Introduction to the car ag Now compare your diagram with others in your class. ® 4. bifterent peopte have very different opinions about cars, Listen to the four speakers. Which person sees the car as: a status symbo a lifestyle product? a functional product? a danger to the environment? 2) Listen again and complete the sentences. ~ 1 The__ _and the _ thought into the car I buy ~ it has to be me. features are very important. | put a lot of. 2 Of course if it's comfortable and safe, that’s great. but I really dor't care about the 1'm only interested in details such as the price, fuel consumption, how many seats there are, and how big the _ _is. 3. The car gives me prestige. | would only buy an expensive car with a powerful and all the latest 4 I ive in the country and there's no public ‘world, Just think of all the gases! But | think cars are polluting the Who do you agree with most? Ask the other people in your class how they see their cars. Use phrases from the Language Box on page 6 to help you discuss. Do you have the same opinions? _6 | unira introduction to the car 2 Here are some of the factors people consider when buying a car. Match the factors (1-7) with the definitions (a-g). 1 price a the amount of money you get when you sell your car 2 resale value bb how much petrol or diesel the car uses 3 size when customers always buy thelr cars from the same manufacturer 4 interior features d_ the amount of money you pay when you buy a car 5 fuel consumption @ the car’s capacity to go fast and accelerate quickly 6 performance £ how big the car is 7 brand loyalty 8 3 The questionnaire betow is part of a survey to find out which factors are important to peopl when they buy a car. Work with a partner to complete the questionnai Car buying attitudes Frank the factors ldo ths: 1 very important How important are the following factors: 2 Important when buying a car? 3. notimportant Factors involved ‘Yourranking Partner's ranking inbuyingacar Price Fesale value Design otur Sice iterates Engine Fuel consumption | Handing Sean name Branly paver Compare your results with others in the class. What are the five most important factors? ‘Asking for opinions Giving your opinion Agreeing Disagreeing ‘What do you think? think 2. lagree. No, somy, | disagree. How do you feel about this? In my opinion .. I think so too. V'm afraid | dor't agree. ‘What's your opinion of. IF you ask me ~ Yes, that's right. can’t go along with that.UNIT introduction to the car | 7 4 Work with a partner to label the types of car. convertible * coupe * estate (car) * hatchback * pick up * saloon sports car * limousine * SUV British English American English estate car station wagon Find cars which fit the desc a pel 4x4 spors utility vehicle SUV) Which car(s) 1 has/have lots of room for passengers? 2 is/are good for driving on bad roads? 3. is/are not suitable for large families? 4. is/are perfect for hot, sunny weather? has/have low fuel consumption? is/are ideal for small parking spa has/have only one passenger seat? <2 is/are good for transporting things?8 | uur Insoduction othe a @ 5 Yourson has just passed his driving test and you are going to buy him his first car. What & questions would you ask a salesman before buying the car? Listen to the dialogue between John and Alison, and a salesman. Did they ask the same questions as you? Listen again and complete the table of standard features with no extra cost. Driver airbag Yes/No Passenger airbag Yes/No Lateral aitbags Yes/No ABS Yes/No No. of cylinders mpg Top speed (CD-autochanger Yes/No Satellite navigation Yes/No Sports steering wheel Yes/No Leather seats Yes/No British English American English engine (also) motor petrol gas(oline) 6 Now match words from the two boxes to make expressions from the dialogue. + [crash 5 [] brand a consumption e seats 3 [fue 7 [leather value g airbags 4 [Idieset 8 [| passenger | d- equipment h engineUNIT Introduction tothe car | 9 Complete the sentences with the expressions in exercise 6. 1 Taking good care of your car can increase its _resale value. is model. 2 Ahigh-quality CD player comes as _ __with tl | drive a car with a because of the better fuel consumption. Manufacturers use __ to improve the safety of their cars. Volkswagen improved Skoda's after it took over the company, This model has a of 3.3 litres per 100 km, are standard equipment throughout Europe. This model has optional with black headrests. 7 Which types of car would you recommend for the people below? Compare your choices with a partner. Twenty-nine-year-old business woman Janet Dawsonis singe, independent, and ambitious, She loves drivin and tavels alot tor business and pleasure. Joan Hillis a single mother with three children. She lives in the country {ar from the town and the children's school, She sees the caras a functional object. -year-old Edward Mitchell isa fifty-year-ol stockbroker. He enjoys life in the fast jane. He has plenty of money and loves cars. Sandra and Toby Reed have two smal children and a dog. They ike to go ei, ‘camping, and fishing, Sandra is Sn enainoer and Toby stays at home leoke atter the children, John Owens is a twenty-year-old bank clerk. This is his first car and firstjob. He siil ives at home. joung ‘Sue and Tom Benton are 2 Y« couple. Both have good jobs ane no, children. They like tobe trendsetters. 8 Work together with a partner to do the following role-play. Partner A: You want to buy anew car for yourself. Tell the salesperson what your requirements are. Partner B: You are the salesperson in the car showroom, Help the customer. | recommend . I were you, | would buy a You need a car which A... would be ideal/pertect for you. Have you thought about ..? You should/shouldr't buy a Why don't you buy a..?so | urs 9 10 Introduction tothe car How well do you know your partner? Use words from the box to complete the table for you and your partner. Then work together to check your answers. always * normally * frequently * often * sometimes * seldom * never How often do you ..? You Your partner © buy anew car * check your tyre pressure * travel on holiday by car * towa caravan * go over the speed limit © hire a car + lend your car to someone + change the oil © wash your car * read car magazines + pick up hitch-hikers Complete the puzzle and find an expensive type of car. The answers are all words from this unit. 1 Theamountot money youcan gotforyourcarwhen ‘5 Ameasurement which lls you how much petol or youwant sell uses. 2 Archer word for motor 6 car can go 3. Theca’s capacity ogo fast and accelerate quickly. 7. Thisisa very important buying factor 4 People who worry about the environment say ears 8 Volkswagen, Opel, and Fiat are al examples ofthis. cause tis, ° Features that can save your ie, ‘OO “QQ -OO0U JODNO I LI ) JUNO O -O0 LJ LI J J i) UO) DOU OO .0U 9Ci he 5 unr ithe magazine article and answer the questions which follow. What’s in a name? Have you ever thought about car names? Do they actually mean anything? And do you know what the name of your car means? For example, you may think ‘Rover’ is just a name, but there is just a name in marketing. A rover is a wanderer never someone who likes to travel around. So the suggests mobility, freedom, having fun, and going wherever name you want to go. These were important qualities when Rover cars first came on the market. Marketing departments of car companies spend a lot of time and money thinking up names forcars. The names should be reflection of the brand, product, and target group. The ‘ar you drive tells the world about your status, how much money you have, and the suciv-evonomic givup you belong to (or Oana How important is the name of a car to you? Would you buy a car even if you didn't like the name? How many car names do you know the meaning of? want to belong to). Good car names are catchy and fit the product, such as the "Beetle or the ‘Mini The name should also appeal to a global audience. At the very least, the name should anything bad in another language. (This was why Rolls Royce decided not not — mean to use the name ‘Silver Mist’ for one model: mist ‘means animal manure in German!) American car_makers fe to give their SUVs that names remind people of the Wild West, full of adventure and danger. Did you know that ‘Wrangler’ is another word for cowboy? Or that ‘Maverick’ means an unbranded cow that has strayed from the herd? People who own SUVs seldom drive them off-road, but they enjoy the feeling of sent that the name creates, Introduction tothe car Imagine you work in the marketing department ofa large car manufacturer and you want to produce a small sports car with women as a target group. What would you cal it? uw