OXFORD
Business Result
SECOND EDITION
|
Pre-intermediate Student’s Book
David Grant, Jane Hudson & John HughesBusiness Result
SECOND EDITION
Pre-intermediate Student’s Book
OXFORD
UNIVERSITY PRESS David Grant, Jane Hudson & John HughesContent
Introduction
Coc
er ar
J, | Companies company Present
facts, simple
2 | Contacts | Baetbies Present
yourjob and continuous
Contacts
Q | Products & Desebing |Past simple
services products and
Sos
4 | Visitors Company Asking
structure questions
26-31
5 | Customer Fe lljesinesraore
service service
G | Employment Employment Present
perfect (1)
Seed The
7 | Tove! Airtravel—wil/going
to/present
r= continuous
Q | oreers Orders end The passive
coliveries
ey
evi
co
Talking
co
Howtoask Making Make that» tlk about what
somebody introductions contact! compenies do
torepeat + tak about your company
information + ask somebody to repeat
information
+ introduce yourself and
thers
Howto Making and Do you work
say phone receiving teo much?
numbers and phone calls
spell names,
Howto show Givinga research Products deserbo company’s
interest report, youcen't products and services
tive without» tak about inventions
+ show interest in a
‘conversation
+ lve @ research report
eee
How to Welcoming The question | * talk about company
confirm avistor game structure
information es coche
+ conti information
+ welcome a visitor
Howto Makingond The wow!
‘soften’ dealing with Awards
message complaints
Howto evold Evaluating Thebest__* talk about employment
negative options companies procedures
answers to workfor? «describe your experience
ina job interview
+ turn a negative answer
Into a positve answer
+ evaluate options
aera
Howto.ask Arranging to The travel talk about ar travel
for dtections mest game erat
‘arrangements and
secisons
+ ask for and give directions
+ make arrangements to meet
Howto Making requests Comparing
discuss payment
payment methods
terms10
11
12
13
14
15
eros
at work
ery
speaking
Cr
Peay
Contents
Talking
co
Modat
verbs (1)
= obligation,
necessity and
permission
Selling Advertsing
How to
Interrupt
and avoid
Interruption
Controlling the
discussion in
meetings
Going viral
+ talk about advertising
«+ talk about obligation,
‘necessity and permission
+ interrupt and avoid being
interrupted
“ control the discussion
in meetings
ees
Environment Environmental First
protection conditional
Entertaining |/Gsrporate///Gountabie
hospitality and
‘ncountable
‘nouns
Performance Fvluating Present
performance perfect 2)
Sth for
and since
Nees Green
Future trends Global issues Future
prelctions
Time Managing time Second
conditional
Training Personal
development
fang trang
ey
How to
ask for
clarification
How to ask:
about food
How to say
‘complex
umbers,
How to link
‘ideas
How to
use time
expressions
Modal verbs (2) How to give
~aiving advice positive
feedback
Giving a formal
presentation
Inviting and
offering
Describing trends
ry
Predicting and
forecasting
Negotiating
‘conditions.
Making and
responding to
‘suggestions |
hip [104-105
Nudging _* talk about environmental
protection
+ talk about probable
future results
+ ask for clarification
+ give a formal presentation
Hospitality
of bribery?
The + talk about performance
Performance talk about how long and
game when you have done things
+ say complex numbers
+ describe performance
trends
Cause + tall about global issues
marketing « make predictions
+ link ideas together
‘+ make predictions and
forecasts
what
happened
to our free
time?
‘Ambition! | « talk about personal
‘development and training
+ give advice
+ give and respond to
postive feedback
‘+ make and respond to
suggestions
Practice files
Communication activities
Audio scripts
Ireregular verb list
(8)Introduction
Welcome to Business Result Second Edition Pre-intermediate. In this book you will find:
it video lessons
+ Practice files
What's in a unit?
Starting point
+ an introduction tothe theme ofthe unit
cussion questions
Working with words
‘+ reading and listening about a work-related topic
‘+ focus on key words and phrases
‘practise the new words in speaking activities
Language at work
+ grammar presented in authentic work contexts
+ Language point box focuses on the key grammar points
*+ practise using the language in real work situations
Practically speaking
+ focus on an aspect of everyday communication at work
+ helps you to sound more natural when speaking
+ pratise speaking in real work situations
Business communication
+ key expressions for authentic work contexts
+ improve your communication skills for meetings,
presentations, socializing, and phone calls
+ Key expressions list in every unit
Talking point
‘+ focus on interesting business topics and concepts
+ improve your fluency with Discussion and Tsk
activities
* Discussion and Task allow you to apply the topic to your
‘own area of work
What's in the Communication
activities?
+ roles and information for pair and group activities
+ extra speaking practice for the main sections of
each unit
+ Communication activities
+ Audio scripts
What's in the Viewpoint lessons?
‘The Viewpoints are video lessons, which appear after every
three units. The topics of the Viewpoint lessons relate to a
theme from the main units and include:
‘interviews with expert speakers.
+ case studies of real companies
Each Viewpoint is divided into three or four sections, with
a number of short video clips in each lesson. A Viewpoint
lesson usually inelucles:
‘+ A focus to introduce the topic. This contains a short
video showing people discussing the topic.
+ Key vocabulary and phrases which appear in the
videos.
* Main video sections which develop listening and
note-taking skills, and build confidence in listening to
authentic language in an authentic context.
* Activities which provide speaking practice about the
topic ofthe lesson,
What’s in the Practice files?
Written exercises to practise the key language i:
‘© Working with words
+ Business communication
© Language at work
Use the Practice files:
‘© inclass to check your understanding
‘+ out of class for extra practice or homework
‘The Practice files include a Grammar reference section with
‘more detailed explanations of the grammar from each unit.
Follow the links (as shown below) to the Practice ile im
each unit
9) For more exercises, go to Practice file 6 on page 116
9 For more information, go to Grammar reference on page 117Working with words | Company facts
1 Work with a partner. What do you know about these companies?
Ben and Jerry’ Michelin Yahoo! — Samsung ker
2 Read this text, Match descriptions 1-5 to the companies in 1.
This company provides many different Internet services, including
news, online shopping and email. Most of its revenue comes from
advertising on its website. Its head office is in Sunnyvale, California.
This company makes tyres for cars and other vehicles. It is based in
France, but it has more than 111,000 employees all over the world. tis.
also well known for its red and green travel guides.
It's a Swedish company and it operates in 37 countries. it specializes
in low-price household products, including furniture, bathrooms and
kitchens,
It's a subsidiary of Unilever. The company makes ice cream and frozen
yoghurt, and its main competitor is Haagen-Dazs.
This company produces many different electrical and electronic
products, such as TVs, computers and mobile phones. It's South Korea's.
largest company and exporter.
3. Work with a partner. Which companies in 2 do you know well? Do you use any
of the companies or their products? What do you think of them?Tip | Word stress
To pronounce a longer word
correctly, you need to know:
(a) the number of syllables (b)
vnhich slab has the main
‘ress of accent,
company (3 syllables)
4. Complete these sentences with the words in bold from 2.
1 Some companies make or goods.
or offer services.
2 Other companies
3 Ifyou ina product or service, i's your main activity
4 If you work for a company, you are an .
5 Your company is______in the town or city where it has its
head office
6 Ifyou work ina your company is part of a bigger
group.
7 Your company ia country where it sells or makes
its products.
Accompany in the same business as you is your
9 Acompany that sells its products in other countries is an
10 Your
services.
is the money you receive for your products or
5 How many syllables are there in the words in 4? Where is the stress?
6 Complete ths text with words from 4. Sometimes you need to change the form.
cars and other vehicles. Itis a
of Volkswagen (VW) Group and itis the third
‘oldest car maker in the world. I's inthe
Gzech Republic, but itis a global company. It +
in 103 markets and has more than 25,000 5.
worldwide.
Skoda !
2
‘Skoda has the advantages of a central European location and technology
from the VW Group. For this reason, its costs are lower than many of
its © and it” in cars
which offer good value for money.
‘When the company started, it produced bicycles. Today, it continues to
g support services to the Tour de France and
‘Tour of Britain cycle races.
>) For more exercises, go to Practice file 1 on page 106.
7 Name three big companies in your country. What do they do?
8 > 1.1 Listen and complete the information about the ASSA ABLOY Group.
Name of group ‘ASSA ABLOY
Products a ands, 8.
‘Competitors °E. cl Ingersoll-Rand, and
Master Lock
Nationality 6
Number of employees * 000
Revenue % billion
International operations “over countries, companies
Name of the subsidiary °B
Q Make sentences about the employee and her company, using the information
in 8 and some or all of the words in 4.
Example: She works for ASSA ABLOY.
It produces lacks ancl security systems.
10 Work with a partner Talk about your company or organization.Unit 1 Companies
Language at work | Present simple
1. Work witha partner. Askand answer questions 1-5.
1 Which company do you work fr?
2 Isita new company?
3. What does it do?
4 Do you work atthe head office?
5 Does the company have offices in other countries?
2 Work with a partner. Are these sentences about Gazprom, Nestlé and Toyota
true (1) or false (F)?
1. Gazprom produces energy.
2. The companies aren‘t competitors.
3. Nestlé provides services but it doesn’t produce anything,
4 Two of the companies produce cars.
5 Toyota isn’t Russian
6 Nestlé and Gazprom don’t have their head office in Japan.
3. Find examples from 1 and 2 for descriptions 1-5 in the Language point.
‘Then choose the correct words in italics to complete sentences a-c.
LANGUAGE POINT
Verbs with -s or -s at the end
Anegative sentence using the verb do
Anegative sentence using the verb be
Aquestion using the verb do
A question using the verb be
‘We use the present simple to talk about something happening now / facts or
regular actions.
We add -s or cs to the end of the verb in the second / third person singular.
‘We use de / do for questions with adjectives, and we use le / do for
questions with verbs.
>» For more information, go to Grammar reference on page 107
4. Choose the correct words in italics to complete the text
You probably "know / knows that Nestlé produce
produces Nespresso machines and Nescafé instant
coffee. And many people °see / sees the Nestlé name
on their breakfast cereal packet every morning. But what
else ‘do / does you know about the company? What
other products “is / does it sell, and where? And the
food industry
the company “do / does to protect the environment?
'/ doesn't always green, so what does
Our reporter Rosa Manning ®talk talks to employees
of Nestlé and discovers what they do. She ®
fears why most employees are / do happy to work
there and why most of Nestlé’s employees “isn't
don't want to leave.
Listen to Nestlé in Focus tonight at 8 p.m. to learn
more about one of the world's biggest food companies,Tip | Intonation in
questions
Inna Wh question (What, Where,
Why, etc.), your voice normally
goes down atthe end. When
Yyou ask person to repeat
Certain information, your voice
‘005 up:
What's your nant?
‘Mika Krzyzensi
—
‘Sorry, what's your fame (again)?
“dst call me Mika,
5p 1.2 Listen and make a note of three interesting facts about Nestlé.
‘Compare with your partner.
6 > 1.2 Listen again and answer questions 1-9.
1 How old is the company?
What products does it produce?
What sits annual revenue?
Where is the head office?
How many factories does it have?
How many employees does it have?
Is employee training important for the company?
Does the company help local communities?
Isita green company?
7 Use the information from 6 to make sentences about Nestlé.
Example: The company is over 150 years old.
>) For more exercises, go to Practice file 1 on page 107.
8 Work with a partner. Ask and answer the questions in 6 about your company
ora company you know well.
9 Work with a different partner. Tell them about your first partner’s company.
Practically speaking | How to ask somebody to repeat
information
1 Somebody speaks to you ata conference but you don’t hear them. How can
‘you ask the person to repeat the information?
Hi, My name's ** and T work for *** in“,
2 > 1.3 Listen to the conversation. Write the information about the company.
‘Numberof countries
Number of factories
‘Numberof employees:
Annual sales:
3 1.3 Listen again and complete the expressions for asking somebody to
repeat the information.
1 Sorry, can you
2 Sorry, can you abit 2
3 Sorry, ‘employees do you have?
4 And your annual sales. 2
4 Which two questions in 3 ask the speaker to repeat only part of the
information? What similar questions can you ask in response to the person
inl?
5. Write five facts about yourself or your company, but replace certain words
with ****, Read your sentences to your partner. Take turns asking them to
repeat the missing information.Unit 1 Companies
Business communication | Making introductions
1. What do you talk about when you meet someone ata conference for the
first time?
2 > 1.4 Listen to Gianluca introducing himself to Carmen at a conference.
Make notes about:
1 Carmen’s nationality
2 her job
3. why she's at the conference
3 > 1.4 Complete what Gianluca says. Then listen again and check your
answers.
1 Excuse me. this seat free?
2 Thanks very much. Can I myself? I'm Gianluca Donatelli
3 Nice to meet you ‘Carmen. Where are you 2
4 And do you work for?
5 Ohreally? And what do you __?
6 So___are you at this conference?
7 That's interesting. A friend of mine works for an Italian service provider. Can I
introduce to 2
8 Roberto. Can you come here a minute? This is ... Sorry, what's your name
2
9 Roberto, is Carmen. She's writing an article on Internet service
providers
4 > 1.4 Match questions 1-8 in 3 to Carmen’s responses a-h.Then listen and
check.
te a 'majournalis.
2 'b Carmen. Carmen Sanchez
3 Yesritis-Goahend:
4 Nice to meet you. 'm Carmen Sanchez
5 € Tmhere to research an article on Internet service providers.
6 £ Idon’t work for a company. 'm self-employed.
7 Yes of course. That would be
8 1h I'm from Argentina.
5 Practise the conversation with a partner.
Key expressions 6 > 1.5 Listen to another extract of the conversation between Gianluca and
Introducing yourself Carmen. Underline the stressed words in Carmen’s questions. Why does she
Can | introduce myself? stress these words?
‘My name's /'m wu 1 Gianluca: What do you do? Carmen: What about you? What do you do?
Introducing others 2 Gianluca: Why are you here at this conference? Carmen: How about you?
Can | introduce you to .2 Why are you here?
Thiss..
Responding 99 For more exercises, go to Practice file 1 on page 106.
Nice to meet you. / How do
you do? 7 Work with a partner. Have short conversations using the prompts below.
Le ay = Name = Company = Country
‘Asking about person/job/ + Job ‘+ Reason for being here
company aah Sie
ines ere te Example: A Co 1 introduce mys? I'm Felipe.
Where are you from? B Nice to meet you. My name’ Jur.
nnsdswanwart er ‘A Where are yon from, Jur ,
What do you do? B In from Spain. What about you? Where are you fom:
Pars tet halen A I'm from Brazil
UGC Elian 8 Work in small groups. You are at a conference. Introduce yourself to another
person. Then introduce this person to other people in the group.
10CS en
= =
TALKING POINT
- = w b
Make that contact!
Work with a partner. You are both at a conference. You are competing for
a big customer. The first person to finish is the winner. Turn to page 136 for
the rules of the game.
Where are you
from?
We make car
windows.
Can | introduce
you to my boss?
You, too.
What is your annual
revenue?
No, | work in one of
our subsidiaries.
Where's your
head office?
No, I'm from
South America.
4
I'm in room 356.
How about you?
Yes, we do,
aa
tart her
I'ma sales
‘manager.
Who do you work.
for?
It's 1263 Gray Rd,
Carmel,
JOKER
In Milan,
What services do
you provide?
No, we don't. We're
a service company.
JOKER
}
an
My husband/wife?
He's/She's a
journalist.
Do you come
here every year?
Who are your main
competitors?
JOKER
oes your company
operate in Europe?
Olsen. Jan Olsen,
How many
‘employees does
your company have?
JOKER
I'm here to look
at new products.
What about you?
| work for Goodyear.
Sorry, what's your
‘company again?
JOKER
PLAYER B
Yes, | am,
Nice to meet you.
‘Sorry, what's your
name (again)?
Italy
JOKER
We operate
in Europe and
North America,
Do you use English
in your job?
Fifteen
JOKER oS
ane
That's a very
personal question!
Why is your
English so good?
Is this seat free?
No, it's a
French company.
I'm Spanish
What about you?
Yes, it is.
What does your
‘company do?
Yes, | am,
What does:
your company
‘specialize i
No, I'm not.
Just today,
Do you do any
business in Asia?
No, it doesn't|
BS Clade cei Working with words | Describing your job and contacts
i, AeepeeniteRogen 1. Whatdo these people do?
Perea © A retail buyer
eas + A public relations officer
* face-to-face + Abusiness psychologist
Pe eas
2 Read the texts and compare your answers to 1.
or
See ease |
Per enter ttny
Srasrnaciy
My name's Sara Prentiss, 'm a retail
buyer and | work for a supermarket
chain. My main job is to buy salads and
vegetables from suppliers. | research
the kind of products that our customers.
want. | also work on logistics projects.
For example, at the moment I'm working
with an external consultant. He's advising
me on how to get our products to the
supermarkets more quickly.
people outside your
ray
Ser Soe In
Hi, 'm Ben Davidson. | work for the
police, but I’m not a police officer. I'm
2 public relations officer, so | answer
questions from journalists when the
police are in the news. I'm currently
working on a new project to attract
‘new people to the police force. For this,
'm working with senior police officers
and an outside employment agency.
- *
?'m Heidi Johnson and I'm a business
psychologist, 'm self-employed, so!
work on projects for various elients and
companies. Basically, | deal with problems
Pony) atwork and help staff develop good
} relationships, At the moment, I'm helping,
1 2 local team to communicate better with
their colleagues abroad,
3 Read the texts in 2 again. Which person or people ...?
1 work(s) on problems of communication
2 work(s) with people outside the company
3 work(s) with products
4 work(s) with companies, but not for a company
2Unit 2 Contacts
Tip | Word families
When you learn a new word,
tty and find other words inthe
‘same ‘family’ and note how:
to use them, We ofen ure
er for people, e.g, employer,
‘and ation for things, ©
organization.
4 Match the words in bold in the text in 2 to definitions 1-7.
1 These companies sel their products to retailers.
2. This organization finds new employees for you
3 These people work with you
4. These people pay for the services of a professional person or
organization
5 This expert outside the company helps you with problems
6 ‘These people buy your products
7 ‘These people are the employees of a company
‘Work with a partner. Which people in 4 do you work with?
6 2.1 Listen to Simon Faubert talk about his job and answer questions 1-4.
1. What's Simon's main job?
2 Which department does he work in?
3 Who does he work with?
4 Whats his main problem at work?
7 > 2.1. Complete the sentences about Simon Faubert. Then listen again and
check your answers.
1 Lwork for a company that software.
2 They use our software to the cost of making a indifferent
countries.
3. Then they choose the ‘with the best price.
4. My company only 12 people
51 the courses.
8 Complete the table with the correct words from 4 and 7.
Verb Nouns
producer,
supply supplies
caleulator, calculation
employer, employment
“organizer, organization
train trainer, trainee,
consult consultation
>? For more exercises, go to Practice file 2 on page 108.
9 Complete questions 1-5 with prepositions with, on, for or in.
11 Which company do you work 2
2. Which department/area do you work.
3. Who do you work inside and outside of the company?
4. What sort of projects do you work 2
5. What problems do you deal 2
10 Work with a partner. Ask and answer the questions in 9.
3BUnit 2 Contac
Language at work | Present continuous
1. Look at the people in the pictures and answer the questions.
1 Whereare they?
2 Whatare they talking about?
2 > 2.2 Listen to three conversations, Write the answer to the question for each
conversation.
Conversation 1 What do you do?
Conversation 2 What are you doing these days?
Conversation 3 What are you doing?
3 Look at your answers in 2 and complete the explanations and examples in the
Language point.
LANGUAGE POINT
1. We use the present simple / present continuous to talk about an action
happening at the moment of speaking.
Example:
‘We use the present simple / present continuions to talk about an action
happening around the present time.
Example:
‘We use the present sinple / present continuous to talk about a fact or regular
action.
Example:
We form the present continuous with +-ing form of the verb,
‘We form questions in the present continuous with (question word) +
++ subject + .
99 For more information, go to Grammar reference on page 109.
4. Work with a partner. Tell your partner three things you do regularly at work
and three things you are working on at the moment.
4Unit 2 Contact
5 > 2.3 Listen to two conversations and answer the questions.
Conversation 1:1 What's Nadira trying to do?
2. What's her log-in?
3. What's the problem?
Conversation 2: 1 What's Johann doing this week?
2 Who with?
3. Who's going for lunch?
6 > 2.3 Complete Conversation 1 with the present continuous form of the
verbs from the list-Then listen again and check.
ace speak try accept work
A Who! 1 te?
B Sorry, this is Nadira. 12 toaccess my customer files,
but the computer ® ‘my log-in.
A... There'sa problem with the server,
Bet somebody con itat the moment?
A Yes, Lam, But it’s not easy, because I'm on my own here. Everybody else
5 lunch.
7 > 2.3 Make sentences from the prompts using the present continuous or
present simple. Then listen to Conversation 2 again and check.
Example: A Are you staying here all ovek?
A You / stay / here all week?
B Yes /I/ give / training course.
A Who / train / this time?
B Group / six people. They / all work / telesales.
AL/ know / Sonya / her team. It / go / well?
B Yes / they / make / good progress. You / work / with / telesales team?
A No / we / have / lunch / from time to time.
B 1/ go / restaurant / them / now. You / want / come?
A Sorry /1/ always / go / to the gym / Wednesdays.
8 Work with a partner. Practise the conversation in 7.
>) For more exercises, go to Practice file 2 on page 109.
9 Work with a partner. Look again at pictures A and Bin 1. Havea conversation
foreach situation using information about you and your job.
Practically speaking | How to say phone numbers and
spell names
es — 1 Look at the post-it. How do you say the phone number?
Tip | Saying phone
numbers:
‘We usually say each number
separately, except when two
numbers are the same:
The code for Thailand is double
‘oh double six (00 66).
In American English, we say
zero and not oh for 0.
Hans-Peter,
(Can you call Myra Tally on 01865 556767
rif not on her mobil:
(code for UK.
2 > 2.4 Listen and complete the missing numbers on the post-itin 1. Did you
say the phone number in 1 correctly?
3. Work with a partner. Say your home, work and mobile phone numbers to your
partner. Write down what your partner says.
4. > 2.5 Listen to two more conversations and write the names,
5
‘Work with a partner. Spell your first name, last name and the name of your
‘company to your partner. Write down what your partner says.
15Unit 2 Contacts
Key expressions
‘Asking to speak to someone
Could | speak to (name)?
Is (name) there, please?
Identifying the caller / person
called
Could | have your name,
please?
‘A Who's calling, please?
B Thisis (your name),
Giving a reason for the cal
I'm calling about
I'm phoning to
‘Saying the person is/isnt free
I'm sorry, but ("'m busy at the
moment).
I'm
office).
Can | take a message?
Leaving a message
Can/Could I leave a message?
Can/Could you ask him/her to
call me back?
Finishing
Ill give him/her the message.
‘Thanks for your help/for
calling,
Speak to you later/tomorrow.
(he's out of the:
16
Business communication | Making and receiving phone calls
1. What do you say or do in the following situations?
a Somebody calls and asks to speak to your colleague who isn’t there,
b Somebody calls trying to sell you something,
2 > 2.6 Listen and match the two conversations to the situations in 1.
3. > 2.6 Match sentences 1-5 with responses a-e. Then listen to Conversation 1
again to check.
1 IsMrs Ackers there, please? a Thisis Simon Hlago from AOS.
2 Who'scalling, please? __ ’b I'm calling to offer you a special
3 Whatean I do for you? price on printers.
4 Can Icall you back tomorrow? ____¢ ‘Speaking.
5 Thanks for calling. You're welcome. Goodbye
€ Sorry, but I'm out of the office
tomorrow.
4. Which sentences and responses in 3 are said by the caller and which by the
receiver?
5 Work with a partner.Take turns to be the caller. Have similar conversations
using your own names.
