Digital Life (Wednesday)
Mind Your Body (Thursday)
NEWSPAPER Urban (Friday)
Base Rate and Colour Surcharges Similar to The Straits Times
Premiums
Front Page ...................................................................................................... 35%
Back Page ...................................................................................................... 20%
DISPLAY Other specified pages/positions .................................................................... 15%
Page 2 ............................................................................................................ 15%
Base Rate
Mon-Wed Thur-Fri Sat
$ 41.50 p.c.cm $ 44.50 p.c.cm $ 45.00 p.c.cm IN (Monday)
Little Red Dot (Tuesday)
Colour Surcharge
Base Rate ...................................................................................... $10.00 p.c.cm
1 spot colour ....................................................................................... $ 3,800.00
2 spot colour ....................................................................................... $ 9,900.00 Colour Surcharge
Full colour ............................................................................................ $ 9,900.00 1 spot colour .......................................................................................... $ 300.00
2 spot colour .......................................................................................... $ 500.00
Premium Pages Full colour .............................................................................................. $ 700.00
Main Paper
News ............................................................................................................. 20% Premium Pages
Front Part * .................................................................................................. +15% Front Page ...................................................................................................... 15%
Right Hand ................................................................................................... +10% Back Page ...................................................................................................... 10%
Pages 2 and 3 (27cm x 4col or 27cm x 8col) ................................................ 50% Other specified pages .................................................................................... 10%
Page 4 ........................................................................................................... 40%
Pages 5 and 7 (full colour)# ........................................................................... 50% Series Rate
Page 9 (full colour)# ...................................................................................... 45% 13 insertions .................................................................................... $ 9.50 p.c.cm
Front Page (of Part**) 40%/45% (Front Part**) 26 insertions .................................................................................... $ 9.00 p.c.cm
Back Page (of Front Part*)# ........................................................................... 40% 52 insertions .................................................................................... $ 8.50 p.c.cm
Centrespread (main paper**) ........................................................................ 20%
Centrespread (Front Part*) ** ...................................................................... 40% Full Page Of Digital Life, Mind Your Body, Urban, Little Red Dot & IN
Money Page 1, (Mon to Fri) / (27cm x 4col or 27cm x 8col) .......................... 40% is 33cm X 6col
Money Page 1, Sat (27cm x 4col or 27cm x 8col) ......................................... 20%
Money Page 2 ................................................................................................ 20%
Money Page .................................................................................................... 10% CLASSIFIED
SME (Wed) ..................................................................................................... 20%
Front and Back Page of Supplements ....................................................... 20% RUN-ON*
(6-point type size, with first three words in bold and caps. Text set continuously)
* 1st part and 2nd part of main paper Minimum 3 lines ........................................................................... $ 11.00 per line
** Where applicable, priority to full colour
+ In addition to the basic premium * Advertisements booked after 12 noon on Wednesdays for the immediate
# Priority to full page full colour / special buy Saturday’s publication will be charged $12.00 per line
Life! - Colour SEMI-DISPLAY
Page 1 (27cm x 4col or 27cm x 8col)*........................................................... 35% (6-point type size, with choice of bold and light prints, paragraphing, indentation and
Back Page**.................................................................................................... 15% tabulation. Single col only.)
Page 3**.......................................................................................................... 20% Mon – Wed Thur – Sat
Page 5 and 7**................................................................................................ 10% Minimum 3cm .............................................. $ 33.00 p.c.cm $ 35.00 p.c.cm
Right Hand ...................................................................................................... 5%
Specified Feature ........................................................................................... 0% DISPLAY (excluding job advertisements)
Centrespread*.................................................................................................. 0% (Use of logo, border, screening, reverse print, picture, type size exceeding 6-point)
Mon – Wed Thur – Sat
* Priority to full colour
** Priority to full page full colour Minimum 3cm x 1col.................................... $ 40.00 p.c.cm $ 43.00 p.c.cm
(For multi cols, minimum depth is 4cm)
Specified Positions/Creative Buys
DISPLAY (job advertisements)
Specified page/section (if available) ........................................................... +10% Mon – Wed Thur – Sat
Specified position within a page* ................................................................ +25% Minimum 3cm x 1col.................................... $ 40.00 p.c.cm $ 43.00 p.c.cm
Odd shape .................................................................................................. +25% (For multi cols, minimum depth is 4cm)
Odd size ...................................................................................................... +25%
Solus position ................................................................... 60% of the page cost**
SPECIAL-SHAPED ADS
Creative buys*** ............................................................... 70% of the page cost**
Minimum 100 col cm ....................................................................... 25% premium
* Specified top left/right position need not be on the extreme top of page. (Subject to approval of layout)
** Or actual ad size, whichever is higher
*** Applicable to colour advertisements only
SPECIFIED POSITIONS*
Front page (27cm x 10col)............................................................... 30% premium
Fixed Rates Centrespread .................................................................................. 30% premium
Front Page Space (12cm x 8col, full colour) Within related classification/Out of Classification ............................ 10% premium
(Minimum 100 col cm; Travel Classification minimum 150 col cm)
Mon – Wed Thur – Fri Sat
$ 18,049.20 $ 18,423.60 $ 18,486.00 * Priority to full colour
3
3-MONTH CONTRACT DISCOUNT
26 – 51 ads ..................................................................................................... 10%
52 ads & above ................................................................................................ 15%
