VANESSA VIGO-TORRES
Cell Phone: (201) 925-7160
RELEVANT WORK EXPERIENCE
iHeart Media, New York, NY July 2014- Present
National Sales Assistant
Assist digital team in executing social media responsibilities for WWPRs Powerhouse 2014 concert
Contribute writings for the WWPR station website
Manage radio and digital campaigns from spot injection to production and traffic positioning on all six
iHeart Media stations and the iHeartRadio app on national buys for nine markets
Coordinate talent request for advertiser campaigns on all iHeart Media stations
Facilitate last-minute client revisions to ordered ad units, copy points, and creative and digital assets
Proofread and create commercial, endorsement and integration copy
The Life Lab, Newark, NJ February 2014 - Present
Digital Marketing Manager
Coordination and management of website launch with corresponding social media platforms
Content creation for Instagram, Facebook and Twitter along with performance analyzation
Talent acquisition for performances
Liaison between musicians, producers, videographers and photographers to facilitate music/media push
Special Markets Communications., New York, NY January 2013 - July 2013
Assistant Account Executive/Executive Assistant to President
Manage calendar as well as set and organize day-to-day operation for President
Find and provide research materials for clients based on target demographic and marketing plan
Prepare and edit correspondence, communications, presentations and other documents
SPIN Magazine; SPIN Media, LLC., New York, NY August 2010 - February 2012
Sales/Marketing Intern:
Schedule and organize print and digital campaigns for clients
Work directly with the managerial team to utilize social media numbers
Assisted in creating and editing sales sheets/proposals for potential advertisers/sponsors
Built organizational lists for clients and events (informational and on-site lists included)
Wrote, edited and drafted promotional content for website and print
EDUCATION
Rutgers University, The State University of New Jersey, Newark, NJ
September 2009 - May 2012; Double Major
Bachelors of Science in Marketing
GPA: 3.5
Bachelors of Arts in Journalism & Media Studies
Deans List:
Spring 2010, Fall 2010,
Spring 2011, Fall 2011, Spring 2012
American University of Rome, Rome, Italy (January 2008 - May 2008)
Pace University, Dyson School of Arts and Sciences, New York, NY (September 2006 December 2008)
SKILLS
Extensive knowledge of Social Media platforms and blogging; SEO/SEM, Social media analytics; Native Spanish
speaker; Conversational Italian speaker; Knowledge of Photoshop, basic FinalCut Pro and extensive iMovie;
Microsoft Office; Software knowledge of Viero, RadioFusion, MediaWorks, DoubleBase and MRI
CERTIFICATION
Social Media Marketing University, Social Media Marketing Strategist Currently completing
VANESSA VIGO-TORRES
Email Address: [email protected]
Cell Phone: (201) 925-7160
ADDITIONAL WORK EXPERIENCE
d2 Publicity, New York, NY September 2008 - January 2009
National and International PR intern
Personal client management within the beauty, fashion, entertainment, and lifestyle industry.
Assist thoroughly with media relations and event management.
Select press companies, gathered contact information, and completed press mailing for clients
Write and form layouts for press releases for an assortment of different projects and clients
Assisted in working with clients to organize media events.
Manage transfer of information between clients and press.
Platinum Fitness, Verona, NJ May 2012 January 2013
Front Desk Attendant
Promote, register and collect subscriptions and fees for memberships, products, and activities
Maintenance of Juice Bar as well as juice preparations and sales
Handle membership payments, cancellations, freeze and account changes
Bathtub Gin, New York, NY July 2011 March 2012
Cocktail Waitress
Delegate and provide dining service during evening dinner hours
Handle, monitor and control food and beverage options and selections
Customer relationship management
Bravo Reimbursement Specialists, Verona, NJ May 2009 August 2010
Data Entry Clerk
Locate patients through Social Security to update confidential medical information
Sort and organize medical documents for over 10 major hospitals in NJ and NY
Deliver results through a range of projects within a fast-paced environment
Il Porto Restaurant, New York, NY September 2007 February 2009
Hostess
Greet guests, escort to table and provide dining information
Create system for servers to create equality in table distribution
Maintenance food display and restaurant ambiance
Schedule dining reservations and special services
REFERENCES
DARIUS DAVIE
Sunny D Digital Promotions (Founder; Artist Management, Digital/Brand Strategist, PR and Marketing Consulting)
[email protected]
ASHLEY POWDAR
All Out Africa (Sales and Marketing Coordinator)
[email protected]
NINA BLANCHARD
New York Public Radio (Sales Assistant, Corporate Underwriting)
[email protected]
ALLAN WOLPER
Rutgers University (Journalism Professor)
[email protected]