Call 1: You want to organize a company visit for a group of foreign business
students.
Call 2: You are offering in-company training courses.
6 > 2.6 Make five questions with the words in the table. Listen to Conversation
2again to check and write down the responses. Then practise the questions
and responses.
speak Leo to call me back?
; leave me what it's about?
Could you hee your name, please?
ask to Leo Keliher, please?
tell a message?
>? For more exercises, go to Practice file 2 on page 108.
7 Work with a partner. Have two phone conversations.
Student A
1_Ask to speak to Alex. You're an ex-colleague. You want to meet him/her for
Iunch or dinner tomorrow. You're only in town for one day.
2 Alex calls you back
Student B
1 You work with Alex. He/she is very busy and wants you to answer all phone
calls. Ask who's calling and why, and take a message.
2. Now you are Alex. Your colleague gave you the message. Call Student A.TALKING POINT
Do you work too much?
veseim 20% ves5I%
Eau Soyouestpadle
hoursthanyoushouce | ayousstald or oa
ves87% ;
eee ees
spre WORKLOAD sit 52%
ere
No 13%
(rosea ra
Sees teomichwonkt | Information 20%
Beery
eee
pees Too much
vurescrcy 22%
No 27%
Look at the infographic from a recent work survey. Do you think any
of the answers are surprising?
What is similar in your country or company? What is different? How?
What would you change in your present job to reduce your workload?
Ask the questions in the survey to others in your class. Are your
results similar to the survey?
Your boss is offering you a part-time assistant for 15 hours a week.
Make notes about these questions.
+ What parts of your job do you want to give to your new assistant?
* Who and what does your new assistant need to know?
+ What hours do you want him/her to work?
* How will you use the extra time you now have?
Your partner is your new assistant. Use your notes in 1 to explain the job
to your partner and answer any questions he/she has. Then switch roles.{:
i A I th
Et
Products & services
BS Clade cei Working with words | Describing products and services
BR igre eet 1. Work with a partner. What do you look for when you buy a new product?
Reena Do you agree or disagree with the opinions below?
Poet ecto 1
reece
2
SS sg EG 3
4
5
‘The main thing for me is low prices.
| think it's important to be able to speak to an employee for help and advice.
I prefer to buy from companies that | know.
For me, a good product always costs more.
I want products and services that are easy to use.
2 Read this text. Do most customers have the same opinion as the people in 1?
hopping for new products is
‘very personal thing. Some
fof us are looking for original
products that nobody else will
have, Others want to have the same
things as everybody else, so they are
more attracted by popular products
But it sooms that we all have the
‘same reasons for choosing one
product or sorvice over another. A
rocent online survey showed that the
{op five priorities for customers were:
‘Most people want to
do sure that they are
sotting good value
when they buy a
product. This doosn’t
always mean thatthe
product is cheaps it
‘means that itis the
product we want and
that we are happy with
the price we are paying.
Most of us want to talk
1» people who know
their job and ean give
us good advice, We
‘want helpful staif who
‘ean deal with problems
quickly and efficiently
‘This is true not only in
shops. but also when
‘we order by phone
or online.
Most customers want
to buy from reliable
‘companies that give them
‘what they promise, every
time. Companies that
oliver late or that sell
faulty products will soon
lose our business.
‘We know that a Cartier
‘watch is a quality product,
but quality isn't only
“about price and expensive
materials, A cheap watch
‘that looks good and stil
tells us the right time
after ton yoars is also a
high-quality product.
Most people want user-
friendly products and
services. We don't want to
read a 200-page manual
before we can use our
mobile phone or other
high-tech gadget,
3. Work with apartner.The five reasons in the survey are in order of importance
for customers. Do you agree with the order? Would it change for different
types of product?
18.Unit 3. Products & services
Tip | Adjective position
Adjectives usually go belore
the noun in English:
Isa high-tech product.
NOTH
We can put the acectve ater
the noun withthe verb be:
The computer i very user-
4. Complete descriptions 1-8 with the adjectives in bold from the text in 2.
1 We deliver the right product at the right time. We are
‘You will lear to use it very quickly. Our product i
We offer a great product at the right price. Our products are
Our products never break. They are
‘Today everyone wants one. Iv a very product
We use the latest technology: Our products are
No other company makes a product like this. It’s really
We are here to answer all your questions. Our staff are
5 Work with a partner. Which adjectives in 4 do we often use to describe these
products and services?
6 > 3.1 Listen and match each extract to the pictures in 5. Which adjectives
does each speaker use?
7 Listen again and complete these sentences with a word from the ist,
very totally pretty really extremely quite
1 We'veadded a new high-definition camera,
Hove the material It’s high quality.
Your things are always. original
Wsan reliable product.
lesa user-friendly site,
‘The accommodation was good value, to.
8 Work with a partner. Which sentences in 7 would describe products and
services that you use?
9 Work with a partner, Recommend a company, shop or product you know well
1. Make a ist of words from this section to describe the company, shop or product
2. Use your list to recommend it to your partner. Explain why your statements are
true
Example: I ofers avery reliable sevice. The products anys arrive on time and they
never mokea mista.
19Unit 3 Products & services
20
Tip | Pronunciation
of regular past -ed
endings
When the final sound of
the infinitive i Ao al, we
pronounce the -ed ending as
an extra syllable:
needed, wanted.
With al other ininitves, we
don't pronounce the -ed
tending as an extra syllable:
launched, produced.
Language at work | Past simple
1. Look tthe list ofinventions below. Which ones ae the most important to you
today? Why?
Titer Mobile phone World Wide Web Smart cnrds
2 Try to match the inventions in 1 to their inventors and the year you think they
were invented.
Twitter Tim Berners-Lee «.. 1973
‘Mobile phone Jack Dorsey “1991
World Wide Web Roland Moreno 2006
‘Smart cards Martin Cooper 1974
3 > 3.2 Listen to the beginning ofa radio programme about inventors and
check your answers
4 Match sentences 1-410 explan
$ a-d in the Language point.
LANGUAGE POINT
1 He launched his popular social networking service in 2006. __
2. Many people dicin’t know him before 2012. __
3. When did mobile communications begin? _
4 Martin Cooper made the first mobile phone call. _
‘We use the past simple to talk about finished actions in the past.
‘a. The past simple form of regular verbs ends in -ed.
'b The past simple form of irregular verbs does not end in -d.
© ‘The negative is formed by using didn’t + the infinitive of the main verb.
d In questions we generally use did + subject + infinitive of the main verb.
>? For more information, go to Grammar reference on page 111.
5 > 3.3 Listen to the story of Jack Dorsey and Twitter and put the events in the
right order.
—— People don’t understand why Twitter is necessary
Starts a new company with two other people
— Goes to New York University
Doesn't finish his studies
10. Presidential candidates use Twitter
__ Studies in Missouri
Sells software online
‘Moves to California
Produces software for taxi drivers
Creates a website in two weeks
6 Use the information in 5 to tell the story of Jack Dorsey. Change the verbs to
the past simple and add any other details you remember.
Example: He produced softoare for taxi drivers.
> For more exercises, go to Practice file 3 on page 111.Unit 3 Products & services
Tip | Intonation
Notice the intonation in the
‘expressions in 3.4, To show
you are really interested, your
Yoice needs to go up and
own.
if your voice doesn’t change,
people wil ink you aren
interested at al.
7 Read about Roland Moreno or Martin Cooper and write notes in the table.
Student A, turn to page 136. Student B, turn to page 141.
Roland Moreno Martin Cooper
Main invention
‘School/ Education
Job(s)
Launch date of invention
First success
Other inventions
8 Ask your partner questions about Roland/Martin and complete the
information in the other column in 7. Use these prompts to help you with,
the questions.
What / invent? When / launch / invention?
Where / goto school? When / invention / become / a success?
Who / work for? Invent / other products?
9 Work with a partner. Talk about your experience of using the inventions in 1
using the questions below.
‘When did you start using them?
Was it for work or for personal use?
What did you think of them at first?
How are they different now compared with before?
Practically speaking | How to show interest
1 > 3.4 Tick (V) four phrases which we use to show interest in what another
person is saying. Then listen and check your answers.
Oh Oh really?
Did you? No, it wasn’t.
— Yes Idi — Thanks.
That's interesting! ——_Wasiit?
2 > 3.4 Listen again and complete extracts 14 with an expression showing
interest from 1.
1 A Iwent ona trip for a change.
B 2? Where did you go?
2A Wewent to Monte Carlo.
B ! Why did you go there?
3A Itwas really exciting!
B 2 [don't know Monte Carlo.
4. A The weather was fantastic.
B 2 It rained here all week.
w
‘Work with a partner. Practise the sentences and responses in 2.
4, Write down four things you did last week or last weekend. Then havea
conversation with a partner. Use the expressions in 2 and ask questions to
continue the conversation.
21Unit 3 Products & services
22
Business communication | Giving a research report
1. Work with partner. Look at the picture ofa podpad. Where do you think they
are used? Would you stay in this ype of accommodation?
2 > 3.5 Listen to someone giving a research report into the use of podpads at a
festival. Make notes in the table:
Why did they clo the research?
How did they do it?
‘What were the results?
‘What were the conclusions?
3. > 3.5 Work with a partner, Match 1-10 to a-j to make sentences. Then listen
again and check your answers.
1 The purpose of our research a. they would pay to use them.
was b interviewing 50 visitors tothe festival
2. We wanted to find out__ © podpads were popular with visitors
3 Wedid this by fand farmers.
4 Then we 4 sing them at our nex festival
5 Weasked them for their opinion of the podpads.
6 We found that f tofind the best accommodation for
7.75% of visitors said that visitors.
8 Our research showed that __g the poclpads were a big success.
9 Our conclusion is__ h if people would pay to renta podpad.
10 We recommend. that they are a great choice of
accommodation.
j interviewed! them about their experience.
»? For more exercises, go to Practice file 3 on page 110.
4. Answer the questions with a partner.
1 Have you done any research studies?
Key expressions * What was the purpose? * How did you doit? * What were the results?
Stating aims 2 Have you taken part in any research studies? What were they for?
‘The purpose of this research
ce 5. Work with a partner. Your company has asked you to research places where
We wanted to find out . employees can have a short sleep after lunch. Give a report on your result
Pane eee Student A, turn to page 136, Student B, turn to page 141.Then decide which
‘They said/thought that
We did this by (+ -ing). one is better.
We found that f
First, we contacted/offered
them
‘Then we visited /interviewed/
asked them ...
Finally, we o..
Reporting on results
Seventy five per cent/The y
‘majority said that.
(Our research showed that
Concluding
(Our conclusion is that.
We recommend (+ -ing). ue ~
TALKING POINT / P aS
each person decide to buy the product? What advantages does
product have?
Do you use the products in the pictures? Why?
Can you live without them?
Can you live without the products they're compared to: mobile
phone, books, maps, gas (or electric) cookers?
Work in groups. You are going to choose ‘the greatest product of all
time ‘in these categories.
* Traditional products. * Modern-day products
Agree on a list of three products for each category.
Make a list of criteria for evaluating the products in each category.
Example: ensy to use, saves time
Decide on the best product in each category.Viewpoint 1 | A company profile
Focus
1 ‘Watch four people talking about their companies. What questions do
you think they are answering? Complete the questions below.
In this video lesson, different Who...? Whe de you work for? _
people talk about their Which ...?
‘company. You will also watch What ..?
a video about a German a
Company and an interview with Se
its company director, How ..2
How ..?
2 ©02 Watch the video again, this time with the questions included. Check
your answers in 1.
3. Work with a partner and interview each other. Ask and answer the questions
from the video.
First impressions of a company
4 ©03 Watch part of a video (with only pictures). As you watch, answer the
questions in the table.
From watching the video, do you
think the company ...?
makes a product or provides a service
is a modem or traditional company
employs lots of people
works with international clients
is specialized and technical
5 Work with a partner. Compare your answers in 4 and give reasons for your
opinions.
alA company profile
An interview with the company director
6 ©04 Now watch the full video. Itis an interview with Till Hahn, the company
director of Glasbau Hahn. Check your answers in 4 and add more information
about the company to the table.
7 ©04 Watch the interview again. Complete these sentences about the
‘company.
1. The company is based in the city of
2 Till Hahn’s great grandfather started the business in
3 The company is divided into sections and operates mainly in the
busine:
Glossary 4 Most of the company’s _are museums in England, USA, and the
display case (0): a container rest of the word.
ee 5 The company has. offices representing them.
ee eee I er ees rec in Stockstadt,
Co ees and another __ people in various offices.
Perlite (ata etarcart 7 They didn’t havea in 1935. Nowadays they have competitors
of air around a room or in Italy and :
building 8 They are very successful in England, the United States, Japan,
and
Comparing your company
8 Work with a partner. What are the similarities and differences between
Glasbau Hahn and your company? Compare:
+ the types of business (e.g. manufacturing or service, family-owned)
+ the sizes of the companies (e.g. number of employees)
* the clients and competitors (e.g. regions, nationalities)
9 Inthe interview, Till Hahn talks about his main competitors. He says:
“Usually we are the most expensive [company], but fortunately our clients rank quality
highest andthe price tg is nt the only decision factor.”
‘Work with a partner and talk about the following:
* Is your company usually more expensive or less expensive than its
competitors?
* Do clients buy from your company because of price, quality or other d
factors?
2526
Starting point
Perera
PU ety
Praesens
Peete
Seong
for the company
Ce rents
eee ty
Sed este trad
oral
SR a oes
renin
Working with words | Company structure
1 Make a list of the different departments in a company.
2 Where would you rank your department in terms of its importance to the
company? Where would you rank the other departments?
3 Read this article. Which departments are mentioned? Which department is the
most important for the writer?
This is the question I love to ask
new clients. Management often
focus their enorgy on the Sales
and Marketing departments,
Docause they generate monoy
for the company. But many
‘employees believe that itis
their own department that is
‘the most important
‘Two departments point out that
they save money for the company:
the Finance Department, because
it controls the spending ofall
the other departments, and
the Purchasing Department,
because it buys products at low
prices, But in Accounts they say
that money in the bank is more
Lmportant: itis their department
that Involees customers and
collects the money.
The Production Department points
out that if there is nobody to
‘manufacture the products, there
is nothing to sell. The Quality
Control Department says that
they cheek that every product
leaves in perfeet condition, and
mistakes can bo expensive. Two
other departments think that
they are important because they
are in contact with customers all
the time: Logisties, which has to
dispatch and deliver products
‘on time; and Customer Serviee,
Which has to resolve all kinds
of problems to keep customers
hhappy. The Human Resources
Department highlights that
their job is to recruit the best
‘employees for all departments,
fand IT has to maintain the
computer systems and IT
Infrastructure within the company.
The best answer, of course, is
that all departments are equally
important. Each department has
to work with and for the others
Ifone department isn't working
correctly, it ean have a negative
effect on everybody,LUT a Coley
4, Work with a partner. Answer questions 1-3.
1 Do you agree with the reasons for each department?
2 Would you change the ranking that you chose in 27
3 Do you think that all departments are equally important?
5 Complete these sentences with the words in bold from the text in 3.
1 The Logistics Department s the products to the customer.
2 TheIT Department s the computer systems and software
3. The Purchasing Department products from suppliers.
4 The Sales Department s new business with customers.
5. The Customer Service Department s customer problems when they
call.
6 The Quality Control Department s that there are no problems with
the products
7 The Production Department. s the products in the factory.
8 ‘The Accounts Department customers for products that they have
bought.
9 The Finance Department budgets and other costs,
10 The HR Department new people to work in the company.
6 Work with a partner. Draw an organization chart of your company and tell
your partner about the different departments,
) For more exercises, go to Practice file 4 on page 112.
7 > 4.1 Listen to three people receiving visitors from other departments in their
company. Complete the table with the names of the departments.
Works in.
Usually
works with
Meeting
today with
8 > 4.1 Listen again and complete sentences 1-5.
1 We closely the Accounts Department.
2 Thave a meeting today with Anna Neves in IT, who's all
our software.
3. He's the person in___ purchasing for the whole company:
4 Thave frequent all the different departments.
51 the HI Director.
9 Work with a partner. Ask and answer questions about your own job.
1 What exactly does your department do?
2. What re you responsible for in your department?
3. Who isin charge of your department?
4 Who do you report to?
5. Which department(s) do you have the most contact with? Why?
27les
28
Tip | which and what
Which and what are very
difference in meaning.
We use which when there is a
limited choice of answers:
Which city do you prefer - Rio
(or Buenos Aires?
Which department do you work
In? The Sates Department.
We use what when we are not
thinking of a choice:
What does your company
produce?
Language at work | Asking questions
1 Complete these questions with words from the list Then ask and answer
questions 1-7 with a partner.
Who Did When Is How often How many — Which
1 did your company start?
people work for your company?
department do you work in?
manages your department?
do visitors come to your department?
you work fora different department before this one?
your job difficult?
2 Look at the question forms in 1. and answer the questions in the Language point.
LANGUAGE POINT
1. Which questions have the following word order?
2. Which verb changes depending on the tense: the auxiliary verb or the main
verb?
3. Which questions can you answer with ‘yes’ or ‘no’?
4 Which yes/no question does not have an auxiliary verb and a main verb?
Why not?
5 Why do questions 2 and 4 have no auxiliary verb?
9 For more information, go to Grammar reference on page 113.
3. Choose the correct option in italics to complete the questions. Then answer
questions 1-5 with a partner.
1 Are / Do you start work early in the morning?
2. Who lances / does leave work last in your office?
3. How many hours a week you / do you work?
4 Is / Does your department big or small?
5. Where did you work / worked before your current job?
4, > 4.2 An employee is showing a visitor around her company. Listen to
extracts 1-4 and say which department they are visiting in each extract.
Extract 1
Extract 2 —
Extract 3 —
Extract 4Unit 4 Visitor
5 > 4.2 Pat the words in the correct order to make questions. Then listen again
and answer the questions.
this / often / work / How / does / office / he / in?
from / does / he / come / Where ?
long / are / here / staying / How / you?
work / many / in / Resources / How / Human / people?
this / open / did / building / you / When?
all / English / in / staff / fluent / Are / the ?
sales / Who / your / markets / chooses ?
your / Which / products / interested / countries / are / in?
well / you / market / know / the / Polish / Do?
D) For more exercises, go to Practice file 4 on page 113.
6 You have anew employee in your department, He/She has alo of questions
for you. Make complete questions using the prompts.
Example: Ho many peopl workin the department?
1. Number of people in department? 6 Key or security pass?
2 Start/Finish work? 7 Restroom?
3 Lunch? 8 Carpark?
4 Coffee or tea breaks? 9 Payment of salaries?
5 Photocopier? 10 Administrator
7 Work with a partner. Ask and answer the questions in 6.Take it in turns tobe
the new employee.
Practically speaking | How to confirm information
1 Somebody wants to introduce you to their colleague.You think you know him
but you want to be sure. How can you complete the questions to confirm the
information?
1 he work in International Sales?
2. He travels alot to South America, 2
3. He went to the trade fair in San Francisco,
2 4.3 Listen and compare your answers. What are the three different ways for
confirming information used in 1?
3. Use different ways of confirming the information in the sentences below.
Example: You work in IT, right? / Don’t you work in IT? / You work in IT, don't you?
You work in IT
She's in charge of Accounts.
He's coming to the meeting,
She lives in London.
You're from Hamburg,
I met you yesterday.
4. Think of five pieces of information that you think you know about your
partner. Then ask questions to confirm the information.
Example: A Don't you work in Marketing?
B That's right. /No, not exactly. /No, Idon’t.Irwork in Sales.
29Unit 4 Visitors
Key expressions
Arriving at reception/security
| have an appointment with ..
‘Can you sign in, please?
Can | see (some identification),
please?
Please take a seat. (He'll Shell)
bbe right there.
‘Meeting your visitor/host
Nice to meet you / see you
(Cogan).
Sorry I'm late.
‘Thank you for coming /
inviting me.
Did you have a good trip?
Did you have any trouble
finding us?
Let's go to (the meeting room).
It’s this way.
Can | get you (anything)?
Using the facilities
This is / Here's (the room).
Help yourself to (tea and
biscuits).
Can I (print a document)
somewhere?
‘There's a (printer) just there.
Do you need anything else?
Hust need...
30
Business communication | Welcoming a visitor
1. Someone is visiting your company forthe frst time. What questions can you
ask to make your visitor feel welcome?
> 4.4 Jim Berman is visiting a company to give a presentation. Listen to the
conversations that Jim has and answer questions 1-3.
11 What does the receptionist ask Jim to do? What does she give him?
2. How was Jim’s journey to the company? Where does Olivia take him?
3. What cloes Jim ask for? What does he want to do before he's ready to give his
presentation?
Complete these sentences from the conversations in 2. Who is speaking:
the receptionist (R), the visitor (V) or the host (H)?
1 Ihave Olivia Gonzalez. yv
2 Can I see some please? =
3 So passport, and this is your
4 Did you havea —
5 Thank you me. —
6 So iy office. It’s this way. —
7 Can something to drink? _
8 Cant my computer somewhere? —
9 to milk and sugar. =
10 1 check my email, then I'll be ready. =
4. Match responses a-j to sentences 1-10 in 3.
a Great, thanks, __ f Thank you.
b YesI did, thanks. _ g Nohurry.
¢ It’sapleasure. hh Yes, please, —_
Sure. Here you are. __ i After you.
e Yes, of course, _ j OK. Can Thave your name, please? _1_
> 4.4 Listen and check your answers to 3 and 4.Then practise the exchanges
with a partner,
9 For more exercises, go to Practice file 4 on page 112.
‘Work with a partner. Use the flowchart to have a similar conversation. Then
change roles.
Student A You are visting Student B’s company to give a presentation.
Student B You are the receptionist and then the host.
EE
Visitor: Say why you are there Receptionist: Sign in the visitor
and offer a seat
y
Host: Welcome visitor, ask about
journey, go to meeting room
Visitor: Ask questions about
company (it's your first visit)
Visitor/Host: Ask about or offer:
+ a glass of water/coffee/tea
+ photocopier/photocopies
+ video projector
+ Internet connection
+ phone call
+ restroom
+ anything elseTALKING POINT f =
The question game
Work with a partner: You are visiting a company or receiving a visitor. Take turns to be
the visitor and the host. Have a conversation in each’place’in the table below. The aim
of the game is to ask more questions than your partner.
‘The host starts each conversation with the conversation opener’.
Use a question form in the ‘Questions’ column to continue each conversation.
Use the ideas in the ‘Subjects’ column to help you, or your own ideas.
Tick (V) the ‘Points’ column every time you use one of the question forms.
ria
The winner is the person who has the most points.
Example: RECEPTION Host Nice to see you again. Did you hace a good trip? 1 point)
Visitor Yes, thanks. Sorry I'm late, Is the traffic alunys so bad? (1 point)
‘CONVERSATION
PLACE tee QUESTIONS SUBJECTS POINTS (v)
RECEPTION Nice to see ssn) 2 * Visitors journey
you again, fade? hotel, ete
+ Programme for visit
Hosr's OFFICE Here's my office. oes) 2 + Hosts jab and —
or DESK department
Did’) ...2 7
Kn’) * Visitor's job and nae
cant...? department
COLLEAGUE'S OFFICE My colleague Can you ..? * Colleague's job =
or DESK isn't here today, where ..? erator
but he/she colleagues
What
ANOTHER Now we're in the Which ...? + What it does
DEPARTMENT (name) department. 5 « Relations with
host's department
why ...?
MEETING ROOM This is the room for ‘© What the visitor
When ...?
your presentation. needs
How ...? + People coming
How many ...? © presentation
RESTAURANT
Town where
company is located
* Visitor's home
I think you
TOTAL POINTS*
* Give yourself 1 point for each tic.
