0% found this document useful (0 votes)
60 views15 pages

E-Business Evolution & Strategies

E-business refers to conducting business electronically by connecting customers, suppliers, employees, and partners. It has evolved from early electronic data interchange between large companies to today's diverse e-commerce models. E-business provides benefits like global reach, reduced costs, and increased productivity and efficiency through digital communication and automation of business processes. However, challenges include privacy concerns as companies track user data, and internet fraud like phishing that targets personal information.

Uploaded by

Jayaprasanna
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
0% found this document useful (0 votes)
60 views15 pages

E-Business Evolution & Strategies

E-business refers to conducting business electronically by connecting customers, suppliers, employees, and partners. It has evolved from early electronic data interchange between large companies to today's diverse e-commerce models. E-business provides benefits like global reach, reduced costs, and increased productivity and efficiency through digital communication and automation of business processes. However, challenges include privacy concerns as companies track user data, and internet fraud like phishing that targets personal information.

Uploaded by

Jayaprasanna
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 15

Presented By:

Abhishek Kr. Raj


Anand Vikram Singh
Aakriti Nigam 1/12/2014 1
What is e-business?
 ?E-Business is the electronic connection of business
operations to customers, suppliers, employees and other
partners.

 E-Business refers to a broader definition of e-


commerce, not just the buying and selling of goods and
services, but also servicing customers, collaborating with
business partners, conducting e-learning, and processing
electronic transactions.

1/12/2014 2
Evolution of e-business
How it started

 Electronic data interchange (EDI) - electronically transfer


routine documents (application enlarged pool of
participating companies to include
manufacturers, retailers, services)

 1970s: innovations like electronic funds transfer (EFT) -


funds routed electronically from one organization to
another (limited to large corporations)

 1990s: the Internet commercialized and users flocked to


participate in the form of dot-com, or Internet start-ups
1/12/2014 3
Evolution of e-business (cont.)
 1997: Introduction of a brand new phrase – e-business

 1999: The emphasis of e-business shifted from B2C to B2B

 2001: The emphasis shifted from B2B to B2E, c-


commerce, e-government, e-learning, and m-commerce

 2011-12: Total online shopping and transactions in the


United States between $7 to $10 trillion

 E-business will undoubtedly continue to shift and change

1/12/2014 4
1/12/2014 5
 Online purchasing strategy: allows for buying and
selling of products and information on the Internet and
other online services.

 Digital communication strategy: allows for delivery of


digital information, products, services, or payments
online.

 Service strategy: allows for the cutting of


costs, improving of the quality of goods, and increasing
the speed of service.

1/12/2014 6
 Business process strategy: allows automation of
business transactions and work flows.

 Market-of-one strategy: allows for developing


products for a single customer with close to the same
costs as mass production.

 Auction based strategy: allows automation of bidding


for products or customers online.

ex:-www.eBay.com

 Pricing Strategy: Allows businesses to pursue market


share by selling at low prices or giving away products
and services for free.
1/12/2014 7
Major Players 8

1/12/2014 8
 Global reach
 Reduced cost
 Convenience
 Higher productivity and efficiency

1/12/2014 9
Intranet and
Extranet
Network
Network
Hardware
Software
E-Business
Network
Enabling Networking
Technology Vendors
E-
Commerce
Applications

1/12/2014 10
 Functionality
 Reliability
 Security
 Speed
 Scalability
 Access Control

1/12/2014 11
 To share knowledge and reap productivity gains by
finding information faster
 To communicate faster with clients and suppliers
 To provide options for teleworking
 To implement web services
 To enable teams to work collaboratively
irrespective of geography
 To better automate business procedures

1/12/2014 12
 Personalized relations
 Maintain visitor privacy
 Make your site easy to use
 Manage visitor perceptions
 Maintain site consistency
 Quick Response

1/12/2014 13
E-Business Challenges
(privacy)
 Privacy is among the top concerns of Internet users.

 E-business sites often require passwords and use


electronic signatures, an electronic form of identity
verification.
 Companies can track customers’ shopping and viewing
habits through cookies.
 Customers usually prefer that companies do not share
their personal information. Merchants have responded by
joining privacy organizations.
 Privacy protections may soon become legally required.
 Employees also have concerns that employers are
monitoring their Internet behavior.
 Companies worry about data theft.
1/12/2014 14
E-Business Challenges
(Internet Fraud)
• Internet Crime Complaint Center logs more than 200,000 complaints
annually.
• 50% of the complaints referred to law enforcement agencies deal with
online auctions.
• Phishing is a growing form of Internet fraud that uses e-mail or pop-
up messages to get unsuspecting victims to disclose personal
information.
• Vishing, or voice phishing, involves phone calls to credit card
customers to obtain personal and banking information.
• Payment fraud is growing.

1/12/2014 15

You might also like