Chapter 7
MANAGEMENT PLAN
Form of ownership
On the Go Company is a General partnership. The group is established by 5
Entrepreneurial Students of De La Salle University – Dasmariñas. These students are
Angelo Felizardo, The president of the company, Carol Reyes, Alven Rico, Emmanuel
Anonuevo, and Justin Gutierrez. All said scholars share all Assets and liabilities within
the company, Profits are distributed equally among the group.
Profile of the partners
President Mr. Angelo Felizardo, who leads On the Go, Co. was born on July
2, 1999, currently taking up BS in Entrepreneurship at De La Salle University –
Dasmarinas. With his experience in running their family business, the company can
say that the business is in good hands.
Ms. Carol Reyes our Marketing and Advertisements Manager was born on
August 24, 2000. She is also taking up BS in Entrepreneurship at De La Salle
University – Dasmarinas. She has experience in the Artist Industry, and we believe
that she is a very valuable asset to the company.
Mr. Emmanuel Anonuevo, Operations Manager, was born on April 22, 2000.
The company is comfortable doing business with him because of his expertise in his
area, managing the people to be more efficient in their work. Mr. Anonuevo is also
taking up BS in Entrepreneurship at De La Salle University – Dasmarinas.
Alven Rico, the head of Public Relations Manager, is the one who will build
and maintain a positive public image for our company. He's the one who is responsible
for press releases to social media messages that shape public opinion of the company
and increase awareness of its brand. He is also the one who will supervise and assess
public attitudes, maintaining mutual relations and understanding between an
organization and its public that will help improve channels of communication.
Mr. Justin Adler D. Gutierrez our Financial Manager, studying BS in
Entrepreneurship in De La Salle University – Dasmarinas, born on December 17,
1999. He has experience in the financial field taking up summer jobs in a company
every year, the company believes he can contribute more to the company with the
skills he managed to obtain during his exposures.
All said partners above are scholars of De La Salle University – Dasmarinas
and are proud to start this venture with each other.
Organizational Structure
On the Go, Co. follows a Hierarchical organizational structure led by the CEO.
Meaning all decisions are to be made by him. Moreover, the finance manager will
oversee the organization's performance, handle all the transactions, and oversee the
departments' reports. The fundamental factor in this kind of setup is the
communication between each department and the finance manager before going to the
2
CEO for final approval. This type of organizational structure helps the company to
build camaraderie between the employees. It also helps production be more efficient
because of the clear division of work and the well-established authority, which is
crucial to building better communication.
Figure 1 Organizational Chart
Job Description and Function
Each member of the company should know their responsibilities in order for
the company to run effectively and efficiently.
3
The President, Mr. Angelo Felizardo, His role is to focus on strategic functions
or ideas that must be planned in the present to benefit the company in the near future.
He is the one also that can decide for making major corporate decisions, managing the
overall operations and resources of a company, acting as the main point of
communication between the board of directors.
Justin Gutierrez, The Finance Manager, is responsible for creating financial
reports, direct investments, and creating plans and strategies for the long-term
financial benefit of the business. He is also responsible for financial planning,
investing (spending money), and financing (raising money).
Carol Reyes, Head of Marketing and Advertising Manager, is responsible for
overseeing the different advertising projects, activities, and channels to help the
customers in marketing strategies. She is also the one who will handle the fundamental
role in driving the business growth. Her job is to promote our business, the one who
plans and oversees a broad range of activities, including launches, advertising, email
campaigns, events, and social media ads.
Chubi Anonuevo, the head of Operations Manager, his Role is mainly to
implement the right processes and practices of our business. His duties include
formulating strategy, improving performance, procuring material and resources, and
securing compliance. He has strong negotiation skills, organizational skills that can
help the company.
4
Jervic Alven Rico, the head of Public Relations Manager, is the one who will
build and maintain a positive public image for our company. He's the one who is
responsible for press releases to social media messages that shape public opinion of
the company and increase awareness of its brand. He is also the one who will supervise
and assess public attitudes, maintaining mutual relations and understanding between
an organization and its public that will help improve channels of communication.
General Administrative Programs
All parties have come up with rules and policies that every partner shall follow.
All parties Agreed to said rules and policies. It shall also contain the possible sanctions
to be given to partners if they were to violate said rules and policies that the company
provided. Rules and policies are given below:
If the board of members calls for a meeting, every member should be present
and if a member failed to attend said meeting the following sanctions shall be given
to that member unless he/she has a valid reason as to why he/she failed to attend the
meeting. For the first offense the member shall only be given a warning, second
offense shall be given a 500 pesos penalty, for the third offense that member shall be
given 1000 pesos penalty and shall be suspended with no cut for a week, for the fourth
and final offense that member will no longer be part of the company.