Deduct 2 points for each question
form you haven't usedStarting point
Bond
Pears cay
Pate teats
esas
Peete
Ceasar
Prone cura
Se pera cd
oreo
em
OO reer eng
to somebody. Ther
Pea
need
information.
ate
Pte
Mera ay
CON cay
Peeters
2 Read thistext and answer questions
1 Whatare the advantages of multi-channel customer service?
2. What problems can customers have?
Working with words | Customer service
sal Meg,
1 Look at the picture below. What channels does it show for customers to
communicate with a company? Which ways do you prefer?
Email
Pee to fo
3. Whats the result of these problems for companies?
Most companies provide customers
‘with many options for how they
nicate with the company.
Customers can contact companies
by email, by online chat, through
the company website or via social
Facebook oF Twitter
media seh
is now easier for
customers who have a query about
1 product or order or want to report
‘a problem. It also gives eompanios
‘more opportunity o get Feedback
‘on the customer experience,
“The problem is that there
onen
between the customer service
n't enough communieation
channels. For example, a customer
emails a company to make a
complaint about a product that
doesn’t work, If there isn't a quick
reply, he/she
They have no record of the email,
so the customer has to explain
the Issue again. They can't offer
f solution, and tell him/her to call
(omer Support. The customer
es the online chat
spends 30 minutes on hold and then
thas to explain the problem again.
or mult-channel communication
twhe a suceess for a company it
needs to improve the customer
experience. Customers today do
hot want to Wait, so companies
‘must improve their response
times, and also make sure that
the communication channels a
connected. Tho prize for suecoss is
customer loyalty. The cost of fallure
Js customers who don't come back
3 Work with a partner. How do you think companies can improve
communication with customers?4, Match the phrases in bold in the text in 2 to definitions 1-9.
1 Say you're not happy with something
Inform (a company) that something is wrong
Give detailed information about a problem.
‘The time it takes to answer a customer
‘The idea that customers will always choose a company’s products
‘Addepartment that answers customer questions
7 Ask customers what they think about your company
Suggest an answer to a problem
9 Ask for more information about something that isn’t clear
‘Work with a partner. Talk about customer service in your own company oF
accompany you regularly buy from. Which of these things does it do well?
Which does it do badly?
+ Different communication channels
‘+ Dealing with queries or complaints
‘+ Encouraging customer loyalty
‘+ Response times
+ Getting feedback
>» For more exercises, go to Practice file 5 on page 114.
ins are these customer support assistants offering? Choose from
compensation a replacement refund acredit voucher
We'll offer you 20% offif you buy it today.
‘We can’t repair it, but we will send you another one.
I you retum it o the shop, we'll give you your money back.
It’s valid for 12 months, and you can use it in any of our stores.
Sorry, you can’t have your money back for the holiday, but we will send you
1 cheque for €200.
> 5.1 Listen to two people talking about customer service. Did they have a
‘good ora bad experience?
> 5.1 Listen again and answer the questions for each situation.
Situation 1 Situation 2
What did the customer A talking toy A tablet computer
order?
‘What was the problem?
How did they contact the
company?
How did the company
respond to the problem?
What solution did the
company offer?
9 Work with a partner-Talk about a good and/or bad customer experience you
have had. Use the questions in 8 to help you.
33Unit 5 Customer service
Language at work | Comparisons
Tip | Two-syllable
adjectives ending in -y
‘Two-syllable adjectives ending
in-y usualy form their
comparatives and superlatives
with vier and est:
easy, easier, the easiest
34
1 Work with a partner. Why do people shop online? Make a lis of reasons.
2 > 5.2 Listen to an extract from a radio programme about why people shop
online and note the reasons. Are they similar to yours?
> 5.2 Listen again and underline the correct words in italics to complete
sentences 1-5.
3
5
Online retailers offer the cheapest / most expensive products.
Online stores have the mast / least flexible hours.
It’s not as difficult / easy to compare products in physical stores.
Internet shopping offers a more limited / wider choice than in-store shopping.
Online retailers offer better / less detailed information about a product.
Read the explanations in the Language point.Then complete the examples with
the adjectives in 3.
LANGUAGE POINT
1 Most comparative forms of one-syllable adjectives end in -e (or -r when.
the adjective ends in ¢). For the superlative form, add the -st.
cheap, cheaper, the wide, the widest
‘Most two-syllable adjectives, and all adjectives of three or more syllables,
‘use more and the most + adjective. You can also use less and the least + adjective.
expensive, more expensice, the
detailed, the lenst detailed
Good and bad have irregular comparative and superlative forms.
‘00d, the best bad, roorse, the worst
‘We use not as + adjective (+ as) to say something isn’t similar to something
else
rot ensy (0s)
> For more information, go to Grammar reference on page 115.
5 > 5.3 Listen to some shoppers being interviewed in the street. What reasons
do they give for shopping in a physical store?Trey
6 »5.3 Complete the shoppers’ answers with the correct form of the adjective
in brackets. Then listen again and check your answers.
1 I get more professional (professional) advice in a shop than online. The staff in a
store havea (good) knowledge of the products.
2 know the prices aren't (low) as online, but it’s the (quick)
way to get the product I want.
3 The important) thing for me isto see and touch the products. It's
(easy) to make the right choice.
4 Its (difficult) to return or exchange items than when you buy online.
Wsalso the (expensive) way because you don’t pay for postage.
5. The postal service isn’t (reliable) now. Delivery times are
(long) and a lot of packages are lost.
9 For more exercises, go to Practice file 5 on page 115.
7 Work with a partner. Talk about your preferences for 1-4 below. Give examples
and explain your reasons, using comparative and superlative forms.
Example: | prefer looking for products online because i's quicker and ensier to
compare them.
1 Looking for and evaluating products. | Online, in physical store or both?
2. Buying new products “Online in physical stores or both?
3. Buying second-hand products. __ Directly from the seller or online?
4 Reporting a problem witha product By phone, by email, by letter or
ought online. con the website?
Practically speaking | How to ‘soften’ a message
1 Inwhat situations do you need to choose your words carefully and’soften’
what you say?
2 > 5.4.A manager is complaining to an employee. What’ the problem and
‘whats the solution?
3. > 5.4 Listen again and tick (V) the expressions each time you hear them.
‘Who uses the expressions: the manager (M), the employee (E) or both (B)?
v M/E/B
Vm afraid ...
Sorry, but
I'm sorry to say this, but
Sorry about that.
Well, actually...
‘tery (+ positive adjective)
4. Which of the expressions in 3 does the speaker use to ..?
‘+ complain © respond toacomplaint + correct wrong information
5 Practise the conversation with a partner.
6 Work with a partner. Take turns to complain and reply in these situations.
Use the expressions in 3,
1 An TT technician came to install new software on your computer yesterday.
‘Today your sereen freezes every time you try to open it. Phone the technician,
2 Your colleague asked you to check a report he wrote. A lot of the information is
‘unclear or wrong and its full of spelling mistakes. Speak to your colleague.
35Unit 5 Customer service
Business communication | Making and dealing with
complaints.
1 Look at the advice below. Do you agree? Why/Why not?
When making a complaint, When dealing with a complaint, never say
never get angry. “it's not our fault’ or, even worse, ‘t's your fault’.
2 P5.5 Listen to four different conversations. Note down the problem and
solution in each.
Conversation 1 Conversation Conversation 3 Conversation 4
Problem
Solution
3. 5.5 Listen again. In which conversation do you hear these sentences?
1 Id likea refund,
2 Oh dear. Can you give me more details? __
3. Don't worry. 1 deal with it mow.
4 I'm sorry to hear that. We'll send you the correct version today. —_
SS 5 e's my fault. I'm sorry. —
6 still has tarrived.
Key expressions 7 It’s not working again. 'm not very happy about it.
‘Asking about the problem 8 Customer Service. How can Ihelp you?
How can | help? 9 Wecan offer you a replacement.
What can Ido for you? 10 I look into it and get back to you right away.
Can you give me more details?
ee ae 4. Work with a partner.Take turns being the people in the situations in 2 and
Ree ee have similar conversations.
ee eee D) For more exercises, go to Practice file 5 on page 114.
“There's a problem with.
(stil hasnt arrived. 5 Work with a partner. Read these situations. What are the possible solutions?
1'm not very happy (about i), 1 You ordered sandwiches and drinks for a working lunch with a customer in
Vd like (erefund/replacemend your company. The catering company promised to deliver before 12.30 p.m. but
Sympathizing/Apologizing it’s now 1 pam. and you're still waiting. Your customer doesn’t look very happy.
1'm very sory about that. You phone the catering company.
Ido apologize. 2 You have received an order from a computer supplier but there’s a mistake.
{'m sory to hear that. You ordered 50 laptop computers with 15-inch screens but they’ve sent you
{ts our/my fault. 'm sorry rmini-computers with 10-inch screens (and there are only 40!). You phone the
tim afraid we can't supplier.
We're sorry forthe 3. You asked a colleague to send you some PowerPoint slides for an important
inconvenience presentation you have this morning. When you open your email, you see that
Dealing with the complaint he/she has sent you slides for the wrong product. Your presentation isin half
1 Took into it / deal with it an hour. You phone your colleague.
right away. 4. You rented a car on a business trip from your usual rental company but the
1 get back to you satnav stopped working after two hours. You then lost your way and were late
Letme check, for your meeting. This is the third time in six months you've had a problem
We'l send you with a rental ear. You speak to the manager.
We can offer you .
I wait to hear from you. 6 Have a conversation for each situation in 5. Take turns to complain and deal
36
with the complaint.)) Sa ea
TALKING POINT
i ws
‘The WOW! Awards is an
organization that recognizes the
“best of the best’ in customer service
Companies and other organizations
can choose to participate in the
awards. Customers who have had
excellent service can then nominate
people working in those companies
for an award. Customer stories are
often about ordinary employees
who did something very special
The WOW! Awards
a
to satisfy the customer: the hotel
receptionist who lent her shoes to
a female guest because she needed
them fora business meeting, or
the hospital cleaner who spent
time after work every day talking
toa patient who didn'thave any
other visitors. I's an opportunity
for customers to give the names of
employees who ‘wowed’ them, and
to saya special thank you to them,
What do you think of the idea of the WOW! Awards?
What are the possible benefits for a company that decides to
participate in the awards?
How is it possible for your company to ‘wow’ customers? Is it
possible in your job?
Here are some possible criteria for choosing a WOW! Award winner.
Which ones do you think are more important? What other criteria
would you use?
* Finding original ways to satisfy customers
+ Tuming unhappy customers into satisfied ones
© Taking a real interest in the customer as a person
* Putting customers’ needs before your own.
* Understanding customers’ real needs
Doing more than your job description demands
Workin small groups.You are going to read about an employee nominated for a
WOW! Award. Turn to page 137 and each choose a different candidate. Then tell
your group:
‘+ who this person is,
‘+ why they are a good candidate for the award
Use the criteria you discussed in 4 to decide who will win the WOW! Award
Who will be in second and third place?38
Starting point
aoa)
eet
Pata
ern ean)
penn
Working with words | Employment
1 Are you a member of any of these social networks? Why dofdon’t you use them?
2 Read the article and answer the questions
1 How many people and companies use Linkedin?
2. How does Linkedin make iteasir for..?
+ people to find jobs
+ employers to find new staff
LinkedIn — the world’s largest professional network
‘Today the Internet is making it
easier and quicker for employers
‘and employees to find each other.
One of the most popular
‘websites for both employers
and employees is Linkedin,
1 social network service for
professionals. The company has
more than 400 million users
in over 200 countries. Many of
the world’s top companies use
Linkedin to help them recruit,
new employees.
Ifyou are looking for a job,
it's very easy to join Linkedin.
Just post your profile on the site,
including your qualifications
from school or university,
More than
3 million
companies
have
pages on
Linkedin
your experience in different
jobs and the skills that you
have learned, like managing
a team or using different
computer programs.
Next, you begin to develop
your contacts. On Linkedin,
you can search for people who
you studied or worked with,
Maybe an old university friend
or ex-colleague is now with
a company that you'd like to
‘work for. That person can post
‘a reference on the site, saying
how good your work is.
‘More than three million
companies have pages on
LinkedIn, and many of them
3 Answer the questions with a partner.
1. Do you think sites like
people looking for jobs?
2 Can you think of any disadvantages compared with traditional forms of
recruitment?
advertise new positions on the
site. With one or two clicks,
you can apply for the job, and
‘attach your CV and covering
letier. You can also discover the
‘number of people interested in
the position and know if you are
‘one of the better eandidates
And ifthe company decides
to put you on its shortlist of
candidates, you can find a lot of
advice on the site about what to
say in a job interview.
‘Two new people or companies
join Linkedin every second. So
you're thinking about a new
Job and you aren't already a
member, now's the time to do it
inkediIn really make life easier for companies andiss ara
4. Complete the stages of getting a job with the words in bold from the text in 2.
When a company decides to a new employee, it
usually 2 the job in the press or online.
y
You decide to * the job. You send a CY, which includes
information about:
+ the exams that you have taken (your + )
+ the companies that you have worked for (your®___)
+ the things that you have learnt to do (your © )
+ people who you have worked with who can give you a7
¥
‘The company studies the CVs of all the © ‘and makes
ae of the best ones. It invites these people to the company.
for an 1,
5 Discuss with a partner. Which parts ofthe recruitment process do you find
‘easier/more difficult?
6 > 6.1 Listen to two people describing how they got their job.Take notes about
hhow each person was lucky.
Speaker 1
Speaker 2
7 > 6.1 Listen again and complete sentences 1-8.
only saw the for my job at the last minute.
only had about four hours to prepare my
[really wanted the job, but I wasn’t really fort
So I didn’t think I would be. but was,
T could see that the person who me didn’t like me.
‘The company wanted a highly- technician.
Thad the qualifications, but I wasm’t at all
He was responsible for the of service technicians,
8 Match each word in 7 with a different form of the same word from 4. Are the
words nouns, verbs or adjectives? Where is the main stress on each word?
Example: application (noun), apply (oer)
>? For more exercises, go to Practice file 6 on page 116.
9 Work with a partner. Tell them about when you got your present job. Talk
about:
‘+ how you heard about the job
‘+ how you applied for it
«+ the interviews you had
‘+ why you accepted the job
39Te eet
Language at work | Present perfect (1)
1. What questions dointerviewers often ask at job interviews? Which questions
are the most difficult to answer?
2 > 6.2 Naomi Hasselin has an interview for a job as a team leader with a large
non-profit organization. Listen to the extract. What experience does she have?
3 > 6.2 Listen again and underline the verb forms you hear.
When did you start / have you started working in this field?
Llept/ have left university in 2008.
Did you ever work / Hlave you ever worked for a big organization?
No, [didn’t have / “ve never had the chance.
Did you go / Have you been to Arica?
I spent / ‘ve spent some time in Tanzania,
Oh really? What did you do / have you done there?
Ns — 4 Look at the sentences in 3. Decide if the verb forms are in the past simple or
Tip | been and gone present perfect. Then complete the explanations in the Language point.
Been and gone are both used
eo re LANGUAGE POINT
Bae vety ‘We use the to ask/talk about general experience
Have you ever been tothe USA eure te
for a holiday? Past 7
Weuse the to ask/talk about actions at specific
Gone meas tat they ae stil 1a
Tee ce nore He's a ‘We form the present perfect with __/has(n't) + past participle.
Paris forthe weekend. ‘We form questions in the present perfect with. has + subject +
>) For more information, go to Grammar reference on page 117.
5 > 6.3 The interviewer asks Naomi more questions. Complete questions 1-5
using the prompts. Then listen and check your answers.
Example: Wher did you goto Tanzania?
When / go / Tanzania? —_______—.
How long / stay there?
What other projects / work on?
Ever / managea team?
Why / decide / work in this field
40,aM
6 > 6.3 Listen again and note Naomi’s answers to the questions in 5.Then work
with a partner and take turns playing the role of the interviewer and Naomi.
) For more exercises, go to Practice file 6 on page 117.
7 Work with a partner.Take turns to ask and answer questions about your
‘experiences, using the prompts.
Example: A Have you coer interviewed someone fora job?
B Yes, Hh.
‘A Who did you interoiew? What was the job? What did you ask?
1 Interview someone for a job
2 Refuse ajob offer
3 Give someone a reference
4 Apply for a job online
8 You are interviewing candidates for a similar job to yours. First, think of the
skills and the experience that are necessary for your job. Then make a list of
‘questions to ask the candidates.
Questions for candidates:
9 Work with a partner. Take turns to interview each other using your
‘questions in 8.
Practically speaking | How to avoid negative answers
1 Look at the question that a boss asks his/her employee. What's wrong with
the employee's answer? Can you think of a better response?
A Have you finished that proposal?
B No, haven't. ’ve been very busy.
2 > 6.4 Listen to four short conversations. Which conversation is about
‘a adocument that somebody has to write
'b a document that somebody has to read __
© somebody's language skills
somebody's work experience
3 > 6.4 Listen again and complete responses 1-4. What kind of information
comes after but in each sentence?
1 Thaven't, but of the product last month.
2 No, but todo.
3. No, but before the end of the week.
4 No, but on holiday.
4 Write two or three questions that (a) a boss (b) an interviewer could ask you.
‘Work with a partner. ake turns to ask and answer your questions from 4.
‘Your partner must say ‘no’ but change it into a positive answer.
41UT art
Key expressions
‘Saying why an idea is good
(One/Another key advantage is
Ghat).
‘ke the idea that ...
Xis (attractive) because ...
X isa (realy) good idea/option
because ..
Describing weak points
(One/Another disadvantage is
Ghat).
‘One/Another issue is (that)
1m not sure that
(think) X is too
‘Stating a preference
I prefer (to do) X because ..
| think X is preferable
because ..
'd go for / choose X
because ..
X is better / more suitable
(than Y).
Business communication | Evaluating options
1 A company is looking for a new project manager. What are possible reasons
for..2
1 recruiting somebody externally (ie. fom outside the company)
2. promoting somebody internally (Le. rom inside the company)
2 > 6.5 Listen to three managers discussing the questions in 1. What are the
arguments for and against each option? Can you think of a possible solution?
‘Arguments for Arguments against
external
internal
3 6.5 Listen again and match 1-9 to a-ito make complete sentences.
1 [prefer ‘a that we save money.
2 like the idea _ the cost of finding someone.
3 Tmnotsure that —_ internal promotion is too risky.
4 Td go for 4. to recruit internally
5 Another disadvantage is __ © because it's quicker and cheaper.
6 One other issue is £ somebody with more experience.
7 Akey advantage is —_ 8 our engineers have enough experience.
8 really think —_ hh that we don’t have time to recruit.
9 The internal option is attractive ___ i. that we send them a positive message.
4 Work with a partner. Evaluate the following suggestions from a company’s
HR Department.
1 Recruit only people under 30 years old.
2 Allemployees to receive English and Chinese lessons.
3. Senior employees can work just four days a week in their last year. They then
‘work one day a week for a year after they retire.
>? For more exercises, go to Practice file 6 on page 116.
5. Work in small groups. Your company wants to provide training for its
employees. For each of the training courses, evaluate which of the three types
of training would be best.
TRAINING COURSES: 1 Oral English 2 Computer skis 3 Customer service
Type t: Internal peer Type 2: External ‘Type 8: Individual online
training. Training will training. Training willbe training. Training wil be
be provided by current provided by an external done online using an
employees who have
experience in each
field, There will be one
session of 2 hours per
week during normal
working hours, and in
small groups of S~4
people. No official
qualification.
training organization
ina series of S-day
sessions outside the
company. Groups of
40-15 people from
different companies. All
participants will receive
an official qualification
at the end of the
course,
external organization
This will take place
outside of working
hours and employees
can choose when to do
it. Weekly online tutorial
with a trainer to review
progress. Online written
exam at the end of the
course.
6 Work with a partner. Have you ever had any of the types of training in 5?
‘What was it for? What were the strengths and/or weaknesses of the training?At Brazilian company Semco, employees:
At Google's Mountain View headquarters in
California, employee:
The best companies
to work for?
choose their own working hours
decide their own salaries
decide their own budgets within their own
business unit
have to choose a different desk to work at every day
can go to any meeting they want, or not go at all
can have a nap in a hammock
choose their own colleagues and managers 1
(there is no HR Department)
evaluate their managers twice a year
Discussion
Which benefits or ideas do you find most
attractive in each company? Why?
2. Why do you think the two companies oer
these conditions?
get free breakfast, lunch and dinner in a choice 3 Which company would you prefer to work for?
of 18 cafés Why?
can exercise in four different gyms 4. What might be the disadvantages of working,
can bring their laundry to the company and take for either company?
it home clean in the evening
can bring their pets to work Task
have free use of electric cars to go shopping at
lunchtime ‘Your company wants to find ways of attracting
can have a nap in specially designed sleeping pods __ new employees and keeping them.
can have free consultations with the in-company
1 Work with a partner: Makea list of six benefits
you would like to offer staff. You can include
ideas from Google and Semco, but also add
your own. Think about the following points
doctor
get a free massage on their birthday
* benefits to the employee
‘benefits to the company
* cost of offering each benefit
+ possible problems
2 Work witha new partner. Compare your
lists from 1 and explain why you chose these
benefits. Decide on the three best ideas.Viewpoint 2 | The customer journey
Focus
1 When you booka hotel for a work trip, what affects your choice? Put the things
Preview in the list below in order of importance from 1 (most important) to 8 (least
In this video lesson, different important).
people talk about choosing @ * Level of service (eg. star rating) + Price
hotel. You wil lso watch an : ie re
Interview wth Dagmar Mh ‘Appearance (eg. modern) City and locti
General Manager of the Hilton * Brand loyalty * Business facilities
Hotel in Dusseldorf, Germany. eee eter deat penere) (eg. meeting rooms)
poeiaee soa etn *+ Transport links (eg, to and from the airport) * Other
brand and how it survives in
very competitive market,
2 ©01 Watch three people talking about choosing hotels. What affects their
choice? Make notes about their answers in the table
Speaker 1 ‘Speaker 2 Speaker 3
3. Compare your notes in 2 with a partner. Were the answers similar to yours
inl?
The Hilton Hotel chain
i.
4. You are going to watch an interview with Dagmar Male about the Hilton
Hotel Chain. Before you watch, match the phrases a-h from the interview to
the correct definition 1-8.
a mid-market segment
unique feature —_
loyalty programme __
incentive
customer journey
brand standard —_
mystery customer
quality inspector —_
A level of service that a business guarantees
The path that you go on as soon as you start using a product or service.
One thing that makes you different from your competitors
Apperson who checks that the product or service is atthe correct level
The part of the market between the luxury encl and the basic.
A system where customers get points andl benefits from being a member.
Something that encourages you to do something
‘A person who pretends to use the product or service in order to test the
company’s customer service.
eVaueene seme ans
4aMMe aN a4
5 ©02 Watch the first part of the interview with Dagmar Miihle. Listen for
these numbers and phrases and make notes about them in the table. Then
‘compare your notes with a partner.
3,600
10
destination or brand?
facilities
120
loyalty programme
6 Which hotel chains are famous in your country? Which segments of the
market are they popular with? How different is the level of service?
The customer journey
7 ©03 Watch the second part of the interview with Dagmar, where she talks
about the importance of the customer journey and staff training. As you watch,
make notes in the table.
Stages of the customer
journey at the Hilton
Hotel
‘Ways of training staff
for each stage in the
journey
8 When was the last time you stayed in a hotel? What was your customer
Journey lke?
Mapping the customer journey
9
ith a partner. Think of a new situation (not a hotel) where you
ce a customer journey. For example at a bank, buying a new car, as a
patient at your local hospital or your own choice.
‘List the stages in the customer journey.
‘+ Make notes about the training that staff will need for each stage in the journey.
10 Work with another pair of students. Compare your stages and ideas for
training staff.
11. Now consider the customer journey for your own company or organization.
+ List the key stages in the customer journey.
+ Make notes about staff training for each stage.
