SOCIAL

ENTREPRENEURSHIP
TOOLBOX

This “toolbox” of social entrepreneurship resources is provided courtesy of

Authenticity Consulting, LLC of Minneapolis and Toronto.

It is a part of the handout materials for our workshop, “Social Entrepreneurship: A

Introductory Workshop for Nonprofit Leaders.” Contact our workshop leader, Andy
Horsnell, for details at andy@[Link] .

Authenticity Consulting, LLC provides practical, action-focused approaches to

nonprofit management and organization development. See our website for details
at [Link]

AUTHENTICITY CONSULTING, LLC

Minneapolis (763) 971-8890
Toronto (416) 693-2423
[Link]
 SOCIAL ENTREPRENEURSHIP TOOLBOX

ARTICLES

Enterprising Nonprofits: What Do You Do When Traditional Sources of Funding Fall Short?
by J. Gregory Dees, Harvard Business Review, January/February 1998, 55-67. 12 pages.
“Because they face rising costs, more competition for fewer donations and grants, and increased rivalry from for-profit
companies entering the social sector, many nonprofit organizations are looking for commercial ways to raise more
funds. For example, San Francisco's Delaney Street program for addicts has opened a restaurant staffed by clients,
which helps pay the bills while providing on-the-job training. There are many such opportunities but also many pitfalls
in this approach. Professor J. Gregory Dees of the Harvard Business School offers a framework to help nonprofit
leaders figure out when commercial activities will or will not work.”
Available for $6.50 at [Link]/products/hbr/

The Meaning of ‘Social Entrepreneurship’

by J. Gregory Dees, October 31, 1998.
Available for free at [Link]/[Link]

Sources of Financing for New Nonprofit Ventures

by J. Gregory Dees and Nadine Dolby, Harvard Business Review, July 1996. 11 pages.
“Designed to help nonprofit entrepreneurs design fund-raising strategies that are appropriate for their specific
organizations. Discusses the major fund-raising alternatives, including foundations, corporations, government
sources, wealthy individuals, and the public, and provides references for further research.”
Available for $6.50 at [Link]/products/hbr/

The Social Enterprise Spectrum: Philanthropy to Commerce.

by J. Gregory Dees, Harvard Business Review, May 1996. Seven pages.
“With the boundaries between philanthropy and commerce blurring, this note briefly gives nonprofit managers and
social entrepreneurs a framework (the Social Enterprise Spectrum) for thinking creatively about structural options in
the social sector. Teaching Purpose: To help students understand the economic diversity of the social sector as it
ranges from philanthropic to commercial enterprise.”
Available for $6.50 at [Link]/products/hbr/

Genius at Work
“With his potter’s hands, Bill Strickland is reshaping the business of social change. His Pittsburgh-based program
offers a national model for education, training - and hope.”
by Sara Terry, Fast Company issue 17, page 170.
Available for free at [Link]/online/17/[Link]

The New Landscape for Nonprofits

“The entry of for-profits into social services raises fundamental questions about the mission and future of nonprofits.”
by William P. Ryan. Published by Harvard Business School, January 1999. Ten pages.
Available for $5.50 at [Link]/products/hbr/

Merging Mission and Money: A Board Member’s Guide to Social Entrepreneurship

by the National Center for Social Entrepreneurs
Available for free at [Link] (you can view only, no printing allowed)

Profit Potential: Advancing Your Mission Through Social Entrepreneurship

by the National Center for Nonprofit Boards. 16 pages
Available for $10.00 (members price is $7.50) at [Link]

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Provided courtesy of Authenticity Consulting, LLC
(763) 971-8890 ! [Link]
 SOCIAL ENTREPRENEURSHIP TOOLBOX

REPORTS

Charities Doing Commercial Ventures

Toronto: The Trillium Foundation, 1998.
Executive summary available for free at
[Link]/english/info_resources_commercial_ventures.html

New Social Entrepreneurs: The Success, Challenge and Lessons of Nonprofit Enterprise Creation.
by Emerson, Jed and Fay Twersky, editors, The Roberts Foundation, Homeless Economic Development Fund, San
Francisco. September 1996. “The Roberts Enterprise Development Fund produced New Social Entrepreneurs: The
Success, Challenge, and Lessons of Non-Profit Enterprise Creation in 1996. The book was written to provide an up-
to-date report to the growing number of people interested in nonprofit business development. Not intended as a
definitive statement, but as a ‘report from the trenches’ it is offered in contribution to what has fast become a major
national dialogue.”
Available for free at [Link]/pub_nse.htm

REDF Box Set - Social Purpose Enterprises and Venture Philanthropy in the New Millennium
“The Roberts Enterprise Development Fund and its Portfolio members produced this three volume set to answer three
questions. First, practitioners within social purpose enterprises were asked: If you were starting out again, what would
you be interested in learning about and what do you wish you had known? (Volume 1: Practitioner Perspectives)
Then, REDF staff and partners provided candid answers to the question: What is REDF's approach to venture
philanthropy? (Volume 2: Investor Perspectives) Lastly, Teresa Moore tackled the critical question: Who is the
successful social entrepreneur? (Volume 3: Practitioner Profiles)”
Available for free at [Link]/pub_boxset.htm

