Chapter 01 Strategic Management and Competitiveness
Chapter 01 Strategic Management and Competitiveness
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1. Strategic competitiveness is achieved when a firm successfully formulates and implements a value-creating strategy.
a. True
b. Fals
e
ANSWER: True
2. Alligator Enterprises has earned above-average returns since its founding five years ago. No other firm has challenged
Alligator in its particular market niche; therefore, the firm's owners can feel secure that Alligator has established a
competitive advantage.
a. True
b. Fals
e
ANSWER: Fals
e
4. Risk in terms of financial returns reflects an investor's uncertainty about the economic gains or losses that will result
from a particular investment.
a. True
b. Fals
e
ANSWER: True
5. Average returns are returns in excess of what an investor expects to earn from other investments with similar stock
prices.
a. True
b. Fals
e
ANSWER: Fals
e
6. Above-average returns are returns in excess of what an investor expects to earn from other investments with a similar
amount of risk.
a. True
b. Fals
e
ANSWER: True
8. To implement a firm’s strategies, the firm takes actions to enact each strategy with the intent of achieving strategic
competitiveness and above-average returns.
a. True
b. Fals
e
ANSWER: True
9. Economies of scale and huge advertising budgets are more effective in the new competitive landscape as they were in
the past.
a. True
b. Fals
e
ANSWER: Fals
e
10. The two primary drivers of hypercompetition are the emergence of the global economy and technology.
a. True
b. Fals
e
ANSWER: True
11. The rate of technology diffusion has been steadily increasing over the last two decades.
a. True
b. Fals
e
ANSWER: True
12. While patents may be an effective way of protecting proprietary technology, many firms competing in the electronics
industry often do not apply for patents to prevent competitors from gaining access to the technological knowledge
included in the patent application.
a. True
b. Fals
e
ANSWER: True
13. Examples of incremental innovations include iPods, iPads, Wi-Fi, and the web browser.
a. True
b. Fals
e
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14. The rapid rate of technological diffusion has increased the competitive benefits of patents.
a. True
b. Fals
e
ANSWER: Fals
e
15. Developed countries still have major advantages in their access to information technology when compared to
emerging economies because of the significant cost of the infrastructure needed for computing power.
a. True
b. Fals
e
ANSWER: Fals
e
16. Since the 1980s, the basis for competition has shifted from intangible resources to hard assets.
a. True
b. Fals
e
ANSWER: Fals
e
17. The new CEO of Opacity Enterprises is determined to make the long-established firm strategically flexible. The CEO
should understand that the task is not easy, largely because of inertia that can build up over time.
a. True
b. Fals
e
ANSWER: True
18. The industrial organization (I/O) model suggests that above-average returns are determined primarily by the firm's
unique internal resources rather than by external capabilities.
a. True
b. Fals
e
ANSWER: Fals
e
19. The CEO of Twin Spires, Inc., is committed to using the expertise and resources currently in the firm to serve the
needs of the natural gardening community by providing rare and native plants to individuals and nurseries around the
United States. The perspective of the CEO of Twin Spires is consistent with the assumptions of the industrial organization
(I/O) model.
a. True
b. Fals
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20. The five forces model suggests that firms should target the industry with the highest potential for above-average
returns and then implement either a cost-leadership strategy or a differentiation strategy.
a. True
b. Fals
e
ANSWER: True
21. The uniqueness of a firm's resources and capabilities is the basis for a firm's strategy and its ability to earn above-
average returns under the industrial organization (I/O) model.
a. True
b. Fals
e
ANSWER: Fals
e
22. Research shows that a greater percentage of a firm's profitability is explained by the I/O model rather than the
resource-based model.
a. True
b. Fals
e
ANSWER: Fals
e
23. All of a firm's resources and capabilities have the potential to be the foundation for a competitive advantage.
a. True
b. Fals
e
ANSWER: Fals
e
25. The assumptions of the industrial organization model and the resource-based model are contradictory. Therefore,
organizational strategists must choose one or the other model as the basis for developing a strategic plan.
a. True
b. Fals
e
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26. An effective vision statement must specify the industry in which a company will operate.
a. True
b. Fals
e
ANSWER: Fals
e
27. An effective vision stretches and challenges people and can result in increased innovation. This is illustrated by
Apple's CEO Steve Jobs, who was known to think bigger and differently than most people ("putting a dent in the
universe").
a. True
b. Fals
e
ANSWER: True
29. A firm's mission tends to be enduring while its vision can change in light of changing environmental conditions.
a. True
b. Fals
e
ANSWER: Fals
e
30. Stakeholders are people located in different areas and levels of the firm using the strategic management process to
select strategic actions that help the firm achieve its vision and fulfill its mission.
