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Understanding False Advertising Claims

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0% found this document useful (0 votes)
15 views2 pages

Understanding False Advertising Claims

Uploaded by

demitheist03
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

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False advertising

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This article is about misleading content in advertisements. For other uses, see False advertising
(disambiguation).

False advertising is the act of publishing, transmitting, distributing, or otherwise publicly


circulating an advertisement containing a false claim, or statement, made intentionally (or
recklessly) to promote the sale of property, goods, or services.[3] A false advertisement can be
classified as deceptive if the advertiser deliberately misleads the consumer, rather than making
an unintentional mistake. A number of governments use regulations or other laws and methods
to limit false advertising.

See caption

An 1889 newspaper advertisement for "perfectly harmless" arsenic complexion wafers (app.
lacking tansy and pennyroyal herbs) claims that "a few days' use will permanently remove all" of
a wide variety of skin imperfections.[1] Arsenic was known during the Victorian era to be
poisonous.[2]

Types of deception

Puffing

Neurological deception

Regulation and enforcement

References
Further reading

External links

Last edited 4 days ago by ShelfSkewed

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