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Survey Questionnaire For Business Owners/ Employees

The document contains two survey questionnaires, one for business owners/employees and one for customers, regarding their use of social media for marketing purposes. The business owner survey asks questions about which social media platforms they use, the challenges they face, how effective social media is compared to traditional marketing, and whether they will continue using social media post-pandemic. The customer survey asks how often and what platforms customers use social media on, how often they see businesses on social media, what factors influence their online purchase decisions, and if they will continue using social media for shopping post-pandemic.

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Joshua Biscocho Delima
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8K views3 pages

Survey Questionnaire For Business Owners/ Employees

The document contains two survey questionnaires, one for business owners/employees and one for customers, regarding their use of social media for marketing purposes. The business owner survey asks questions about which social media platforms they use, the challenges they face, how effective social media is compared to traditional marketing, and whether they will continue using social media post-pandemic. The customer survey asks how often and what platforms customers use social media on, how often they see businesses on social media, what factors influence their online purchase decisions, and if they will continue using social media for shopping post-pandemic.

Uploaded by

Joshua Biscocho Delima
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
  • Survey Questionnaire for Business Owners/Employees
  • Survey Questionnaire for Customers

Survey Questionnaire for Business Owners/ Employees

NAME (optional):
AGE:
GENDER:

1. Do you use social media as a marketing strategy?


[ ] YES [ ] NO

2. Do you think social media marketing can help in terms of the success of your business?
[ ] YES [ ] NO

3. Which social media platform do you use?


[ ] Facebook [ ] Twitter
[ ] Instagram [ ] YouTube
Others (specify): ____________

4. Which of the following challenges do you face with using social media for your enterprise?
[ ] A lot of time is required [ ] More visible problems
[ ] Qualified personnel are required [ ] More exposed to trolls
[ ] Bad publicity [ ] None

5. Is your enterprise suitable for a large market platform such as Instagram and Twitter?
[ ] YES [ ] NO

6. Do social media impact the demand of your products?


[ ] YES [ ] NO

7. What are the benefits of social media for your business?


[ ] Attract Customers [ ] Build Customer Loyalty
[ ] Get Customers’ Feedback Others (specify): _____________

8. Is using social media more effective than using the traditional marketing strategies?
[ ] YES [ ] NO

9. How do social media affect your business?


[ ] Social media has become a powerful platform for marketing due to the high exposure
[ ] Social Media can reach the target audience, stay engaged with them and respond to their queries
quickly
[ ] Social media helps to create a long term relationship between the business and its customers

10. Do you still consider using social media as a marketing strategy after the pandemic?
[ ] YES [ ] NO
Survey Questionnaire for Customers

NAME (optional):
AGE:
GENDER:

1. Do you use social media in searching for products and services?


[ ] YES [ ] NO

2. How often do you use social media?


[ ] Often [ ] Rarely
[ ] Sometimes

3. Which social media platform do you use?


[ ] Facebook [ ] Twitter
[ ] Instagram [ ] YouTube
Others (specify): ____________

4. How often do you see businesses in these platforms?


[ ] Often [ ] Rarely
[ ] Sometimes

5. Does social media marketing attract you more than traditional marketing?
[ ] YES [ ] NO

6. Which of the following factors of online shopping impact your decisions?


[ ] product pricing [ ] online reviews
[ ] product quality

7. What factors of social media attract you as a customer?


[ ] When the shop is recommended by friends
[ ] When the shops are reliable according to the customers
[ ] When the shop is known or famous

8. What is the biggest challenge/ are the challenges you face in buying online?
[ ] Unavailability of products I want/need [ ] None
[ ] Slow webpage response time

9. What factors of online sales make more impact to you?


[ ] Product pricing [ ] Shipping time and cost
[ ] Product quality [ ] Online reviews

10. Will you continue to use social media for your goods and services after the pandemic?
[ ] YES [ ] NO

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