I aabalegic anagermen
0) | "Desc the process of shralegic management. ith a_neot dfegrarn explain
ms), St eng
| the different element in the. stralegte Management: proves:
fj alegic management is a. systemic approath_fe
_ 9_mgjar ‘ond_inneasi rk respmnibiliy of le management fo
Sec Form bik ae hay whith «ull
assure il ts tonkinued success and moke it stare fom suprises.” _
ic Shake. Monapemat Pros
a “The _proess oo
veloping the shabgy oF the organisation ws
Ih is diffu process, cahth the management-_uses be select: shaleyies_ tal
wil hep the oxganigakien in improving ik performance: -
viyonmental Say | Shaleqy |_| faluoken 4_
dennng ——, 4mplementahon rm Conhe!_
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foviroamental ce
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IkS_purpose_i ss aths Frese _exhonal_and_inlernal_element-
that i eet. th Nhe ta comporalion:
| The simples bo conduit enuironmenta} stanning_is through Swot analysts
i) Clonal €avivorment
it) Snbinal__fruironment: ne
) | Sbgy Femulalon
“Shab a mulation oF Jong bum
04 ist i an argani sania
i) Tisston_of orgonisahon
ii) bjerhves
oe
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Pro vores ane Se i lk a
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Proce duves
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Performone.
(posh ne._of date Menage: i
Filling the. Responsibilities 0 embers puss
Helps in_a55e55ing_ the ofjerhves
“eps desing fami
Helps _in_mensuring the pimgrens
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Stab
Sheng habouy Supply
ae f Management:
i SWOT
ae. ll lll OC
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i
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| choin Eaplain how value chain_cliff fom company bo company ?
Value Shain
Under the volue_chain apprath, physical quanlihes ore.
converled ite monelax my units This pr j6 canvied out fy measure the
|artounk oP vesource Y thot ore_used fev the economic _ purpose and have
en ernerged, fom ee atkins.
tis asp oF the veswwme,_analysl_l an the economic cs
a gn md ye lox
| ime
pe 0(06G {S ON e ae akon various
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—hegishis hogishics § Sales | Sales
(ics Sains Sep a __| Strives
< Pimnasy — Achuihi els st
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bon pa ah hab ge
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supply of spore_peis yproduct adjustment th
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Tam _Anfrastructwe,
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' i a Si iy ite i analysing the ie :
om panies lel devtloy ying} Catly 19405
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Groath ©
| Rate -
| he | Cow Dog a
a ie =
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Relative mathe share, — Het fe this model , the more is the velohve, :
Shoe ct a firm, maie is the yehin:
he Groath Pale ~ Ik at geaith ale a aioe
ities Ry higher hun Houever, it al
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In this block thase business ave. 5 obhith_ ar grauth
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ea aaa eo
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cash but the. ssa hist hatha, vis ® Jess"
jon Sha
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io
These fins re unk ilal_h thal-_mathet Share -
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ith the des HC these,_fimas_vemain_at fhe shege.
ov_detline-
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How can srganisahins manage shalgic._allianes sucess?
shakegic allione is a kind of pottnership or were bebween fio
“lod nt: organisation to athitue a tammon_set of objerhves
_Jn_ making a shaky alliane. neither co loses independence _
Skalegic= alliance._can in_quonhim and hn Bec
{a couer_a_aide Yonge "of ante a
__ Shc ances and callohorokon _paxtners
_impottant means _ ie ci ie et
ri ma : ‘i gar Py oes L antes — 4
“athieve — their sho soley aig 4
fs a
Sprad ond el als —
ts in
different: anti oy_aversees iL “ead h el of fred casts:
AF the volume ot business i5 small then it does not mathy make sense
make sense
ae ae the ROT ill be_wwy small
Capabili bes ond ae it is. best, hv competencies in_athith.
