Faculty of Introduction to Computer
In the partial fulfilment of the course,
Introduction To Computer
‘ITC Final Report’
Submitted to:
Sir Syed Shaharyar Hussain
Submitted by:
Walid Ahmed (993-2023)
Wanhar (122-2024)
Shahzeb (294-2024)
Haseeb (45-2024)
Final Report: Eco-Friendly Paper Bags Business
Introduction:
Our eco-friendly paper bag business is dedicated to offering a sustainable
alternative to plastic bags, in line with CSR principles, Go Green Pakistan, and
International Business Ethics. We aim to address environmental hazards
caused by plastic bags by producing superior, cost-effective, and trendy paper
bags. This report covers our mission, vision, organizational structure, raw
materials, manufacturing process, product features, industry analysis,
advertising strategies, target market, distribution methods, competitive strategy,
market location, product positioning, marketing strategies, SWOT analysis, and
break- even analysis.
Mission:
We strive to create commercial solutions that mitigate environmental
problems by reducing and eventually eliminating plastic bag hazards. Our goal
is to expand our customer base with high-quality, cost-effective products fueled
by innovative ideas.
Vision:
We envision becoming a proactive, responsible member of our community
and environment, establishing ourselves as a leading global supplier of top-
quality products.
Management s Organization:
Our company structure includes four main branches:
1.Design and Development Manager
2.Marketing Manager C HR Manager
3.Finance Manager
4. Production Manager:
Raw Materials:
Step 1: Required Materials
- Paper rolls
- Adhesive
- Printing ink
- String
- Various chemicals
- Lamination materials
These materials are readily available in the market.
Manufacturing Process:
Step 2: Equipment and Process
1.Cutting Machine: Automatically cuts paper rolls.
2.Printing Machine: Prints designs on the paper.
3.Die-Cutting Machine: Shapes the paper into bags.
Manufacturing Steps:
1.Prepare raw materials (paper rolls).
2.Cut paper using an automatic machine.
3.Press using adhesive and chemical grinding.
4.Print designs using ink.
5.Punch holes if needed.
6.Pack the finished bags.
7.Conduct quality testing.
Product Features:
- 100% reusable, recyclable, and biodegradable
- Environmentally friendly
- Made from 40% post-consumer recycled material
- Quick production time
- Handcrafted packaging
- Customizable sizes and shapes
Variety:
We offer a wide range of trendy and eye-catching designs, including various
colors and sizes to meet different business needs. Our bags come in colors like
white, black, purple, and more.
Industry Analysis:
The shopping bag industry, particularly within SMEs, shows significant
potential. While plastic and paper bags dominate the market, there's a
growing shift towards paper bags due to environmental concerns.
Competition ranges from small to large-scale producers.
Environmental Problems Addressed:
- Reduces areas for disease-causing organisms
- Prevents depletion of natural resources
- Eliminates long-lasting plastic pollutants
- Avoids soil contamination from plastic degradation
Advertising Strategies:
- Distribute pamphlets in newspapers
- Offer free samples at stalls
- Engage in personal selling
- Provide custom orders for shops at competitive prices
Target Market:
- Food service establishments
- Pharmacies
- Shoe stores
- Clothing retailers
Distribution Methods:
We will use company vehicles for distribution, with transportation costs
accounted for in the income statement.
Competitive Strategy:
Our strategy emphasizes:
1.Unique product identity, quality, and innovation
2.High employee motivation and positive sales attitudes
3.Innovative and customer-friendly services
Market Location:
Our primary market is in Pakistan, targeting over 150 local businesses and a
population of 1,804,562.
Product Positioning:
We aim to serve customers uniquely and effectively, fostering strong
relationships through trendy, colorful, reasonably priced, and environmentally
friendly products.
Marketing Strategies:
- Focus on social and environmental causes
- Offer competitive pricing compared to higher-priced competitors like Metro
- Use high sales volumes to reduce costs
SWOT Analysis:
Strengths:
- Eco-friendly products
- Limited competition
- High-quality, stylish designs
Weaknesses:
- Limited production capacity
- Not suitable for the monsoon season
- Challenges in reaching and effectively communicating with the target audience
Opportunities:
- Growing awareness of plastic hazards
- Continuous demand for shopping bags across various retail settings
Threats:
- New products similar to paper bags entering the market
- Increasing raw material prices
- Competition from established plastic bag manufacturers
Financial Projections:
The paper bag business requires an initial investment of
$22,000 for machinery, raw materials, licenses, rent (3 months), marketing,
and other expenses. Each paper bag costs $1.00to produce (including
materials, labor, and overhead). Selling each bag at $2.00, monthly sales of
5,000 units are expected, generating $10,000 in revenue. Monthly operating
costs, including rent, salaries, utilities, marketing, and other expenses, total
$5,300. Initially, the business may incur a monthly loss of $300 after covering
all expenses.
This simplified version provides a clear overview of the financial projections for
your paper bag business. Adjust the details based on your specific business
plan and financial forecasts.
Break-Even Analysis:
- Initial investment: $22,000
- Per unit cost: $1.00
- Selling Price: $2.00
- Monthly sales: 5,000
- Revenue: $10,000
- Monthly expenses: $5,300
Sizes and Pricing:
Our bags come in various sizes:
- 18×24
- 40×50
- 12×18
- 42×60
- 36×48
Pricing will vary based on design and size.
Competitive Analysis:
In the paper bag market, competition is driven by established
manufacturers offering eco-friendly options across various industries such as
retail and food service. Key competitors emphasize sustainability,
customization, and efficient distribution. Our strategy focuses on innovative
designs, personalized customer service, and competitive pricing to
differentiate ourselves in the market and attract environmentally-conscious
consumers.
This simplified paragraph provides a brief overview of the competitive
landscape and outlines your business strategy to stand out in the market.
Adjust specific details and strategies based on your market research and
business plan.
Conclusion:
Our eco-friendly paper bag business is well-positioned to provide a sustainable
alternative to plastic bags. By focusing on high-quality materials, innovative
designs, and effective marketing strategies, we aim to become a leading
player in the market.
