PERSONAL PROFILE
I am a Visual commercial manager with holistic
knowledge of Visual merchandising, store sales
and people management. I am experienced in
coordinating with Store teams,Visuals
Associates and Vendors for effective planning
and implementation.
WORK EXPERIENCE
Cluster visual Manager
Reliance Retail Limited (May 2022 to
Present)
Ensuring effective display & communication
leading to achieve the targeted conversion in
territory.
Manage expenses and cost optimization via
re-use of resources/materials at territory level
to achieve bottom line.
Ensuring Zero pendency in GRN and Open
DHEERAJ
Scroll at territory level.
Planning and implementation of seasonal
Windows & Promo/ Activities within timelines
KUMAR
with quality execution.
Achieving best Customer Experience Through
Customer Journey mapping and Feedbacks.
Ensuring and Monitoring props placement as
CLUSTER VISUAL per Brand / Category in Territory.
MANAGER Uplifting Display, Presentation skills &
product knowledge of Store teams, VM
champs & Visual Merchandiser.
CONTACT ME AT
D-106,Ragdari Apartments,Aundh, Visual Commercial Manager
Pune - 411007 Zara- Inditex Trent India Pvt Ltd.
(August2020 to May2022)
[email protected] Create, design and conceptualize new
https://www.linkedin.com/in/dheeraj-kumar elements for the brand in accordance with
visual guidelines.
+91-8447671879/ 8076531491 Met with business, sales manager and co-
ordinate with store teams and visuals for
EDUCATION HISTORY achieving targets with deadlines.
Analyse, monitor and prepare commercial
Sikkim Manipal University | June 2017 load planner for comparing Sales growth.
Bachelor in Business -Retail Administration Handle customer query, complaints and
feedback for enhancing their experience
Conduct day-to-day coordination, planning, Visual Commercial Manager
and implementation across multiple teams.
Visual Merchandiser
Sale analysis,Financial growth
Hennes and Mauritz| Sept2015 to March2020
comparison,Team development,Visual
Assembled and maintained store display during
merchandising,Marketing and media
campaign and activities for windows and in-store
communication,HR activities.
merchandising.
Saraswati Vidya Mandir | May 2009 Communication with Vendors and marketing team
for arrangements of signages, facades for trend
Higher Secondary School-CBSE
launch.
Meet with store visuals, department and store
Doon Public School | May 2007 manager to prepare monthly planner for smooth
Senior secondary School-CBSE operation.
Key skills : WORK EXPERIENCE
Sales Marketing
Analytical and Process Area/Store VM
Vendor Management Being Human| Jul2013 to feb2105
Budget Management Maintained store and Dismantled displays during and
Market data forecast and Analysis after promotion periods through all EBO stores.
People Management and NPS score Managing and sourcing vendors for best cost-effective
Creating design and ideas and quality elements.
Communication and adaptability. Attending Kick-offs and VM meets to understand and
Data Analysis and Cost management. share store and merchandise feedback.
Co-ordinating, training and motivating EBO store teams
to participate and maintain display guidelines.
Team Leader
Giordano Fashion Pvt ltd.| March2012 to july2013
Handling and motivating team across different Shop in
shop formats in Delhi/NCR to achieve sales target and
maintaining displays.
Holding team meets to train and share feedbacks and
commercial strategies to improvise display and sales.
Managing team roaster, leaves and supports and
replacement during the year as per workload and sale
periods.
Providing feedback to merchandisers for adaptation to
the market.
Sales Advisor
SKNL ltd.| April2011 to march2012
Counter sales handing and target achievement.
Reporting to area manager for stock and sale target.
Coordinating with store members and managers.
Attending Self-development training sessions.