* Do you think your company could improve its customer journey? How?
12 Present your customer journey tothe rest ofthe lass and explain your ideas,
45Starting point
pen
business/holiday?
2 What places do you
like travelling to, for
work or for pleasure
Dente
meng Chr
prefer?
46
Working with words | Air tra
3 Discuss these que
1 Here are some of the things that air travellers complain about. Which ones
do you hear most often?
+ Additional costs
‘+ Other passengers
Read the text and complete the headings
* Long waits at the airport
* Uncomfortable seats
the words in 1.
What do air travellers find most annoying?
A recent air travel survey shows that the experience of taking @ plane
is often not a pleasant one. Here are the top complaints,
1
Oen, there's very litle room for your
logs, and then the person in front of you
decides to move his or hor seat back.
It's no surprise that 58% of passengers
prefer the aisle seat, which offers a litle
‘more legroom, at least for one leg. Many
passengers aren't prepared to pay more
for a seat upgrade to a more comfortable
part of the plane.
2
Passengers are particularly annoyed about
airline charges. Twenty years ago, you paid
for your flight and everything was included
Today, baggage allowances are lower, and
some airlines make you pay oven for the
first suitcase. Passengers often try to put
everything in one small bag to take on the
plane with them. However, some airlines
now have weight restrictions which limit
hand baggage to 8 kg or loss. And if you
‘want to choose your seat, or have a drink
and something to eat on the plane, you
may have to pay again.
mns with a partner.
3
Even though airline passengers.
know that security seans are
nocessary, they would like more
machines and employees to check
thelr luggage more quickly. They
‘also know that itis often bad
‘woather or technical problems
that cause a delayed flight. But
they still complain about missed
connections when theie first Might
arrives too late for the next on
4
The biggest complaint here is about
noisy children. Maybe you ean avoid
‘waiting inline with a screaming
baby if you use the airline's self-
service check-in to get your
boarding pass. But there's nothing
you can do if you find that the same
baby and its parents are occupying
the seats next to you on the plane.
1 Which aspeets of air travel do you find annoying? What about other forms
of travel?
2. Do you ever complain to airlines or other travel operators? Why /Why not?
3. Do you think ai
Why/Why not?
nes or other travel operators respond well to complaints?Unit 7 Travel
4, Match the words in bold in the text in 2 to definitions 1-10.
1 The reason it’s not possible to take a heavy bag.
2. Acchange to a more expensive seat
3 When your plane is late leaving,
4 You might sit here to have a little more space
5 Bags that you put above or under your seat
6
7
8
When you get your fight document from a machine
‘The maximum number of suitcases you can take
When you pay more for services before or during your flight
9 They do this at airports to protect passengers
410 When your second plane leaves before the first one arrives
5. Work witha partner. What travel problems might these people have? What
‘would the consequences be?
1. Abusiness traveller flying to an important meeting,
2. A family of four with two young children leaving for a 2-week holiday
3 Astudent flying abroad for a 9-month work placement
6 > 7.1 Listen to conversations 1-3. Which passenger ...?
will have to pay more __
b_madea mistake at check-in
© will arrive late__
es = 7 Cross out the word in each group that can’t combine with the word in bold.
recone ‘Then compare your answers with a partner.
Se acne 1 middle /hand-/ window
that go naturaly together We 2 online / priority / passport
can combine noun + noun 3 free / First Class / electronic
Eiger
The first word always describes 5 connecting, / airport / cancelled
the second: 6 additional / delayed / extra
Pig ket = 2 tet fore fiat 8 > 7.1 Listen again. Which compound words from 7 do you hear? With a
the middle partner, use the word combinations to describe each situation.
>» For more exercises, go to Practice file 7 on page 118.
9 Work with a partner. Talk about a recent experience of taking a plane. It can be:
‘+ your own experience or the story of someone you know
‘+ a good or a bad experience
‘a flight taken for business or for a holidayUnit 7 Travel
Language at work | will/going to/present continuous
1. Whatare your plans for this weekend and for next week?
2 > 7.2 Fabrizio wants to see his friend Emily in Montreal. Today is Monday
‘1th June, Listen to the phone call and make notes on what will happen at
these times.
1 Theend of uly
2 September
3 Sunday 17th June
Wednesday 20th June
Friday 15th June
3 Read these sentences from the convers:
refers to the future in each sentence.
1 I’m going to leave the company soon.
2 I'm coming to Montreal for a conference next week.
3 I'l call you again on Friday.
min 2. Underline the verb that
4. Complete explanations 1-3 in the Language point with will going to or present
continuous. Then match the sentences in 3 to each explanation.
LANGUAGE POINT
1 Weuse to talk about a plan that’s already
‘to make a decision at the moment of
foran arrangement with a fixed time or
place. (You can often use going to here instead.)
Example:
For more information, go to Grammar reference on page 119.
5 Complete sentences a-f with the correct form of the verbs in brackets.
‘Then match sentences 1-6 to responses a-f.
1 Do you have any plans for the weekend? __
2 Can you take me to the airport this evening? _
3 'mafraid I’mnot here to help you on Saturday.
4 Have they decided on a date for their visit?
5 Sorry, but I'm not free in the morning now: —_
6 Can you let me know when your train arrives?
a That's OK.1 (change) the appointment to the
afternoon
Yes, my brother (come). We
show) him round the town.
¢ Yes,530.1____________(end) youa text message from the
station.
Don’t worry. (ask) someone else.
© Yes, they (come) on 3rd May. They
(Gtay) for two days.
£ Sure, (do) that. You
(leave) at 030 Ts hat ght?
6 Practise the exchangesin 5 with a partner.
48,TT AE
7 Your boss Meghan is on a business trip this week. You receive this email from
her. Choose the correct words in italics.
{ 9
Arianna Boyle from TFF is going to “visit / visiting us next Wednesday.
It's her first time here and she’s a very important customer.
Unfortunately, I'm only free to see her for part of the day. °She's /
She will arriving very early in the morning on a night flight, spending
Wednesday night in a hotel near the company and she is ?/eave /
leaving on Thursday. Can you meet her at the airport and decide what
you “are / will do with her during the day: restaurant, local visits, etc.?
There's a provisional schedule on my desk. Can you complete it?
There's also an email from Arianna, °!’m calling / 1 call you tomorrow
‘morning to check that everything's OK.
Meghan
2) For more exercises, go to Practice file 7 on page 119.
8 Work with a partner to plan Arianna Boyle's visit. Student A, turn to page 138.
Student B, turn to page 142.
Practically speaking | How to ask for directions
1. What different ways can you think of to ask for directions?
Example: Can you tel me hw to ge t0 2
2 > 7.3 Listen to three short conversations and complete the sentences.
1 the way to the station, please?
2. Excuse me. the registrations office for the
conference.
3. Excuse me. the motorway?
On, the nearest petrol station is?
3. > 7.3 Listen again and number the directions in the order you hear them.
you'll see signs —_
fon your right
take the third exit _
take the first left
tum right at —_
in front of you __
go straight on —_
g0 past the __
then go down the stairs __
4. Practise the conversations in 2 and 3 with a partner.
‘Work with a partner. Take it in turns to ask for and give directions from:
‘the room you're in to another part of the building
‘+ your present location to another place in the town
49Business communication | Arranging to meet
1. Look at Fabrzio’s schedule. Today is Sunday 17th June. What she doing in
the next few days?
June Monn [Year
Sun Ar Montreal airport 14.30,
17.
Mon | Mon-Wed EFA conference
18
9 Conference ends 17.00
20 Return fight 21.45
2.» 7.4 Fabrizio calls Emily in Montreal to arrange a time to meet during his
visit. Listen and make notes on:
1 why Sunday and Tuesday aren’t possible
2. what day, time and place they decide
3. > 7.4 Listen again and complete sentences 1-10.
Key expressions 1 When can we meet? that evening?
escent cen 2. Thave a meeting there on Monday. a different time?
Gee ee STE 3. 'mstaying in Montreal until Wednesday. When
‘What's your availability you?
(on Monday)? 4. I’mcoming back on Monday evening. hunch on.
When can we meet? Tuesday?
‘Suggesting a time and date 5 What's ater the day?
Are you free (that evening)? 6 How about Tuesday evening. 2
What about Tuesday)? 7 Ymafraid ve thatevening.
aos (Grav in ae 8 In that case, does Wednesday lunchtime 2
Pi eeyeneccetelee ou Eaea ae 9 Great. outside the conference centre.
Whore shall wo meet? + —_____ ;
eae 10 The morning session finishes at one. one fifteen?
Let's meet (at your offi ;
Se ee aero >» For more exercises, go to Practice file 7 on page 118.
Accepting
That’ fine fr me.
‘That suits me. 4 Work with a partner. Fabrizio now has another meeting at Wednesday
So that’s (Sunday) at (9.30). lunchtime.
Student A
Refusir
a eee You are Fabrizio. Call Emily and arrange another time to meet.
on Student B
Sorry, but 'm (meeting a You are Emily. You really want to meet Fabrizio. Change your schedule if
client). necessary.
Can we finda alitferent
Gayhtimey? 5 Work with a partner or in groups. You want to organize a lunch together. Look
at your diary and find a time when everybody can meet.
50The travel game
‘Work with a partner. You both have a meeting at Chris Stein's office in
Prague. Student A takes one route and Student B takes another. Take turns
to toss a coin. Heads ~ move one space forward and use the information to
have a conversation with your partner. Tails - miss a tum and pass the coin
Your plane is The self-service oe cher
S your hand baggage Someone is
"1 delayed, Askwhy check-in machine
BE secon wor. Isteoheary. siting in your
itis leaving ‘Ask for hel iene *2et 0" the plane
. , hod luggeae.
There's no
Have a conversation
with a passenger
about your plans.
space for your
hand baggage.
Ask for help.
Have a conversation You miss your
with a passenger connection in Paris.
about airport ‘Ask about the
security, next flight,
A YY SS
The car rental
‘company doesn’t
have your car. Ask
for a different one,
Now you'll be late for
your appointment!
Phone Chris
Stein's assistant.
‘Accustomer calls
you to change
his appointment
next week,
[Ask for directions
to the airport wi-fi
area.
You're lost. Ask A supplier calls,
(On your next plane,
the seat is broken,
Ask to move toa
different seat,
Check into the
hotel and ask about
breakfast times,
ALE
You see a friend
from home in the
Have a conversation
with a passenger
restaurant range about the tes
tomeet for dn Of air ave
Asktne ote: vs Sein at Checkintothe —atthearpot, EY
how to get to Chris (a's ascstart ‘company reception. ask about the next
Stein's office. Ps - You're 15 minutes —_bus or train to the
do in Prague after
Possible on foot”
" ) your meeting.
late! city centreStarting point
pend
este een
services bought online
PEON
Pre eA
Are there any produc
you would never buy
Oorneann
Working with words | Orders and deliveries
1 What do you know about these annual celebrations? Do you have them in
your country? Which ones do you think offer the best business for retailers?
Valentine's Day
New Year
Diwali
Thanksgiving
1 Whatis Black Friday?
Mother's /Father’s Day
Christmas.
2 Read ths text and answer questions 1-3.
2. What problems have retailers had on this day?
3. What solutions are suggested?
E-Commerce: Lessons learnt from Black Friday
Ean ee cree
3% rom eta ote
For online retailers, Black Friday
presents a particular challenge.
Demand in the UK last year was
30% higher than predicted and
Tesco stores’ online order service
could no longer guarantee next-
day delivery. Retailer Marks &
Spencer had the same problem,
and delivered certain orders up
to two weeks late
‘So what can retailers learn from
the experience? Firstly, they have to
do better with their forecasts and
check they have enough items in
stock to be sure they have enough
goods to meet customer demand.
Secondly, they may need more staf.
With so many customers placing
orders on Black Friday, warehouses
may need to operate over the
weekend. This could mean more
call centre employees for customers
calling to enquire about products,
and warehouse operators to process
the orders. The carriers who
transport the goods may also need
extra drivers over that weekend,
Finally, retailers can reduce the
‘number of orders leaving the
warehouse on Black Friday. To do
this, they can quote much lower
prices for non-urgent delivery.
This isn’t like Christmas, where
everything must arrive before 25th
December, so many customers will
agree to wait
If they can track their shipment
online, and this information is
correct, they will be satisfied.
3. Whatdo you think ofthe idea of Black Friday? Do you have it, orsomething
52
similar, in your country?Unit 8 Orders
Tip | to ship, shipping
and shipment
‘The shipping (or shipment) date
is the day when the products
leave the shop, factory or
warehouse. You ship the
products tothe customer.
The word shipment also
describes the products
themselves during
transportation.
4
5
Match words 1-10 from the text in 2 to definitions a-j.
demand —_ to ask for information
stock _ products to buy or sell
goods to transport to the customer’s address
to process _ a request for a product to be sent
an order to promise you will do something,
to quote to deal with (e.g. an order)
a shipment _ the need of customers for products they want to buy
toenquire products being transported to a customer
to guarantee to say the cost of something
to deliver __ products in your warehouse or shop
re te ene
‘hose from the verbs in bold in the textin 2 to complete these phrases.
a price
a delivery date
/—__/ ___anorder
a product isin stock
the goods
the shipment
about a product
the demand
evausennn Seervaasune
‘Work with a partner. Use the phrases in 5 to talk about the order process.
Example: First the customer calls to enquire about a praduct. The supplier.
> 8.1 Listen to two phone conversations. In which conversation ...2
1 does the customer place an order
b has the customer called before
does the supplier quote a price
can the supplier deliver in about two weeks
> 8.1 Complete the missing words in sentences 1-8. They are all from the
same word family as the words in 4.Then listen again and check your answers.
1 I'mealling about your recent
2 And we told you we don’t that product here.
3 But said we could them for you.
4 If you like, Tecan give you a
5 On your website, it says the ____ i for three years.
6 Well, the order isa little longer than usual,
7 Butwecan the product to you in the next 48 hours.
8 Please call me back with a date.
>» For more exercises, go to Practice file 8 on page 120.
‘Work with a partner. Have two conversations where a customer is phoning a
supplier to enquire about a product. Change roles for the second conversation.
Ask/Talk about these subjects.
+ Stock + Price
+ Order process + Shipping date
+ Delivery date + Guarantee
Conversation 1: The customer is ordering an antique table from an online
furniture supplier.
n 2: The customer is ordering a tablet computer from an online
electronics supplier.
Convers:
53Unit 8 Orders
Language at work | The passive
1. What problems can occur in the order process, from initial enquiry to final
delivery? Make a list.
‘Example: The product isn't in stock, The supplier sends the wrong product.
2 > 8.2 Listen to two conversations. Match each conversation to one of the
descriptions below.
a Ashipment problem
b Aproblem with an invoice
© Anexplanation of the order process
The system for returns and refunds
3. > 8.2 Choose the correct verb form in italics. Then listen again and check.
1 And the order transfers / is transferred automatically to the warehouse.
2 The products ship / are shipped the same day.
3. When orders place / are placed before 4 p.m., we guarantee / are guaranteed next-
day delivery.
4 But when I tracked / wns tracked my order online, it said the goods delivered /
were delivered yesterday.
5. Yes, delivery confirmed / toas confirmed by the courier at 9.15
6 Sot sent /wons sent to the wrong address.
4. Look atthe verb forms in 3. Choose the correct words in italic to complete
the explanations in the Language point. Then match the examples in 3 to each
explanation,
LANGUAGE POINT
1. We use the passive / active when itis not important to say who does
something. We are more interested in what the action is.
Examples:
‘We use the pnssive / active when we say who does something.
Examples:
For the present simple passive we use ‘rare + the past participle.
Examples:
For the past simple passive we use zons or + the past participle.
Examples:
) For more information, go to Grammar reference on page 121.
5 Complete sentences 1-5 with the verbs in the list, using the correct passive
form.
‘guarantee send place confirm — make sell check
1 Our cars in our German factory, and they
all over the world,
2 You say the order to us last week, but we haven't
received it
3. The goods in Quality Control before shipment, but
they arrived broken.
4 The product for two years. Is that right?
5 Theorder last Monday and the details
bby email the same day.
54Unit 8 Orders
6 Complete the text about the Click and Collect service using the verbs in
brackets in the appropriate passive or active form.
Click and Collect delivery is growing in
popularity, The idea is that when an order
*____ (place) ontine, it? (not
deliver) to your home, but to a local shop or
other delivery point
This form of delivery 3 (offer)
not only by online retailers, but also by
traditional stores. More and more customers
crders placed eniine with department
lores or supermarkets. The service
°__ introduce) for customers
who 6 (vant) to drive to the
slore and pick up their shopping directly
Delivery points are also appearing in
car parks, stations and even airports,
When the John Lewis chain 7
x (choose) Click and Collect for (open) its frst Click and Collect store
at London's St Pancras station in 2014,
only a limited selection of products
8 (offer) in the shop itself, but
(invite) to go
there to collect orders placed online.
And in the same year refrigerated
lockers *. (install) at Gatwick
airport so travelers can now order
their groceries while on holiday, and
when they (return) they
e (pick) up their shopping
(on the way home,
customers ®
Collect
here
co
>) For more exercises, go to Practice file 8 on page 121.
7 Work witha partner, What are the benefits and possible disadvantages of
lick and Collect for..2
+ customers/shoppers
© traditional retailers
* online retailers
+ local shops used as delivery points
Practically speaking | How to discuss payment terms
1. What do you need to know about payment terms before you place an order?
2b 8.3 Listen toa conversation discussing payment. How much, how and when
will the customer pay?
3. > 8.3 Complete questions 1-6 with the words in the list Listen again and check.
‘accept include forms charge discount total monthly advance
1. What's the price?
2 Does that VAT?
3 Doyou extra for delivery?
4 Doyouoffera for payment in
5 What ‘of payment do you
6 Isit possible to pay in instalments?
4 Match 1-3 t0 a to make complete sentences.
1 You can pay by 2 includes VAT /is before tax
2 That price b included extra
3 Delivery is bank transfer/cheque /creit card
5. Work with a partner. Have similar conversations about these orders.
‘+ Anew photocopier/printer for the office (price, VAT, delivery, payment)
‘+ Acar bought from a garage (price, registration documents, payment)
55Unit 8 Orders
Key expressions
Requesting ation
Can/Could you ..
I need
Could ask you to
Would you mind (+ ng)?
Do you think you could.
Asking permission
Can/Could |?
{s it all right if! ...?
Do you mind i .2*
Do you think | could .?
‘Accepting
Yes, sure.
56
No, not a all*
‘No problem.
Rejecting
I'm atraid net.
{'m sorry but...
I'm afraid that’s not possible.
“Not at all isa positive response
to requests with ‘mind’
Business communication | Making requests
1. Youneed a colleague to help you carry a heavy box. How would you ask for
help if you t
ik the response ...?
+ willbe postive eg. your colleague is’t busy i'l only take 30 seconds)
* could possibly be negative (eg. it’s your boss/‘the box is very heavy)
2 > 8.4 A manis collecting a package from a shop. Listen to all three parts of the
conversation. What does the customer ask for? What does the shopkeeper ask
the customer?
3 > 8.4 Listen again and match requests 1-8
the exchanges with a partner.
1 Do you mind if see this gentleman first? __
2 Would you mind giving me some small
change? __
3. Could I see your confirmation email,
please? __
4 Isitall right if Ijust show you my driving
licence? —_
4. Which expressions in 3 are often used for ..?
Could I ask you to wait a moment? _
need some identification, too, please. _
Could you just sign here, please? _
Do you think I could havea bag? __
responses a-h.Then practise
a 'mafraid not.
b I'mafraid I don't have
one that size.
¢ Im sorry, but Ineed
the onder reference.
d Sure.
Yes, sure. Go ahead.
£ Oh sorry, I didn’t realize.
Certainly. Here you are.
1h No, not at all
‘+ simple requests, where we think the response will probably be positive
‘+ less simple requests, where it’s possible the response will be negative
5 With partner, take tums to make and respond to requests. Ask your partner
* for thei
phone number + todrive you to the airport
* if youcan leave work early * if you can open the window
‘© for an onder reference
++ for the same onder reference (you've lost it)
) For more exercises, go to Practice file 8 on page 120.
6 Work with a partner. A customer wants to place an order with a regular
suppl
appropriate requests and responses.
THE CUSTOMER WANTS
xr. Look at the information in the table and have a conversation, using,
‘THE SUPPLIER NEEDS
+ to order 500 parts
+ 500 parts reference PW4985
(account reference 566897)
+ delivery tomorrow
(normally 48 hours)
+ 2 5% discount (normally
3% for 500+ parts)
+ confirmation of order by email
time to restart his/her
‘computer (technical problem)
the reference number for
the parts
the customer's account
reference
‘two days to produce the
parts (only 200 in stock).
Possible to do two deliveries?
payment within 30 days for 2
large order (usually 60 days)=. a
Comparing payment methods
ae
Discussion
1 Look at the different payment methods above. Which ones do you use
the most to buy goods or services? Which ones do you use less? Why?
2 > 8.5 Listen to five retailers giving their opinions about each payment
type. Which type of payment is each retailer describing and what
advantages and disadvantages do they mention?
Payment type Advantages Disadvantages
|
|
t gi
I
3. Doyou agree with the advantagesiclisadvantages mentioned? e
Can you add more advantages/clisadvantages for each payment type?
small groups. ou are going to open anew
business. Discuss these questions.
1. What products are you going to sell?
2. Who will your customers be, and where will they be?
How are you going to sell your products: online, in store or a combination of
the two? If you have a store, where will it be located?
“ 4 What payment methods will you use to maximize orders anc sales?
aR {5 Fits possible to order products online, what delivery options will you offer?
2 Present your ideas to the lass and give feedback on their ideas.Starting point
pal
Peer stot
esd
Dentgtier
poet Scr
ea
Bresette)
Pree
iets
Advertising keeps the
ests
Birserni cts
eke
Pree ei)
58
Selling
Working with words | Advertising
1 What advice would you give to a new start-up company that wants to advertise
its products for free?
2 Read the text and compare the advice it gives with your ideas in 1.
SOCIAL MEDIA AND THE START-UP
Advertising doesn’t have to be
an expensive business for new
companies. Social media offers the
possibility to get free publicity by
using tools such as Twitter, Facebook
and YouTube. Both small start-ups and
big firms use social media to increas
awareness of their company or brand
and attract new business.
However, itis vital that you select,
the right media for the customers
you want. There Is no point using a
‘ool like Facebook to reach a target
audience of professionals aged 40+,
‘when statistics show that around 80%
of UK Facebook users are under 40,
Always add value for your customer
by thinking of how they will gan from.
your activity. For example, a Facebook
page can promote your latest range
and offer discounts to the first 3,000
customers. This wil help to boost sales,
twill also get people talking to friends
and other users. Word of mouth ean
be the best form of publicity
Finally, dont forget the power of a
funny video when you conduct an
advertising campaign on social media
US company Orabrush realized this
when they offered a free product in
exchange for YouTube views and ‘likes’
on Facebook. The result was more
than 46 million video viewings and
2.3 milion produets sold. That's not
bad for a company which sells tongue
brushes for people with bad breath!
3. Work with a partner. Do you think its easier to promote your business today
than before the age of the Internet? Why/Why not?rs mest
Tip | ad, advert,
advertisement,
advertising
‘Advertisements a countable
noun. We see an advertisement
fora product in the newspaper,
fon Tete. The shor forms of
the word are advert and ad.
Advertsings an uncountable
noun. I's the general word
to describe the action of
promoting companies,
products or services:
There's alot of advertising
on™.
He works in advertising.
4, Match definitions 1-9 to the phrases in bold in the text in 2.
1. Find new customers or get new orders
Increase your revenue by selling more products
Advertise your company without paying
Do a series of advertisements using different media
The process of telling other people about a product or service
Find the customers you want to sell to
Advertise your most recent products
Make your company or products better known
9 Sell products for lower prices
5. Choose the correct word or expression in italics to complete the questions.
‘Then answer the questions with a partner.
