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Sample/ Example - PDF: 8 Sides of A4

This document provides feedback on a marketing assignment. It notes that the executive summary should introduce the organization, describe a problem and need with evidence, outline objectives for a proposed project, describe a solution and benefits, and include costs. It recommends focusing more on applying marketing concepts like SWOT analysis to the specific company rather than just defining the concepts. Details like formatting and ensuring the assignment meets the page requirement are also addressed. The feedback emphasizes relating each concept discussed to the company and its market in the marketing plan and audit.

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Amarshana
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0% found this document useful (0 votes)
60 views2 pages

Sample/ Example - PDF: 8 Sides of A4

This document provides feedback on a marketing assignment. It notes that the executive summary should introduce the organization, describe a problem and need with evidence, outline objectives for a proposed project, describe a solution and benefits, and include costs. It recommends focusing more on applying marketing concepts like SWOT analysis to the specific company rather than just defining the concepts. Details like formatting and ensuring the assignment meets the page requirement are also addressed. The feedback emphasizes relating each concept discussed to the company and its market in the marketing plan and audit.

Uploaded by

Amarshana
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Sample assignment link

[Link]

Executive summary

Content Requirements In your executive summary, be sure to include:


An introduction to whos writing (organization you are representing) and why
theyre credible
A problem or need description, with evidence
Objectives for your proposed project
A solution description, with a clear statement of benefits
Costs, including the total amount asked for and a topline indication of what the
money would be used for

Executive summary should talk about the assignment in nutshell,which company we


are talking about and about why marketing audit is done and marketing plans.
1 page
Ex-[Link]
sample/
[Link]
[Link]

2. change the assignment format


Paragraphs should be written one after the other , not to divide in two sides.

[Link] question clearly states to do 8 sides of A4 ,but team has done only 4 sides.
Page which just states of 4 row SWOT will not be considered as a complete page.

[Link] of the concepts are related to the company ,markers know about the
concept but we have to apply the concept to the company scenario
Write more relating to company than mentioning more about the concept.
Strenths weekness threat and opportunity just saying what is coming under SWOT
but we have to talk more about company SWOT than just mentioning as below.
Ex- Just say what is strength in one line but relate strengths tO the company

PLEASE DO NOT ELEBARATE THE CONCEPT , BUT EACH CONCEPT TOPIC TALK ABOUT
THE COMPANY AND THE MARKET in the marketing plan AND THE MARKETING AUDIT
Example .
[Link]
inc

Kindly mention more about the company marketing plan and audit than the
detailing about the concept.

5.
Font New Time
Para font -12 size
Heading font 14
Space.1.15
Margin 1 from each side

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