Katherine Loizou
11 Vultee Drive, Florham Park, NJ 07932 | (201) 952 0926 | kateloizou@[Link]
EDUCATION
Fairleigh Dickinson University – Madison, NJ Anticipated December 2018
Bachelor of Science – Marketing
o Current GPA 3.874
o Honors List: Fall 2016, Spring 2017, Fall 2017, Spring 2018
The University of the Witwaterstrand, Johannesburg, South Africa (transferred) January 2014 – December 2015
• Bachelor of Commerce
EXPERIENCE
American Red Cross, Fairfield, NJ: Product Management Intern June 2018 to August 2018
• Worked on the development and market plan for two Amazon Alexa Skills (Hurricane Alerts, First Aid)
rd
o Worked with 3 party developers and testing vendor.
o Managed testing, bug validation, and regression testing – Identified over 200 bugs/issues
o Led User Acceptance Testing (UAT) for both skills; Created UAT script; Gathered and analyzed results
o Created training and support materials, such as Job Aids and User Support diagrams and documents
• Identified potential new online course opportunities and provided recommendations based on a market analysis
scorecard
• Worked on existing Mobile (iOS and Android) and Apple Watch apps
o Managed bug validations in collaboration with third party vendors and testers
o Executed content updates, improvements, and product linkages through a Content Management System (CMS)
o Compiled a Product Roadmap which identified suggestions, major bugs, and potential expansion for 3 upcoming
sprints
o Created an Editorial Calendar highlighting dates and content of push notifications, product and courses
promotions and app content and spotlight pages
Connected Real Estate Magazine, Fairfield, NJ: Community Management Intern October 2017 to December 2017
• Conducted market research on the use of IoT and technologies in Commercial Real Estate
• Studied Google Analytics and analyzed SEO for the online magazine and website
• Researched on potential clients to be featured in the magazine as well as potential subscribers
• Compiled weekly online magazine viewership reports; Proof read website, newsletters, and other important
documents
• Managed administrative projects, using Microsoft Office Applications
Trajectory, Morristown, NJ: Account Intern May 2017 to August 2017
• Researched for and compiled competitive analyses for multiple service fields
• Proof read documents, advertising efforts, websites; Compiled media books, presentations, and other
documents
• Conducted extensive market and brand research in multiple service fields; Analyzed brand archetype and
comparisons
• Assisted in the branding and rebranding of clients
• Assisted in the maintenance of social media accounts
ACTIVITIES & ACHIEVEMENTS
• Member of Beta Gamma Honors Society
• Theta Phi Alpha Sorority: Chapter Philanthropy Chair SP’18; Chapter Fundraising Co-Chair SP’18
• FDU Phi Omega Epsilon Senior Honors Society
SKILLS
Microsoft Office; Strong Research Skills; Networking; Content Management Systems; Social Media
Management Platforms, Google Analytics.
