CASE Limiting factors
Holtz Company makes three products in a single facility. Data concerning these products follow:
Product
A B C
Selling price per unit.................................. $75.90 $71.10 $73.40
Direct materials.......................................... $29.70 $30.20 $33.40
Direct labor................................................ $21.20 $19.80 $19.60
Variable manufacturing overhead.............. $4.90 $5.60 $7.60
Variable selling cost per unit..................... $1.30 $3.90 $1.80
Mixing minutes per unit............................. 2.10 1.70 1.30
Monthly demand in units........................... 4,000 1,000 2,000
The mixing machines are potentially the constraint in the production facility. A total of
12,500 minutes are available per month on these machines.
Direct labor is a variable cost in this company.
Required:
a. How many minutes of mixing machine time would be required to satisfy demand for all
four products?
b. What is a contribution margin per unit produced for each product?
c. What is a contribution margin per constraint for each product?
d. How many units of each product should be produced to maximize net operating income?
(Round off to the nearest whole unit.)
Answer:
a. Demand on the mixing machine:
Product
A B C
Mixing minutes per unit.............. 2.10 1.70 1.30
1,00
Monthly demand in units............. 4,000 0 2,000
1,70
Total minutes required................. 8,400 0 2,600
Total time required for all products: 12,700
b. Optimal production plan:
Product
A B C
Selling price per unit.................................. $75.90 $71.10 $73.40
Direct materials.......................................... 29.70 30.20 33.40
Direct labor................................................ 21.20 19.80 19.60
Variable manufacturing overhead.............. 4.90 5.60 7.60
Variable selling cost per unit..................... 1.30 3.90 1.80
Total variable cost per unit........................ 57.10 59.50 62.40
Contribution margin per unit..................... $18.80 $11.60 $11.00
Mixing minutes per unit............................. 2.10 1.70 1.30
Contribution margin per minute................. $8.95 $6.82 $8.46
Rank in terms of profitability..................... 1 3 2
Optimal production.................................... 4,000 882 2,000