ADVANCED TOPICS
Self and identity in Consumer Behavior
Consumer Behavior and Communications
Theories of consumption
Children as consumers
Consumers and Culture
Consumer Research Applications in the public policy domain
Consumers and Ethics
The Low Literate Consume
Cultural differences in consumer socialization
Consumer Behavior and Social Media
Role of subliminal perception in consumer behavior
Role of female dominating decision making-A latest trend
Decision making in high involvement products and low involvement products taking
practical examples