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Demographic & Financial Overview

The document provides demographic and financial information about a target market. It summarizes the population breakdown by age and gender. It then presents 5-year financial projections for revenues, expenses, profits, assets, liabilities, and cash flow. The financials project steady revenue, profit, and cash flow growth over the 5-year period.

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Jarvys Doumbe
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0% found this document useful (0 votes)
351 views4 pages

Demographic & Financial Overview

The document provides demographic and financial information about a target market. It summarizes the population breakdown by age and gender. It then presents 5-year financial projections for revenues, expenses, profits, assets, liabilities, and cash flow. The financials project steady revenue, profit, and cash flow growth over the 5-year period.

Uploaded by

Jarvys Doumbe
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Demographic Profile of Target Market

Total Percent
Total population 690097 100%
Male 276523 40%
Female 413574 60%
Under 5 years 67839 10%
5 to 9 years 83669 12%
10 to 14 years 67311 10%
15 to 19 years 24108 3%
20 to 24 years 59851 9%
25 to 34 years 23741 3%
35 to 44 years 86370 13%
45 to 54 years 86811 13%
55 to 59 years 41101 6%
60 to 64 years 39866 6%
65 to 74 years 58635 8%
75 to 84 years 41295 6%
85 years and over 9500 1%
Total housing units 250,024 100%

Financial Projections

Income Statement
FY 1 FY 2 FY 3 FY 4 FY 5

Revenues

Total Revenues $360,500 $403,760 $452,211 $506,477 $567,254

Expenses &
Costs

Cost of goods
$63,900 $71,568 $80,156 $89,775 $100,548
sold

Lease $50,500 $56,560 $63,347 $70,949 $79,463

Marketing $10,000 $11,200 $12,544 $14,049 $15,735

Salaries $154,015 $172,497 $193,196 $216,380 $242,346

Initial
$10,000 $11,200 $12,544 $14,049 $15,735
expenditure

Total Expenses
$288,415 $323,025 $361,788 $405,202 $453,827
& Costs
EBITDA $68,485 $76,703 $85,908 $96,216 $107,762

Depreciation $27,160 $30,419 $34,070 $38,158 $42,737

EBIT $16,563 $18,551 $20,777 $23,270 $26,062

Interest $23,462 $26,277 $29,431 $32,962 $36,918

PRETAX
$17,563 $19,671 $22,031 $24,675 $27,636
INCOME

Net Operating
$0 $0 $0 $0 $0
Loss

Use of Net
$0 $0 $0 $0 $0
Operating Loss

Taxable
$17,963 $20,119 $22,533 $25,237 $28,265
Income

Income Tax
$6,237 $6,985 $7,824 $8,763 $9,814
Expense

NET INCOME $11,726 $13,133 $14,709 $16,474 $18,451

Projected Balance Sheet


Pro Forma Balance Sheet

Assets Year 1 Year 2 Year 3

Current Assets

Cash $371,821 $416,440 $458,083

Accounts Receivable $26,677 $29,878 $33,583

Inventory $7,485 $8,383 $4,900

Other Current Assets $2,315 $2,707 $2,707

TOTAL CURRENT ASSETS $408,298 $457,408 $499,274

Long-term Assets

Long-term Assets $9,755 $9,755 $9,755

Accumulated Depreciation $17,132 $19,188 $21,586

TOTAL LONG-TERM ASSETS $28,600 $32,032 $36,036

TOTAL ASSETS $436,898 $489,440 $535,310

Liabilities and Capital Year 4 Year 5 Year 6

Current Liabilities
Accounts Payable $19,800 $22,176 $24,926

Current Borrowing $0 $0 $0

Other Current Liabilities $0 $0 $0

SUBTOTAL CURRENT
$18,300 $20,496 $23,038
LIABILITIES

Long-term Liabilities $0 $0 $0

TOTAL LIABILITIES $20,100 $22,512 $25,303

Paid-in Capital $20,267 $32,963 $31,081

Retained Earnings $66,321 $72,290 $79,519

Earnings $272,010 $296,491 $326,140

TOTAL CAPITAL $416,798 $466,928 $510,007

TOTAL LIABILITIES AND


$436,898 $489,440 $535,310
CAPITAL

Net Worth $261,820 $285,384 $313,922

Cash Flow Statement


FY1 FY2 FY3 FY4 FY5

CASH FLOW
FROM
OPERATIONS

Net Income
$11,316 $12,674 $14,195 $15,898 $17,806
(Loss)

Change in
$19,100 $21,392 $23,959 $26,834 $30,054
working capital

Depreciation $25,160 $28,179 $31,561 $35,348 $39,590

Net Cash Flow


from $19,276 $21,589 $24,180 $27,081 $30,331
Operations

CASH FLOW
FROM
INVESTMENTS

Investment $160,950 $0 $0 $0 $0

Net Cash Flow


from $160,950 $0 $0 $0 $0
Investments
CASH FLOW
FROM
FINANCING

Cash from
$0 $0 $0 $0 $0
equity

Cash from debt $315,831 $35,000 $35,000 $35,000 $35,000

Net Cash Flow


$315,831 $35,000 $35,000 $35,000 $35,000
from Financing

Net Cash Flow $157,257 $176,128 $197,263 $220,935 $247,447

Cash at
Beginning of $0 $153,256 $347,759 $579,194 $838,849
Period

Cash at End of
$153,256 $348,759 $579,194 $838,549 $1,146,285
Period

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