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Brochure Evaluation Criteria Guide

This document provides a rubric to evaluate brochures across 4 categories: content accuracy, attractiveness and organization, graphics/pictures, and spelling and proofreading. Each category is scored on a scale of 1 to 4, with 4 being the highest score and indicating the highest quality or most accuracy. The rubric provides descriptions of what constitutes a score of 1, 2, 3, or 4 for each evaluation category.

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0% found this document useful (0 votes)
66 views1 page

Brochure Evaluation Criteria Guide

This document provides a rubric to evaluate brochures across 4 categories: content accuracy, attractiveness and organization, graphics/pictures, and spelling and proofreading. Each category is scored on a scale of 1 to 4, with 4 being the highest score and indicating the highest quality or most accuracy. The rubric provides descriptions of what constitutes a score of 1, 2, 3, or 4 for each evaluation category.

Uploaded by

api-269905352
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

4

Content Accuracy

All facts in the


brochure are
accurate.

99-90% of the facts


in the brochure are
accurate.

89-80% of the facts


in the brochure are
accurate.

Fewer than 80% of


the facts in the
brochure are
accurate.

Attractiveness &
Organization

The brochure has


exceptionally
attractive formatting
and well-organized
information.

The brochure has


The brochure has
attractive formatting well-organized
and well-organized information.
information.

CATEGORY

Graphics/Pictures Graphics go well

Spelling &
Proofreading

The brochure\'s
formatting and
organization of
material are
confusing to the
reader.

Graphics go well
with the text and
with the text, but
there is a good mix there are so many
of text and graphics. that they distract
from the text.

Graphics go well
with the text, but
there are too few
and the brochure
seems \"textheavy\".

No spelling errors
remain after one
person other than
the typist reads and
corrects the
brochure.

No more than 3
Several spelling
spelling errors
errors in the
remain after one
brochure.
person other than
the typist reads and
corrects the
brochure.

No more than 1
spelling error
remains after one
person other than
the typist reads and
corrects the
brochure.

Graphics do not go
with the
accompanying text
or appear to be
randomly chosen.

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