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Aditya Birla Retail: Grocery Leader

Aditya Birla Retail Limited is the retail arm of the $41 billion Aditya Birla Group conglomerate. It operates more supermarkets and hypermarkets across India, selling FMCG products, groceries, and other merchandise. The company aims to deliver quality products and has received an FSMS certification. It is led by Chairman Kumar Mangalam Birla and Director Rajiv Dube. Beyond business, the Aditya Birla Group focuses on community development initiatives in health, education, and livelihoods.

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0% found this document useful (0 votes)
511 views3 pages

Aditya Birla Retail: Grocery Leader

Aditya Birla Retail Limited is the retail arm of the $41 billion Aditya Birla Group conglomerate. It operates more supermarkets and hypermarkets across India, selling FMCG products, groceries, and other merchandise. The company aims to deliver quality products and has received an FSMS certification. It is led by Chairman Kumar Mangalam Birla and Director Rajiv Dube. Beyond business, the Aditya Birla Group focuses on community development initiatives in health, education, and livelihoods.

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Saurav
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Aditya Birla Retail Limited

1. About the company:

 Aditya Birla Retail Limited (ABRL) is the retail arm of Aditya Birla Group, a $41
billion corporation.
 The company ventured into food and grocery retail sectors in 2007 with the acquisition
of Trinethra Super Retail and subsequently expanded its presence across the country
under the brand ‘more’ with two formats ― Supermarkets and Hypermarkets.
 In keeping with its motto Quality 1st, ABRL takes pride in being the first ever Indian
food and grocery retailer to receive the Food Safety Management System (FSMS)
certification. The company bagged the award for ensuring that manufacturing, storage,
distribution and sales of food adhere to the highest quality standards.
 Headquarters- Mumbai
 Products- FMCG products, fruits, vegetables, groceries, frozen food, bakery, homecare,
personal care, pharmacy, general merchandise and apparel and footwear.
 Brand (More)- Conveniently located in neighbourhoods, more supermarkets cater to
the daily, weekly and monthly shopping needs of consumers. The product offerings
include a wide range of fresh fruits and vegetables, groceries, personal care, home care,
general merchandise and a basic range of apparels. Currently, there are 487
supermarkets across the country.

2. About Aditya Birla Group

 A US $41 billion (Rs. 2,50,000 crore) corporation, the Aditya Birla Group is in the
League of Fortune 500. Anchored by an extraordinary force of over 120,000 employees,
belonging to 42 nationalities. Over 50 per cent of its revenues flow from its overseas
operations spanning 36 countries.
 The Aditya Birla Group has been ranked fourth in the world and first in Asia Pacific in
the ‘Top Companies for Leaders’ study 2011, conducted by Aon Hewitt, Fortune
Magazine and RBL (a strategic HR and leadership Advisory firm).
 The Group has topped the Nielsen's Corporate Image Monitor 2014-15 and emerged as
the Number one corporate, the 'Best in Class', for the third consecutive year.
 Subsidiaries-
o Hindalco Industries
o Grasim Industries
o Idea Cellular
o Pantaloons Fashion & Retail
o Minacs
o Louis Philippe

3. Vision

To be a premium global conglomerate, with a clear focus on each of the businesses.

4. Mission:

To deliver superior value to our customers, shareholders, employees and society at large.

5. Values:

i. Integrity
ii. Commitment
iii. Passion
iv. Seamlessness
v. Speed

6. Leadership Team:

 Mr. Kumar Mangalam Birla, Chairman – Aditya Birla Group


 Mr. Rajiv Dube, Director – Group Corporate Services

7. Awards

more.Megastore is chosen as the winner under the 'Food & Grocery Retailer' category - 'Images
Most Admired Food & Grocery Retailer of the Year, Large Format' at the 7th edition of the
Coca Cola Golden Spoon Awards 2014.

8. Beyond Business

 Reaches out annually to 7.5 million people through the Aditya Birla Centre for
Community Initiatives and Rural Development, spearheaded by Mrs. Rajashree Birla.
 Works in 5,000 villages globally.
 Focuses on: health-care, education, the girl child, sustainable livelihood, women
empowerment projects, infrastructure and espousing social reform.
 Runs 42 schools which provide quality education to 45,000 children. Of these 18,000
students belong to the underprivileged segment. Merit Scholarships are given to 24,000
children from the interiors.
 Its 18 hospitals tend to more than a million villagers.
 Ongoing education, healthcare and sustainable livelihood projects in Philippines,
Thailand, Indonesia, Egypt, Korea and Brazil, lift thousands of people out of poverty.
 Set up the Aditya Birla India Centre at the London Business School.

9. Financial Information:

For detailed financial information quarterly statements, annual reports and operating metrics,
of Aditya Birla Group visit page: http://www.adityabirla.com/investors

10. Recent News Articles

 Aditya Birla Retail Limited To Acquire Total Superstore Business From Jubilant Agri
& Consumer Products Limited
http://www.adityabirla.com/media/press-releases/ABRL-to-acquire-total-superstore-
business
 Aditya Birla Group to buy Jubilant’s Total Super Store
http://www.livemint.com/Companies/pjYYhecHaBPHynkIdoVmFJ/Aditya-Birla-
Retail-to-acquire-Jubilants-Total-Superstore.html
 Amira wins ‘Best in-store visibility’ brand award by Aditya Birla Retail Limited
http://www.hospitalitybizindia.com/detailNews.aspx?aid=22228&sid=1

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