• intersection
• policy
• Human capital
• All of the above
22. Which of the characteristics below holds true for an entrepreneur
• Abiliity to take calculated risks
• Take a path where others wül not tread
• Prefer to follow a template
• Both a) and b)
23. GEM found that over a year period 126 million women started or ran businesses and 98 million operated
established businesses. GEM is
• Global Enterprise Meter
• Global Entrepreneurship Monitor
• Global economic Monitor
• Gleneagles Entrepreneurship Monitor
24. A perfectionist leader
• Hates time lines and schedules
• Feels pride in being needed
• Leads by example
• Only a) and c)
25. The Boulder Thesis is defined as follows:
• Entrepreneurs must lead the start-up community
• The leaders must have a long-term commonest
• The start-up community must be inclusive of anyone who wants to participate in it
• All of the above
26 . Program like Hacking, Partners, Loyalty Prograrns: Events: PR: Word of Mouth: Sponsorship: and PPC are the
vehicles used to
• Market
• the product
• Make a business plan
• All of the above
27. Much like a family dynamic, business will eventually
• Need a set of values
• Disintegrate
• Face problem between employees
• None of the above
28. Individuals in the talent cloud are
• Can be hired as per the need and requirement
• Specialist
• Specialists with varied experience
• All of the above
29. _____________________ focus on seed-funded startup ON THE CUSP OF RAPID GROWTH.
• Accelerator
• Grants
• Incubators
• Banks
30. A loyalty program of marketing program elements is
• Structured for internal employee loyalty
• Structured for another partners loyalty
• Structured to encourage brand loyalty encouraging buying behavior
• Structured for loyalty towards certain product channel
1. Which of the characteristics below holds true for an entrepreneur.
• Ability to take calculated risks
• Take a path where others will not tread
• Prefer to follow a template
• Both a) and b)
2. Growth Hacking is a program with one absolute focus. That is
• Hacking
• Growth
• Planning
• Recruitment
3. Programs like Growth Hacking, Partners, Loyalty Programs: Events: PR: Word of Mouth: Sponsorship: and PPC are
the vehicles used to
• Market
• the product
• Make a business plan
• All of the above
4. Individuals in the talent cloud are
• Can be hired as per the need and requirement
• Specialist
• Specialists with varied experience
• All
5. The Solution (So) function of the foundation equation have the following elements
• Business model and the approach element
• Business model and the core element
• Generation and core element
• Business model and generation
6. _____________ are high net worth individuals who invest their own money at earlier stage of start-up life's.
• Angels
• Family and friends
• Venture capitalist
• Banks
7. Values (Val), Symbols (Sym): Balance (Bal) are all
• Additive culture elements
• Core culture elements
• Peripheral culture elements
• Personal culture elements
8. Sensory branding includes
• Voice
• Sound
• Touch: Taste/ smell
• All of the above
9. Franchises as part of the Solution (So) Approach Elements is
• Part of your strategy to expand business
• An existing business privilege that you purchase
• Both a) and b)
• None of the above
10. How can a simple idea be described
• An idea that solves a problem
• An idea that can easily be explained by a
• An idea with lots of variables
• An idea in use
11. Opportunity is
• The transition from an idea to a business
• The Idea
• The target audience
• None of the above
12. There are many components to _____________including card sorting, tree testing, eye tracking, focus groups, AB
testing, surveys, interviews, contextual inquiry and heuristic evaluations
• Usability testing
• Benchmarking
• Behavioural targeting
• All of the above
13. The ____________ brings to the table experience and knowledge of industry that another founder lacks.
• Business developer
• Designer
• Developer
• Domain Expert
14. Customer Experience Personas are
• First time customers
• Unhappy customers
• Ideal customer s
• Potential customers
15. ________________ are the powerful alias that are there for you and provide advice, perspective and guidance
that transform you
• Advisor
• Lawyers
• Mentors
• Friends
16. Value Proposition (Vap) from the Solution (So) Model Elements is
• Value of the product
• Values you deliver to the customer by sol-vhlg a problem they have with a certain product or service
• Value of the technology
• Value of the employees
17. Bundling can occur with
• a company's own products\services, other companies' products\services, or a combination of both.
• Only a company' s own products
• the same product only
• Complimentary products only
18. Direct selling commonly occurs through
• Home Parties
• One on one consultation
• Mobile location
• All of the above
19. ______________ all contribute to ever more rapid change
• Globalization, technology, and economic influence
• Globalization, industrialization
• Agriculture and in ward looking economic influences
• Socialist economic influences
20. The sharing economic, the era of maker, the anywhere liquid force is_____________.
• Inter mitten economy
• Part of the force of change
• Characteristics of developing economy
• None of the above
21. __________ focus on seed funded startup on the cups of rapid growth.
• Accelerator
• Grant
• Incubators
• Banks
22. The Phase-1 original industrial revolution was between
• 1750-1870
• 1700-1750
• 1800-1850
• 1000-1500
23. When making your team for a start-up. A perfect team will comprise of
• Marketer , technical engineer domain expert
• Developer Designer domain expert
• Developer Designer business developer
• Both a) and c)
24. Solution channel from the solution (S0) model element
• Most cost-efficient way to reach out to customers
• Solution to problems being faced by customers
• Research for target audience
• Research to identify a market
25. Customer Experience insights
• Collect, measures and manages customer insight a feedback
• Are forms that customers is required to fill
• Are not important for startups
• Are a part of the business process which is neglected
26. The funding clusters are group of individuals that help funds a business at various stages of its lifecycle .
• For the establish startups
• Sed capitals
• Funds for marketing's
• None
27. Dashboards provide
• The visualization of this information in ways that are easy to use and support taking action
• Gives figures only
• Great for prediction of growth
• None of the above
28. A Loyalty program of marketing program elements is
• Structure for employee locality
• Structure for another partner's locality
• Structure for encourage brand loyalty through encourage buying behaviour
• Structured for loyalty towards certain products channel
29. The Performer leader
• Great critical powers
• Leads by examples
• Loves the spotlights
• Craves Freedom
30. Seo, email, direct marketing, telemarketing, social media are
• Marketing tool
• Place to find your audience
• Both a & b
• Business plan tool
29. Major category to support the eco-system of the entrepreneur are:
• All the above
• Policy
• Intersections
• Human capital
28. The essentialist entrepreneurs are essentially
• Need based entrepreneurs where the key is necessity
• Looks at the largest interest of the society
• May need extra income for household
• Both a&b
27. Opportunity is
• The idea itself
• The target audience
• None of the above