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Nestlé's Objectives and Strategic Goals

Nestlé's main objective is to be the leader in nutrition, health and wellness, and to be the industry reference for financial performance according to stakeholders. Objectives are measurable goals that describe how a company will achieve sales, customer service, financial, and other targets. Analyzing Nestlé's strategic roadmap shows it has transparent objectives and values that will help it achieve its goals and identify improvements to work towards operational excellence.

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Ellaine Moreno
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100% found this document useful (1 vote)
1K views1 page

Nestlé's Objectives and Strategic Goals

Nestlé's main objective is to be the leader in nutrition, health and wellness, and to be the industry reference for financial performance according to stakeholders. Objectives are measurable goals that describe how a company will achieve sales, customer service, financial, and other targets. Analyzing Nestlé's strategic roadmap shows it has transparent objectives and values that will help it achieve its goals and identify improvements to work towards operational excellence.

Uploaded by

Ellaine Moreno
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
  • Introduction to Nestle's Strategy: This section introduces the main strategic objectives and competitive advantages that guide Nestle's focus on becoming a leader in Nutrition, Health, and Wellness.

The main objective of NESTLE is to be the leader in Nutrition, Health and

Wellness, and the industry reference for financial performance by


stakeholders.
A company objective is a goal or outcome an organization would like to achieve.
Company objectives are measurable. They effectively describe the actions required to accomplish a task.
Objectives define the techniques an organization will use to achieve sales success, customer service
goals, financial goals and any other measurable aspirations of the company.
By analyzing the Nestls Strategic Roadmap and other specific information in relation
with the objectives, we can say that the company has a transparent set of objectives values which helps
the company to achieve its goals. And because of the roadmap implemented by the Nestls
management, it will identify significant improvements and positive changes that will make the company on
the road to operational excellence.

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