What are the challenges in the project-Design / landscape/ location / etc
8. What are the future facilities and services guest may prefer or demand
GUIDELINES
THESE ARE THE HOTEL AMENITIES TRAVELERS WANT MOST IN 2022
Travellers now a days want bathtubs, free breakfast and family friendly amenities,
Wi–Fi, privacy, and are less concerned about pricing / brand name / location
/distance
Trending Up
Family Friendly Amenities
Family travel is back in a big way this year, with renewed interest in amenities such
as cribs, childcare, connecting rooms. Furry family members seem to be part of
travel plans, too, with search for pet-friendly accommodations.
They Ask for
Outdoor Activities :
Rock wall climbing, biking / cycling / swimming/ trekking / Family oriented activities
Spa:
After the unpredictability of the past few years, pampering appears high on the
agenda for many travellers.
Gym:
Though search for gyms was down in 2020, wellness is again top of mind. Interest in
accommodations with fitness facilities is up
Free Breakfast:
Grab-and-go continental eats were a hallmark of the global health crisis, but the
quest for breakfast is back. Search for properties boasting free breakfast is up
