Salesforce is the Cloud Based CRM
What is Cloud Computing
• Cloud computing is the delivery of different (On Demand) services through the
Internet. These resources include tools and applications like software, data storage,
servers, databases and networking.
• It is managed by a cloud services provider (or CSP).
• The CSP makes these resources available for a monthly subscription fee or bills them
according to usage.
• Google Cloud
• Amazon Web Services (AWS)
• Microsoft Azure
• IBM Cloud
• Alibaba Cloud
Advantage of cloud computing
• Cost Effective
• Global Scale
• Speed
• Productivity
• Performance
• Security
• Reliability
Disadvantage of cloud computing
• Depends on Internet
• Down Time
• Vulnerability Attacks Performance
Cloud Computing Services
• SaaS
• PaaS
• IaaS
Cloud Computing Services
• SaaS (Software as a Service) – It involves the licensure of a software application to
customers. Licenses are typically provided through a pay-as-you-go model or on-
demand. Using one of these applications, End users can access, share, store and secure
information in the cloud.
Examples: Dropbox, Slack and Microsoft 365, Google drive, salesforce.com.
• PaaS (Platform as a Service) – Platform as a service is an environment in the cloud
where developers can build and deploy apps.
• Example: Salesforce/Force.com and Ms. Azure.
• IaaS (Infrastructure as a service) – Infrastructure as a service provides the
infrastructure that you need to manage SaaS tools, including servers, storage, and
networking resources. It have OS and IP address.
Example: IBM Cloud, Amazon Web Services (AWS), Cisco Metapod and Microsoft Azure.
Deployment Model in Cloud Computing
Deployment Model in Cloud Computing
What is CRM
CRM stands for “Customer Relationship Management”
CRM software is a system for managing your relationships with customers.
Exiting Customer :
Renewal offer
Potential Customer :
Product offers
What Is Salesforce?
Salesforce, Inc. is a famous American cloud-based software company (1999) that provides CRM
services.
Salesforce is a popular CRM tool for sales, support and marketing teams worldwide. It keep track of
customers and maintain the interactions with customer and potential customer. And improve
profitability.
Salesforce services allow businesses to use cloud technology to better connect with partners,
customers, and potential customers.
Using the Salesforce CRM, companies can track customer activity, market to customers, and many
more services.
Marc Benioff
(chairman and co-CEO)