1. Do you often hear about new products by tword of mouth / offer discounts?
Where from?
2. How can you boost / promote your moareness / sales when your competitors are
cutting prices?
3. How do film producers attract new business / get free publicity for their films?
4 Whats Apple's latest range / target audience and how does it reach / conduct
those customers?
>) For more exercises, go to Practice file 9 on page 122.
6 > 9.1 Listen to three people talking about promoting their business.
Match the speaker to the business they work in.
Office supplies Health cubs ___Intemnet service providers —_
7 > 9.1 Listen again and answer the questions for each speaker.
1 What problems do they have?
2 What are they doing to attract new business?
8 Work with a partner. Discuss the six forms of advertising from the list.
Which would you recommend for the companies in 6?
social media clickads targeted emus
advertising boards search engines promotional events
9 > 9.2 Listen to the speakers in 6 describing how they advertise and compare
with your answers in 8.
10 How does your company attract new customers? How does it advertise?
59re mest
Language at work | Modal verbs (1)
1 Has your town/city changed much over the last ten years? How?
2 Read the text. How is Grenoble different from before? What do you think of
the mayor's idea?
Pa ae eae US ag
Theres of Geno thecst ot they tnd to py amin Hower
Perens te em Cee rete
eee eee ee
eee eee ee
trarprocicscuiows intieyar” ‘aasfor pK apres
015 ty sane sire Hoe fess ce Worry
ead in 6600000 ost sorts
eee eee ere
Green Party mayor, Eric Piolle. Local But the mayor's office said that advertising
et seca ee eer
Severs eve and aces nd 6150000 aso mov css ae
3. Match the six verbs in bold in the text in 2 to the correct meaning in the
Language point.
LANGUAGE POINT
1 Isnecessary
2 It’snotnecessary
don't have to _
3 It’s possible/ permitted
4 It'snot possible/permitied
‘Which two verbs can you use to complete the remaining gaps above?
> For more information, go to Grammar reference on page 123.
4. > 9.3 Listen to four people talking about advertising. Which speaker
thinks ...?
some advertising laws aren’t good
b online advertising is important _
© outdoor advertising isn’t attractive
advertising laws are necessary —_
5 > 9.3 Work with a partner. Complete sentences 1-9 with verbs from 3, then
listen again and check. Do you agree with the different opinions expressed?
1 Companies advertise to sell their products
2 You have big billboards everywhere.
3 [think you have laws on advertising,
4 You stop companies advertising products which are
bad for you
5 Insome countries, you. advertise cigarettes.
6 You ‘advertise aleohol on TY, but you
do it before 8 p.m.
7 When we use the Internet, we usually pay to get the
information we need
8 Many website owners make their profits from advertising, so we
use their websites for free.
9 There are a lot of ads online, but you_lookat them.
60Unit9 S
Tia
6 Work with a partner. Look at these sales and advertising messages. Say what
they mean, using the verbs in 3.
Example: You can buy now, but you don’t hace fo pay before next year.
Buy now, 30% off everything
pron throughout the store. vO cheanes4
pay next year, Offer ends today. oe a
NB Thi Ke
is ticket is
Free delivery non-retundable. Protect NO ADVERTISING
on orders over €100. yourself with cancellation HERE PLEASE!
insurance. Click here.
) For more exercises, go to Practice file 9 on page 123.
7 Work with a partner. Ask and answer questions about advertising laws in your
country, using the language from the list and the ideas below.
Can you ...2 Are you allowed to ...?- Do you have to ...?
Do you need t0...? Fm not sure, but Link
‘+ Compare products with your competitors
‘Advertise credit cards and loans
Promote products directly to children
Have a health warning on certain foods
Advertise alcoholic drinks
Advertise slimming products
Practically speaking | How to interrupt and avoid
interruption
1 9.4 Listen to the conversation and answer the questions.
1. What are the two people talking about?
2 Do they agree?
2 > 9.4 Listen again and number phrases a-e in the order you hear them.
a Can Tjust say something here? d_ Can Tut finish? __
b Pease let me finish. € Sorry, but
© Sorry, go ahead. _
3 Which phrases in 2 are used when you want to ...?
1 interrupt someone who is speaking
2. continue speaking
3 tel the other person to continue speaking
4. Work with a partner. Choose a subject from the list and prepare a few ideas
about it on your own. Then take turns to talk about it and interrupt each other.
Online advertising Outdoor advertising Advertising to children
61re mest
Advertising:
Money spent lst year:
Budget this year:
Extra money to be used for:
Key expressions
Introducing the subject
We're here today to talk
about.
Werneed to discuss...
‘Saying you didn't hear
Sorry, | didn't catch that.
‘What was (that/the last
number)?
Saying you didn't understand
Sorry, I'm not with you.
Could you be more specific?
‘Keeping to the right subject
We're getting off the subject.
Can we come back to that
Tater?
‘Changing the subject
think we've covered (this
point).
Can we move on to (the next,
point)?
Concluding and summarizing
Ithink that's everything.
Gan we sum up what we've
agreed?
Business communication | Controlling the discussion in
meetings
1 > 9.5 Three managers of Fitstart, a sports-shoe manufacturer, are discussing,
anew sales campaign in Central Europe. Listen and complete the notes.
Sales: Action:
This year: % increase Edward to prepare detailed
Next two years: x
to provide details
Key markets: the Czech Republic, (Gavel iedss caribiwe)
2 9.5 The sentences in B are the follow-up sentences to A. Match 1-6 with af
and then listen again and check your answers.
nN B
1 We'rehere today totalkabout a Can wesuim up what we've agreed?
Central Europe. _ 'b Could you be more specific?
2 Sorry, I didn’t catch that. ‘© What was the last figure?
3. We're getting off the subject. d_ Can we move an tothe next point?
4 OK, [think we've covered Can we come back to that later?
advertising, £ Wenced to discuss our new
5. Sorry, I'm not with you. __ marketing campaign.
6 Ithink that’s everything,
3. Work with a partner.You are ina meeting, Take turns to say the sentences and
to think of different responses, using the phrases in 2.
Example: Sorry, didn't catch tat. What do you want to discuss?
We need to discuss sales figures.
We need a few more people in the department.
Can we talk about the Christmas party now?
“The figures were 17:9% for May, 19.3% for June and 18.8% for July.
Does anybody have anything else to say on recruitment?
It’s 12.30 now. Any other business?
>) For more exercises, go to Practice file 9 on page 122.
4. Work in small groups. big oil company wants to boost sales inits petrol
stations in towns and on motorways. Have a meeting to discuss the items on the
agenda You can choose more than one proposal or even suggest other ideas.
AGENDA
1 Proposals
+ New loyalty card: customers get one free litre of petrol for every
200 litres bought
+ Offer a halt-price car wash when customers buy 40 lies of petrol
+ Children eat free in petrol station cafés
+ Employ temporary staff to operate the petrol pumps at busy times
2 Advertising campaign
+ Billboards TV Social media. Otheri | Going viral
What isa viral video? There is no official So what are the secrets of making a viral video
definition, but we could consider that a fora company that wants to promote itself?
video which is viewed several million times Here are five tips you can use to improve
over a period of a few days has ‘gone viral’. your chances of viral success.
Task
1
ens Coa
Pa
een
a
Pence
ea
Discussion
| How are the five tips similar or different to traditional TV advertising?
2. Which of the tips do you think are more/less important? Would you add
any other ideas?
3. What sort of videos do you share with friends and family?
Workin small groups.You are
going to plan a 2-3 minute video
to promote your company ora
company you know well.
Decide on the subject of your
video - your company, its
products or a theme related
to the activity of your company.
Discuss which of the five tips
above will be important for you.
Plan your video, indicating the
timing for each scene or section.
Present your plan to another
group and give feedback on
their plan,Viewpoint 3 | What colour is your logo?
Focus
1. Work with a partner. What famous logos can you think of? How importantis a
Preview company logo? What does your company logo look like?
In this video lesson, diferent
people talk about the
importance of having a strong
brand and logo. You wil also
2 ©01 Watch two people talking about company logos. Make notes about their
answers in the table.
watch a presentation about the Speaker 1 ‘Speaker 2
use of colour in the design of What do you think
logos and how colour affects
aoe makes a good logo?
Can you tell us about
your company logo?
How important is,
colour ina logo?
3 Look at the words in the list for talking about logos. Put the words into the four
categories below.
small an ‘modern optimistic
website round excited Bright
happy supermarket safe packaging
small
ieee Pee eke
Colourful messages
4. Work witha partner. Look at the colours below. Which types of businesses do
you think use each ofthe colours in their logos? Why do you think they use
these colours?
Example: Fast foad restaurants often use yellow and red in their logos.
~ a
64Mi Tirraco eta ietia(=(Ys
5 ©02 Watcha video about the colour of logos for different types of businesses.
‘Complete the notes in the table.
Colour ‘Type of business ‘What message does the
colour send?
Yellow Fast food Bright and optimistic, warm
and!
2 Fast food Exciting
Medical emergency Danger
Green Drinks, energy and organic Healthy, clean anel
food 3 for you
Blue Pharmaceutical and Safety and reliability
4 businesses
Grey and silver Technology and®______ Strength and performance
Rainbow 6 “We are many things to
many different people!”
6 ©02 Complete the expressions 1-7 from the video. Then watch the video
again to check your answers.
1 Yellow is a bright and optimistic colour. It m. us £ warm
and happy inside.
2 Its. to customers: ‘Hey! We're a happy place to bring the kids and
have fun
3. Red can also m. danger.
4 Green s the m. that the product is clean and good for you.
5 Green is also g, if you're an energy company
6 Wea blue with safety and reliability so blue is p. with the
pharmaceutical industry
7 Aclassic timeless grey or silver logo is also the choice of many car companies
because itr strength and performance,
7 Work witha partner. Discuss these questions.
1 Look back at the colours in 5 and think about your examples of companies.
What message does the company send to the customer with this colour?
2 What cloes your company logo say about your business? How does it make
your customers feel?
Designing a logo
8 Work in small groups. You work for a consultancy company. Three businesses
‘want you to design their logos. Discuss what each logo might look like and the
colours you can use. Use the information in 6 to help you. Draw a sketch of,
‘each logo.
‘The businesses are:
1A successful family-run restaurant which serves healthy international cuisine
2. Alocal IT service which helps small businesses with their computer problems.
3. Acompany which supplies and fits solar panels on houses and offices.
a eS.
-
9 Present your logos to the class. Explain how they look and how they will make
the customer feel
6566
Environment
Starting point
pC
or disagree with the
Polenta!
Saree ted
resets
oon
aaa 2
Pee ere
Working with words
these questions with a partner.
11 Where does this data come from?
2 Where do you think it is stored?
problem in Helsinki and at Google?
pee kay
ree
POR
are the most urgent
eter
Pst
So many products end their life in
the bin, but one thing we rarely
throw away is information. Large
quantities of information are
stored online in data centres. This
data comes from governments,
companies and every individual
who stores personal files online.
But these big servers consume
lots of energy, often generated
from fossil fuels ike coal or ol,
which produce high quantities
ofearbon emissions, More than More than
2% of the world’s energy is used 2% of the
to powor data contres, making. work's
them a significant factor in energy
He 30 metres unde is use
jowever, 30 metros under
Helin’ Uspenski Cathedral, PUM
in an old bomb shelter, you will
find one of the world’s most eco- centres
friendly data centres. The cooling
of servers normally represents
half of a data centro’s energy
consumption, but this system uses
a natural cooling system ~ the
freezing waters of the Baltic Sea.
‘The water heated by the servers is
then recyeled to provide heating
for up to 1,000 homes in a city
Environmenta
protection
1 Large quantities of data are produced on computers and the Internet. Discuss
3. What environmental problems might be created by the storage of this data?
Read the text and compare with your answers in 1, How have they solved the
GREEN DATA
where winter temperatures
are often ~20°C. After the heat
is extracted, the same water is
reused to cool the servers again.
Fuel and energy are expensive
{in Finland, 50 there was a need
to find a cost-ffective solution to
power the new data centre, But
‘even in countries where energy
production is cheaper, operators
of big data servers are trying
to reduce pollution by using
‘leaner energy from renewable
sources. For example, Google
has bought the complete output
of nearby windfarm for its
‘new €600 million data centre in
Eemshaven, Netherlands,
3. Work with a partner. Do we need so many data centres? What do you think
of the initiatives in Helsinki and at Google?Unit 10 Environment
Tip | green
We can use the word green
to describe things that help
protect the environment
‘My company hasn't got a voy
clear green poly.
Sales of green products have
Increased n recent years
4. Complete the sentences with a word or phrase in bold from the text in 2.
1 The quantity of electricity or gas that you use is your
2. A product or resource is when it is made into a new
product.
3. A proctuct or resource is when itis used again for
the same purpose.
4 An product or action helps to protect the
environment.
5 Thesun and thesea are__ of energy that will always
be present.
6 You products that you don’t want any more,
7 are natural sources of energy like gas that are found
‘underground
8 People who cycle to work help to in cities,
9 are produced from the burning of coal, oil or wood.
10 is the regular increase in world temperatures.
5. Work with a partner. Which nou in B does NOT go with the verb in A?
‘Take turns to make example sentences with some of the other verb-noun
combinations
Example: If more people take the bus, it will reduce our consumption of petro.
A B
4 reduce consumption / carbon emissions / theenvironment / waste
2 recycle metal cans / fossil fuels / paper / bottles
3 reuse bags / towels / glasses / petrol
4 consume warming / energy / gas / electricity
5 pollute the environment / emissions / the water / the air
6 throw away food / packaging / photocopies / energy
> 10.1 Listen to four people talking about green initiatives in their
‘companies. Match the speakers to the pictures.
> 10.1 Work with a partner. Listen again and note which of the verb-noun
combinations in 5 are used.
>» For more exercises, go to Practice file 10 on page 124.
Discuss the four initiatives in 6 with a partner. What do you think of them?
What are the advantages or possible disadvantages?
‘Work with a partner and answer questions 14.
1 What does your company do to help the environment?
2 What other initiatives could your company take?
3. What do you do at home to help the environment?
4 What more could you do?
67Sas
Language at work | First conditional
1. You haveto choose between a tram system and electric buses for your own or
city. Which one would you prefer? Why?
2 10.2 Listen to two city planners discussing the options in 1 and complete
the information.
Trams Electric Buses
Start-up costs/km (€)
No of passengers/hour
Running costs/km (€)
3 > 10.2 Underline the correct option from the words in italics. Then listen
again and check your answers.
1 If we choose / will choose the bus system, the start-up costs are / will be much
lower.
2 Itcosts / will cost usa lot more if we have fo will have to create special bus
lanes.
3 If we don’t / won't have enough passengers, your system will / won't be
cost-effective.
4 What do / will we do if the system loses / will ose money?
4. Read the explanations in the Language point.Then match the sentences in 3 to
explanations 24.
LANGUAGE POINT
1. We use the first conditional to describe the probable future result of a
present or future action.
‘We form the first conditional with If+ present simple, will won't + infinitive.
Example:
‘We can also put the if structure in the second part of the sentence.
Example:
‘To form a first conditional question, we usually put the ifstructure in the
second part of the question.
Example:
>) For more information, go to Grammar reference on page 125.
68Unit 10 Environment
5 Work witha
life in your ci
partner.You are considering three different measures to improve
ity. Use the information to discuss the probable results.
Example: A What will happen if we make parking more expensice?
B Weill reduce the number of cars. f we do that, there'l be less pollution.
Measure Result 1 Result 2
make parking more reduce number of cars less noisy
expensive increase running costs maybe increase ticket
improve public transport earn more money from PFiCeS
create more cycle lanes ticket sales Jess pollution
borrow money to pay for maybe not increase ticket
investment prices
nothave extra revenue be popular with the
makethe roads safer Public
increase local taxes
>) For more exercises, go to Practice file 10 on page 125.
6 Your company wants to introduce some green initiatives. With a partner,
discuss the probable result of these measures and decide which one(s) it
should choose.
1 Only allow employees who carpool to use the company car park
Use organic, local products in the staff restaurant
Restrict the printing of documents
Reduce the number of business trips
2
3
4 Buy second-hand computers
5
6
Limit the use of air-conditioning in the summer
Practically speaking | How to ask for clarification
1 Myouarein
a meeting and don’t understand something, what can you say?
2 > 10.3 Listen to two managers talking about carbon reduction measures.
Underline the correct words in italics.
1. Guido is referring to Teres’s department / the whole company.
2 The company has to cut its carbon emissions by the endl of this year / next yar.
3. Guido wants to tell people they cam / can’t open the windows.
4 Teresa agrees to tum the heating off for the whole day / part ofthe day.
3 > 10.3 Listen again and complete questions 1-4 for asking for clarification.
1
2
3
windows?
4
4 Work witha
in my department or in the whole company?
by the end of this year?
that we should tell people they can’t open the
part of the day?
partner. Use the information to have short conversations. Take
turns to ask for clarification, using the prompts in B and the expressions in 3.
Example: A. We have to send the report on 2ist October.
B Sorry, did you say the 21st or the 31st?
A [said the 21st
A B
Send / report / 21st October 2ist? / 31st?
Recluce / energy consumption / next year The whole company? / Just the factory?
Improve / results / recycling, Recycling? / Paper? / Other materials too?
Need / 15% reduction / heating bills | 15? / 50?
‘Company canteen / not eco-friendly | Not eco-friendly?
69LUT SCO aN tcodnTal
Business communication | Giving a formal presentation
1. Work with a partner. Discuss the advantages for a company of having green
policies.
2 > 10.4 Listen to the presentation and complete the notes. How many of the
advantages did you talk about in 1?
Advantages of adopting green policies
1 Reduce ____costs and increase company
2 Protect the and attract more
3 Improve reputation as an
4 Be prepared for new
3. > 10.4 Work with a partner. Match 1-8 to a-h to make complete sentences
from the presentation. Then listen again and check.
1 I'mhereto tell youabout athe subject of profits
2 rllcometo b your company image
3 First ofall, Iigive you the importance of taking action now.
4 Lets start with 4 theend of my talk
5 My next point concems —_ ©. the advantages of going green.
6 Finally, want totalkabout fa quick overview of my talk
7 So,tosumup, thenew regulations later.
8 That brings meto 1h cutting carbon emissions is good
for your profits
1A. woaicwien «pesca voce company bas decided wet tw 100% e-bining,
Key expressions ‘Take turns to present the idea, using the notes below and the expressions in 3
Starting the talk =
Tm her to tll you 7 .
talk about Subject
Hae sou ick oven Switching completely to e-biling
Fiat of al/Firty Advantages
Inve site Gok 30» Customers can view bil at any time of day or night
Inuoawcing each point Faster and cheaper than post
Lat’ start with Helps environment ~ saves on paper + plastic bags for
My next point concems collecting waste paper
Sea ocean Disadvantages
Roforring backwards Special secure software needed not all customers have it
and forwards Some customers stil worried about security
As | sad before,
Il come to that later. Conclusion
Closing
So,t0 sum up.
That brings me to the end
ofmy tak D) For more exercises, go to Practice file 10 on page 124.
Thanks very much fr listening
Are there any questions? 5 Work in groups.You are going to prepare and give a short presentation.
Group A, turn to page 138, Group B, turn to page 142.
2Tie CO ier Us
“
TALKING POINT i
7 ~_
—
+ Keep the message simple,
+ Make it fun.
+ Make it visual.
+ Create a spirit of
competition.
+ Reward good results.
+ Make people feel
good about the results
oftheir action.
How can you get motorists to _three-day trial, average speeds
respect the speed limit? The ‘went down from 32 to 25 km/h.
4 preferred method is often The Speed Camera Lottery is,
radars, but in 2010 Stockholm in an example of a ‘nudge’ - a way
‘Sweden tested a speed camera _of changing people’s behaviour
with a difference. Ittook photos _without forcing them. People
not only of cars that drove usually know what the right
too fast, but of every car that action to take is, but they
passed. Those who respected sometimes need alittle
the limit then had the chance _push. Nudgingis often more
to win money in the ‘Speed successful than making rules
Camera Lottery’. During the or imposing punishments.
Which of the’Golden Rules’ does the Speed Camera Lottery follow?
Can you think of any disadvantages of the Speed Camera Lottery?
‘What other examples of nudging have you seen in everyday life?
Do you think nudging works better than rules and punishments?
Why/Why not?
Work in pairs. Think of ways to nudge employees in the workplace to do
the things in the list.
+ Reduce running costs. (Electricity? Paper? Water?)
+ Have a healthier lifestyle. (ating habits? Exercise?)
+ Make meetings more efficient. (Organization? Use of time?)
+ Learn and use English
Present your ideas to the group and vote for the best idea in each category.Starting point
Png
ee
aba
ord
often entertain their
clients or employees?
2
rarer
cet
Entertaining
Working with words | Corporate hospitality
1. Work with a partner. Discuss the questions.
1. For what reasons co companies invite clients to corporate events?
2. Why are they ready to pay high prices for corporate entertainment?
2 Read the text and compare it with your ideas in 1.
CORPORATE HOSPITALITY
Why is it impossible
to got tickets for many
‘major sports and cultural
events? Because so many
of the tickets are bought
by firms to entertain their
clients and other VIPs.
Itis called corporate
hospitality, but why do
‘companies do it?
Corporate hospitality
is a marketing tool
Companies use ito
improve relationships
‘with their customers,
suppliers or staff. "I work
for alaw firm, says
Virginia Allen
Linvite my best clients to a
concert sponsored by the
firm. The main purpose
is to give them a good
time. Invite them to a
special event and you will
ensure their loyalty for the
coming year?
‘The venue for corporate
events is as varied as the
activities offered. Guests
might play a round of golf
on a famous course with
a professional player. It
could be a riverboat for
a wine-tasting cruise or
adrive ina Formula 1
car, The more important
the customer, the bigger
the budget of the host
company that is paying.
‘A-seat at a Champions
League football fina, for
example, can cost as much
as €10,000 per person for
a package that includes
dinner and drinks, Even
at these prices, many
companies consider it to
be good value for money.
In the words of one
CEO, who asked not
to be named: I’ a lot
cheaper than offering a
% discount on our whole
product range!”
3. Work with a partner. What are the advantages or disadvantages of corporate
hospitality for 2
«+ event organizers
* ordinary people going tothe same eventsTip | customer and
client
A customer buys a product
from a company:
The shop gives loyalty cards to
its egulr customers
client receives a service from
2 company or professional
person:
‘My lawyer has many important
clients.
its 6 cred
4. Complete the ‘Information’ column in the table with the words in bold from
the textin 2.
Information Details
Banco de Santander
Leading VIPs from banking world
Premium seat + champagne + 4-course meal
Camp Nou Stadium
FC Barcelona vs Real Madrid
el
5 11.1 Listen to two people talking about corporate events they have
attended. Complete the table.
Speaker 1
Speaker 2
Host company.
Guests
Venue
Package
Events/ Activities
6 > 11.1 Match verbs 1-6 to nouns a-f.Then listen again and check your
answers.
1 hold _ a clients
2 arrange » aninvitation
3 have © avenue
4 entertain —_ a great time
5 book © atrip
6 accept £ anevent
7 Work with a partner. Which phrases in 6 have a similar meaning to...?
enjoy an activity
say yes to an offer of hospitality
look after guests
organize a journey to a place and back
reserve a place for an event
‘organize something special for your clients
>» For more exercises, go to Practice file 11 on page 126.
8 Work with a partner. Have you ever been to a corporate event? Tell your
partner about it. If not, what would be your dream corporate event?
9 Work in small groups. You work for a corporate hospitality company.
Plana corporate event for your company, using the ideas below.
© Budget * Food and drink
= Venue + Time
‘+ Transport + Accommodation
+ Guests + Entertainment
Activities
73Unit11 = Er el
Tip | countable or
uncountable?
