Introduction
SRS Value Bazaar retail store chain
offering home care, personal care,
foods and groceries and much more
under one roof.
SRS Group entered into the
business retail in 2000 under SRS
Limited company.
40 stores and covering 150,000
`sq.ft. area in Delhi/NCR Region
SRS
Limited
Jewels
Cinemas
Hotels
and F&B
Retail
SRS
Value Bazaar
Processed
Foods
Personal
Care
Home
Care
Groceries
Confection
ary
Frozen
Foods
Beverages
Fruits and
Vegetables
Objective
To analyse the buying experience as a customer
To observe the backend activities in terms of implicit and explicit
services provided by the company