Here's a sample Design Thinking quiz with multiple-choice questions to assess understanding
of key concepts.
Design Thinking Quiz
1. What is the primary focus of Design Thinking?
a) Aesthetics
b) User-centered problem-solving
c) Cost reduction
d) Marketing strategy
2. Which of the following is NOT a phase in the Design Thinking process?
a) Empathize
b) Ideate
c) Prototype
d) Evaluate
3. In the Empathize phase, what is the primary activity?
a) Brainstorming solutions
b) Testing prototypes
c) Understanding user needs
d) Designing the final product
4. What is the purpose of the Ideate phase in Design Thinking?
a) To develop empathy for users
b) To generate a wide range of ideas and solutions
c) To create high-fidelity prototypes
d) To evaluate the cost-effectiveness of ideas
5. Which method is commonly used to gain empathy in the Design Thinking process?
a) SWOT analysis
b) Customer journey mapping
c) Financial modeling
d) Competitive analysis
6. What does the Prototype phase involve?
a) Building fully functional products
b) Creating tangible representations of ideas
c) Finalizing product specifications
d) Conducting market research
7. In Design Thinking, what is the goal of testing?
a) To finalize the design
b) To confirm assumptions
c) To gather user feedback and refine solutions
d) To compare against competitors
8. What does “fail fast” mean in the context of Design Thinking?
a) Abandon ideas quickly to save costs
b) Learn from early mistakes to improve the design
c) Avoid risk by sticking to familiar solutions
d) Speed up production regardless of quality
9. Which of the following best describes a “user persona” in Design Thinking?
a) A fictional character representing a target user
b) A list of product features
c) A customer’s job title
d) A sales target for the product
10. What role do "wild ideas" play in the Ideate phase?
a) They are discarded as impractical
b) They stimulate creativity and innovation
c) They are kept as backup options
d) They focus on cost-saving measures
11. Which tool is often used to visualize a user’s experience during the Empathize
phase?
a) Gantt chart
b) Business model canvas
c) User journey map
d) SWOT analysis
12. In Design Thinking, a “how might we” question is used to:
a) Identify constraints
b) Frame the problem creatively
c) Develop a business case
d) Determine the budget
13. What is a key characteristic of a Design Thinking team?
a) Hierarchical structure
b) Diverse perspectives and skills
c) Homogeneous skill set
d) Focused solely on engineering
14. Which phase involves selecting the best ideas to move forward with?
a) Ideate
b) Prototype
c) Define
d) Empathize
15. What does “iterative” mean in the context of Design Thinking?
a) Following a linear process
b) Repeating phases to refine solutions
c) Skipping steps to save time
d) Focusing on a single solution
16. When is a design challenge considered complete in the Design Thinking process?
a) When a prototype is built
b) When user feedback is positive
c) When it meets the user's needs and solves the problem
d) When the project budget is exhausted
17. What is the main objective of the Define phase?
a) To create the final design
b) To clearly articulate the problem to solve
c) To test prototypes
d) To implement solutions
18. What is a “minimum viable product” (MVP) in Design Thinking?
a) The most expensive version of the product
b) The simplest version of a product that can be launched to test with users
c) A prototype for internal testing only
d) The final product with all features
19. In Design Thinking, brainstorming sessions should:
a) Limit the number of ideas generated
b) Encourage only practical ideas
c) Be free-flowing with no immediate judgment
d) Be focused on existing solutions
20. How does Design Thinking handle uncertainty in problem-solving?
a) By eliminating all uncertainties before starting
b) By embracing it and iterating based on feedback
c) By avoiding risky ideas
d) By following a strict process
This quiz can be extended to include additional questions covering different aspects of
Design Thinking.