a. True
b. Fals
e
ANSWER: Fals
e
31. If a firm is dependent on a specific stakeholder group, that group has less influence on the firm’s strategic decision
making.
a. True
b. Fals
e
ANSWER: Fals
e
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33. Hourly workers on the production line of a chicken-processing plant are considered organizational stakeholders.
a. True
b. Fals
e
ANSWER: True
34. Customers, suppliers, host communities, and unions are examples of capital market stakeholders.
a. True
b. Fals
e
ANSWER: Fals
e
35. When a firm earns lower-than-average returns, the highest priority is given to satisfying the needs of capital market
stakeholders over the needs of product market and organizational shareholders.
a. True
b. Fals
e
ANSWER: Fals
e
36. Six years ago, Colette Smith founded a successful catering company that specializes in providing a wide assortment of
miniature cheesecakes for corporate and social events. Although Ms. Smith is no longer active in the actual production of
the cheesecakes, she continues as president of the catering company. Ms. Smith could be considered a strategic leader of
this firm.
a. True
b. Fals
e
ANSWER: True
37. In contrast to shareholders, a firm's customers prefer that investors receive a minimum return on their investments.
a. True
b. Fals
e
ANSWER: True
38. Strategic leaders must have a strong strategic orientation while simultaneously embracing change in the dynamic
competitive landscape.
a. True
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39. Strategy formulation and implementation must be simultaneously integrated for a successful strategic management
process.
a. True
b. Fals
e
ANSWER: True
40. An organization's willingness to tolerate or encourage unethical behavior is a reflection of its core values.
a. True
b. Fals
e
ANSWER: True
Multiple Choice
41. A firm has achieved __________ when it successfully formulates and implements a value-creating strategy.
a. strategic competitiveness
b. a permanently sustainable competitive advantage
c. substantial returns
d. legal and ethical core values
ANSWER: a
47. __________ has become one of the world's largest markets, with 700 million potential consumers.
a. The European Union
b. The United States
c. China
d. Japan
ANSWER: a
49. The increasing economic interdependence among countries and their organizations as reflected in the flow of goods
and services, financial capital, and knowledge across country borders is defined as:
a. hypercompetition.
b. boundaryless retailing.
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52. Even for companies capable of succeeding in global markets, it is critical that they:
a. remain committed to and strategically competitive in their domestic market.
b. introduce many new products immediately after entering a new market.
c. acquire a local competitor in each significant foreign market.
d. develop good negotiating skills in order to take advantage of local suppliers in the
international market.
ANSWER: a
53. The rate of technological diffusion has increased substantially over the past 15 to 20 years. Which of the following
was fastest in penetrating 25 percent of homes in the United States?
a. Mobile phones
b. Television
c. Personal computers
d. Internet
ANSWER: d
54. New markets created by the technologies underlying the development of products such as iPods, iPads, and Wi-Fi are
a result of:
a. disruptive
technologies.
b. global competition.
c. knowledge intensity.
d. hypercompetition.
ANSWER: a
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55. Henry Ford once said, “If I had asked people what they wanted, they would have said faster horses.” The invention of
the car is an early example of:
a. the march of globalization.
b. rapid technological diffusion.
c. disruptive technologies.
d. products that were not imitated by competitors.
ANSWER: c
57. The CEO of Ridgeway, Inc., realizes that the company's survival depends on developing and acquiring knowledge.
Which of the following actions by the CEO would be MOST consistent with this need?
a. Ensuring that all current, unique knowledge of the firm is protected by patents
b. Planning extensive employee training and hiring educated and experienced
employees
c. Investing in sophisticated databases in relevant knowledge areas
d. Establishing a system of organizational intelligence gathering
ANSWER: b
60. In order to cope with hypercompetition, firms need to develop __________ through continuous learning.
a. competitive resilience
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61. All of the following are assumptions of the industrial organization (I/O) model EXCEPT:
a. organizational decision makers are assumed to be rational and committed to acting in
the firm's best interests.
b resources to implement strategies are firm-specific and attached to firms over the long-
. term.
c. the external environment is assumed to impose pressures and constraints that
determine the strategies that would result in above-average returns.
d most firms competing within an industry or within a segment of that industry are
. assumed to control similar strategically relevant resources and to pursue similar
strategies in light of those resources.
ANSWER: b
63. Which of the following statements is MOST consistent with the I/O view? Performance of a firm is most directly
attributable to:
a. the power of the financial market stakeholders.
b. the resources the firm possesses.
c. the profitability of the industry in which the firm
competes.
d. hypercompetition within the industry.
