Loyalty Deck
Who are we
RewardPort assists companies with design, implementation, execution and fulfillment of promotions including
advertising, branding, customized special events & programs to acquire, retain, motivate and reward their customers,
employees and channel partners
Customer Employee Chanel Partner
• Acquisition & Retention • Motivation & Reward • Dealer Incentive
Programs/ Promotions Programs Programs
• Awareness through • Retention Programs • Retailer Retention
Advertising • Sales Incentive Programs Programs
• Incentive and Reward • Dealer Staff Incentive
Schemes Programs Channel
• Contests & Sweepstakes
• Promote
• Customers • Retain
YOUR YOUR
• Employees • Acquire
COMPANY ACTIVITIES • Motivate
• Channel Partners
• Reward
PRINT DIGITAL
ONLINE
Products
Travel Gift Card Movie Pizza Card
Customer Loyalty Dealer Incentive
Coffee Card Spa/ Salon Promo Lifestyle Card
Employee Incentive Promotion Marketing
White Goods X Rewardz Loyalty Health
1 Design 2 Technology 3 Monitor 4 Engage 5 Measure 6 Fulfill
What we do
Program/ Promotion Create Advertising Strategies
Design & Consulting Across various platforms
• Create a customized solution for clients to • Design advertising campaigns
meet their objectives • Media buying and planning
• Leverage our various platforms to create • Advertising in leading newspapers
unique offerings for our clients • Doing online promotions through Google
Adwords, Facebook
Events and Promotions Fulfillment & Monitoring
• Launch and promote program • Coordination with beneficiaries and
• Conducting events such as Food Festival, vendors
Cultural Shows • Fulfillment and customer service
• Movie Tie ups • Monitoring the campaign and ensuring
desired results
Our Strengths
COMPREHENSIVE SERVICES & SOLUTION
Full coverage of the Rewards, Promotions and Loyalty value chain creates a unique positioning for us
Positioned as a full stop solutions provider, to take care of designing campaigns, media buying,
negotiating for best deals for campaigns, which clearly differentiates us from advertising agencies
and gifting product suppliers
UNIQUE PRODUCTS & SERVICES
Unique product suite that can be customized to client needs -Positions RewardPort as a ‘high-level’
customer engagement firm while providing replication and scalability to our business model
A creative team to provide end to end solutions from conceptualizing a campaign to successful
delivery.
Our Strengths
VENDOR & PARTNERS RELATIONSHIPS
Centralized Vendor and Alliance Team that continues to build relationships with India’ top brands,
currently alliances exists with over 3000 brands
Continuous engagement with the participating individuals, corporate, travel agents ensures head
start for all the future campaigns
FULFILLMENT CAPABILITIES
In-house order placement and tracking systems
Nationwide network of courier channels that cater to over 750 locations across the country
Relationships with large number of brands to deliver from remote locations, thus avoiding
unnecessary stock piling
Why should you choose RewardPort?
Helps in Customer Improve Sales Ease of Operation Creates connect with Choice of Multiple
Acquisition Performance and people, both Online Gift options
Customer Service and Offline
Easy to use and Low Value High user satisfaction Motivates key
redeem per Gift behavior
Our Solutions
Emotional Monetary Recognition
Establishing an emotional Providing ways to earn and Designing rewards and
relationship that strengthens accumulate satisfying recognition for peer
the bond financial rewards recognition
An all-encompassing relationship nurturing programme across the consumer’s world
Program Mechanics
Enrollment Earn Engage Redeem
The subsequent slides elaborate upon each of the above 4 steps
Program Flow
Enrolment
Different options to enroll for Loyalty Program
Option I: Data Shared by Brand
Brand shares data of stake holders with RewardPort. RewardPort will auto register the stakeholder and
send a Welcome SMS with login details and program benefits
Option II: Self Registration ( via SMS/ WhatsApp)
Brand shares details with stakeholder explaining the benefits of the program. To enroll for the program
the stakeholder will SMS/ WhatsApp their details on a dedicated long code. On successful registration,
they will receive a welcome SMS with log in details.
