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Understanding Fashion Trends and Styles

Fashion is defined as a popular aesthetic expression at a certain time and context, especially regarding clothing, footwear, lifestyle accessories, makeup, hairstyles and body proportions. It is an industry-supported expression tied to fashion seasons and collections, whereas a trend is often shorter-lived. Fashion differs from clothes in that it describes the social and temporal system that activates dress as a social signifier within a specific time period and context. Issues of sustainability have become important as mass-production has increased global reach at lower prices.

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33 views1 page

Understanding Fashion Trends and Styles

Fashion is defined as a popular aesthetic expression at a certain time and context, especially regarding clothing, footwear, lifestyle accessories, makeup, hairstyles and body proportions. It is an industry-supported expression tied to fashion seasons and collections, whereas a trend is often shorter-lived. Fashion differs from clothes in that it describes the social and temporal system that activates dress as a social signifier within a specific time period and context. Issues of sustainability have become important as mass-production has increased global reach at lower prices.

Uploaded by

bhavana
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Fashion

From Wikipedia, the free encyclopedia


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For other uses, see Fashion (disambiguation).

Model in a modern gown reflecting the current fashion trend at a Haute couture fashion show, Paris, 2011

Fashion is a popular aesthetic expression at a certain time and in a certain context,


especially in clothing, footwear , lifestyle, accessories, makeup, hairstyle and body
proportions.[1] Whereas a trend often connotes a very specific aesthetic expression,
and often lasting shorter than a season, fashion is a distinctive and industry-
supported expression traditionally tied to the fashion season and collections. [2] Style
is an expression that lasts over many seasons and is often connected to cultural
movements and social markers, symbols, class and culture (ex. Baroque, Rococo,
etc.). According to sociologist Pierre Bourdieu, fashion connotes "the latest fashion,
the latest difference."[3]
Even though they are often used together, the term fashion differs from clothes and
costume, where the first describes the material and technical garment, whereas the
second has been relegated to special senses like fancy-dress or masquerade wear.
Fashion instead describes the social and temporal system that "activates" dress as a
social signifier in a certain time and context. Philosopher Giorgio Agamben connects
fashion to the current intensity of the qualitative moment, to the temporal aspect the
Greek called kairos, whereas clothes belong to the quantitative, to what the Greek
called chronos.[4]
Exclusive brands aspire for the label haute couture, but the term is technically limited
to members of the Chambre Syndicale de la Haute Couture in Paris.[2]
With increasing mass-production of consumer commodities at cheaper prices, and
with global reach, sustainability has become an urgent issue amongst politicians,
brands and consumers.[5]

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