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The Gingerbread House

The Gingerbread House bakery in Bormill Commercial Centre is known for its unique and delicious pastries. However, in recent years it has offered fewer pastry options and no longer provides seating for customers. While it has a cozy atmosphere and affordable prices, it now faces more competition from other local bakeries. To address these issues, the bakery could experiment with new recipes to attract more customers and convert some of its available space into a cafe. This case study promotes student engagement by presenting a realistic small business problem and requiring critical thinking to develop potential solutions.

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Loka
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134 views3 pages

The Gingerbread House

The Gingerbread House bakery in Bormill Commercial Centre is known for its unique and delicious pastries. However, in recent years it has offered fewer pastry options and no longer provides seating for customers. While it has a cozy atmosphere and affordable prices, it now faces more competition from other local bakeries. To address these issues, the bakery could experiment with new recipes to attract more customers and convert some of its available space into a cafe. This case study promotes student engagement by presenting a realistic small business problem and requiring critical thinking to develop potential solutions.

Uploaded by

Loka
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

The Gingerbread House

Proposed by: Valerie T. Giang

Business Description: The Gingerbread House is a local bakery situated at Bormill


Commercial Centre. The bakery is known for their delicious and unique pastries. Not
only do they provide mouth-watering pastry but they also made a cosy environment in
their bakery for customers to enjoy their dessert while being served beverages.
Although it’s a small bakery but it is worth visiting for an evening tea time.

Issues: The issue surrounding this bakery through observation is that in the many
years of operating, it’s that their bakery do not offer as many pastry as they did in
previous years. Customers are not as many as before and the tables for the customers
are nowhere to be seen in the bakery anymore.

S.W.O.T

Strength:
- Unique pastry that suits many customers that have been there
- Cozy place to meet people
- Affordable pastries
- Located at a commercial area and also housing area

Weaknesses:
- Less choices compared to previous years of operating
- No longer provide seats for customers

Opportunities:
- Experimenting on more recipes that can attract more customers
- Able to accommodate for a cafe with the space available

Threats:
- More local bakeries starting to open nearby
- Competition: Taka & Mita

Principle Issues to Address Characteristics


P1: Authentic and Is the case study No
Realistic unstructured?
Does the case study mimic Yes
real world problem?
Is the case study relevant? Yes
Is the scenario of the Yes
problem updated?
How does the problem Helps to solve the problem
promote student and give practical solution
engagement and to businesses that are
immersion? struggling.
Will the case study Yes
stimulate the development
of appraisal skills?
Is the case study No
provocative?
P2: Constructive and Does the case study cover Yes
Integrated cumulative intended
learning outcome?
Does it activate and Yes
connect to prior
knowledge?
Does it integrate learning It is a integrate learning
outcomes between outcomes between courses.
courses? Or is it a multiple
disciplinary problem?
P3: Suitable Complexity What is the level of Moderate level as student
complexity of the require to find a suitable
problem? solution.
What are the covered For this case, business
intended learning communication and soft
outcomes in the case skill is needed to interview
study? It is enough? with the client and close up
observation is needed to
better understand the
problem.
Does it appear challenging Yes
for a cooperative team
learning?
How does the case study This require student to
promote deep learning? think critically in order to
come up with a suitable
solution.
What is the time frame of The time frame for this
the case study? case study is three weeks.
P4: Promote Self- Is the case study open- Yes
Directed Learning and ended problem?
Lifelong Learning Does the problem require Yes, this problem requires
any decision or judgment both judgments based on
based on facts or justified facts and assumption. As it
assumptions? is required to collect data
through observation and
survey.
P5: Stimulate Critical Does the case study trigger Yes
Thinking and critical thinking and
metacognition among
students?
Is the data given less Less sufficient due to the
sufficient or more than lack of resources
enough?

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