ANSWER: c
64. Firms use the five forces model of competition to identify the __________ of an industry, as measured by its
__________.
a. size; number of competitors
b. globalization; percentage of exports
c. hypercompetition; technology diffusion
d. attractiveness; profitability potential
ANSWER: d
65. Although Alibaba is competing in the Internet services industry, it has improved its performance by focusing on
innovation and service diversification. This improved performance is best explained by:
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66. An investor is considering in which of two start-up companies to invest. The investor has faith in the industrial
organization (I/O) model of above-average returns and is using that as a guideline to make a decision. Both start-up
companies propose to manufacture health-focused foods with low salt, low sugar, high fiber, and no artificial additives.
RexRich Foods has a business strategy of producing a differentiated product for which consumers will pay more. Green
Pastures Foods is in the health-foods industry because of its internal culture and commitment to healthy lifestyles, but it
does not have any executives with experience in food production. Which firm will the investor feel is MOST consistent
with the I/O model?
a. Green Pastures Foods
b. RexRich Foods
c. Both firms are consistent with the I/O model.
d. At the entrepreneurial stage, the model that companies follow is not
important.
ANSWER: b
67. Research shows that approximately _____ percent of a firm's profitability is explained by the industry in which it
chooses to compete, whereas _____ percent is explained by the firm's characteristics and actions.
a. 90; 10
b. 60; 40
c. 36; 20
d. 20; 36
ANSWER: d
70. __________ is the capacity for a set of resources to perform a task or an activity in an integrative manner.
a. A capability
b. A core competence
c. Sustainable competitive advantage
d. Organizational intelligence
ANSWER: a
71. When capabilities serve as a source of competitive advantage for a firm over its rivals, the firm has created a(n):
a. strategic mission.
b. inspiring vision.
c. core competence.
d. sustainable market niche.
ANSWER: c
72. In the resource-based model, which of the following factors would be considered a key to organizational success?
a. Unique market niche
b. Weak competition
c. Economies of scale
d. Skilled employees
ANSWER: d
73. To have the potential to become sources of competitive advantage, resources and capabilities must be non-
substitutable, valuable, __________, and __________.
a. unique; easy to imitate
b. easy to imitate; difficult to implement
c. rare; costly to imitate
d. easy to implement; unique
ANSWER: c
76. The goal of the organization's __________ is to point the firm in the direction of where it would like to be in the years
to come.
a. vision
b. mission
c. culture
d. strategy
ANSWER: a
77. The Princeton Alliance Church states on its website that "PAC exists to help you live life to the fullest by knowing
God, developing community and bringing hope." This pronouncement is MOST precisely a statement of organizational:
a. values.
b. structure.
c. vision.
d. culture.
ANSWER: c
79. The final responsibility for forming the firm's mission rests with the:
a. CEO.
b. top-level managers.
c. employees.
d. stakeholders.
ANSWER: a
80. A key purpose of a vision and mission statement is to inform _________ what a firm is, what it seeks to accomplish,
and who it seeks to serve.
a. CEOs
b. stakeholders
c. regulators
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82. The interests of an organization's stakeholders often conflict, and the organization must prioritize its stakeholders if it
cannot satisfy all of them. The __________ is the MOST critical criterion in prioritizing stakeholders.
a. power of each stakeholder
b. urgency of satisfying each stakeholder
c. vulnerability of organizational
stakeholders
d. social value of each stakeholder
ANSWER: a
85. Greenleaf Property Management has been earning below-average returns for the last three years. Which of the
following statements is true?
a. Greenleaf will be able to satisfy its multiple stakeholders easily as long as the
stakeholders are committed to the strategic mission of the firm.
b Greenleaf will be able to minimally satisfy the demands of each stakeholder.
.
c. Greenleaf will need to prioritize the demands of its stakeholders based on the political
influence each wields.
d Greenleaf will not be able to minimally satisfy all stakeholders.
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86. Product market stakeholders include the firm's customers, and the principal concern of this stakeholder group is:
a. maximizing the firm's return on investment.
b. receiving the highest-quality services in the industry at any
price.
c. obtaining reliable products at the lowest possible prices.
d. increasing the profitability of the firm.
