About the Owner
Fashion and entertainment enthusiast, Alean Elston, began 5290 MEDiA GROUP as an independent marketing and management consultant who develops strategies to generate awareness for her array of clientele. Her mission as a professional is to implement unique strategies to enhance and assist the progression of her clients current visibility and brands amongst their industries. Through the proficient use of marketing materials, effective communication, and event production, she strives in building beneficial relationships between her brands and with various tastemakers amongst the print, media, and digital world. My leading principle is to only work on projects with clients that I can serve effectively to assist in their success. Alean Elston Elstons past and present roster has include ImaniLia Designs by Harlem fashion designer Imani White, Hip-Hop artist TreDice, fashion model Monika Gracia, motivational speaker Alfred Blake, and former clients R&B recording artist Dave Cirino and Canadian DJ/Producer Big Steve Gee. Elston utilizes her passion for marketing and management across a spectrum of subjects within the entertainment realm. Her eagerness and desire to succeed is shown throughout the work shes done in her current business projects and previous professional experience. Shes driven to offer services to a wide array of prospective clients that span across various industries. Prior to starting her own business, Elston focused her efforts toward earning a college degree and using her energy to inspire changes on campus. Elston created the first-ever on-campus modeling club called 720 Modeling Group. As the Founder and President, she spent time offering her knowledge to club members by holding runway, beauty, and fashion workshops, and coordinated the clubs first ever sold-out fashion show event. However, her achievements dont end there! Her efforts earned her the Trail Blazer award for being an influential presence on campus awarded by Omega Psi Phi Fraternity and Brothers for Awareness Organization. She graduated in 2009 with a Bachelors degree in the Science of Marketing at William Paterson University in Wayne, NJ. While hitting the books, she made sure to tackle various priorities in her path to success. While busy off-campus, she fervently worked on projects within her internships at GlaxoSmithKline and Warner Music Group. Her responsibilities at WMG, which eventually became her first contract after graduating from college, included market research and strategy for the implementation of social and digital media strategies and devices in conjunction with Atlantic Records, effectively promoting some of todays hottest hip-hop and R&B artists. Two of the artists were Trey Songz and T.I. With GlaxoSmithKline, she worked as Campus Consumers Consultant promoting and facilitating local marketing for some of consumers top healthcare products such as Aquafresh Toothpaste, Beano, Breathe Right Strips, and Abreva. One of her greatest accomplishments with GSK was executing a local health care awareness campaigns for hepatitis infections, migraines, and cervical cancer in conjunction with local health organizations. She began working professionally in the fashion industry as a model for roughly 3 years until she realized it was more interesting to be the force and the mind behind the scenes of fashion! She has successfully coordinated numerous fashion shows and events in PA, 3 in NJ, and 2 in NYC all before graduating college. When Elston is not keeping busy,
she engages in reading books, modeling, blogging, graphic design, and listening to music to keep up with the latest industry trends!
