Fact Sheet For Feature Writing
Purpose of Feature Writing
● Engage: Capture the reader's interest with a story that is more in-depth than a
basic news report.
● Inform: Provide comprehensive background information, context, and details
about the topic.
● Persuade: (Optional) Sway readers’ opinions or encourage them to take action,
depending on the feature's aim.
● Entertain: Offer an enjoyable reading experience through storytelling
techniques.
Key Components
1. Headline: Captivating and summarizing the essence of the story.
2. Lead (Lede): An opening paragraph that hooks the reader, often with an
anecdote, striking fact, or question.
3. Nut Graf: A paragraph that outlines the central theme or purpose of the story,
providing a roadmap for what’s ahead.
4. Body:
○ Background Information: Essential details that set the scene or provide
context.
○ Development: The story’s main content, including arguments,
descriptions, and narratives.
○ Supporting Elements: Quotes, statistics, anecdotes, and examples that
enrich the narrative.
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5. Conclusion: Wraps up the story, often tying back to the lead or looking forward
to the future.
6. Call to Action: (Optional) Directs readers toward further engagement or
exploration of the topic.
Types of Feature Articles
● Profile: Focuses on an individual's life, achievements, and character.
● Trend: Explores current movements or shifts in society, culture, or industry.
● Issue: Investigates a particular problem or topic, offering in-depth analysis.
● Human Interest: Tells a story that appeals to emotions, showcasing personal
experiences or challenges.
● How-To: Provides step-by-step guidance on completing a task or solving a
problem.
Writing Style and Techniques
● Narrative Flow: A well-structured narrative that guides the reader through the
story.
● Descriptive Language: Vivid descriptions that engage the senses, painting a
picture for the reader.
● Active Voice: Keeps the writing dynamic and direct.
● Variety of Sentence Structures: Enhances readability and maintains the
reader’s interest.
● Direct Quotes: Adds authenticity and perspective.
Research and Preparation
● Thorough Research: Gather detailed information from reliable sources to
ensure accuracy.
● Interviews: Conduct interviews with relevant individuals to add depth and
authenticity.
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● Fact-Checking: Verify all facts, quotes, and details to maintain credibility.
Ethical Considerations
● Accuracy: Commit to truth and accuracy in all aspects of the story.
● Fairness: Present a balanced view, especially when covering controversial
topics.
● Respect: Treat all subjects and sources with respect and consideration.
Visuals and Graphics (Optional)
● Photographs: Enhance the story and provide visual interest.
● Infographics: Offer a visual representation of data or concepts.
● Videos: (For online features) Add an engaging multimedia element.
Conclusion
Feature writing is an art that combines factual reporting with creative storytelling to
produce an engaging and informative piece. By following these guidelines, writers can
craft stories that resonate with their audience, providing depth and insight into a wide
range of topics.
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