ANSWER: c
88. Before liquidating during a bankruptcy, a company will take several actions to try to satisfy its __________
stakeholders.
a. capital market
b. product market
c. organizational
d. governmental
ANSWER: a
89. The Chambers of Commerce of cities and towns often implore citizens to buy from local businesses. This is because
the organization's role as a taxpayer is MOST important to __________ as stakeholders.
a. major suppliers of capital
b. shareholders
c. host communities
d. unions
ANSWER: c
90. A retail outlet can attempt several remedies to improve profitability to meet the expectations of its __________
stakeholders, including closing stores, changing the top management team, and seeking potential buyers.
a. product market
b. capital market
c. organizational
d. governmental
ANSWER: b
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93. Refuge Nursing Homes, Inc., (RNH) has been highly profitable in the past 10 years, providing its investors higher
returns than those earned by its direct competitors' investors. RNH has a reputation for providing high-paying managerial
and hourly-employee jobs. However, recent investigations have revealed that the nursing home residents have been
provided substandard care, including non-nutritious and unappetizing meals, non-functional medical equipment, and
inadequate patient-care staffing. Which of the following statements best describes the situation?
a. RNH has been earning below-average returns, so it has had to prioritize the demands
of its various stakeholders.
b RNH has prioritized the demands of capital market stakeholders and organizational
. stakeholders over the demands of product market stakeholders.
c. RNH has earned above-average returns and so has satisfied the needs of all relevant
stakeholders.
d RNH has been attempting to minimally satisfy the demands of all of its stakeholders.
.
ANSWER: b
94. A highly important means of building employee skills for the global competitive landscape is through:
a. establishing first-mover advantage.
b. international assignments.
c. rigorous diversity training
programs.
d. knowledge spillovers.
ANSWER: b
95. The global economy, globalization, rapid technological change, and the increasing importance of knowledge and
people as sources of competitive advantage are creating the need to:
a. delegate strategic responsibilities to employees "closer to the action."
b split responsibilities between the CEO and the board of directors to minimize the
. possibility of corporate scandals triggered by unethical CEOs.
c. re-centralize the responsibility for strategy to the CEO.
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97. A major assumption about the strategic management process is that it is:
a. inspired.
b. team-based.
c. rational.
d. inclusive.
ANSWER: c
100. PGG Mining is making a strategic decision whether to shut down a coal mine in Pennsylvania. It is important to
consider that the decision:
a. should be based solely on the results of the CEO’s approval of the mine’s general
manager.
b. has ethical implications for organizational stakeholders.
c. need not be socially responsible if the firm is making below-average returns from the
mine.
101. A large corporation has earned a reputation for being a challenging work environment for employees, placing
demands on employees’ time and pushing them to accomplish tasks, sometimes with little recognition. A recent audit
found that the company was denying employees overtime pay despite the extra work. This is a reflection of the
company’s:
a. core values of hard work to gain
advancement.
b. unethical organizational culture.
c. lack of an organizational mission.
d. search for its core competencies.
ANSWER: b
102. In smaller, new venture firms, returns are sometimes measured in terms of:
a. return on assets.
b. return on equity.
c. return on sales.
d. the amount and speed of growth.
ANSWER: d
103. A __________ is an integrated and coordinated set of commitments and actions designed to exploit core
competencies and gain a competitive advantage.
a. goal
b. strategy
c. tactic
d. mission
ANSWER: b
104. __________ is an investor's uncertainty about the economic gains or losses that will result from a particular
investment.
a. Return
b. Reward
c. Risk
d. Revenue
ANSWER: c
107. __________ innovation is a term used to describe how rapidly and consistently new, information-intensive
technologies replace older ones.
a. Perpetual
b. Disruptive
c. Global
d. Diffusion
ANSWER: a
108. __________ provides the firm with new and up-to-date skill sets, which allow it to adapt to its environment as it
encounters changes.
a. Strategic flexibility
b. Continuous learning
c. Knowledge
d. The Internet
ANSWER: b
110. Firms use both the __________ and __________ models. In fact, these models complement each other in that one
focuses outside the firm while the other focuses inside the firm.
a. industry; capability
b. industrial organization (I/O); resource-based
c. competition; competency
d. industry; competency
ANSWER: b
112. William Ackman is a hedge fund manager who owned a large share of J.C. Penney stock. He was also a member of
the J.C. Penney board. He tried to get the CEO fired, but the board and top management said he breached his boardroom
duties when he publicly disclosed information about the CEO search and financial condition of the company. He resigned
from the board of directors. This is an example of a contentious relationship between:
a. the capital market stakeholders and the organizational stakeholders.
b. the organizational stakeholders and the product market
stakeholders.
c. the capital market stakeholders and the product market stakeholders.
d. all of the stakeholders.
ANSWER: a
115. Delegation helps:
a. overload middle managers.
b. executives control strategy implementation.
c. to avoid too much managerial hubris at the top.
d. emphasize profit maximization.
