COMMUNICATION AND GLOBALIZATION
MODULE 1
Instructor : Salirick S. Andres
Course : GEC 005 Purposive Communication
2 Intended learning outcomes
Explain the nature of language.
Discuss the communication perspectives.
Analyze the different types of communication.
Evaluate the principles in communication.
Assess the impact of communication on globalization.
GEC 005 Purposive Communication | Salirick S. Andres | College of Arts
3 What is Globalization?
Communication impacts Globalization or Globalization impacts Communication?
GEC 005 Purposive Communication | Salirick S. Andres | College of Arts
Communication and Globalization
4
GEC 005 Purposive Communication | Salirick S. Andres | College of Arts
What is Globalization?
5
Globalization is the process by which
people and goods move easily across
borders.
Principally, it's an economic concept – the
integration of markets, trade, and
investments with few barriers to slow the
flow of products and services between
nations.
There is also a cultural element, as ideas
and traditions are traded and assimilated.
Globalization has brought many benefits to
many people. But not to everyone.
GEC 005 Purposive Communication | Salirick S. Andres | College of Arts
Origins of Globalization
6
Silk Road trading caravans
Trade spread rapidly between
China and Europe via an
overland route.
Merchants carried goods for
trade back and forth, trading
silk as well as gems and spices
and, of course, coffee and tea.
GEC 005 Purposive Communication | Salirick S. Andres | College of Arts
Origins of Globalization
7
Galleon trade spanning
maritime territories
Trade connected the
continents
Goods, services, and ideas
were exchanged
GEC 005 Purposive Communication | Salirick S. Andres | College of Arts
What drives Globalization?
8
➢ The invention of the wheel
➢ The invention of the printing press in the 15th
century
➢ The computer and internet has revolutionized
connectivity and communication.
➢ Language, of course!
GEC 005 Purposive Communication | Salirick S. Andres | College of Arts
Globalization benefits…
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➢ Globalization has led to many millions of people being lifted out of
poverty.
➢ A multinational company's presence overseas contributes to those
local economies because the company will invest in local resources,
products and services.
➢ Socially responsible corporations may even invest in medical and
educational facilities.
➢ Globalization has not only allowed nations to trade with each other,
but also to cooperate with each other as never before.
GEC 005 Purposive Communication | Salirick S. Andres | College of Arts
Globalization perils…
10
➢ While some areas have flourished, others have
floundered as jobs and commerce move elsewhere.
➢ Computers have vastly improved our lives, but cyber
criminals steal millions of pounds a year.
➢ Global wealth has skyrocketed, but so has global
warming.
➢ While many have been lifted out of poverty, not
everybody has benefited.
GEC 005 Purposive Communication | Salirick S. Andres | College of Arts
In summary
11
✓ Globalization is a worldwide phenomenon that has gripped our world and
our lives in a lot ways we can imagine.
✓ From its humble beginnings, it has become a big factor that affects millions
of lives around the globe.
✓ While it has brought about a lot of good things, it is undeniable that there
are not so good things that go with it.
✓ We are now left to navigate our way through globalization and with the
aid of effective communication, we can survive and maximize its benefits
while mitigating its perils.
GEC 005 Purposive Communication | Salirick S. Andres | College of Arts
See you next time!
12
Check your Canvas regularly (Messages, Announcements, etc.)
Submit the tasks on time (Assignments, Discussions, Quizzes)
Message me if needed (Canvas Inbox)
Enjoy your online classes and stay safe always!
GEC 005 Purposive Communication | Salirick S. Andres | College of Arts
