ore we human?

notes on an archaeology
of design
by

Beatriz Colomina
a Mark Wigley

Lars Müller Publishers

 5

THE
ORNAMENTAL
SPECIES

Archaeologists and paleoanthropologists

have long tried to understand why it took
so long for the human to act like a human.

Until recently, there seemed to be a huge gap between

the appearance of the anatomically modern Homo saþiens
with its uniquely agile hands and large brain 200,000
years ago in Africa and the "behaviorally modern"
human that appeared around 40,000 years ago. The
symptoms of recognizably human behavior were the
sophistication and complexity of tools, symbols, burial
rituals, and techniques. Even then, this acceleration
only became exponential in the last 12,000 years, when
"humans redesigned themselves as organic beings,"
asJohn Hoffecker puts it, with abstract thinking,
composite tools, long-distance networks of production
and exchange,,cooperative labor, and so on. Countless
inventions steadily transformed the species and
dramatically altered its relationship to the environment
through the "domestication (that is, radesigning) of
plants and animals."l

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From the deep time perspective of geology, the human ability The finding of very old ornamental beadsl, is crucial.
to redesign itself and the living environment happened only Ornaments are a key symptom of the human ability to
yesterday. But the apparent gap between human anatomy externalize its thoughts in symbolic form - generating
and behavior has been rapidly dissolved by recent findings and sharing information rather than simply processing
of ever-earlier evidence of distinctly modern human behavior it. Archaeof ogists treat marine shells with holes punched
in the fossil records. The fixation on the period from 40,000 in them to be strung together in necklaces as a pivotal
years ago turns out to have been a Eurocentric bias concen- "information technology" that establishes a sense of self
trating on the time that Homo soþiens finally started arriving and group identity. lt is a "media of communication"
in Europe, having migrated out of Africa in waves startíng as that broadcasts personal information to strangers who
early as 155,000 years ago. The Eurocentrism of archaeology are close enough to understand the meaning of your
and anthropology has been undermined, for example, by ornaments but not close enough to already know you
the discovery in 2014 that some stenciled images of humøn personally. The ornaments simultaneously create a sense
hønds in a ca.ve| in lndonesia are at least 40,000 years old, of self and foster ever-wider social networks by aiming at
preceding anything similar found in Europe, as do the oldest this middle distance between locals and strangers.3 The
images of animals yet found, painted at least 35,400 years discovery of such shells in layers dated between 135,000
ago in the same cave.2 The appearance of these key symp- and 120,000 years old has completely overturned previous
toms of modern behavior more or less simultaneously in the accounts of the emergence of the human.a As the evidence
most dispersed places on the planet where the species had of communication through ornament gets ever older,
migrated undoes conventional wisdom. The human is not human inventiveness appears to get ever closer to the
a European invention after all. Nor is it so young given the anatomical beginning of the species.
recent discoveries that elaborate burials, geometric engrav-
ings, and ornamental beads are already evident more than Ornament both marks and expands the human. lt is both
100,000 years ago in Africa and the Middle East. a sign of the ability to invent and the very mechanism