‘Most nouns to describe types
of drinks are uncountable
We need to buy some coftee
and orange juice for the party.
But when we describe drinks
‘served in a glass or cup, we
often use a countable form
ofthe word:
Can {have three corfees and
am orange juice, please?
74.
Language at work | Countable and uncountable nouns
1. Why do you think big sporting events are a popular choice for corporate
entertainment?
2 > 11.2 A supplier has invited some customers to a big tennis tournament.
Listen and answer the questions for each conversation,
Conversation 1: Has everybody arrived? What drinks does the host order?
Conversation 2: What time i it now? What does the guest want to do?
3 > 11.2 Listen again and complete these questions.
1 any other guests in your party?
2 bottles would you like?
3 any coffee?
4 ime do we have before play starts?
5 a souvenir shop inside the stadium?
4. Complete the explanations in the Language point with countable or uncountable.
LANGUAGE POINT
1 nouns have a plural form (e.g. a guest ~(some) guests)
2 ‘nouns have no plural form (eg, information — (some) information).
3. Weuse How many? with nouns, and How much? with
nouns.
4 We use Is there a...? with singular__nouns and Is there (any) ...?
with ‘nouns.
5 Weuse Are there (any) ..? with plural nouns.
> For more information, go to Grammar reference on page 127.
5 Complete these questions about the Wimbledon tennis tournament with Is there,
Are there, How much or How many.
1 tea and coffee is drunk by visitors?
champagne is served to visitors?
portions of ice cream are eaten?
‘bananas do the players eat during the two weeks?
‘a pharmacy inside the grounds?
any banks inside the grounds?
library?
any facilites inside the grounds for leaving luggage?
9 any hotel accommodation for visitors insice the grounds?
10 prize money is paid to the players?
6 > 11.3 Listen to a tour guide talking about Wimbledon and note the answers
to the questions in 5. Are you surprised by any of the information?
> For more exercises, go to Practice file 11 on page 127.Unit 11 Entertaining
7 Work with a partner. You are opening a hotel which specializes in corporate
hospitality. Decice what facilities and services you will provide and complete
the‘Our hotel’ column.
Our hotel Competitor's hotel
Number of rooms
Meeting or function rooms
Evening entertainment
Organized trips
Other services
Other facilities
Special events (outside hotel)
Packages (room + meals, etc.)
8 You have been asked to do an analysis of your competitors. Form new pairs,
and phone your new partner for information about their hotel using the
prompts below. Complete the final column in the table in 7.
How much ..2 How many... Is there ..?— Are there ...?
9 Return to your original partner. What did you learn about your competitors?
Do you want to change any ofthe services or facilities of your hotel?
Practically speaking | How to ask about food on a menu
1. How do you choose what to eat ina restaurant? Do you sometimes find it
difficult to decide what to order? Why?
2 11.4 Listen to two colleagues discussing what to eat. Who knows the
restaurant, the man or the woman? What do they choose from the menu
below?
TOMATO AND. GARI
STARTERS PARMA HAM OZZAREILA SAIAD MUSHROOMS
MAIN SPAGHET PZZAOF
COURSES CARBONARA, eae YOUR CHOICE
Ice RCH Feu
DESSERTS CREAM, (CHOCOLATE CAKE SAAD
3 11.4Work with a partner. Match questions 1-4 to responses a-d, then listen
again and check.
11 What's good here? __
2 Whatare the pizzas like? __
3. What are you having? _
4 What do you recommend? __
I think Pll have the lasagne.
‘You must try the Parma ham.
I think you'll like the ice cream,
They're not bad, but I
recommend the pasta.
aooe
4. Why do you think the man asks his colleague the questions in 3?
a
Work with a partner. Use the language from 3 to have a similar conversation
ina restaurant.You can use the menu in 2 or make your own.
5Unit 11 Entertaining
Business communication | Inviting and offering
1. What invitations/offers could you make to these people?
Example: Would you like a coffee?
a avisitor to your company —_-b_anew employee € acolleague
2 11.5 Listen and match Conversations 1-4 to places ad.
next toa drinks machine __
b outsidea hotel __
¢ ima company reception _
d inan office _
311.5 Listen again. Match and complete invitations/offers 1-5 and
responses a-e from the conversations.
1 join us?
2 bring you a glass of water?
3 coffee?
4 going again?
5 get youa ticket?
a Thanks for but I'm not here this weekend.
b Ohyes. That would be
© No, thanks. Butl'd______atea.
Yes, please. That's very of you.
Thank you for the ‘but I'm really tired.
4 In which conversation in 2 do the speakers know each other well? Which
more informal expressions do they use for inviting and responding?
5 Work with a partner. Look at these situations and take turns to make
and respond to invitations and offers, using the expressions in 3.
Example: A Would you like fo take a break now?
B Yes, lense. That would be nice.
1. Your visitor is looking tired
2. Your visitor doesn’t have enough copies of a document for her presentation.
3 It’s the opening night of Madame Butterfly. You know your colleague loves opera.
4 The meeting is finished and your visitor's hotel ison the other side of town.
5 Its lunchtime and your colleague hasn't eaten since breakfast at 800.
. 6 Your colleague has a problem connecting a laptop to the video projector.
Key expressions 7 ‘hard Piaaio edbaion at lant glory and-your vase hao ea
towiting afternoon,
Would you lke .?
Do you fancy 2 >? For more exercises, go to Practice file 11 on page 126.
Would you lke to 2
Bopha Ke ed) 6 Work with a partner. Take turns to invite each other, using the ideas in the
Offering ‘Invitations’ column. If your partner accepts, make an offer from the‘Offers’
Do you want me to ..? column,
SE ee Example: A Would you like fo go to the Arsenal game on Saturday?
Sell B Oh yes. That would be gre.
eens ‘A Shall [buy to tickets then?
please, B Yes, please, That's very good of you.
Thanks. That's (very) good " srry goat ha
ot you, eT
That would be nice. tone ones
‘That would be great a sports event get information about dates/ times/prices
Declining a special exhibition ook online
‘Thank you forthe invitation, a concert make a reservation
but.
eee a meal in an expensive restaurant | buy tickets
Noy thanks, but kove, a play or musical at the theatre invite other people
an unusual sports activity there are places /seats /tables availableTALKING POINT
Hospitality or bribery?
‘When a company makes a secret cash payment to a customer to be
sue of getting their business, thisis a clear cae of bribery However,
‘sometimes the line between bribery and hospitality is not so clear.
Some counties have introduced stit new regulations and many
companies are worried sbout breaking the law. When deciding
whether to accept or provide corporate hospitality or gifts, these
questions may provide a useful starting point.
* What is the value of the git or hospitality?
«1s this value proportional to the business provided by the
customer?
* Is it just one person receiving it or people from different
organizations?
* When is the gift or hospitality to be given? For example, is it
near the time of signing a new contract or is it a regular event to
promote the host company?
* How easy or difficult is it for the customer to refuse it?
Lookaat the questions above and think of examples of what would or
‘wouldn't be considered bribery.
Corporate hospitality is legal, but some people see it as a form of bribery.
Do you agree?
Does your company have any similar guidelines for corporate hospitality?
‘Work with a partner. Discuss the situations below and decide if they are
examples of (a) bribery or (b) hospitality/gifts.
1._Every October, a company offers its five biggest customers a one-week holiday
in an exotic island location. Prices for the next year are always negotiated in
November and December.
2. Abusinessman donates $100,000 to his old university. Six months later, his son
applies for a place at the same university.
3. Acompany invites 50 customers to a launch party for its new product range
in the best hotel in town. They are offered dinner and a room in the hotel, and
receive gifts of champagne, a computer bag and a pen, all with the company
ogo on them.
4 Acustomer tells a supplier that his/her products are no longer competitive.
‘The supplier invites the customer to a top restaurant to discuss the situation,
but nothing is decided. Two days later, the customer receives a designer watch
from the supplier inthe post to thank him/her for ‘ten years of loyalty’
5. Over a three-month period, an office manager gives his/her cleaner a box of
chocolates, a bunch of flowers and a €10 tip to thank her for her work. Two days
later, the office manager asks the cleaner to change the morning routine. The
Office Manager now wants his/her office to be cleaned before the others in the
bbuileing so that the cleaner finishes before the other employees arrive.
‘Turn to page 138 to sce an expert’s view of the situations in 1. Were you right?
Do you disagree with any of the verdicts? Why?
i<
‘SeStarting point
pO onncniy
measure the
cent
eri
See eo
ero
Pe
Sateen
Sato
8
Working with words | Evaluz
ting performa
1. Work with a partner. Here are different ways of measuring company
performance. Which do you think are more or less important?
‘+ How much money it makes
‘+ Who it employs
‘+ How often employees leave
‘+ How green itis
‘+ How it treats its staff
‘+ How safe it is to work there
2 Read the text. Which four of the categories in 1 are mentioned?
Every investor loves companies that
achieve their sales targets, manage
their costs and perform well on the
stock market and, therefore, make money.
However, 2 company nowadays also
needs to think about its reputation with
the public and its own staff. In other
words, it has to be socially respon:
For example, it is expected to improve
its environmental performance. In
addition, itis often judged these days
on workplace diversity: the number of
women, people from ethnic minorities
and disabled people in all positions,
including senior management. This
hhas become an important factor in
recruitment. Finally, a company needs
to have a good safety record, both in
terms of is workers and the products
which i produces
In a recent survey, more than half
(65%) of people worldwide said they
are ready to pay more for products
and services from companies that
have positive social and environmental
policies. This percentage is even
higher in Asia-Pacific (64%), Latin
America (63%) and the Middle East/
Africa (63%). Without doubt, profits
are no longer the only way to measure
a company's success. Employees and
customers expecta lot more.
3 What do you think of the survey results in the text? Are you willing to pay
-more to use products from socially responsible companies?Unit 12 Performance
4. Complete the sentences with the words and phrases in bold from the text in 2.
1. We're open to both sexes and all races. We believe in.
2 We protect people and nature. We are
3 Our results are good, s0 our shares always
4 People like us and respect us. We have a good
5. Weare careful not to spend too much. We our
6 We've had no accidents in two years, so we have a good,
7 Wealways sell what we plan, so we our
8. We've reduced pollution by 30%. Our is good
5. Work with a partner. Which of the performance factors in 4 are important in
your place of work? Why?
6 > 12.1 Listen to five people talking about their employers. Which aspects
of the company’s performance is each person evaluating?
1
2 =
3 _
4
5 —
vV———_—— nnn 7b 12.1 Listen again and complete sentences 1-5 with the adjectives from
Tip | Adjectives with -ed the list.
ee poor excellent satisfactory encouraged average disappointing
Pre cero ineey 1 Wsvery =I really thought Lhad a big future here.
sncouaging uta person 2 And we were. bby the big fallin serious injuries last year.
en 3 We've had a really year, much better than we expected
Ce 4 Wsbeen avery performance - things can only get better!
The employees are cisappointed 5 [think we've had a__year, but our CEO says our performance
by the company's performance. has been very
Tho CeO was ancounced brine 8 Which adjective in 7 means ..?
results. 1 good enough
2. not good, not bad
3 feeling positive for the future.
4 notas good as we wanted
5 very good
6 bad
D) For more exercises, go to Practice file 12 on page 128.
9 Choose three of the following topics and evaluate their performance last year.
‘Then work with a partner and explain your answers.
Your company.
Your department
Your government
Your country’s economy
‘The stock market
Asportsperson or sports team that you like
Another topic of your choice
Example: My company's performance was disappointing. We didn’t ackieve our
sales targets and we didn’t manage our costs very well.
79Unit 12 Performance
Language at work | Present perfect (2) -— with for and since
1 > 12.2 Listen to Raul and Lionel talking ata sales conference. Where do they
‘work? When did they arrive there?
2 > 12.2 Listen again. Underline the correct form in italics. Which verbs are in
the past simple, and which are in the present perfect?
11 We opened / hace opencd our first sales office in 2012.
2 We had / hace had disappointing results forthe first two years.
3. Since 2014, our business increased / has increased by nearly 207%.
4 Inas / “ve been in Dubai for three years now.
5. My wifeand children moved / hnve moved here last year.
3. Choose the correct option in italics to complete the explanations in the
Language point.Then match a sentence in 2 to explanations 1-4.
LANGUAGE POINT
41 We use the past simple / present perfect when the action starts and finishes in
the past.
Example:
‘We use the past simple / present perfect when the action starts in the past but
includes the present.
Example:
‘We use for / since with the present perfect to give the starting point of an
action.
Example:
We use for / since with the present perfect and past simple to describe the
length of time of an action.
Example:
>? For more information, go to Grammar reference on page 129.
4. Work with a partner. Make sentences in the present perfect and past simple
about Lionel and Raul using the prompts in the table.
Example: Lionel’s company has had a sles office in Dubai since 2012.
Lionel’s company have | working in Dubai for. years.
His business live in Dubai since ..
Lionel start a sales office in Dubai in
Raul work increasing
Raul’s family arrive | more encouraging results
5. Read about the history of Dubai's economy and answer the questions.
1 Whats Dubai trying to do? 2 Hasit been successful? How do you know?
In the 1970s Dubai earns 64% of its GDP* from oil.
Early 1990s The government decides to build the first non-oil economy in the
Gulf. It begins to invest in services: tourism, trade, transport, finance.
1999 The government allows non-nationals to buy property for the first time.
2004 Construction starts on Burj Khalifa Tower - the world's tallest building,
2005 Mall of the Emirates shopping centre opens: 700 stores and @
22,500? indoor ski resort.
2006 First residents arrive on the artificial island of Palm Jumeirah.
2010 Burj Khalifa Tower opens.
2013 Dubai wins the right to hold Expo 2020 World Exhibition
Today Only 2% of GDP comes from cil
GOP (Gross Domestic recut) the tot! value ofall goods end services produced ina county
80Unit 12 Performance
Tip | How long ...? and
When
We use How fong...? with the
present perfect and the past
simple.
We use When ..? with the past
‘simple but not the present
perfect.
6 Work with a partner. Use the prompts below to make questions in the past
simple or present perfect. Then take turns to ask and answer the questions.
When / Dubai / earn / 64% / GDP / oil?
How long / Dubai / invest / services?
How long / government / allow / non-nationals / buy property?
When / Mall of the Emirates / open?
How long / Palm Jumeirah / have / residents?
How long / it / take / build / Burj Khalifa Tower?
When / Dubai / win / right to hold Expo 2020?
Example: A When did Dubai enrn 64% of ts GDP from ofl?
B In the carly 1970s
>» For more exercises, go to Practice file 12 on page 129.
7 Work with a partner.Take turns to ask and answer questions with How long
and When using the ideas below. Do you have anything in common with your
partner?
+ Fi
your studies * Livein your present home
‘* Join your presentcompany © Have your car
‘+ Be in your present job + Travel abroad for the first time
‘+ Work for your last company * Need English for your job
Practically speaking | How to say complex numbers.
1 > 12.3 Work with a partner. How do you say these numbers? Listen and check
your answers.
1.39% 0.033 102 7,467 906,570
2. Work with a partner. Lookat the numbers in 1 and answer questions 1-4.
1 When do we use a point) and acomma ()?
2. When do we say ‘nought and ‘oh’?
3. When do we sy ‘and’?
4 How do we say numbers after the point?
3 > 12.4 Listen to the stock market report and complete the table.
29th June, 5.55 pan. GMT. World Stock Markets Summary
Index Value Change %
Nikkei | 2023573 + 12657 + %
FISE 100 6,561.21 I = 0.89)
Dax “06805 “1885 EE %
Dow Jones 1759635 - = 1.95%
Nasdaq = = 122.04 = 24%
4. Work with a partner. Take turns to give all the stock market figures in 3.
Example: The Nikkei wns at 20,235.73. It was up by 126.57. That's 0.63%.
81nit 12 Performanc
Business communication | Describing trends
1. Which country in the world do you think produces (a) the most cars (b) the best
cars?
2 > 12.5 Listen to the presentation and label the graph with the names of the
countries from the list.
Japon USA Germany China
PRODUCTION OF MOTOR VEHICLES (in mi
30
1
24
20 2
15
10+ 3
5
4
° T T
1995 2000 200520102015
3 > 12.5 Decide if the verbs in the table describe an upward movement (1),
a downward movement (J) or no change (€).Then listen again and check.
Dbores Tore
rise grow
decrease fall
remain stable “decline |
drop increase
4. Work with a partner. Take turns to ask and answer questions about the graph.
Key expressions in 2, using the verbs in 3.
Example: Where did production fall atthe beginning of the century? What has
Describing changes ppened in China since 20102
eee happened in China since 20107
Production fell/decreased/ 5 What are the recent trends in the car market in your country? Think about
declined/dropped. small and big cars, electric and hybrid vehicles, petrol and diesel, etc.
‘The numberof cars has
remained stable. 6 Work with a partner. Decide which country these sentences are describing,
Giving figures using the graph in 2. Then use the graph to make other sentences with from,
Our costs rose by 10%, from fo, atand by.
$20 milion to $22 milion. 1. Production fell from 10.8 to 9.6 million between 2005 and 2010.
pee eect 2. Production remained stable at about 10 million throughout the nineties.
3. Production rose by 1.2 million in the period 1995-2015.
Referring to a chart
Have a look at (this chart), ice fi
eee > For more exercises, go to Practice file 12 on page 128.
You'll notice that .
7 Find or draw a graph describing the recent performance of your company or
department, or your country (inflation, unemployment, car production, et.).
‘Then present it to your partner,The performance game
‘1 Workin groups.You are starting a new company which manufactures plastic tables
and benches from recycled plastic. Your furniture looks like wood, but is stronger
and lasts longer. Ifs also more expensive. Your main customers will be local \
councils, who will buy your products for parks, schools and other public areas \
Your objective is to achieve the highest level of performance.This means excellent
sales and profits, but also a good reputation for socially responsible action.
Discuss each of the questions below and agree on the best answer. Then turn
to page 139 to find out the score for each of your answers.
Where are you going to
locate your factory?
a In an old indus
igh unemployment?
bina pleasant middle-class
town with a reputation
green policies?
Two people are injured when a
bench collapses under them. You
discover that this is due to a defect
inthe screws you bought from a
supplier in Year 1. What will you do?
1 Replace the 300 benches you sold
in Year 1 with new ones?
br
108 any damaged benches
which are returned
In Year 3, your business has
‘grown so quickly that your
factory is now too small,
What will you do?
a Extend your existing
factory ~ this will give
you 30% more capacity?
b Outsource part of your
production to a low-cost
country?
2
ial town with
You have combined
successful sales policies
with a great sense of
will help you to achieve
even better growth in the
next few years.
What will your
recruitment pi
a Equal numb
and women?
bust adverts
1 for take the best?
Your results in Year 2 are
more encouraging, but the
Price of recycled plastic is,
rising dramatically. What
will you do?
2a Increase the
your products
b Use cheaper recycled
plastic tram Asia?
ices of
You want to promote your image to
the public as a socially responsible
‘company. What will you do?
a Include new pages on your
website about your employmer
and environmental policies?
Visit schools in towns which
have bought your products to
teach children about recycling?
2. How did you score?
points
ial responsibility. This
11-21 points
You've made some
good and bad decisions,
To optimize your
performance in the
future, you should look
back and learn from
your mistakes
What will be your key
advertising message to
promote your products?
a Helps to preserve the
b High-quality ang
durable?
Sales have been very
disappointing in Year 2, and
you need to reduce your salary
costs, What will you do?
a Lay off two of your
sales reps?
Ask your production
workers to go parttime?
It's Year 5, and you have two
offers to buy shares in yo
‘company. Who will you sell,
them to?
a A company which
manufactures and recycles
plastic packaging?
b A multinational il
company which wants
to invest in eco-friendly
companies?
0-10 poi
Your sales performance
has been disappointing
and your public image
is very poor. It’s
probably time to make
some changes in your
management team:
83Viewpoint 4 | Green business
Focus
1. How environmentally-friendly is your workplace? Take this quiz to find out.
Preview
In this video lesson,
different people tall about In the workplace, does your company
fnvironmental issues at 1 use recycling bins for paper, bottles tc
work. You will also watch an
interview with Peter O'Hara, Yes No Don't know
the Managing Director of the
company Edible Oi Direct. 2 replace old light bulbs with energy-efficient light bulbs
Yes No Don't know
3 encourage employees to cycle to work
Use public transport or car-share
[Lives — CINo Con’ know
4 check the energy rating of any new electrical equipment
Yes CINo [Don't know
5 buy paper and stationery made from
recycled products
Yes No Don’t know
6 switch off al electrical equipment at the end of the working day
Yes No Don’t know
2 Work with a partner. Ask each other the questions from the quiz in 1.
3 ©01 Watch interviews with people talking about their company. How do they
answer the six questions in 1?
Edible Oil Direct
4. You are going to watch a video about Edible Oil Direct, a company which
recycles cooking oil. Before you watch, match the words and phrases in bold
in sentences 1-8 to definitions a-h.
Biofuel is sustainable forall types of applications.
That is the company in a nutshell.
‘The company was based ona closed loop philosophy.
It lowers the emissions level, there's haruly any CO,.__
W’salso a very good lubricating factor for engines. —_
Ithelps the pocket as well.
The government has allowed a differential on duty of 20p and therefore that
20p is passed on to the consumer.
We're able to portray a better image of our business,
summarized in afew words
the amount of carbon dioxide sent into the air because of a process
use of natural products and energy that cloes not harm the environment
a cycle where every part of a product is used again in diferent ways
products that help machines run better (eg. ils)
make yourself look good to other people
reduction in tax
saves money
pasa ane
84)Claes}
5 ©02 Watch the video. The Managing Director, Peter O'Hara, answers six
questions. Match Parts 1-6 of the video to questions a-f.
Partl __ a How do consumers benefit from using sustainable fuel?
Part2 ____b_ Canyou explain what makes Edible Oil Direct's product,
sustainable?
Part3_____c_ How do you see the future for the company?
Partd What does your company do?
Part5 © Why did you decide to set up Edible Oil Direct?
Parté ___f_ How has Edible Oil Direct developed since it began?
6 ©02Wateh the video again. Then complete the summary.
Edible Oil Direct sells" cooking oil to the food companies. Once itis used, they
tumitinto The company is based on a closed *. philosophy,
meaning it has a starting point and ¢ point. Biodiesel is a
fuel and has * ‘CO, emission levels, Its good for engines and it has low
‘government tax, which means customers save pence per pound,
Pete O'Hara started the company fears ago, from a van. It now hasa
turnover of °€ and employs © people. He thinks the future for
the company looks bright and *
Giving a short presentation
7 Work with a partner and practise a conversation between Peter O'Hara of
Edible Oil Direct and the CEO of a large truck manufacturer.
Student
Explain:
+ how your business works
: You are Peter O'Hara. Prepare a short presentation for Student B.
‘= why biofuel is good for the environment
‘= the benefits to Student B's transportation company
Student B: You are the CEO of a truck manufacturer. Prepare some questions to
ask Peter O/Hara about his company. Explain that:
‘© you are interested in manufacturing new trucks with biofuel engines
* you'd like to know more about biofuels and working with Edible Oil Direct,
8 Make notes to prepare a short presentation about a green initiative in your
company. Think about: how it works, why itis ood for the environment and
‘what benefits it provides.
9 Work with a partner.Take turns to give your presentation. Ask each other
follow-up questions
85Starting point
Does
peereert ee
Ean eee pnt
Which issu
eee ert
Why?
ror
Working with worc
1. Work with a partner. Discuss if you think these sentences are true or false.
1 Theamount of usable water in the world is decreasing
The world will need more and more water in the future.
Water is used to produce a lot of consumer products, such as clothing.
