Collaborative Event Planning in the Digital Age
Presented by: David Jacobson, CEO & Co-Founder, ThymeBase
Problem
Planning an event is time-consuming, detail-
oriented, communication intensive, creatively
demanding HARD
Solution
Digital collaboration makes planning EASY.
Gather, organize, and communication
information remotely.
About Me
David Jacobson
CEO & Co-Founder, ThymeBase
MBA, MSA
San Francisco, Chicago
ThymeBase is building the platform where events
get planned.
How’d we get here?
Communication: Organization: Integration:
• Email • File storage • All-in-one platforms
• Instant messaging • File sharing • Outside tools
Who is involved?
Totally separate businesses:
Internal team: External team: Clients:
• Lead planner • Vendors • Main contact
• Day-of staff • Vendor support staff • Support staff
• Managers • Venue • Friends
Scenarios
Booking Catering:
Sourcing: Contract: Details:
• Find caterers • Send contract • Get final head count
• Check availability • Amend contract • Share final head count
• Send RFP • Get contract signed • Get food preferences
• Arrange tasting • Send deposit • Share food preferences
• Get approval from client • Share day-of timeline
• Share venue details with caterer
• Share caterer details with venue
What’s out there?
Planning tools fall into three main categories:
Guest management: Event-specific: Project management:
• RSVP and ticketing • Seating and layouts • Tasks and timelines
• Marketing • Budget tracking • File storage
• Experience • Design • Communication
Project Management Tools
Gather, store, and share information.
Gather: Store: Share:
• Input information • Dependencies • Confirmation tracking
• Forms • Cross-reference • Context
• Email • Organization • Access
Productivity Tools
Focus on affordability and versatility
Pros: Cons: Software:
• Inexpensive • Unstructured • G Drive
• Easy to use • Heavy reliance on • Trello
integration • Dubsado
General Project Management Tools
Focus on organization and task completion
Pros: Cons: Software:
• Granularity • Lacks basic tools • Monday
• Built for optimal • Made for enterprise • Asana
workflows teams • Airtable
Event Planning Tools
Focus on organization, communication, and event-specifics
Pros: Cons: Software:
• Built for events • Bloated • Cvent
• Makes sourcing • Expensive • Aventri
easy • Planning Pod
ThymeBase
Built for event professionals to get work done
Organization: Communication: Collaboration:
• Detailed tasks • Contextual commenting • Assigning tasks
• File storage • Easy sharing • Client portal
• Universal access • Notifications and alerts • Vendor access
Final Thoughts
There’s a product for everyone:
Team: Budget: Flexibility:
• Just me • I like free • Point and click
• I’ve got a team • If it works, I’ll pay • Roll up my sleeves
Contact
David Jacobson
[email protected]