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64 65
 the
The invention of the human was never simply about
of invention. The systematic use of shells very far from Stonetoolsl, as old as 3'3
ability to make tools as such.
their marine source is a symptom of crossing demographic
further million years have been found, long before the different
thresholds and creating long-distance networks that
innovation' Symbolic hominin species. Even the hand axe associated with Homo
increases the odds of technological
erectus,with its consistent teardrop shape in comparison
behavior fosters the capacity for more complex tools'
around' to the more random shapes of earlier tools, is as old as
techniques, and strategies, rather than the other way
1.7 million years' lts symmetry - which required a huge
se that defines the species'
investment of energy and a series of different tools and
It is not ornament per
species genetically closest to striking techniques to produce - offered no apparent
Neanderthals, the hominoid
functional advantage over the previous tools and it is
Homo saþiensthat became extinct 40,000 years ago'
also
in parallel to modern humans' Ornament found in very large numbers with so many having no
used marine shells
traces of ever being used. The status of these obsessively
is essential to the Iife of animals in the most obvious
sense
operating as an information crafted objects was already a puzzle when they were found
of systematic visual patterns
What and discussed for the first time in the mid-nineteenth
system tied into survival through sexual reproduction'
continuous century. That puzzle has only deepened as the artifacts
is uniquely human is the chain reaction, the
that preceded them have been found, favoring the
reinvention of the human triggered by the invention
porribility that the object was made to be looked at' tool
of artifacts that create the conditions for further such with its beauty offering a sexual advantage
plays as ornament,
inventions. This creative capacity to invent ultimately
that of any other tool as a kindof advertisement of the good genes of whoever
a survival function as utilitarian as
made it, as Darwin's theory allows's Such a tool was
but does so indirectly by constantly introducing potential
already externalized thought, evidence of a proto-mind
new forms of utility. The immediate practical necessities
coinciding with a major increase in brain and body size'6
to support life might not be sufficient' There is no survival
advantage in having a tool that kills animals rnore efficiently
a
if you cannot find sexual partners to reproduce' An attractive
than
or intriguing artifact might ultimately be more practical . _ .\jc :.*{r,
u ,""tingly practical one in offering the potential
of other ¡Þ

in this sense is both a tool of

ways to Jo things. Ornament
communication and the opening to new forms of tool -
or
at least there is finally no clear or permanent line between
ornament and tool. The human cannot think of one without
the other and precisely what is human is to think about
this'
Or, to say it another way round, the human is that species
that keeps reflecting on the possible uses of its artifacts and
communicating these reflections by making new artifacts'
flicl<ering back and forth between ornament and tool'
5.5-million-year-old tool found at Lomekwi, ì(enya

67
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 there is general agreement that the addition of beads as
body ornamentation is the crucial step associated with the
emergence of human inventiveness that was associated
with a massive growth in the use of red pigment.e The
new use of beads as a form of information technology was
itself remarkably stable, with evidence of the same shells
being used across vast territories for tens of thousands of
years with only minor shifts in the manufacture and design
of these "thinking strings."10 lt was a default "design
tradition" that likely acted as the most basic element of
more complex design systems.ll This new complexity of
symbolic design precedes and becomes entangled with the
new complexity of tools that combined many parts made
1.4 million years old 300,000 years old of multiple materials able to be assembled in different
ways that is evident around 65,000 years ago in the ever-
changing fossil records and likely to be found ever earlier.
This is a collective mind as the artifact that is systematically
shaped beyond its material function was continually remade, It is this multiplicity and malleability itself that is evidence
seen, and shared between groups and between generations, of the capacity to invent that makes us human, that invents
becoming incrementally more precise with minor local the human even. The ability to go beyond what is needed,
variations. Yet the same basic shape was produced ín the to make something different or differently is crucial. The
same way without major adjustment for over a million and making of useless things, or things whose use has yet to
a half years across Africa, the Middle East, Asia, and Europe be discovered, makes all the difference. Yet for that very
until the invention of a succession of ever more refined and reason, nothing in the fossil record, nor any artefact of
complex tool sets marked the emergence of creativity itself contemporary life today, can simply be divided between
and "the redesigned human."7 Oç in Slavoj Zizek's words, useful and useless, tool and ornament. More often than
"the very birth of humanity out of design."8 not, what is seen as ornament is doing the real work and
what looks like a tool is really for show. And the vibration
The use of a specific red-colored ochre for bodies and objects between them is the very engine of design. Nothing is
- carefully selected, ground into pigment, and transported more serious than ornament if we really want to address
over long distances - likewise precedes Homo saþiens.lt the human ability to invent a planetary-sized ecology of
has been found in layers as old as 500,000 years agor even technology as a designed form of organic life.
though the pigment is much less likely to have survived in
the fossil records than stone. There is much debate about
whether this use of pigment could have been symbolic, but

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