Department of Education

Division of Alubijid
Alubijid National Comprehensive High School
Senior High Department

Yummy Munchies
A Business Plan

In fulfillment of the requirements in

Business Enterprise Simulation

Proposed by:

Bea E. Sancover
Estelle Vera Canaugan
Khrizty Sabellina
Rowena Jamorol
Marivic Guaman
Jean Irish Tesocan

Proposed to:

Mrs. Naneth Valdehuesa

March 2022
 INTRODUCTION

Yummy Munchies is a product from the students of Alubijid National Comprehensive

High School. The proponents named it ‘Yummy Munchies' which means you can taste a
heavenly delicious taste because the munchkin was made with love and full of
determination, only to make the product guarantee and satisfying. The munchkin is
unique from other ordinary munchkin because this munchkin was filled with different
colors and flavors, which you can taste a satisfying and delicious taste.

By the help of the dear teacher Mrs. Naneth Valdehuesa who encourage the owners
to move forward in making the business. The proponents are hoping that the target
buyers which are the students and teachers in Alubijid National Comprehensive High
School and the residents of Alubijid, Misamis Oriental. To be satisfy and guarantee to
those people who doesn’t yet taste the Munchkin.

VISION STATEMENT

To increase the trust contentment and satisfaction of customers and community

when it comes to munchkins. A business which brings happiness to every valued
customer through delicious and quality munchkins.

MISSION STATEMENT

To provide a satisfying, unique and delicious munchkin to every valued costumers

OBJECTIVES

• To build a good relationship in every customers it serves.

• To expand the munchkins to offer.
• To increase day to day reservation or pre-orders and ready-made for walk-ins.
• To lessen expenses by discovering new techniques for productivity.
• To pay off all the hard work by the owners.

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LOCATION

The location of the business been chosen by the owners will be at one of the
proponent’s residence for the reason that the area is near to public areas or near to areas
were consumers are present such like schools and because of that it is really
advantageous for the business. The proponents also decided to canvas the
product on store and stalls near homes and also to those stores outside the schools
near specifically in Alubijid National Comprehensive High School and other schools
located in Alubijid.

ORGANIZATIONAL CHART

The proponents of the project were classmates in ABM Canada at Alubijid National
Comprehensive High School. The proponent’s partnership was created because of the
subject Entrepreneurship. The proponents of the business are classmates since grade
11 so the different capabilities and talents the proponents have are already discovered
and identified that’s why it serves as an advantage for the proponents to work together
upon achieving the goal of the business.

Yummy Munchies

Bea E. Estelle Marivic Rowena Jean Irish

Sancover Canaugan Guaman Jamorol Tesocan

The starting capital of the business would be P900.00 which will be invested by the
owners. The source of funds are from the savings of the proponents. The amount will be
allotted for different expenses such as raw materials, supplies, and other necessary
expenses in running the business.

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 PRODUCT OFFERING

Yummy Munchies offers yummy, festive, and joyful munchkin balls. Munchkins are
prepared insanely easy but are rich. The product offers a sweet and melt-in-your-mouth
snack in a reasonable price.  These treats are popular not just during the holidays but
year-round, loved by young and old alike. What sets Yummy Munchies apart from other
munchkins is that the munchkins balls are rolled in sprinkle candies.

Also, the product packaging is specially designed for gift-giving, perfect for any
occasion. The product can also be infused with different toppings aside from sprinkle
candies such as chopped nuts, cocoa powder, or grated coconut; to be implemented on
the succeeding selling activity.

PRODUCT

The product will be comprise of Ace Biscuit, Condensed Milk and Desired topping
such as sprinkles, nips, graham biscuit and desiccated coconut. The product will
come out to round and oval shapes that will attract and satisfy the customer’s taste.

Yummy Munchies will offer the following kinds of Munchkins:

•Munchkins with desiccated coconut

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 • Munchkins graham balls

•Munchkins with sprinkles

Table 1: Yummy Munchies Price List:

Product Price
Munchkin with desiccated coconut 5
Munchkins graham balls 5
Munchkin with sprinkles 5

Munchkins will range at a cost per piece, P5.00. This cost is highly acceptable
because no person thinks that they will buy a product with different flavor like the same
price as a regular munchkins. Real competitors, indeed, refers only to competition, their

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presence and absence of key assets and skills needed to compete in the market. They
don`t ever think how this experimental product brings to our business to be popular.
Table 2: Yummy Munchies Price List per dozen

Product Price
Munchkin with desiccated coconut 50

Munchkin graham balls 50

Munchkins with sprinkles 50

PROMOTION

The strategic way of marketing the product will be using social media sites like posting
Yummy Munchies on Facebook, direct marketing to the customers and contact buyers.
The proponents of the business will assure that the quality of the product is good and
maintained with proper product sanitation

PRODUCTION PROCESS

The process will start upon purchasing the needed raw materials for the
product. Secondly is the processing of the product or the product processing also
known as the production proper and lastly is the distribution of the product also
known as the product distribution

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 SWOT ANALYSIS

Strengths Weaknesses

• Affordable price • Competitors

• Good and efficient customer • Small budget

service
• Easy access • Time is very often

• Quality products • No reputation yet

Opportunities Threats

• Customer’s loyalty •Inflation

• Attract new customers •Poor Weather

• Bigger income in the future • Bankruptcy