Holding the Center: America’s Nonprofit Sector at a Crossroads

by Lester Salamon, Nathan Cummings Foundation, New York, 1997. An excellent overview of the challenges and
opportunities that are driving nonprofit leders to consider new ways of operating their organizations.
Available for free at [Link]/reports/special/rpt_hc/rpt_hc_contents.html

Unleashing New Resources and Entrepreneurship for the Common Good: A Scan, Synthesis, and Scenario
for Action
by Tom Reis. Battle Creek, Michigan: W.K. Kellogg Foundation, 1999. “This scan presents and overview of changes
and corresponding opportunities related to how philanthropy and social change organizations and leaders are
integrating market concepts into their work, value sets, and organizational structures. This paper makes the case that
a critical mass of organizations and leaders is engaging in these opportunities, resulting in a perceptible demand for
new learning environments and related services, actions and solutions, and spaces for convening.”
Available for free at [Link]

EVENTS

The Third National Gathering for Social Entrepreneurs, Seattle, September 12 to 15, 2001

“The National Gathering will:

! Bring more than 300 social entrepreneurs from across the nation and abroad to the Seattle Gathering;
! Deliver a multi-track program that adds value for experienced social entrepreneurs, novices, funders, corporate
partners, and academics;
! Evolve into a membership association for social entrepreneurs, with the goal of 750 members within two years;
! Continue annual Gatherings, with Minneapolis chosen as the site of the Fourth, in September 2002;
! Provide membership services, products, and networking opportunities to serve both novice and established social
entrepreneurs;
! Become a formidable public advocate for social entrepreneurship;
! Plan strategically for the advancement of social entrepreneurship.”
For details, see [Link]

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Provided courtesy of Authenticity Consulting, LLC
(763) 971-8890 ! [Link]
 SOCIAL ENTREPRENEURSHIP TOOLBOX

BOOKS & WORKBOOKS

The Nonprofit Entrepreneur: Creating Ventures to cost while contributing directly to the nonprofit mission
Earn Income of the agency.”
by Edward Skloot, ed. Foundation Center, New York, Out of print, but used copies may be available on
New York, 1988. [Link]
“In a relatively brief number of pages, Skloot presents
information on legal concerns, organizational Managing for Profit in the Nonprofit World
development, and a number of other issues of interest by Paul B. Firstenberg. New York: The Foundation
to the social entrepreneur. A great overview Center, 1986.
document…” ~ Jed Emerson Out of print, but used copies may be available on
Available for $19.95 from [Link] [Link]

Enterprising Nonprofits: A Toolkit for Social Exploring the Climate for Earned Income
Entrepreneurs Development
by Jed Emerson, J. Gregory Dees, and Peter by Andrew (Andy) Horsnell. Minneapolis: Authenticity
Economy. John Wiley & Sons, Inc., New York, NY. Consulting, LLC, 2000. From the author: “This
2001. From the book jacket: “…offers concise and practical, fill-in-the blanks workbook is designed to
engaging explanations of the most successful help you explore the support and challenges that are
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business tools being used by nonprofits today. The that are present for developing earned income in your
authors clearly describe all the concepts so you’ll be nonprofit organization.”
able to embrace the methods of social enterprise for Available for $5.00 from
your organization.” [Link]
Available for $27.96 from [Link]
Taking Stock of Your Earned Income Assets
Social Entrepreneurship: The Art of Mission-Based by Andrew (Andy) Horsnell. Minneapolis: Authenticity
Venture Development Consulting, LLC, 2000. From the author: “This
by Peter C. Brinckerhoff. John Wiley & Sons, Inc., practical, fill-in-the blanks workbook is designed to
New York, NY. 2000. From the author: “This cutting- help you take stock of all the various assets and
edge book focuses readers on the key parts of resources you have to develop earned income.”
becoming a social entrepreneur including risk taking, Available for $5.00 from
idea generation, and complete guides to feasibility [Link]
studies and business planning. Financing strategies,
UBIT and corporate structures are also thoroughly Identifying Your Earned Income Opportunities
covered.” by Andrew (Andy) Horsnell. Minneapolis: Authenticity
Available for $44.95 from [Link] Consulting, LLC, 2000. From the author: “This
practical, fill-in-the blanks workbook is designed to
Venture Forth! The Business Development help you identify, rank, and select your best earned
Workbook for Nonprofit Organizations income opportunities.”
by Rolfe Larson, Amherst H. Wilder Foundation, Saint Available for $5.00 from
Paul, MN. 2001. From the author: “This book is [Link]
intended for nonprofit managers and board members
who want a hands-on guide to business planning and
venture development.”
Available Fall 2001 at
[Link]/pubs/[Link]

