Problem Identification
Problem Identification
Hypothesis Formulation
Research Problem
Defining Problem
Interest
Appropriateness
Current Issue
Study Limitations
Practical Use
Research Question
E.g.: What is the motivation level of Amity College students after results?
b. Relational Questions
• What is the relationship between variables?
E.g.: What is the relationship between advertisement and sales volume of
Micro-max mobiles.
c. Causal or Cause and Effect Questions
• Which causes what?
E.g.: Do personality development classes make students more disciplined in
college?
Hypothesis
A hypothesis is the assumption of relationship
between the variables.
It is the guessed outcome of the research based on the
literature study of past research works.
It shows the direction to the research work.
Descriptive Relational
hypothesis hypothesis
• Example:
• CG’s Mobile Eon E Lite has 5 percent market share in Nepal.
• Twenty percent of rehabilitated people develop wine drinking habits again.
2. Relational Hypothesis
• Explains the relationship between two or more variables.
• Correlational Hypothesis: Correlative hypotheses attempt to measure
association or correlation between two or more variables. Weaker
claims of relationship are made.
• E.g. There is positive correlation between the stock market return and the rate
of inflation.
• E.g. There is inverse relationship between number of competitors and
profitability.
• Explanatory Hypothesis: Causal hypothesis establishes the effect of
one or more independent variables on a dependent variable.
• E.g. Increase in promotional activities increases the sales volume of mobile
phones.
• E.g. Consumption of para-cetamol makes the bacteria mutant and increases
the chances of infection.
3. Null and Alternative Hypothesis
• Null hypothesis is the statement of no difference or zero correlation
between the variables.
• It states no significant difference between sample mean and population
mean.
E.g. – After-sale services has no impact on brand loyalty of laptops.
• Alternate Hypothesis is the statement of difference or states some
relationship between the variables.
• It states significant relationship between sample mean and population
mean.
• E.g. - After-sale services increase the brand loyalty of laptops.
4. Directional and Non-directional Hypothesis
• If, in stating the relationship between two variables or
comparing two groups, terms such as positive, negative, more
than, less than, and the like are used, then these hypotheses
are directional because the direction of the relationship
between the variables is indicated.
• E.g. The greater the stress experienced in the job, the lower is the
job satisfaction of employees.
• E.g. Women are more motivated than men
• Non-directional hypotheses are formulated either because the
relationships or differences have never been previously
explored and hence there is no basis for indicating the
direction, or because there have been conflicting findings in
previous research studies on the variable.