VIDEO-ON-DEMAND
VIDEO-ON-DEMAND
presented by
Janel Marie Luague
TABLE OF CONTENTS
01 02 03 04
Definition Video-on- VOD vs Live Types of VOD
Demand Streaming
Process
05 06 07 08
Top Apps Benefits Limitation Conclusion
Using VOD
01 DEFINITION
What is Video-on-Demand (VOD)?
DEFINITION
A technology that delivers video content
directly to customers for immediate
viewing
Introduced in the 90s with the rise of
internet and IPTV technologies
Customers can choose free or paid
options. VOD systems can use download-
based or subscription-based models.
02 VOD PROCESS
How Does Video-On-Demand Work?
VOD PROCESS
Consists of three components: a content
delivery network (CDN), an encoder, and
a media player.
Accessible via web browsers, mobile
apps, or smart TV apps
Real-time delivery from the nearest CDN
server
VOD vs Live
03 Streaming
Comparison between of Video-on-
Demand and Live Streaming
VOD VS LIVE
STREAMING
VOD: Pre-recorded content streaming,
allowing viewers to choose viewing
times and locations.
Live Streaming: Real-time broadcasting
with a fixed schedule.
04 TYPES OF VOD
Understanding the Different VOD Models
TYPES OF VOD
SVOD
Subscription Video on Demand (SVOD)
services, like Netflix and Amazon Prime Video,
offer a variety of content for users to access
for a monthly or annual fee, generating
revenue through advertisements and single
transactions.
TYPES OF VOD
TVOD
Transactional Video on Demand (TVOD) is a
one-time fee-based revenue model for users
to watch specific titles without a monthly
subscription or with limited budgets, unlike
subscription-based SVOD.
TYPES OF VOD
AVOD
Advertising-based video-on-demand
(AVOD) services like YouTube and Hulu
offer free content but require users to
watch ads.
TYPES OF VOD
HVOD
Hybrid Video on Demand (HVOD) is a type of
Video on Demand that combines the features
of Subscription VOD, Transactional VOD, and
Advertising VOD.
TYPES OF VOD
NVOD
Near Video on Demand (NVOD) is a Pay-Per-
View video delivery service that allows viewers
to select from a limited number of broadcast
channels at pre-designated schedule times.
05 TOP APPS
Popular Apps Using VOD
06 BENEFITS
Advantages of Using VOD
BENEFITS
Provides faster content Saves on production costs
distribution
Improves audience engagement
Keeps viewers engaged tracking
Offers convenience Creates interactive content
Allows viewers to watch videos on Enables easy access to a library of
any operating system or device. videos
Generates additional revenue
07 LIMITATIONS
Convenience and Flexibility Challenges
LIMITATIONS
Requires reliable, fast internet connection, especially in rural areas.
Many movies are unavailable due to distributor rights and high VOD fees.
Some services require subscriptions or rental fees, potentially more
expensive than traditional TV.
VOD libraries have limited content, reducing variety.
Users may struggle to navigate vast VOD platforms.
07 CONCLUSION
Video-on-Demand Review
CONCLUSION
Video-on-demand (VOD) streaming is a crucial part of our
entertainment ecosystem, offering a vast array of content. As
consumers cut cords, OTT apps are expected to become the
future. Companies must develop new strategies to increase
subscriber base and customer engagement, including user
management, hybrid monetization models, and customization,
to provide a superior user experience.
REFERENCES
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OTT vs. VOD: What's the Difference? (2023, May 26). Castr. https://castr.com/blog/ott-vs-vod-whats-the-
difference/
Singh, Y. (2023, October 17). Video on Demand (VOD) Streaming: Definition, Types, and How It Works.
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definition-and-how-it-works/
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VOD - Video On Demand - Complete Guide. (2023, November 8). Gumlet.
https://www.gumlet.com/learn/video-on-demand/#why-prefer-vod-platforms-for-streaming-videos
What is Hulu? (n.d.). Simulmedia. https://www.simulmedia.com/tv-advertising-glossary/what-is-hulu
What is VOD? Video on Demand Explained with Examples. (n.d.). JW Player.
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