Option III: Self Registration ( via Website)
Brand shares details with stakeholder explaining the benefits of the program. To enroll for the program
the stakeholder will visit the website and self register .On successful registration, they will receive a
welcome SMS with log in details.
Enrolment : Welcome Kit
Welcome Letter from Management Program Guide & Booklet
Certificate Program Membership Card
Point Accruals
Ways to Earn Points
Option I: Led by Brand
Each month Brand shares the stakeholder wise sales data. RewardPort converts the sales data to points
using a predefined SKU wise algorithm. Points are uploaded into the stakeholders account. Stake holder
is sent an SMS with details of this points earned and total points earned till date.
Option II: Led by Stakeholder
Stakeholder receives unique coupons against their order placed. To earn the points, stakeholder can use
the following options to earn points;
a) Loyalty Website: Stakeholder logs on to the loyalty website and enters the unique code. RewardPort
system will validate the unique code and display details of points earned.
b) SMS* : Stakeholder will send an SMS in a pre described format to a dedicated long code. RewardPort
system will validate the unique code and send a confirmation SMS of the points earned.
*Standard SMS charges applicable
Point Accruals: Check balance
To check points Stakeholder has two options - Via Website or Via SMS
To Know Point Balance: (Website) To Know Point Balance: (SMS)
The stakeholder will log on to the program website using their The stakeholder to send the following message to Know Point
login credentials. On successful log in click on the Points Tab. Balance :
Stakeholder is able to view the entire Month wise summary of RPL(space)BAL to 8652631525
points available. SMS Reply: Total points available till date are XXXX
Note:
•SMS needs to be sent via the mobile no. registered at the
start of program
• Standard SMS charges apply
Point Redemption
Program Website
Stakeholder logs on to the Stakeholder selects their Stakeholder confirms the
website using the Reward* address. RewardPort to
registered id dispatch the gift within 21
days
*Stakeholder will be able to redeem subject to they achieve 100% of the target allocated.
The Targets will be shared by XXXXXXXXXXXXXXXXX to Retailers & RewardPort
Redemption Catalogue
My Catalogue
Participant Catalogue My Catalogue
Profiling Curation
• The Participant fills • Once the data is • The participant can
in a online captured a profile is redeem his points
questioner created in the against a catalogue
• This helps in backend for each which is build as per
understanding the user the users
likes/Dislikes, • AI curates a unique likes/dislikes and
hobbies and catalogue for each Hobbies
Preferences of the user • Helps brand to
customer leverage on the
customer profile for
future
communication and
programs
Point Redemption - Options (Product)
• RewardPort Shop: Branded tangible products like
Whitegoods/ Electronic/ Personal Grooming / Luxury
Perfumes & Make Up/ Cars & Bikes/ Jewellery & Luxury
watches
• RewardPort Bank Gift cards
• Brand Gift Vouchers (Shoppers Stop, Amazon, Flipkart,
Lifestyle)
• TripXOXO activity Vouchers
• TravelPort Travel Gift Certificate’s And many more…
• Many more…
Point Redemption - Options (Travel)
“Travel expands the mind and fills the Gap”
RewardPort in association with Travelport Holidays can help you enhance and boost your
Loyalty reward catalogue by adding various travel packages, Gift certificates, adventure and
activity vouchers etc.
Travel Packages: We specialize in customizing packages for various destinations like Dubai,
Srilanka, Singapore, Austria and many more. These packages can be customized as per
customers/Company’s request and budgets. These packages are inclusive of Airfare, stay
with breakfast, transfer and sight seeing.
Travel Gift Certificates: Customers are delighted when they are given a choice to choose
their favourite travel destination. We can also offer you a Customized travel gift certificate
which can be used to book a domestic or an international travel package. Travel gift
certificate offer a great perceived value to the customers and also benefits the company
with special corporate discounts.
We have offered travel gift certificates as an reward option in various campaigns like
Danone, Nitco, and Choksey Chemicals.
Point Redemption - Options
Tangible products/White goods
More than 10,000 products from 200+ brands
Gift Vouchers
100+ Brand voucher redeemable online and offline
Experiences
Partnered with mass brands, that provide services pan India, experiences which
can be redeemed at home as well as at partner venues.
