MUMBAI
3. Establish ACTIVATION
relations with key fashion and media stakehol
Objective
Invites 4. Amplify digital awareness for the new collection via influencers and society
This will help drive virality and social media buzz. The invites can
can be glamEVENT 1: Suggestion
with jewellery - Sit Down
centric grazing table Cocktail
and decor.Reception
The
Event Idea place can be decked up as an Outhouse Sanctuary with
media moments for the guests. This will garner coverage and all the
Event Production / Set-Up launches and hero products
drive engagement lined The
for the event. up for an immersive
activation display
will help boostto
active viral moments from the celebration creating hype around
Dress influencers and key society tastemakers attending the event
in Outhouse Jewellery to create viral social media moments and
Influencer Dressing drive buzz and engagement about the event. Dressing influencers
in the latest designs and styles will also help drive awareness for
the new collection
Post Event Launch
Outreach to Hello for a fetature in the party pages featuring the
Event Coverage
eventthe
universe announcing guests
new + the store.
collection launch for organic
Press Release Dissemination
Trend Stories / Topical interaction requests and placements
a) New and upcoming collection round-ups
Releases Amplify celebrity spottings across entertainment platforms
Celebrity Spottings
Influencer Collaborations 1) Starting out with pre-buzz story content to create hype
dropping hints about the new collection
ON
hion and media stakeholders via the event
a influencers and society
List will betastemakers attending
shared basis the event
the quantity and
of gifts
tail Reception - Koishii
- Gallops
3) Outhouse Accessories as props for guests to click
pictures CinCin
- and pose with
Influencer Suggestions shared on Sheet 2
Vogue RSVP
Hello
Entire Fashion Media Universe - TML on sheet 3
Fashion and Lifestyle Media Universe
PinkvillaA Fashionista's diariesEat tweetHT CityNews18Viral BhayaniManav ManglaniInstant BollywoodBollywood
Alaviaa Jaffrey
Tanisha Santoshi
Guestlister Suggestions
Sr No. Name
1 Khushnaaz Turner
2 Pooja Advani
3 Tamira
4 Panchami Ghavri
5 Sanam Ratansi
6 Praachi Raaniwala
7 Gayatri Rangchari Shah
INFLUENCER SUGGESTIONS
Sr No. Names Links
1 Juhi Godambe https://www.instagram.com/juhigodambe/
2 Summiya Patni Shah https://www.instagram.com/houseofmisu/
3 Khushnaaz Turner https://www.instagram.com/kat_diaries/
4 Tania Shroff https://www.instagram.com/tania_shroff/
5 Alaviaa Jaffrey https://www.instagram.com/alaviaajaaferi/
6 Aaliyah Kashyap https://www.instagram.com/aaliyahkashyap/
7 Ruhaanee Hiran https://www.instagram.com/ruhaaneehiran/
8 Teajay Gill https://www.instagram.com/teajaygil/
9 Subhiksha Shivkumar https://www.instagram.com/subikshashivakumar/
10 Pooja Advani https://www.instagram.com/pooja_advani/
11 Simran Luthrria https://www.instagram.com/simranrluthria/
12 Saanchi Gilani https://www.instagram.com/saanchigilani/
13 Pernia Qureshi https://www.instagram.com/perniaq/