Daily (including Sundays & Public Holidays)..................................................... 20% DISPLAY
Obituaries Base Rate ..................................................................................... $ 43.50 p.c.cm
Mon – Sat
Minimum 3cm x 1col ..................................................................... $ 43.00 p.c.cm Colour Surcharge
1 spot colour ........................................................................................ $ 3,800.00
Recruitment 2 spot colour ........................................................................................ $ 9,900.00
EXECUTIVE APPOINTMENTS Full colour ............................................................................................. $ 9,900.00
Mon – Wed Thur – Sat
Recruit Section Premium Pages
(10col format) ............................................ $ 40.00 p.c.cm $ 43.00 p.c.cm Main Paper
Out of Recruit Section News .............................................................................................................. 20%
(8col format) .............................................. $ 52.00 p.c.cm $ 56.00 p.c.cm Think ............................................................................................................... 20%
Front Part * .................................................................................................. +15%
CLASSIFIED JOBS .................................................................... Refer to Classified Right Hand ................................................................................................... +10%
Pages 2 and 3 (27cm x 4col or 27cm x 8col) .................................................. 50%
PREMIUM PAGES IN RECRUIT SECTION* Page 4 (27cm x 4col or 27cm x 8col) ............................................................. 40%
Executive Appointments Pages 5 and 7 (full colour) **........................................................................... 50%
Front Cover - 27cm x 10col (colour only) ........................................................ 30% Page 9 (full colour) **....................................................................................... 45%
Page 2, 3, 5 or 7 ............................................................................................. 50% Centrespread *** ............................................................................................ 20%
Page 4 or 6 ..................................................................................................... 40% Back Page of main paper** (27cm x 8col or 54cm x 8col)***........................ 40%
Left hand page ................................................................................................ 20% Invest ............................................................................................................... 20%
Right hand page .............................................................................................. 30% * Pages before centrespread or 1st part of main paper.
Back Page ....................................................................................................... 30% + In addition to the basic premium
Centrespread ................................................................................................... 20% ** Priority to full page full colour
*** Priority to full colour only
Specific position within a page, Creative (Odd) shape .................................... 25%
LIFESTYLE
Consecutive left or right pages, running, facing pages ......... 10% on subsequent ads Front Page (27cm x 4col or 27cm x 8col)* ..................................................... 35%
Back Page** .................................................................................................... 15%
Ad in same page with another ad ..................................... 25% on subsequent ads Page 3** ......................................................................................................... 20%
Pages 5 and 7** .............................................................................................. 10%
Out of section, Minimum 100 col cm (eg ‘Display’ ads in Recruit) .................. 25% Right Hand ........................................................................................................ 5%
* Priority to full page full colour Specified feature .............................................................................................. 0%
Centrespread .................................................................................................... 0%
Classified Jobs * Priority to full colour
Back Page ....................................................................................................... 30% ** Priority to full page full colour
Specific position within related classification* ................................................ 10%
Creative (odd) shape* ..................................................................... 25% premium Specified Positions/Creative Buys
* Minimum 100 col cm Specified section (if available) ..................................................................... + 10%
Note: Minimum size for premium position for black & white ad in Recruit & Notices Sections: Specified position within a page* ................................................................. + 25%
60 col cm. Minimum size for colour ad in Recruit Section: 135 col com & Notices Odd shape ................................................................................................... + 25%
Sections: 108 col cm. Odd size ...................................................................................................... + 25%
• “Premium Pages” outside Recruit & Notices Sections: Follow that of Display ads Solus position ........................................................................... 60% of page cost**
Creative buys*** ...................................................................... 70% of page cost**
Notices * Specified top left/right position need not be on the extreme top of page.
Mon – Wed Thur – Sat ** Or actual ad size, whichever is higher
*** Applicable to colour advertisements only
Notices Section (8 col format).................... $ 50.00 p.c.cm $ 54.00 p.c.cm
Out of Notices Section................................ $ 52.00 p.c.cm $ 56.00 p.c.cm
Fixed Rates
PREMIUM PAGES IN NOTICES (Fridays only) Front Page Space
Left hand page................................................................................................. 20% (12cm x 8col, full colour) .................................................................... $ 18,298.80
Right hand page............................................................................................... 30%
CLASSIFIED
International Edition (Singapore & Malaysia) RUN-ON
(6-point type size, with first three words in bold and caps. Text set continuously)
Black & White ....................................................................... (ST + NST) less 15% Minimum 3 lines ............................................................................ $ 11.00 per line
1 Spot/2 Spot ....................................................................... (ST + NST) less 15%
plus respective colour surcharges. SEMI-DISPLAY
Full colour ............................................................................. (ST + NST) less 20% (6-point type size, with choice of bold and light prints, paragraphing, indentation
and tabulation. Single col only.)
• All Recruitment/Notices/Classified advertisements must be for “All Regions”
Minimum 3cm ................................................................................ $ 35.00 p.c.cm
DISPLAY (excluding job advertisements)
(Use of logo, border, screening, reverse print, picture, type size exceeding 6-point)
Minimum 3cm x 1col ......................................................................$ 43.00 p.c.cm
(For multi cols, minimum depth is 4cm)