Cashbacks
We are partnered with Paytm, Amazon Pay and Cashfree, which enable us to
disburse payments to UPI linked accounts, NEFT transfers, Credit to Paytm and
Amazon Pay wallets, ensuring seamless redemption process for the end user.
Engagement [2.0]
Engagement
• RewardPort will connect with customers on their special days.
• Depending on tiers & budget allocated, RewardPort will work out a connect grid including- Personalized Sms wishes, on birthdays,
anniversaries , connect on festive occasions
Engagement
Connect by using the below Tools
Connect on
Contests (Raffle Connect on
Surveys Birthday & Meet & Greet
Rewardz Festivals
Anniversary
Engagement
Surveys:
RewardPort will create Bimonthly Surveys to help the organization understand evaluation of :
• Culture
• Qualities
• Overall Performance
• Suggestions
Connect on Birthday & Anniversary:
• RewardPort will create connect with stake holders on their special days.
• Depending on tiers & budget allocated, RewardPort will work out a connect grid including
• Personalized Sms wishes, on birthdays, anniversaries , special offers
Engagement
Contests:
RewardPort will create campaigns like:
• Top Dealers in a Month (10 Per State) - Free Movie Tickets
• Lucky Dips - Online Gift Vouchers/ Coffee Vouchers/ Pizza Vouchers
• Special offers - Earn extra points if you by a particular SKU: To help push slow moving items
• Quiz Contest - Win RECHARGE (Mobile /DTH)
• Raffle Rewards - Luck favors those who act. Simply redeem 1000 and you could win this exciting
prizes
Meet & Greet:
Apart from all other engagements, most important is having a meet and greet sessions between
management representatives and the Customers. RewardPort will organize Meet & Greet sessions
with the stake holders where there is exchange of ideas, pain points and new product launch/
schemes/ offers/ incentives that can be launched.
Engagement
Connect on Festivals:
RewardPort will create campaigns during Festive celebrations to push stakeholders to push their products in market.
Celebrations Activity Reward Modality Redemption
New Years Day Selfie contest Multiple Online Online
Republic Day Assured Movie Instant Online
May Day Sampling IPL tickets SMS Online
Independence Day Assured / sweepstake Coffee SMS Online
Raksha Bandhan Assured / sweepstake Movie Online Online
Janmashtami Scratch n win Pizza movie Online Online
Guru Govind Singh Jayanti Sampling Merchandise Instant Online
Mahatma Gandhi Birthday Scratch n win Multiple Instant Online
Guru Nanak Birthday Sweepstake Travel SMS - instant Phone
Buddha Purnima Scratch n win Travel Instant Online
Outreach Program
Outreach Program
What is Outreach Program? - A plan of action to promote your business, products, and
services to stake holder.
Outreach marketing is really a great tool, not only networking and growing a lead base,
but also for really driving home sales and growing your business. Once you have
consistently performed outreach marketing, you can start to reap the benefits. Sales are
the bottom-line goal of every company; in other words, the goal is to sell products and
services and be successful.
RewardPort will reach out to the stake holder to ensure participation in the program.
With specific tools designed, RewardPort will be reaching out on following instances;
- To push bottom performing wholesaler
- To push wholesaler to perform more comparing their YTD
-To push new SKU’s
- To get feedback
Logistics
Logistics
• When you move goods from one place to another, in today’s world, you risk the future of your business
• When you move goods from one place to another, you assume legal and financial liabilities
• All dispatches done by RewardPort are insured against Loss, Damage, Theft during the transit from RewardPort’s warehouse to the end customer
• Ensures you a hassle free and unmatched experience
• We have a State of The art warehousing facility in Andheri, Bhiwandi and in Navi Mumbai ensures smooth and timely dispatch of Product
Logistics
Reach & Packaging & Insurance &
Partners Warehousing RTO
• 4850 Pin codes and 1150 ESL • Packaging with branding and • Every product out for delivery
locations covered pan India for individual stickering is insured for theft/ physical
maximum reach • Multiple layers of packaging for damage
prevention of damage and • Upon verification damaged
• Rewardport has partnered with theft products are replaced
Blue Dart, DTDC, Professional, • 5000 SQFT of warehousing in • In case the customer is not
EPS, Spice Jet, Speed post for Mumbai for optimum available during time of
maximum reach and seamless inventory management delivery a 2nd attempt is made
delivery • On time tracking and customer • Product warranty is directly
delivery conformation covered by the brand
• AWB list and periodic reports
shared with client
FDC Case Study
Brief Received
• Program objective: FDC wanted to reward its Stockist on every purchase made by them. They wished to reward them
with gifts which have utility for the stockiest and something that a stockiest can choose of its choice.