2
3. We consume more water than we think.
4
5
The problem of water only exists in certain parts of the world
2 Read the text and compare with your ideas in
The earth is getting hotter
because of climate change
and this is having a negative
effect on water resources
in many countries. At the
same time, there is a rising
demand for water, which
comes from population
growth and the economic
development of countries
like China and India. In years
to come, itis likely that the
world’s water supply will
no longer be able to meet
the demand.
86
In countries with lots of water,
it’s easy to think that the water
shortage isn't a problem. In
the UK, for example, the price
of water is quite low and the
‘average person consumes 145
litres per day, considerably
less than in many developed
countries. However, large
quantities of water are usod
to make the products we
consume: 15,500 litres for a
kilo of beef, 2,700 litres for a
cotton T-shirt. Ifyou include all
this ‘virtual water’, the average
In years
to come,
itis likely
that the
world’s
water
supply
will no
longer be
able to
meet the
demand
daily consumption in the
UKis around 4,300 litres per
person, of which 3,000 litres
‘are imported, according to the
environmental charity WWE
(World Wide Fund for Nature).
Arrecent study describes the
water situation in the world as
a serious threat to economic
growth and our food supply. If
‘we don't stop thinking about
water as somebody else's
problem, this situation could
soon turn into a global crisis,
3. How do you think the water situation could have an effect on economic
‘growth? What can we do to reduce water consumption?Unit 13 Future trends
4, Match the phrases in bold in the text in 2 to definitions 1-8.
1. Apossible dangerous situation
‘An increase in the need for something,
An improvement inthe financial situation of a country
Avery difficult situation in the world
An increase in the number of people
Assituation where there is not enough water
Increases in temperature and their effects
‘The amount of water available in the world
5 Work with a partner. Discuss issues relating to the world’s natural resources
(e.g.oil, gas, coal) using words from 4.
Example: There isa rising demand for oil from countries like Chinn,
6 > 13.1 Listen to a radio show about the future of oil and say what these
numbers refer to.
5% 400% 60% 20 2.5% 200
7 > 13.1 Listen again and complete sentences 1-6.
1 How will this growth oil prices?
2 One report that a 5% shortage could lead to a big price rise.
3. This crisis would really the automobile industry.
4 Some analysts have that the car will become a luxury item.
5 So you don’t think the oil situation will 2
6 We're not going to ‘gas because we have
enough reserves
Work with a partner. Replace the words in italics with a verb or phrase from
8 Work with lace the words lics with a verb or phrase from 7.
Tip | get + adjective 1 Climate change has an impact on people in poor countries more than in the
When used with an adjective, developed world.
‘get means become. We often 2 We'll have no more natural resources if we don’t stop buying things we don't
tse It withthe comparative need.
form ofthe adjective: 3. The standard of living of people in rich countries will continue to go dow in
The situation will get worse; it the years to come.
vont get beter.
4. We predict that air pollution will be the biggest risk to people's health in the
future.
5 Social media and the Internet are dangerous for our private lives.
6 Arecent study calculates that by 2050, 2.5 billion more people will liv
ies and this could create many social andl environmental problems.
The population is getting older.
9 For more exercises, go to Practice file 13 on page 130.
9 Work with a partner. Look at the sentences in 8 and answer questions 1-3.
1 Do you agree or disagree with the opinions and predictions? Why?
2 How can we resolve the different issues?
3 Whataction would you like to see from governments?
87Unit 13 Future trends
Language at work | Future predictions
1. Work witha partner. Discuss what trends you think there wil be in the
workplace inthe future. Then read the tex’ and compare your answers.
ADAPTING TO FUTURE TRENDS IN THE WORKPLACE
Companies who adapt changing TECHNOLOGICAL CHANGES
trends in the workplace are more likely advances in technology will mean that
to survive than those who resist change. Snoloyees won't need their own desk
So what trends should companies be eee an ae overs
looking at and how can they adape? Seymore: Ine re popes
BUSINESS PRESSURES space for meetings, and also for leisure
Competition between businesses
will be much strongor in the future
and the winners will be the first to
get their produets on to the market.
Managers may need to restructure
their companies,
AGE OF EMPLOYEES
In the future, employees might not
retire before the age of 75 because of
fa possible pensions crisis. Employers
will have to adapt the workplace to
‘meet the needs of an older workforee.
WORK-LIFE BALANCE
Male and female employes will want
to spend more time with their families
‘This will afect working hours, and
‘managers will have to be more flexible
in order to keep their staf,
2. Choose the correct answer from the words in itaics.Then read the text again
and check your answers.
1. Managers may / may not need to restructure their companies.
2 Inthe future, employees might / might not retire before the age of 75.
3 Employees will / won't want to spend more time with their families.
4 Employees will / won't need their own desk any more
3 Complete the explanations in the Language point about making future
in 2 to explanations 1-4
LANGUAGE POINT
+ infinitive when we are sure something will happen
or + infinitive when we think that perhaps
Tip | Short forms of will 1g will happen.
The shor form of wil is" —
and the short form of wil not or + infinitive when we think that perhaps
is won’t, We usually use short
forms in spoken English and
informal writing: ——
’m sure PM enjoy working from _ + infinitive when we are sure something will not happen.
home.
We won't have enough time to
finish the report.
1g will not happen.
>» For more information, go to Grammar reference on page 131.
88Unit 13 Future tr
Work with a partner. Use the information to make predictions about t
4 Work with the infor ke predi bout the
typical workplace in 2030, using will, won't, may (not) or might (not).
In 2030 wil ™ayl ee won't
might not
Many jobs / be part-time
‘Management positions / be easy to find
‘More people / work from home
Colleagues / see each other less often
Office buildings / be used in the same way
Employees / stay long with the same
compan}
Employers / offer better working
conditions
Companies / provide leisure facilities
‘Many employees / decide to take career
breaks
5 > 13.2 Listen to a talk on the same subject and tick (7) the correct column in
the table in 4. Are the speaker's predictions the same as yours?
D) For more exercises, go to Practice file 13 on page 131.
6 Work with a partner. Make predictions about your own jobs using the ideas
‘below. Which of your ideas were similar?
‘hours + salary * technology * benefits
+ office + pensions * training,
Practically speaking | How to link ideas
1. Match 1-3 toa-c to make complete sentences.
1 More women will work ond
2 Companies will sil have offices but__
3. More people will work from homeso
1 they will be smaller than today.
'b colleagues may see each other less often.
¢ their numbers may exceed working men.
2. Which words in italies in 1 are used to -..?
1 show a result
2. add more information
3 show a contrast
3 Read these sentences and add the linking words in italics to the categories in 2.
11 Inaddition, working arrangements will be more flexible.
2. More employees will work together in self-managed teams. Therefore,
‘management positions might not be easy to find.
3. Many employees may decide to take career breaks. However, they will be
allowed to rejoin the company with the same job and salary as before.
4. Work with a partner. Use your own ideas to finish these predictions using the
linkers from 2.
+ People will work fewer hours ...
‘+ Computers will be faster
‘+ Employees will travel less for work
‘+ Companies will offer more leisure facilites .
8990
Key expressions
Asking for predictions
Is fel to .?
Are likely t0
Do you think. will .2
Do you expect .2
Making predictions
“will probably/deinitel
--. probably/definitely won’
“is kely/untkely to.
Expressing hope
| hope. will/won"t
Hopeful. wil/won't
Business communication | Predicting and forecasting
Re
2
Work with a partner. What is teleworking? What are the advantages and
disadvantages of working from home for (a) the employee (b) the company?
> 13.3 Listen to three people asking their manager about the company’s new
teleworking scheme. Compare your ideas from 1 with the manager's opinions.
> 13.3 Listen again and complete sentences 1-8.
11 Just how much, we to save?
2 We the new scheme save the company at least €20,000.
3 The office is, to close completely.
4 Do you______ people__be happy to work alone?
5 Our employees feel more motivated.
ot be easy for some people to start with.
7 Do you______ to see an increase in productivity?
8 ‘our teleworkers have similar results.
‘Work with a partner. Say each sentence in a different way, using the word
in brackets.
Do you think you'll be more productive? (expect)
Ym sure we'll save money. (definitely)
hope I won't work in the evenings. (Hopefully)
You'll probably find it difficult at firs. (likely)
Ym unlikely to work from home. (probably)
Example: Do you expect to be more productice?
Work with a partner. You have both agreed to try working from home.
‘Take turns to ask for and make predictions. Use these ideas to help you.
© Getbored ‘+ Have more free time
Miss your colleagues »* Save money
‘+ Got up earlier ‘+ Enjoy working at home
‘+ Work longer hours + Go out more
Example: Are you likely to get bored?
9 For more exercises go to Practice file 13 on page 130.
‘Work with a partner. Your head office wants to stop all business trips and
use video-conferencing instead. Have a meeting to predict the effects ofthis
‘measure on your company, using the ideas below.
*# Reduce costs
+ Buy new equipment
‘+ Where to put equipment
* Special training
‘+ Technical problems
*+ Clients have video equipment
+ Clients like ideaUnit 13 Future trends
TALKING POINT
r
‘Aswelearn about global issues that affect us and organizations to increase awareness ofthese issues
other people in the world, many of us want tomake and give consumers the opportunity to help. in the
a difference. Cause marketing is a cooperative USA, around one in two consumers buys atleast
effort between for-profit companies and non-profit one product every month that supports a cause i
a.
D .
a: a |
ONE FOR ONE CAMPAIGN FOR REAL BEAUTY BOX TOPS FOR EDUCATION
i California company TOMS is The Unilever company, producer _Started in 1992 by two sales <
best known for its ‘one for one’ of Dove beauty products and executives at General Mills, the
slogan: when you buy a pair _tolletries, uses advertising multinational food company,
OfTOMS shoes, the company campaigns to challenge the Box Tops for Education invites
donates another pair to a child stereotype of feminine beauty _ consumers to cut the tops from
in need. For a pair of glasses, and to encourage public hundreds of different consumer .
part of the profit is used to save _discussion on the subject products, and send them to a US
the eyesight of personina through multimedia and School of their choice. Each box top
developing country. For a packet various non-profit associations. _has a value of 10 cents, and the rs
J] CFTOMS coffee, one week of ‘The initiative started in 2004 _school can use the money collected
Ye ‘safe water will be provided to a after a study showed that only to buy whatever it needs. So far,
person in the country the coffee _ 2% of women in the world Us schools have earned over \
beans come from. consider themselves beautiful. $600 million from the initiative. af
\ .
What are the benefits of cause marketing for (a) for-profit companies
and (b) non-profit organizations?
Why do you think TOMS, Unilever and General Mills chose these
particular causes?
How are the three examples similar, and how are they different?
Ds - Which of the three campaigns do you like best? Why?
Work with a partner or in small groups. Plan a cause marketing campaign
for your company. Think about these ideas.
+ What cause do you want to promote? Why?
+ How will this cause benefit your company?
+ How will you use your company to promote it?
+ What kind of non-profit organizations will you work with?
+ What results do you want to achieve at the end of your campaign?
+ What name will you give to the campaign?
Present your ideas from 1 to the class. Then discuss which of the campaigns
are morelless likely to be successful. Why?Starting point
pe ove
Cen ad
Perec
Working with words | Managing time
1 Answer questions 1-3.Then discuss your answers with a partner.
1 What percentage of workers read email while speaking on the phone?
a third b Morethanhalf ¢ More than three quarters
gies 2 Ifyou do two or more tasks at the same time, do you work more quickly?
ene
Porat
Seer
Reece aol
eee
eee
ane rts
Peat eC
eee
Ee ence ig
Ove eee enn)
moet
92
a Yes b No
¢ Sometimes
3. What's the worst thing about people who multitask?
They don’t really listen b They make mistakes ¢ They think they're the best
2 Read the text and compare with your answers from 1.
Multitasking: time-saver or time-waster?
(0n the other end of the phone, you hear
the sound of fingers on a keyboard.
During a Monday morning department
meeting, a colleague has their head
down, planning their schedule for the
‘week. At home, your husband or wife
is answering emails while helping the
children with their homework,
‘Wo have all learnt to multitask because
‘we fool we don't have enough time
to get everything done. According to a
study by the Families and Work Institute,
45% of workers feel they are asked
‘to work on too many tasks at once,
Another survey by ComPsych, a provider
‘of employee assistance programmes,
roports that 54% of workers spend time
roading email while on the phone and
11% make to-do lists during meetings.
We all have to meet deadlines, but
is multitasking really the solution for
{nishing everything on time? Not reall
it you believe the scientists. We think
‘we save time by doing two tasks at
‘once, but studies show that the brain is
Jess efifcient when performing similar
tasks, such as reading and listening. And
‘each time we switch to another task,
‘we have to allow time for our brains to
adapt to the new situation
Perhaps the worst thing about people
‘who multitask is the feeling that they
are only giving you half an ear, So next
time you ask a caller to repeat s
because you are reading your
and not listening to him or her, just
remember one thing: you're wasting,
ime, both yours and the caller's.
3 Discuss with a partner, Do you multitask like any ofthe people described in
the text?TT ae aad
Tip | on time and in
time
On time means ‘exactly at
‘the night time’. In time means
“before it’ too late
Our meeting was from 11-12,
and we fished on ime at
midday.
We delivered the product in
time, two days before the
ceadine.
4. Choose the correct answer from the words in italics, using the words and
phrases in bold in the text in 2 to help you.
1 If you waste / spend time doing something, you don’t use your time well
2 Ifyou plan your schedule / mect deadlines, you'll know what work you have to do.
3. When preparing a presentation, you should allow / save time to practise it.
4 If there's on / enough time to do everything, you'll meet your deadlines / task
5 Work with a partner. Make similar sentences with the phrases from the list.
‘ect deadlines on time save time spend time
6 Work with a partner. Discuss what problems you have with time management.
Use the ideas below to help you.
‘Phone interruptions
1b Administrative tasks
© Meetings
Difficult deadlines
7 > 14.1 Listen and match the four speakers to situations a-d in 6.
Speaker 1
Speaker2
Speaker 3 __
Speaker 4
8 > 14.1 Listen again and complete sentences 1-8.
1. There's always one person who arrives
2% time, we've tried introducing a one-hour limit.
3. Wealways, of time.
4 Tknow reports a long time to do, but Inever time for
them.
5 Lalways leave paperwork until the. minute.
6 Weeven thought we could deliver of time,
7 Itwas really difficult to get the job done time
81 so much time answering calls It really you down,
9 Work with a partner. Find phrases in 4 and 8 that indicate good or bad time
‘management and complete the table.
Good Bad
meet deadlines arrive late
>» For more exercises, go to Practice file 14 on page 132.
10 Work with a partner. Discuss how you could manage your time more
effectively. Think about these points.
‘+ Your own use of time (planning, time-saving activities, leaving certain tasks
until later, etc.)
‘+ Other people’s use of your time (is there anything you can do about
interruptions like phone calls, meetings, etc.2)
93.Unit 14 Time
Language at work | Second conditional
1 Work with a partner. Discuss the questions.
1 Have you ever worked abroad?
+ Where did you work?
+ Did you enjoy it?
+ How long did you stay?
2 Ifyou haven't worked abroad:
+ Would you like to? Why /Why not?
2 > 14.2 Silvia has just returned to Argentina after three months working ona
project in New York. Listen and answer the questions.
1L Did she enjoy her time in the USA?
2. Would she like to work there?
3 > 14.2 Listen again and underline the words in italics you hear.
1 I / Td go crazy if lied / tive in the USA.
2 What would / will you do if they offer / offered you a job there?
3 If itis / as only for a year or two, | would / might say yes.
4 Ifthey wont / wanted me for longer, [wouldn't / won't accept i.
4. Look at the second conditional sentences in 3 and choose the correct words in
italics to complete the explanations in the Language point.
LANGUAGE POINT
‘We use the second conditional to talk about real / imaginary events in the
ust / future.
‘We form the second conditional with If+ present / past tense, would (oF
might) + past tense / infinitive.
‘You cam / can’t put the if structure in the second part of the sentence.
>) For more information, go to Grammar reference on page 133.
— 5 Complete questions 1-6in the second conditional with the correct form of the
Tip | might and could verbs in brackets.
rae 1 iyo (have) the chance to workin another country which country
Bas earea eae —_________(you / choose)
mean ‘would perhaps’ or could 2 What______ (you / say) if your boss _(ask) you.
eet eee to work longer hours?
If they offered me the same 3 Ifyou (can) study full-time for a year, what subject
sala night accep it : ons tere you mat
Ithey increased te roel jae
eerie seen 4 ifthee (be)an eta hour in your working dy, how
conference, (you / spend) i?
5 (you / be) happier if mobile phones
rt exist?
6 Ifyou {ot / have) deadlines to meet,
(you / be) more or less efficient?
© Work with a partner. Ask and answer the questions in 5.
Example: A If you had the chance to workin another country, which country
‘would you choose?
B I don't know, but I might choose China. What about you?
A think Fa go to Vietnam.
>? For more exercises, go to Practice file 14 on page 133.
24rT Ta
7 Read the text-Then answer the questions with a partner.
1. De you think people in your country live on ‘event time! or ‘clock time’?
2. Would you lke to liven a country with a different time culture to yours? Why?
Different ideas of time
‘The social psychologist Robert Levine schedules determine events. People
says that certain cultures live on who live on ‘clock time’ are more
‘event time’, where events determine punctual, and their countries tend to
people's schedules, and others be more successful economically ~
on ‘clock time’, where people's but perhaps less fun at night!
8 Work with a partner. Do you live on‘event time’ or‘clock time’? Student A,
turn to page 139, Student B, turn to page 142.
Practically speaking | How to use time expressions
1 > 14.3 Listen to two conversations about deadlines. In each conversation,
what work do they have to do?
2 14.3 Listen again and match 1-7 toa-g.
1 away
as possible
have time
Monday
the end of next week
a week
when you 8 Friday
mene oe
2
3
4
5
6
7
3. Which two phrases in 2 donot give a specific deadline? Today is Wednesday.
Pat the other phrases inthe right order from the mos tothe least urgent.
4 Work with a partner. Take turns to ask for the things in 1-6, using the words in
brackets. Student B responds using a different time expression.
Example: A Can you gice me an answer within two days?
B Sorry, that's dificult, but i da it as soon as possible.
‘Today is 13th April. You want an answer by 15th April. (within)
It’s 9 a.m. You want to receive the report before 6 p.m. (end)
It’s Tuesday. You want confirmation of the meeting before the weekend. (by)
It's 3rel December. You want the budget figures within four weeks. (before)
It’s Friday. You want to see the new product now! (right)
Today is Tuesday. You want to have a meeting the day after tomorrow. (on)
95Unit 14 Time
Business communication | Negotiating conditions
1. What kind of problems can companies have with suppliers?
2 > 14.4 Hans-Peter Berg receives a phone call from one of his foreign
suppliers, Luca Peretti, Listen and complete the information.
Problem:
First solution:
Disadvantage of first solution:
Second solution:
Who will pay?
3.» 14.4 Match 1-10 to a-j to make complete sentences. Then listen again and
check.
1 Wehave an issue a be possible.
2 Basically, b pay theextra cost?
3 Would it be OK __ with delivery.
4 Yes, that might —_ d we've gota lorry drivers’ strike
5 What if__ get the parts to the factory in time.
6 Could you £ be acceptable.
7 Uthink we 8 we transported them by train to the border?
8 That would allow usto___ fh send a lorry to pick them up?
9 Would you agree to__ i if we sent them by train?
10 Sorry, that wouldn't j_ could do that.
4. Which phrases in 3 are used to
introduce the problem _
propose solutions __
describe the advantages of a solution —_
ask if someone can cio something for you __
agree to a solution _
reject a solution
5 Work with a partner. Student A is a supplier of computer processors. Student
Bis a computer manufacturer. Have a phone conversation, using the notes
below.
1k Describe problem: processor
crdered (Version 2.1) nat in
ood stock. Propose solution: send
Version 2.2. Describe advantage:
Key expressions Version 2.2 is 50% faster.
neeitre sete cient 8 Accept solution. Ask if A can
Se | "send it by end of this week
We have an issue with 1k Reject proposal. Give reason: |
Basically, ... final tests on Version 2.2.
{cant guarantee No stock until next week. 8 Propose solution: delivery by
‘Negotiating conditions, _ . Friday of next week if same
‘What if we did x? | price as Version 2.1 (€30).
Would you agree to do ¥2
Could you do ¥? 1A Reject proposal. Propose unit |<
Would it be OK if.2 price of €40 for Version 2.2
RT (normally €50). oo B Accept or reject proposal
Yes, that would be possible,
| think we could do that an
eave ioneritia 99 For more exercises, go to Practice file 14 on page 132.
acceptable.
Describing advantages © Work with a partner. Have a phone conversation to negotiate new conditions
‘That would allow us/you to ... for an order which has been placed. Student A, turn to page 140. Student B,
turn to page 143.
96Unit 14 Time
TALKING POINT
Work-life balance in the USA
61% ores wing ower Over 50%
‘we their holidays of employees say that
each year is busier than
a the previous year.
‘They sacrifice family
and friends for success
2 %, Number of
0 ‘0 Americans who
have regular sit-down meals
with their families compared
to 20 years 6 0%
ago which was °
What do the statistics tell you about working life in America?
How is the situation similar or different in your country? What do you
think the statistics would be?
Are our lives today really busier than before? If so, what are the reasons?
Work with a partner or in small groups.You want to improve the work-life balance
for employees in your place of work. Look atthe lst of suggestions below and
answer the questions,
1 Which ideas would have the most postive effect on work-life balance?
2. How would they work in practice? (What specific measures, rules or activities
‘would you introduce?)
‘You can also add any other ideas of your own.
+ Introduce more flexible hours
+ Encourage part-time work and job-sharing
+ Close the offices earlier in the evening
‘+ Restrict access to work documents and email outside the company
+ Limit the hours of work phone calls,
‘+ Organize more social activities for employees and their families
+ Allow extra days off for family or personal projects
Offer ‘activity weeks’ for employees’ children curing school holidays
+ Allow time in the day for personal Internet use (shopping, social media, etc)
Present your favourite ideas to the class and explain your reasons for choosing them.Starting point
pc onc
pees seca
Pear hte
offer you any special
fernied
Penn Sac]
rer etes ecto
tte
eae eee
Working with words | Personal development and training
1. What does a sports coach do? What about a business coach?
2 Read the text and compare with your answers from 1.
THE BENEFITS OF BUSINESS COACHING
In recent years, business coaching has
grown dramatically. Since 1999, the
number of business coaches has risen
{rom 2,000 to around 50,000 worldwide.
‘The results aro so impressive that somo
‘companies hire coaches for al their
managers to improve their performance,
‘What do business coaches do? Basically
they let you tlk about the problems you are
having in your professional li and help
‘you set new goals, They then meet or speak
‘with you regularly to soe ifyou are making
progress to achieve your objectives. For
‘example, they ean find ways for you to
et better sales results, to motivate your
lean to Work better oF to improve your
promotion prospects in your company.
‘Coaches do not actually make decisions for
you, but uso their own experience to give
you feedback on your ideas. They can also
hholp you identify what training you might
need to develop your skills. Coaching ean
‘be an ideal opportunity to take a step back
and evaluate your lifestyle. The result is
‘often a better work-life balance,
Coaching is not cheap, but in a recent
study 99% of companies or individuals
said they were satisfied with the
coaching experience, and a ith of
companies estimated that the value to
them was fity times the money they
had spent on the training.
3. Work with a partner and discuss the following questions.
1 Would you like to have a business coach? If you've already used one, how did
ithelp you?
2. Why do you think business coaching has become so popular? What does it give
you that other forms of training do not?Unit 15 Training
Tip | goals and
objectives
Goals and objectives are both
Used to describe results we
want to obtain inthe future.
[an objective fs generally more
Speci in terms of what you
want and when you want to
achieve It
‘My goal is to develop my
‘tis My
objective is to become a
{eam leader within wo years.
4, Match the words and phrases in bold in the text in 2to definitions 1-8.