ANSWER: c
118. Strategic leaders, __________, often work long hours, and their work is filled with ambiguous decision situations.
a. at the top of the organization
b. regardless of their location in the
organization
c. in the finance area
d. in the operations area
ANSWER: b
121. The firm's __________ provide the foundation for choosing one or more __________ and deciding which one(s) to
implement.
a. analyses; strengths
b. abilities; strengths
c. analyses; strategies
d. abilities; strategies
ANSWER: c
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122. It is important to emphasize that primarily because they are related to how a firm interacts with its stakeholders,
almost all strategic management process decisions have __________ dimensions.
a. ethical
b. local
c. political
d. global
ANSWER: a
Essay
124. Define strategic competitiveness and above-average returns. What is the relationship between strategic
competitiveness and returns on investment?
ANSWER Strategic competitiveness is achieved when a firm successfully formulates and
: implements a value-creating strategy. Above-average returns are returns in excess of
what an investor expects to earn from other investments with a similar amount of risk.
Firms will only be able to earn above-average returns if they develop a competitive
advantage. A firm has a competitive advantage when it implements a strategy that
creates superior value for customers and that competitors are unable to duplicate or
find it too costly to try to imitate.
125. Hypercompetition is a characteristic of the current competitive landscape. Define hypercompetition, and identify its
primary drivers. How can organizations survive in a hypercompetitive environment?
ANSWER Hypercompetition describes competition that is excessive such that it creates inherent
: instability and necessitates constant disruptive change for firms in the competitive
landscape. Hypercompetition results from the dynamics of strategic maneuvering
among global and innovative combatants. It is a condition of rapidly escalating
competition based on price-quality positioning, competition to create new know-how
and establish first-mover advantage, and competition to protect or invade established
product or geographic markets. In hypercompetition, firms often aggressively
challenge their competitors in the hopes of improving their competitive position and
ultimately their performance. The two primary drivers of hypercompetition are the
global economy and rapid technological change. To survive in a hypercompetitive
environment, firms need strategic flexibility. This demands continuous learning which
allows the firm to develop new and up-to-date skills so that it can adapt to its
environment as it encounters change.
126. Describe the industrial organization (I/O) model of above-average returns. What are its main assumptions? What is
the key to success according to the I/O model?
ANSWER The I/O model of above-average returns argues that the external environment is the
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128. What are a firm's vision and mission? What is the value to the firm of having a specified vision and mission?
ANSWER Vision is a picture of what the firm wants to be and, in broad terms, what it wants to
: ultimately achieve. Thus, a vision statement articulates the ideal description of an
organization and gives shape to its intended future. In other words, a vision statement
points the firm in the direction of where it would like to be in the years to come. The
vision is the foundation for the firm's mission. A mission specifies the businesses in
which the firm intends to compete and the customers it intends to serve. The firm's
mission is more concrete than its vision. The value of having a vision and mission is
that they inform stakeholders of what the firm is, what it seeks to accomplish, and who
it seeks to serve.
129. Describe an organization's various stakeholders and their different interests. Under what condition can the firm most
easily satisfy all stakeholders? If the firm cannot satisfy all stakeholders, which ones must it satisfy in order to survive?
ANSWER Stakeholders are the individuals, groups, and organizations that can affect the firm's
: vision and mission, are affected by the strategic outcomes achieved, and have
enforceable claims on the firm's performance. There are three principal types of
stakeholders. First, there are the capital market stakeholders. These stakeholders
include the shareholders and the major suppliers of capital to the firm. They are most
interested in the return on capital in relation to the risk incurred. The second group of
stakeholders is the product market stakeholders. This group includes customers,
suppliers, host communities, and unions representing workers. Customers demand
reliable products at the lowest possible prices. Suppliers seek loyal customers who are
willing to pay the highest sustainable prices for the goods and services they receive.
Host communities want companies willing to be long-term employers and providers of
130. Who are the firm's strategic leaders? What things can a strategic leader focus on to be effective?
ANSWER The firm's strategic leaders include the CEO and top-level managers, but they also
: include organizational members who have been delegated strategic responsibilities.
Strategic leaders use the strategic management process to help the firm reach its vision
and mission. Effective leaders must embrace change in the dynamic competitive
landscape. They should promote innovation in their organization. They can also
leverage partnerships with external parties and organizations to advance the company.
To increase incremental knowledge, strategic leaders can promote exploratory and
exploitative learning within the team. An ambicultural approach, or global mind-set,
can also help the company compete in a global economy.
131. What are the primary aspects of the strategic management process? (Note: You may reference specific chapters from
the text in formulating your response.)
ANSWER This is a roadmap question for the entire strategic management course. Students will
: likely have a far greater understanding of the big picture after having gone through the
entire course.
The objective of all of these activities is to manage the firm in a manner that produces
above-average rates of return.