During opening time if a member is late just after the opening, he will be
deducted 100 pesos for every day that he/she shall be late for opening. Unless he/she
5
has a valid reason to be late. Accepted reasons are, medical family emergency, errands
given to them by the company and any other related reasons.
Every member shall have hygiene awareness all the time, every start of the
operation every member shall be checked for hygienic purposes, if he/she is not
practicing proper hygiene and is not fit to work on said day, 100 pesos shall be
deducted to their salary.
Every member shall always wear proper uniform, failure to comply of that
member he/she shall be given a 100 pesos deduction from their salary.
6
Chapter 8
SOCIO-ECONOMIC PLAN
Introduction
This is a study of how economic activities affect the proposed business
performance. This is related to the benefits that will be given to a business to the
community as a whole.
Social responsibility is one of the factors that must be considered by the
business. The company considers public interest in responsibility for the impact of its
activities on customers, employees, government, environment, and other industries.
To be able to achieve business goals, a company must contribute to the overall
economic welfare.
Awareness of this proves business concerns not only on profit maximization
but also in the internal and external environment.
This study will function as an aid in determining the socio-economic
contribution that the company can offer to the community.
Company Benefactors
Employees
- On the Go will provide new job opportunities for workers who have the skills
needed for the work. With the work offered and the wages they can get, they
can contribute to the percentage of employment and the economy of the state
in a way that will help their family to earn income to meet their daily needs.
Apart from the salaries obtained, training will also be made for employees to
improve their knowledge and skills.
- If the company plans to expand in the near future to cater more
employees/laborers, the firm will have employee benefits such as the Social
Security System (SSS) which includes protection of disability, diseases,
maternity, old age, death, suicidal events and other contingency which results
in loss of income and financial expenses.
- One of the other benefits is Philippines Health Insurance Corporation
(Philhealth) which provides subsidized services for in-patients and out.
Employees are also mandated to contribute to PAG-IBIG funds that provide
provider funds, short-term and housing loans to workers. Life insurance would
also be provided for the employee, and within that insurance, there are separate
benefits in the instance of how the worker passed away regardless if he/she is
on-duty.
- Since the proposed business is just a start-up, the five members agreed to
temporarily not include said benefits to gather maximum assets that will surely
increase the opportunity of the company to grow.
8
Partners
Business will begin through the contribution of business owners. They will be
partners in managing and developing business. Planning and decision-making will be
carried out by them and the benefits obtained will be divided equally between them.
Business will function as a training place for them to improve business management
and make decisions. Partners are responsible for achieving business goals and solving
the problems they will face.
Customer
On the Go provides high-quality products to employees. Customer satisfaction
is the number one concern of the business to be able to achieve good relationships
between our potential customers. Based on chapter 3, it is stated that “It also provides
the nutrients that an individual must need for the day without the hassle of eating at a
table or using a spoon and fork. We believe that a hungry individual would not be able
to perform their best in workspaces, so our product is a perfect fit for people who are
very workaholics.”
Government
Taxes are the main revenue stream for the government. This provides
government funds for the needs and projects to the public. This business is expected
to make a major contribution to the government through legal tax payments that
9
includes paying taxes and licenses and other permits to operate a business. It will also
contribute to the improvement of the country’s economy.
Environment
On the Go will conduct a thorough policy on waste management to maintain
cleanliness and maintain the practice of environmental responsibilities. The company
will adopt 3R rules (reduce, reuse and recycle).
The right disposal of waste is one of the responsibilities of employees through
the supply of trash cans for biodegradable, bio-degradable, and recycling. Plastics and
cans collected will be sold at the Junk Store. The collection of sales will be added to
the budget provided to maintain cleanliness around the business.
Other Industries
The firm will support small businesses that have the supplies that are needed
for our business operation. By making this relationship, both the company will benefit
and grow that will establish good relationships to other industries, and it is also an
investment to the company to have good ties with other companies.
10
Chapter 9
RISK AND CONTROLS
Introduction
The Company would like to implement a Risk Management plan within the
company, it involves all the risks and threats that the company can possibly experience
throughout its venture. Within this risk management plan are the protocols for when
a possible risk occurred in the company, it shows how the company will react and
solve said risk and/or threat. Aside from the current plans, the company will also have
contingency plans to back up the original plans if it were to fail to attend to said
possible risks that may occur.
Risk Management Procedure
1. Process
Mr. Emmanuel Anonuevo, our operations manager will work with the project team
to ensure that the risk is profoundly identified, analyzed, and managed throughout the
project. The risk will be identified as early as possible in the project so that it
minimizes the impact. The steps to achieve this are described in the following section.