1. Think about your life in a calm way
Give somebody the desire to do something,
Lear how to do things better
Do your job better in general
Decide what direction you want to take in your life
Obtain the specific results that you want
Increase the possibilities of a better job in your company
8 Tell someone what you think of their performance
‘Complete sentences 1-7 with words and phrases from 4.Then take turns to
ask and answer the questions with a partner.
1 What things ‘you to do your job well?
2. When was your last annual appraisal? Did you any for
this year? What are you doing to try and them?
3. How often does your boss you ‘on your performance?
4 Doyou think training is the best way to your 2
What other ways are there to move up in the company?
5 When is the best time to___a______ from your job?
6 Whatnew ‘would you like to in your personal or
professional life?
7 Have you done any training, courses recently to your at
work? How have these courses helped you?
Match a company training course from the list to 1-5 below.
Project management Managing stress Moticating employees
Communication skills Tine management
Personal development at work
Five training courses to help you achieve your personal and professional goals
1
2
3
4
5
‘Take a stop back and achieve a better work-tife balance.
Bo a better listener and express yourself more clearly
Learn to speed read and deal with emails more quickly
‘Set your team clear goals and give them better feedback
Improve your organizational skils and meet your
deadlines every ime.
D) For more exercises, go to Practice ile 15 on page 134.
> 15.1 Listen to Scott Wesley, a sales director, speaking with different
colleagues. Match extracts 1-3 to situations a-c.
At the coffee machine __
1b Atan annual appraisal
© Atameeting
> 15.1 Work with a partner: Listen again and answer the questions.
1 Why aren’t Scotts colleagues happy with what he says?
2 What courses in 6 would you recommend for him?
‘Work with a partner. Look again at the list of courses in 6 and answer the
questions.
1 Have you been on any similar courses recently? What did you think ofthe
training?
2 What other courses in thelist would your like to do, and why?
|re CMe
Language at work | Modal verbs (2) - giving advice
1. Work with a partner. Read the advice on how to conduct an appraisal with an
employee. Ignore the gaps in the sentences for now. Do you agree or disagree
with the different points?
Advice for managers
1 You use your own office.
2 You do most ofthe talking
3 You start with one or two questions about the employee's personal fe.
4 You give postive feedback fist.
5 You discuss if the employee achioved lst years objectives,
6 You offer constructive help when the goals haven't been achieved
2 15.2 Listen to a human resources manager giving a presentation on
appraisals and compare the speaker's advice with your opinions in 1.
3 > 15.2 Listen again. Complete the advice in 1 with the modal verbs from the list.
‘must mustn't should — shouldn't could
4 Complete the sentences in the Language point with the modal verbs in 3.
LANGUAGE POINT
1 Ifit’s really important to do something, you
2 Ifit’sa good idea to do it, you doit.
3 IFit’s possible, you doit.
4 Ifit’snot a good idea, you__do.
5 Ifit’sa very bad idea, you
>» For more information, go to Grammar reference on page 135.
5 Look atthe advice for improving your promotion prospects. Are the points ..?
really important € possible avery bad idea
a good idea 4 nota good idea
_—_—————,
Tip | have to and must
Leave work later than your colleagues __
b
Have to describes things ;
ereaee eee 2. Apply for every management position advertised in the company —_
government, ec, ask us to do: 3. Express your opinion more often in meetings _
have to work 39 hours a week 4 Get to know your boss personally __
We have to pay tax three times 5 Tall your boss you are thinking of leaving —_
a yeat wi wi
hart tae ae 7 Help ee colleagues het problems as much as possible __
tessa pelted bath sk for training courses at least once a year —_
tous: 8 Always send copies of your work to your boss —_
You must pay your tx bil this 8 Speak to people in higher positions about the skills needed to do their job __
week
1 must try to work harder 6 Work with a partner. Discuss your answers to 5, using modal verbs from 3.
Example: You shouldn't work longer hours than your collengues because...
100)Unit 15 Training
7 Work with a partner. Read about the problems Marek and Klaudia have at
‘work and decide what advice you would give them.
MAREK KAMINSKI: 45-year-old
Project Manager for a software
company. Works 60-70 hours a
week and is very stressed. Has
KLAUDIA WOJCIK: 28-year-old Sales
Rep for an insurance company. In
the job for five years, Excellent sales
too many projects to manage at | results. CEO promised her quick
the same time, all with difficult promotion when she arrived, but her
deadlines. His team refuse to work boss says she's too young to be a
extra hours and hs boss refuses to manager. Applied three months ago
recruit another team member. His for the position of Sales Manager,
but didn't get the job. Her boss was
on the interview panel, but the CEO
wasn't.
wife complains that she and the
children never see him.
8 > 15.3 Listen to two experts talking about the problems in 7 and compare
their ideas with yours.
>) For more exercises, go to Practice file 15 on page 135.
9 Work with a partner. Choose two of the subjects and discuss what advice you
would give.
+ How to get the most from your annual appraisal
+ How to write good CV
When and how to say ‘no’ at work
+ How to use your time when you're not very busy at work
How to develop your skills
Practically speaking | How to give positive feedback
1. What positive things could you say to the different people in these situations?
2 You want to thank the speaker for a very interesting talk —_
'b Somebody has written a report for you but itstill needs some work —_
© Somebody has done some very good work for you __
2 > 15.4 Listen and match Conversations 1-3 to situations a-c in 1.
3 > 15.4 Listen again and complete the feedback in A and the responses in B.
‘Then repeat the conversations with a partner.
A B
Ireally your talk.Itwas Thanks for the feedback. I'm glad you
very it
Well That's good to.
You did a really good
can see you worked really. Notso then, What do you
‘on this. You're on the right think needs to be changed?
It needs a few changes.
4. Work with a partner. Give and respond to feedback in these situations.
1 You're the Sales Manager. A new customer has just called you to place a big
order following a visit from one of your sales reps. Tell your sales rep.
2 Acolleague has just practised his/her presentation in front of you and wants
feedback. You think it was much too long and that he/she used too many slides,
3 You've had your first annual appraisal. Your boss wants feedback on what you
thought of it.
4 Someone in IT has shown you a new application and wants some feedback. I's
not very user-friendly.
101re CMe
Business communication | Making and responding to
suggestions
1 Which of these ideas motivate you most to do your job well? What other things
motivate you?
a. Getting positive feedback for work you have done
b Having new challenges —_
© Understanding how your job helps the company to achieve its objectives
2 > 15.5 A quality manager is talking with a business coach about a problem of
‘motivation in his team. Listen and number points a-c in 1 in the order they are
‘mentioned.
3. > 15.5 Listen again and match suggestions 1-6 with responses a-f.
1 Why don't we start with motivation? a Well, I'm not sure about that.
2 You could explain the value of their work. ___b Yes. Let’s do that.
3 You should always give feedback, —_ © Good idea.
4 suggest you send each person anemail. Yes, that might work.
5. What about introducing a team project? ___ eI don‘tthink that would work.
6 Shall we talk about how to put them £ Yes, that’s nota bad idea.
into practice? _
4. Which of the responses in 3 are ...?
* very positive + quite positive
* alittle negative * very negative
5 Work with a partner. Lookat situations 1-6 and take turns to make a
suggestion and respond, using the ideas in the table.
Example: A Why don’t we pay the team overtime when they have to work Inte?
B I'm not sure about that. I'l be expensive, But we could ..
Situation Suggestion
Your team refuse to work late during Pay them overtime.
ae wean busy times.
‘Making suggestions ica information isn’t always Introduce a weekly meeting.
Why don't we/you (+ verb).
‘Maybe we/you should (+ ‘Your boss never shows appreciation of Look for another job.
verb)... oui wo
WerYou could (+ verb).
How/hat about (+ ing)? ‘Meetings in your department are always Seta time limit for meetings.
Shall we (+ verb) ...2 too long.
| suggest we/you (+ verb) ... ;
nee Employees are nervous about the annual | Dominiappralsals every month.
verb) . appraisal
‘Accepting suggestions ‘Your boss says you must take your work Refuse.
‘That's not a bad idea, ‘mobile phone with you on holiday.
‘That might work,
Good idea,
That's a great idea. >? For more exercises, go to Practice file 15 on page 134.
Yes/0K. Let's do that.
Rejecting suggestions 6 Work with a partner. Each of you is going to suggest four ideas for improving
1m not sure about that ‘motivation in your company. Respond to each suggestion, and decide on the three
| don't think that wil work, best ideas.
‘That's out of the question. Student A, turn to page 140.
Student B, turn to page 143.
102CU Tia be ead
Ambition!
‘1 Work with a partner. The object ofthe game is to be the first to reach the final
square and geta promotion
2 Starton the FIRST DAY square. Take turns to toss. coin. Heads, move one
square. Tails, move two squares. Follow the instructions written on the square.
3 Each square refers you to the section ofthe Students Book where you will find
the language you need, if necessary
Say howyou think Your boss says you Youd IMeto Wak Suggest to your
yourcompanys,neadtomanage”—-horeonceran—besswaysfor, WELL DONE!
Maret wil be _yourtime better, —dastoimpowyeur your company to
ditferent 20,years Suggest ways of prouctvy. Nez mprove equality YOU'VE
from row. doinginis.then Becandtons win ottsproauctsor” — GOT YOUR
ISS ATURN wy a PROMOTION.
(Unit 13 Busine (uit 14 wark (Unit 14 Bus ubit 15 Busines
Talk about your You meet A colleague trom Describe five Tell anew
company’s recent someone at a assister company things your colleague about
performance and conference. Ask is staying for the ‘company does the rules and
frends in the four questions weekend. Invite ‘orcould do, regulations for
market, beginning with himvher todo three to protect the employees in your
“How long ..? things in your town, environment, company.
(Unit 42 Buin Unit 12 (Unit 11 Bsn Unit 10 Working Unit @uLangbege
cémmniatien jauogelat work nti th words ik
A customer calls to Talk about the ‘Arrange to meet Phone a supplier A friend is
complain about 2 disadvantages acustomer of printer paper opening anew
mistake you made, of air travel or for dinner one to enquire about restaurant. Give
Deal with the describe’ bad ‘evening next prices and himiber ideas
complaint, then flying experience week. delivery, and for advertising
MISS ATURN you have had. place aniorder. hisher business.
(Unit 5 Busine Unit 7 Working (Unit 7.Business Unit @orking Unit 9 Work
communiéation ith words) nunca th wor ith words)
Tell a customer Talk about the You have a visitor You are visiting Recommend a
why your advantages and today. Welcome another company. product you like
‘company is disadvantages of him/her in ‘Ask your host| toa colleague
better than your looking fora job reception. fiveiquestions and say why it's
‘competitors. online. about hisfher 004.
epartment
Unit Busine Writ 4 (Unit 3 Working
FIRSTUNY ‘iam, econ ems ot
OF YOUR Something about pesent projects, sit nthe preg obs
NEW JOB! yourslt office
Unit 1 Busine Unit 2 BuViewpoint 5 | A successful partnership
Focus
Preview
In this video lesson, you will
also watch an interview with
the learning and development
coach at the retail business
John Lewis Partnership,
1 Match the types of companies 1-4 to definitions ad.
1 Asole trader
Apartnership
Aprivate limited company
A public company
‘Two or more people own the business
Avery large company with shares on the stock market
One person owns the business
ance
Often a small business such as a shop with shares (but not on the stock market)
2 Work with a partner. Think of an example of each type of company.
Example: Apple isa public company on the stock market
3 ©01 Watch three people talking about the types of company they workin.
Make notes about their answers inthe table.
Speaker 1 Speaker 2 Speaker 3
Type of company
Advantages
Disadvantages
4. What type of company do you work for? Which advantages or disadvantages
in 3 are true for your company? Why?
The John Lewis Partnership
5 You are going to watch a video ofan interview with Colin Goepfert from the
John Lewis Partnership. Before you watch, match the words and phrases in
bold in sentences 1-7 to definitions a-g
1 They are all partners in the true sense ofthe word.
2. Whether you're a Saturday-only partner or the Chairman, you would all
receive the same per cent.
3. The tumover feeds directly into the bonus,
4. Wealso look at feedback from external bodies.
5. The market rate is the going rate for a particular job.
6
7
We're trying to find new ways of making the life of a partner fuller.
We hopefully have a pack that's second to none.
more complete
better than any other
hasan instant effect,
real meaning
someone who only works on one day
independent organizations
mae nose
the current or typical amount
104|Te
6 G02 Watch the interview and number slides AD in the order you see them.
> Comprehensive training package
> Bonus,
> Subsidised dining
> 4 t0.6 weeks holiday
> 6 months paid leave
after 25 years’ service
>John Lewis Partnership 1950
> 32 department stores, e
> 250 Waitrose supermarkets
1 production unit
> 4,000-acre farm
Salary + % Bonus
7 Match titles 1-4 to the slides in 6.
1 Company background 3 The Partner/Customer/Profit Cycle _
2 Sharing in the profits 4 Partner benefits —_
8 ©02 Watch the video again. Answer the questions with Yes, No or Don't know
(Gf the information isn’t in the video).
1. Does the John Lewis Partnership only sell food? __No
‘Areal John Lewis employees the partners of the company?
Isa bonus calculated as a percentage of employees’ pay?
Does the company have external shareholders?
Is the partnership's annual profit very high?
Does the Horizon’s training take along time?
Do benefits increase the longer you are a partner?
spay the most important part ofa partner’s development?
9 What do you think about the John Lewis Partnership? Tick the opinon below
which you agree with. Then compare your opinion with a partner and give
your reasons.
{There are lots of aclvantages with this type of partnership. Itcould work at my
company,
[1 This type of partnership is a good idea but I don’t think it would work at my
company,
[1i’m not sure about it.I think there are some disadvantages with this type of
partnership.
Anew partnership scheme
10 Work with a partner. Imagine you would like to introduce a similar
partnership scheme at your company. Discuss the three points and prepare a
short presentation for your boss. Include:
+ how a partnership scheme with employees will work (giving examples from
John Lewis)
‘what benefits the employees will receive
+ how you will measure success and calculate the employees’ bonuses
111 Present your ideas to the rest of the class and try to convince them to choose
your scheme. Afterall the presentations, vote for the best partnership scheme.
105106 |
1 | Practice file
Working with words
1 Match 1-6 to at.
Our annual revenue is _d_
We're based __
We operate __
aaeene
a phone services.
b in many different countries.
in phones for children under 12
300 million.
mobile phones.
£ in the north of taly.
2 Choose the correct words in italics to complete the
text.
My company ‘produces / preduets specialized
software for the film industry. We are 2made / based
in San Francisco, but we also “specialize / operate
in Europe and the Far East where we have two
services / subsidiaries. There are 450 Srevenues |
employees in the company. We sell our products /
exporters to companies like Dreamworks,
which “provide / produce animated movies. Our
technology Is very new, so we don't have many
Scompetitors / companies.
3 Complete the sentences using a suitable word from
2in the correct form.
1 We have an annual revenue of
$25 million
2 Frances abig
to other countries.
3. Totalgaz is one ofthe
of Total Group.
4 We only sell these in
Europe and North America
5 Where exactly is your company
of wine
6 HEM
clothes at low prices.
7 Alot of pizza restaurants
in good-quality
home delivery services.
8 The TATAGroup_____onalll
six continents.
9. We offer a wide range of consulting
10. What exactly does your company.
Business communication
1 Complete questions 1-6 with the words from the
list. Then match the questions to responses a-f.
Who What Why What Where ae
Can _Tintroduce myself? e
‘s your name? __
are you from? —_
do you work for? _
do you do? __
are you here in Tokyo? __
{min the food business.
Thave a meeting with a customer.
AGerman car maker.
Caroline Hook.
Yes, of course.
New York.
means
2 Complete the conversation with sentences ai.
Nice to meet you too, Gideon.
Can Lintroduce you to her?
And what do you do?
Sorry, what's your name again?
What about you?
This is Rachel.
So why are you at an international car show?
Can Hintroduce mysell?
i Nice to meet you.
Rachel Excuse me. Can [sit here?
Gideon Yes, of course.
Rachel Thanks very much. "_i_ I'm Rachel Steadman,
Gideon ?__ I’m Gideon Lack.
Rachel *__ Where are you from?
Gideon I'm from Switzerland originally. But I live
in the Czech Republic now. + Where are you
based?
Rachel In Toronto.
Gideon And who do you work for?
Rachel Bos. I's an advertising agency. 'm here with
Honda. It’s one of our clients. ©
Gideon I'ma teacher of Greek literature.
Rachel That's unusual, °_
Gideon I'm here with my wife. She works for BMW.
‘Ab, there she is now.”
Rachel Yes, of course, That would be nice.
Gideon §__
Rachel Rachel. Rachel Steadman.
Gideon Ursula. °__ She works for an advertising
agency in Canada.
mean eeLanguage at work
GRAMMAR REFERENCE
Present simple
Form
Positive: Add -s or -<¢s after the verb with he/she it,
T/you/ we /they spectalize in Latin American muse.
He/She/lt specializes in high-tech products.
Negative: Use the auxiliary do/ does + not + verb.
It doesn’t produce software
We don’t produce mobile phones.
Questions
1 Use do and does, but don’t change the form of the
main verb (no -3).
Does it have a subsidiary in China?
Do you have many competitors?
2 With question words (iho, what, where, how, etc),
use do and does after the question word.
Where do you work?
What does he do?
3 To givea short answer to questions in the present,
simple, use the subject + does /do ot doesn’t/don’t.
Do you work for a multinational company?
Yes, Ido. /No, I don't.
Does your company operate in South America?
Yes, it does, /No, it doesn’t,
Exceptions
1 The verb bis irregular.
Lam
You/We/They are
He/Sheflt is
2 In questions
Is he Spanish?
Where are the subsidiaries?
3 Innnegative sentences with be, add ot or 1
Tm not from China,
They aren't inthe company foday.
Use
1 To talk about facts or things which are generally
true.
The company provides insurance services
2 Totalk about regularactions.
We lave sales meetings every month,
3. Donotuse the present simple to talk about actions
in progress at this moment. Use the present
contintious for this (see page 109).
be, do not use do and does.
deta Oa ae
1. Complete sentences 1-10 with the verbs from the
list.
start starts work works i are specialize
specializes have as
1 Our company __ hits shops in Europe and Asi
2 She in Manchester today.
3 We in electronic toys for children,
4 The meeting always at2.30 pm
5 She for an engineering company.
6 usually work at about 7 a.m.
7 We ‘one office in Paris
8 He'sa lawyer, He in company law
9. Most of our competitors based in
Europe.
101 inadvertising
2 Choose the correct words or phrases in italics to
complete questions 2-j. Then match the questions
to answers 1-10in 1.
What do / dees you specialize in?_3
Who do / does your wife work for? _
Have you / Do you have an office
Where be / is she? __
What do / does you do? _
Where be / are your competitors? _
‘Where lis / does your company operate? _
When do you arrive /arrives atthe office? __
What time do / does the meeting start? _
What is / does he do? _
France? __
eee te ane
Complete the missing words. The last letter of each
word is given.
1 A _Lsyour head office in London?
B No, ourcompany __ isn't British, it’s
American.
2 I'msorry, but we
the Middle East.
3. What sort of products s your company
sell?
4 AHe ‘twork in Munich any more.
B Really? So why she havea flat there?
‘thave a sales office in
5 They ‘tin the company today. They're on
a business trip.
61 ‘t know how many employees they
have.
107108 |
2 | Practice file
Working with words
1 Complete sentences 1-7 with the words from the
list.
‘customers supplier staff consultant
colleague employment agency client
1 If Thave a lot of work, my -colleague_often helps
2 We always use the same ‘when we need
new computers or printers,
3 The. say they have two people who are
interested in the new sales job.
4 Our ‘buy from us because our prices are
very good.
5. Over 200 members of. ‘work in our New
York office,
6 We usea Brazilian to give us advice
about the South American market.
7 Tm self-employed and am currently working for a
_____ based in Paris.
2 Choose the correct words in italics to complete
sentences 1-7.
1. My company employs / employees 300 people.
2 In my job, I tain / training people to use new
software,
3. We sell our praduction /products to customers all,
over the world,
4 We have the price per unit. Now we can calculate /
calculation the total price.
5. That's Yann Pichon over there. He's the
‘organization /organizer of this conference.
6 Yes, we can supply /supplier the tools that you have
requested,
7 Ahalf-day consultant / consultation costs between.
$200 and $250.
3- Match 1-5 to a-f to make complete sentences.
work for d_
Ideal with
Twork in
Twork on
Twork with
athe public relations department.
b some very interesting projects.
© colleagues in London and Paris.
dan IP services company.
e alotof customer problems.
aeene
Business communication
1 Seth Guterson wants to speak to Elena Cascarino,
but she isn’t there. Complete his phone conversation
with the receptionist using the words from the list.
help speak calling afraid give take buck
Does ask This
Seth Could I' speak _ to Elena Cascarino, please?
Receptionist Who's? please?
Seth ° is Seth Guterson.
Receptionist I'm Elena's in a meeting at
the moment. Can T°, a message?
‘her to.call me
Seth Yes, sure. Can you
Receptionist OK. So that's Seth Guterson.®
she have your number?
Seth Yes, she does.
Receptionist OK, Seth. °__her the
‘message.
Seth Thanks for your "__. Goodbye.
2. A few hours later Seth is still waiting for Elena to
call. He phones her again. Choose the correct words
in italics to complete the conversation.
Seth Is Elena 'ealing / there, please?
Elena Yes, "welcome / speaking. Is that Seth?
Seth Yes, its. Hi, Elena,
Elena Hi, Seth. Did you call earlier and take /leave
‘mea message?
Seth Yes, this morning
Elena I'm sorry I didn’t manage to call you back.
What can I “o / offer for you?
Seth It’s on / about that Japanese customer. Tm
Sphoning / asking to give you his email address.
It’s Ehayashi@yahoo jp.
Elena OK, I’ve got that, That's great, Seth. Thanks
very much for “help / calling.
Seth “Ofcourse / You're welcome.
Elena I'll phone you again on Monday to give you
‘more news.
Seth OK. "Listen / Speak to you next week. Bye.
Elena Bye.Language at work
GRAMMAR REFERENCE
Present continuous
Form
Positive: Use amtisfare + -ing form.
He's preparing his presentation.
Negative: Use ams/are + not + -ing form.
They're not going to the meeting.
Questions
1 Putam/isfare before the subject.
Are you staying in this hotel?
Where is she tworking?
2 Togivea short answer to yes/no questions, use the
subject + am/is are.
‘Ae you working on this now?
Yes, Lam. /No, 'm not.
Use
1 To describe actions happening at the moment of
speaking.
Hi. I'm calling you from my car
2 To describe actions in progress around the present
time, but not always at the moment of speaking.
He's doing a very interesting course this month.
3 We don’t use the present continuous to talk about
regular or repeated actions. Instead, we use the
present simple (see page 107).
Do say: She calls me every week.
Don’t say: She'sentfing me coery week
eae
1. Complete sentences 1-6 with the present
‘continuous form of the verbs in brackets.
1 (we / develop) __Weare developing _anew
range of products for South America.
2 (he/ stay) __________atthe
Intercontinental Hotel?
3 (you / not / listen)
to me. What did I say?
4 (1/ leave) _now.
See you tomorrow.
5. Why (those German engineers / visit)
the company?
6 (she / not / work)
this week. She's on holiday.
Match questions 1-6 to answers a-e.
‘What is she doing? _c_
‘What does she do?
‘Are you working this week? __
Do you work at weekends?
Why do you leave the office so late? _
Why are you leaving the office so late? __
She's.a teacher.
Yes, but only four days.
1 Msters an ines Sen
d Lalways havea meeting with my boss from 6.30
to7 pm.
e Wehad a very long meeting.
f No,never.
oe
Read this email and choose the correct form of the
‘verbs in italics.
Hello,
\ write /