14 Roshni Chopra https://www.instagram.com/roshnichopra/
15 Tehsheen Rahimatoola https://www.instagram.com/roshnichopra/
16 Tanisha Santoshi https://www.instagram.com/tanisharsantoshi/
17 Jayati Mody https://www.instagram.com/jayatimodi/
18 Trinetra Haldar https://www.instagram.com/trintrin/
19 Naina Bhan https://www.instagram.com/nainabee/
20 Ayesha Kanga https://www.instagram.com/ayeshakanga/
Editors/Fashion
Magazines
Stakeholders
Vogue Arman Khan
GQ Shriya Zamindar
Elle Che Kurrien
Grazia Ainee Nizami
Harpers Bazaar Zoha Castelino
Femina Mehernaaz Dhondy
Hello! Pasham Alwani
Condenast Traveller Anaita Shroff Adajania
The Word Namrata Zakaria
Fashion TV Digital Praachi Raniwala
Luxebook Shweta Shiware
Fitlook Magazine Kshitij Kankaria
Platform Magazine Malini Aggarwal
Naini Thakker & Neha Bothra
Khush Magazine
(Forbes)
Forbes Life Pavan Lal
The Taj City Guide Stylists
Onlines Kazim & Priyanka
Vogue.in Eka Lakhani
Elle.in Amandeep
Verve Online Isha Bhansali
Grazia Online Meagan Castelino
Bazaar Online /Cosmo Online Nikita Jaisinghani
Miss Malini Sukriti Grover
Lifestyle Asia Tanya Ghavri
The Voice of Fashion Mohit Rai
The Established Akshay Tyagi
Runway Square Pranay & Shounak
Design Pataki Anshika Verma
Luxury Facts Samar Rajput
Wedding Sutra Priyanka Kapadia
Luxury Launches Selman
Bridelan Sheroy Chinoy
Zee Zest Laxmi Leher
Newspapers Aastha Sharma
Et Panache Shaleena Nathani
Midday Edward Lalrempuia
Freelance Fashion Writers Rahul Vijay
Dhara Vora Shaurya Athley
Vinita Makhija Chandni Wabi
Praachi Raniwala Maneka Harisinghania
Fashion Tastemakers &
Saloni Dhruv
KOL's
Namrata Kedar Ekta Rajani
Neharika Manjani Priyanka Kapadia
Hasina Khatib Rujuta Vaidya
Nivedita Pawar Priyanka Khanna
Deepali Nandwani Priya Tanna
Riddhi Doshi Gayatri Rangachari Shah
Neeti Mehra Antara Motiwala
Debarati Sen
Ismat Tahseen
Nupur Survaiya
Stylists Suggested Influencers:
Shaleena Nathani Juhi Godambe
Tanya Ghavri Mitali Sagar
Ami Patel Summiya Patni Shah
Anaita Shroff Adajania Seher Dutta
Sukriti Grover Niharika NM
Akshay Tyagi Diipa Khosala
Sanam Ratansi Pratiksha Shetty
Pranay and Shounak Subiksha Shivkumar
Lakshmi Lehr Ruhaane Hiran
Mohit Rai Teajay Singh
Esha Amin Aayushi Bangur
Isha Bhansali Natassha Luthrra
Edward Lalrempuia Khushnaaz Turner
Priyanka Kapadia Maia Sethna
Dolla Baruah Prerna Mehra
Devki Bhatt Simran Luthrria
Rahul Vijay Saanchi Gilani
Maneka Harisinghani Isha Multani
Namita Alexander Roshni Chopra
Preetham Jukalker Amrita Thakur
Meagan Concessio Prerna Goel
Anshika Verma Sonam Babani
Allia Al Rufai Pooja Advani
Anisha Gandhi Anissa Jain
Kareen Parwani Tina Kakad
Rhea Kapoor Hanna Khan
Chandni Sareen Smriti Khanna
Ayesha Nigam Swati Vatssa
Sheefa Gilani Naina Bhan
Leepakshi Ayesha Kanga
Pranita Shetty Anajali Sivaraman
Nauheed Cyrusi Alaviaa Jaffrey
Chandni Whabi Trinetra
Namrata Deepak Aaina Mehta
Pasham Alwani Trishala Sikka
Akshita Singh Shereen Sikka
Twofold - Shraddha Lakhani Malini Aggarwal
Aastha Sharma Tasheen Rahimatoola
Humaira Lakdawala Jayati Mody
Harmanpreet Kaur Tanisha Santoshi
Ashwin Mawle