Our operations manager will also function as risk managers for this project. In this
risk management procedure, we have four main factors.
1.1. Risk Identification
1.2. Risk Analysis/Assessment
1.3. Risk Response Planning
1.4. Risk Monitoring, Controlling & Reporting
1.1. Risk Identification
First, the company would like to identify what possible risk has occurred within
the company. From there, the company shall know what next steps should it take to
oppose said risk that has occurred in the company. Mr. Anonuevo, our Operations
Manager shall know what the company’s next steps are in this kind of situation or
scenario with the company. He shall also have a team with him to assist him in sorting
these bottlenecks within the company.
1.2. Risk Analysis/Assessment
All risks that are identified shall be assessed immediately on what possibly have
occurred or something that triggered said risk. Mr. Anonuevo’s team shall come up
with a theory or a hypothesis and shall present possible projected solutions of how it
can be solved, it should also come from him on how the company should act on the
occurred risk.
12
1.3. Risk Response Planning
In handling risks that have occurred already or will possibly occur, this are the
following approaches that the company can take whilst trying to solve said risks:
Avoid - The company shall do its best to avoid any possible risk, in this approach the
company should be careful of its actions, be it external or internal affairs.
Accept - There are occurrences that a company can’t fix, some companies accept the
damage that has been done with the company, and the company shall start from there
to repair damages that it has encountered. This shall be the company’s last resort.
Mitigate - The company shall also know when a risk has occurred and it is possible
to try to reverse its effects or just lessen the damage that it can do to the company. The
company shall know how to act and try all possible solutions to try to sort risks that
have occurred in the company.
1.4. Risk Monitoring, Controlling & Reporting
Mr. Anonuevo and his team shall keep a close eye on the company, risk or no risk,
he shall lookout for possible situations in the present, if they would cause problems in
the future for the company. Also, reports of problems within the company shall come
from Mr. Anonuevo himself, an everyday report to his partners of what are the things
that are happening in the company. He shall monitor production, employees, R&D,
etc.
13
2. Scope
The Risk Management Plan shall involve the following Departments in the
company:
Administration
Operations department
Finance department
Marketing Department
Public Relations
Production department
Mr. Anonuevo shall orientate said departments of the plans that he and his team
prepared, so that these departments can act independently, in some cases of problems
only concerning their departments. They can still ask for assistance with the operations
department if there is something that they really can’t decide themselves as a
department, and that is only when Mr. Anonuevo shall inform the partners of a
potential problem concerning the whole company.
14
3. Roles and Responsibilities
Mr. Anonuevo shall be the one to hire and assign his subordinates, the following
shall be considered:
Risk Supervisor - The supervisor shall be able to identify and report to the Operations
Manager said findings and the Operations Manager shall also relay the next steps in
solving said findings to the Supervisor. Then the Supervisor shall relay it to the Team
leader for its next steps.
Team leader - The Team leader shall be the one to act on the procedures provided by
the Operations Manager to the department that is asking for assistance. The team
leader shall be assisted if needed by other Operations employees assigned in working.
Operations Employees - The Operations Manager will hire specific employees for
the Team leader to assist him for when there is a need to assist him.
15
CONCLUSION AND RECOMMENDATIONS
After a long and hard ten weeks of research, the team was finally able to gather
up the conclusions, owing it to the hard effort of everyone in our group who does not
give up when the times get tough. We worked as a team, and we achieved and
struggled as a team, that is how we were able to address the situation. Therefore, we
are hoping to satisfy our professor in Entrepreneurial Research 2, Miss Epifania
Anfone, and our panelist with our research paper with ease alongside pursuing the
project proposal in the future together with the team.
We concluded our research project using the procedures provided by our
professor, Miss Epifania Anfone, and found that we had acquired all the needed data
throughout this project. The team attains to find the objectives to have a clear vision
of the goal of the company. We also have created a competitive edge to compete in
the industry as stated in the previous chapter. We believe that we have innovatively
created a new product which can capture the eye of a potential major market that was
explained thoroughly in chapter 3. In chapter 4, the team learned to understand the
importance of procuring raw low-cost supplies that affects the price of our product
variants on the production cost. It results in generating a low cost product with a high
mark-up profit which has a selling price that is affordable to everyone. It became our
advantage since we can still lower our selling price but still acquire an acceptable
profit. We have developed marketing strategies to help us attain the attention of our
potential target market. Therefore, we conclude that this is a feasible business venture
that we are all confident to take on. We believe that we can sustain this business with
the team working in unison by using the information gathered in this paper to help
progress this business in the future. The ultimate goal is to go nationwide in the next
decade, while going international in the next coming years after we attain our first
goal.
17