Strategic Planning Bootcamp
An executive training course: December 5th & 6th 2010 in Dubai.
How to develop and implement an integrated business strategy that results in profits, growth, and clear direction for the entire organization.
Introduction
Effective strategy formulation skills are highly prized in corporate leaders. The ability to develop operational business strategies and then take those business strategies from plan to action sets true leaders apart from their peers. Forward-looking strategy formulation can make the difference between a profitable business and one that stagnates. This course will combine proven-by-practice strategic planning methods with new insights and ideas from a wide range of current thinking. Managers learn strategic planning by doing and gain a wider perspective of management practice through breakout sessions, practice exercises and case applications. You will leave this course with key elements of your own plan for building and executing business strategies.
Who Should Attend
This course is applicable for Chairmen, Chief Executives, Directors and Senior General Managers from all industries and size companies. Many participants bring a colleague to broaden their companys strategic planning integration efforts.
Course Leader
Philip Parker
Philip is an experienced Chairman/CEO of both quoted and private groups and has an extensive background in strategic planning. He led an international corporate career from a US base before returning to the UK as an executive director with Plessey Plc where, amongst other responsibilities he headed up the strategic planning function. He was subsequently appointed group chief executive of North Sea Assets Plc. which he radically restructured and sold at a significant premium. In recent years he has acquired a wide portfolio of non executive interests and is currently chairman of Leisure & Gaming Plc the Holborn Group and is a Governor of Bath Spa University. He has a law degree from
Cambridge University and completed the strategic marketing programme at Harvard. Tel: 04 345 3353 PO Box 33851, Dubai, UAE. Fax: 04 345 3356 Training@[Link] "Towards Best Practice" [Link]
How You Will Benefit
Identify strategic planning issues in order to develop a unique competitive advantage Learn key analytical and conceptual approaches to expand your understanding of the
marketplace Align your organization with your strategic planning goals by integrating strategy, objectives, metrics and performance Identify evolving strategic patterns and generate ideas on how they can be applied to your organization Incorporate customer needs into your strategic planning Use a case study to examine the strategic planning process in detail Recognize how the actions of customers, competitors and your own company determine the outcomes in your markets Determine the best approach to effectively implement your strategic planning
Schedule
DAY 1 MORNING. Start 9.00am The Strategic Planning Process Mission Statement Marketplace Objectives 1. Financial performance 2. Marketplace positioning 3. Operations 4. People Situation Analysis Financial capital Human capital Organisational capital Knowledge capital Continued on next page...
Tel: 04 345 3353 PO Box 33851, Dubai, UAE. Fax: 04 345 3356 Training@[Link] "Towards Best Practice" [Link]
Strategy-Structure-Systems Strategy vs. Tactics Implementation The Marketing Imperative 3 Strategies The 4 Ps (As they relate to strategy not marketing planning) Product life cycle
AFTERNOON Case Study Tricity Electronics Ltd Quality of Business Checklist What every business should have
DAY 2 MORNING. Start 9.00am Planning Models The BCG Growth-Share Matrix Porters 5 Forces Scenario Planning
Strategic Direction Product Development Market Development Corporate Development
AFTERNOON 60 Minutes to a Strategic Plan Implementation Summary and Wrap Up Close 5.00pm
Tel: 04 345 3353 PO Box 33851, Dubai, UAE. Fax: 04 345 3356 Training@[Link] "Towards Best Practice" [Link]
Telephone: + 971 4 345 3353 To: Simon Parker Company: ISM Training Fax Number: 04 345 3356 From:
Facsimile: + 971 4 345 3356
Email: ips@[Link]
Course Application Form: Strategic Planning Bootcamp. Please reserve the following seat on the course: Name: Company: Position: Phone: Fax: Mobile: Email: P.O. Box: Country: City: Nature of Business: No. of employees for which you are in charge: No. of years experience: Area for which you are responsible (Circle) City/Country/Region/Continent/Hemisphere/Globe Number of places required: (Please tick the appropriate box or insert number required) Currency is UAE Dirhams. Individual Group (More than two) 4,960 Dhs 4,550 Dhs
Name/position invoice should be addressed to:
Please Fax back the completed Form to + 971 4 345 3356 We will send you confirmation of your booking and further details. Thankyou.
Tel: 04 345 3353 PO Box 33851, Dubai, UAE. Fax: 04 345 3356 Training@[Link] "Towards Best Practice" [Link]