The Complete Guide to Money-Making Ventures

for Nonprofit Organizations
by Peter C. Brown, The Taft Group, Washington, D.C.
1986. From the author: “This book will help you
through the formative stages of identifying and 1
structuring money-making ventures, organizing agency In this workbook, we define earned income as money
received (either from the user or a third party) in return for
resources and commitment, avoiding costly mistakes,
the provision of specific services or products. It includes (but
and generating the most earned income for the least is not limited to) user fees, contract revenues, product sales;
it does not include donations and grants.
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Provided courtesy of Authenticity Consulting, LLC
(763) 971-8890 ! [Link]
 SOCIAL ENTREPRENEURSHIP TOOLBOX

RESOURCES & ORGANIZATIONS ON THE WORLD WIDE WEB

Social entrepreneurship
The following three websites will link you to the huge and growing social entrepreneurship network:

[Link]’s “Social Enterprise” page:

[Link]

Authenticity Consulting’s “Social Entrepreneurship” page:

[Link]/soc_entr/soc_entr.htm

The Roberts Enterprise Development Fund’s “Links” page:

[Link]/links_main.htm

Nonprofit Management
These two websites will link you to the massive amount of free, practical nonprofit management resources that are on
the World Wide Web:

Authenticity Consulting’s “Free Management Library”:

[Link]

Corporate Alternative Inc.’s “Links” page:

[Link]/[Link]

[Link]’s “Nonprofit Charitable Organization” page:

[Link]

Entrepreneurship & Small Business Management

Authenticity Consulting’s “Free Management Library”:

[Link]

The Kauffman Center for Entrepreneurial Leadership’s EntreWorld – a world of resources for entrepreneurs:
[Link]

[Link]’s “Entrepreneur” page:

[Link]

[Link]’s “Small Business Information” page:

[Link]

CCH Incorporated’s Business Owner’s Toolkit – “total know-how for small business”
[Link]

The Small Business Administration’s website: [Link]

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Provided courtesy of Authenticity Consulting, LLC
(763) 971-8890 ! [Link]
 SOCIAL ENTREPRENEURSHIP TOOLBOX

CONSULTANTS & OTHER SERVICE PROVIDERS

Please note: Authenticity Consulting, LLC accepts no responsibility and offers no warranty for the services provided
by any of the organizations listed below (except Authenticity Consulting, LLC). We receive no remuneration from
these organizations for including them in this list. They are provided purely for your information.

Authenticity Consulting, LLC National Center for Social Entrepreneurs

“Practical, action-focused approaches to non-profit “Our mission is to increase the effectiveness and
management and organization development.” financial self-sufficiency of the nonprofit sector by
Minneapolis, Minnesota and Toronto, Canada helping individual nonprofits that and act in a more
[Link] businesslike and entrepreneurial manner.”
Phone: (763) 971-8890 Minneapolis, Minnesota
Fax: (763) 592-1661 [Link]
Phone: (800) 696-4066
Brody Weiser Burns Fax: (763) 595-0232
“Our mission is to help focus and strengthen the efforts
of organizations working toward progressive social Pinchot & Company
change. Emphasizing participation and cooperation, “…teaches the art of intrapreneuring – releasing the
we work with you at every step to help your staff, entrepreneurial spirit within a corporation.”
directors, key customers, and other constituents Bainbridge Island, Washington
realize a common vision of what your organization can [Link]
do and how to do it.” Phone: (206) 780-2800
Branford, Connecticut Fax: (206) 780-9669
[Link]
Phone: (203) 481-4199 Pioneer Consulting Services
Fax: (203) 481-9536 “Nonprofits can become more financially self-sufficient
and diversify revenue sources while serving and
Community Wealth Ventures, Inc. strengthening their mission. Pioneer Consulting
“A consulting firm that assists in all aspects of Services can work with you to assess and strengthen
entrepreneurial wealth creation for the social your nonprofit's capabilities for social
sector. Our objective is to teach our clients how to best entrepreneurship.”
leverage the Community Wealth concept to meet their Seattle, Washington
mission and revenue objectives.” [Link]/[Link]
Washington, D.C., and New York, NY Phone: (206) 768-1990
[Link] Fax: (206) 768-8910
Phone: (202) 478-6570
Fax: (347-5868 Rolfe Larson Associates
“A marketing, finance and venture consulting
Corporate Alternatives, Inc. firm…that has worked with dozens of nonprofit
“Offering the Mission-Based Management® line of organizations and small businesses to help them
publications, training, and consultation for not-for-profit develop successful business strategies.”
organizations.” Saint Paul, Minnesota
Springfield, Illinois [Link]
[Link] Phone: (651) 696-1090
Phone: (217) 787-6993
Fax: (217) 787-9316 The United States Small Business Administration
Go to [Link]/regions/[Link] to locate an
The Learning Institute for Nonprofit Organizations SBA office near you.
“The premiere provider of educational programs for the
nonprofit sector.”
Madison, Wisconsin
[Link]/li
Phone: (800) 214-8326
Fax: (608) 274-9978

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Provided courtesy of Authenticity Consulting, LLC
(763) 971-8890 ! [Link]