Also since all stockist buy at different level, we created various slabs for stockist to qualify and slabs also helped
motivate the stockist to buy more
• Target audience: Electral brand stockiest across India
• Scope of work: ‘Emiles’ is a point based stockist loyalty program spread over 9 months, on every purchase of electral
stocks from FDC the stockiest receives points in his account these points can be redeemed against a catalogue of gift
products and vouchers of various brands.
• Other key details: Every stockist was given a target slab basis the last year performance. Upon achieving the target a
stockiest can redeem the points to claim rewards of their choice.
FDC Emiles Stockiest Loyalty Program
Stockiest
Elite Diamond Platinum Gold Silver
Target of 40 L + Target : 15-40 L Target : 7.5 – 15 L Target : 5 - 7.5 L Target : below 5 L
Sub slab Green
Incremental sales :
21%
Sub slab Yellow
Incremental sales :
28%
Sub slab Blue
Incremental sales:
33%
Log-in Page
Every stockiest is issued a
unique code
A default password is issued
which can be changed on the
first log in
Welcome Letter
Post log-in, welcome letter
is displayed explaining the
program to the stockiest
Home Page
Target achieved (updated on
bi-weekly bases)
Current year’s
target Previous year’s
target
Progress
meter
Rewards Page
Sub Slab Green
Target with
incremental sales of
21%
Sub Slab Yellow
Target with
incremental sales of
28%
Sub Slab Blue
Target with
incremental sales of
33%
Rewards Shortlisting
The stockiest can
shortlist a product as
per his preference
Reports
Reports are
updated monthly
comparing previous Sales report is also
year’s sale with displayed on a graph
current year’s sale
Stockiest Profile
Stockiest profile displaying
contact details. Can be
changed/Modified by the
stockiest
Dr. Reddy’s Case Study
Brief Received
• Program objective: Dr. Reddy’s was running a simple program where every chemist was given a fixed reward at the
end of every 6m/3m. They wanted to create a hype amongst the chemist and motivate them to purchase more stocks
and also engage with the company by offering rewards which are of utility to the chemist and which can be chosen by
the chemist himself rather then company pre deciding the gift.
• Target audience: Chemist across India
• Scope of work: ‘Prime Partner’ program was focused on engaging and motivating chemist across India to purchase more of Dr.
Reddy’s product and push the same in market. There were 4 slabs created and at the end of the year the qualifiers can select
gifts from their respective slab, basis the target achieved by them
• Other key details: Dr. Reddy’s also connected with the chemist at a personal level, by sending Movie tickets to every stockist
on their Birthday’s/Anniversary.
Every chemist fills a form and
shares it with the sales
representative, later the Sales
team add’s up data and
shared a consolidated file
with Rewardport. Rewardport
then sent enrollment MSG to
every chemist registering
them in the program.
Dr. Reddy’s team also shared a
leaflet with every Chemist so
that they understand the point
structure and place order
accordingly.
The leaflet also included
process for accruing points.
At the end, a Chemist could simply log into their loyalty account and
select gift from various slabs listed basis the points accrued by
them.
Chemist can also redeem rewards from multiple slabs if they find
any product which is of utility for them if the program, after all the
points get accumulated in Chemist’s account
Rewardport will then dispatch the gift to the Chemist post receiving
approvals from Dr. Reddy’s team.
Thank you
Manali Kothari
Asst. Manager Business Development
+91 96194 37341