i rit makes sense
a hy eohy_inky a0
te cgay Ig Fen
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9) | Gin locahon cp pec Assets ren L
— aE ve Padkegl aging tants artery din a5
cE ys oF culhura! po ikea conomic and competitive differenes-
§) es Valeo le
—Orgenisahons con,
jaf “qualily 100 _maleals
Many _ market Seymenk are. foo smal) fo have
I Auvid oy ounler (ompekitren
| bo many compels a
gfe thi
Tin the fim of cst songs and assured _ supply
|
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|
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ahith_reshick hoeign ocaneréhip -
2) Desi Ge
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| Ouerome Governmental (onshaints
Thee ave many caunhries which have lous
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Te pattney may nok ig his best the
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| The woh of the all =
= ae woth alliance nay be held up even aithouk any
4) | Ps Jnkmokon
2 — sharinys of infumalien_is_cvikcal By the
o alliance
© 8) | Dishibuhan oF Zomings
a
OF Potenkal liso Unwmy
a) Changing (ircumstanres
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= | f int Venbve Shralegy
——2)_._ Diffrenkation Shalegy
j | Sint Venhure. Sraegy
4 ) jint_vel uinlwe._is craked hin fuo oy move.
ink endent companies cory a eokly news entihy cohih is
tan er
A lt a ven! i ny, many ke many brms- fj jot ve veohre
Bee lexi thraugh a or_eilhes
ie
The idea ehind rr enkure. — each of NG companies
joint vive all have _q i fh se he
Bims_ oF Jomnk Venbre
) of
_ Ch
operahon of counts lakes A ie
| Fenty 6 asstls
Jn some, joint venhve the _assels are_jointl
a
onl sly atl by thesoras pa
of the oink ee .
|
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A diffrenkaken halegy -i5_odophed by 0 frm which
| Goths bh diffrenkale. its produrls ond services frm its carmpe Kors
In other coords, the frm _wanls fr highlight some feabre or beneSt in is
_ produc: = i Superioy_to af its compekhrs-
iflerenbalion. haley is adephed ben the fm is. -is likely bh
generale rmbt ly forsing —on_a_povkeulor pred “othibuke then
I Moats Jou cost leader: -
ag Sig
{ be con_diffinkoe i oe —ifs_compehs-
‘®
U oo
itt Genuites
(omponiescan_also_diffrenhrale ay
a | 5s! ; i fab oC bets in_the product: IF eetars cath ow.
fi) Fakaging
‘ushmer are known ht judg ng the produck_on the basis oF the
(olout , Shle im ele ae 9a kag np thal sewcrenety
iv Channel Ditferenhaton
grea “nem in_alhith the. a
and_dishibubin thay expertise on! _cmpteny _con_also
ten fh the ual
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Ko?——__
pl i ane, mink zherg’s 99% 4 p — |
¢ ai) _velevan, ° inoplemenkako usira|
‘ 0) 9 59% shale Y bah Slush |
ring 6 0 of shalegy sale a 3 7
A tend ip in lent
-carys even if it hos thos een defined in amy. ong:
= Mint aberg’s al a a :
om business shoalegies fllao this model:
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fe A play is generally token fo rmean o short: berm hou
|| It nds hb hove ro Inked! acs ond it may be Subjerk ie vl
—— change, ata very short nohve
—____| Phintzberg’s destribes a play 45 4 monotve, inlended by
—_ | oukait an_apponen oy compeliby- = :
@ ite point out thal some. companies may use ploy shalegies 05 threats
~._}! - - oe
i by example, they may threalen ho decrease the pre of thew produc
: | simply_be destabilise compehors- epee
TA bess threaten _b suck on employee. if 0 cedain perhrmanre
| Slndord iS — not_mek- os
i
I
3) { Vattun_ Shalegie
-A_‘pottein oP behaviour’ shabegy is one in which
~ progress is made by _adoping a _ansistenk fim of behaviour unbke
0
consistent bebavisut-
|
Hegi@S “1 just hoppers 05 0 result oF the vay —
as_much
it
|
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ongani sakonal
Shuthie ith diagrams ahereves neiessony ? J
Dien -akuibes sh a5 allkmnt_of work, eshablishi
shormony ond diethng_ ort. the_part ot on. cxganisahonal_shurtye-,
ahith, cllethvely im at the attainment of otyanrsehna abjerbves>
the shuthe oP an organisahion gives at Jock” about the ciganisabren
tothe people. J
Te co-etdinokon between on oagonisohon various wotks fakes ¢ Amal
approath:
The_ shut a q ing_the fecal yepun
Lakion ships - 1kF lo a isahion lakes _plare._ot uoviu
Jeuel_cn a choin of ommond ==
thro gh uuhwe Hequies
argunisa fang 7
reat e Oryonisalan Shucbuve
Paladin :
The division ond sub-diviston oF the ork inh ny, —
ants and suitable asks help _in_the tation of an axyanisohi .
ie * :
Hips mandy sepia