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WhatsApp: Features and Timeline Overview

1) WhatsApp is a cross-platform mobile messaging app that allows users to exchange messages without SMS charges as long as they have an Internet data plan. 2) It was founded in 2009 by Jan Koum and Brian Acton and allows sharing of pictures, videos, voice messages, audio, locations and contacts. 3) Some key events in WhatsApp's history include numerous product updates between 2009-2013, securing $8 million in funding in 2011, going free for iPhone users in 2011, and being acquired by Facebook for $19 billion in 2014.

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jbhamar
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6K views13 pages

WhatsApp: Features and Timeline Overview

1) WhatsApp is a cross-platform mobile messaging app that allows users to exchange messages without SMS charges as long as they have an Internet data plan. 2) It was founded in 2009 by Jan Koum and Brian Acton and allows sharing of pictures, videos, voice messages, audio, locations and contacts. 3) Some key events in WhatsApp's history include numerous product updates between 2009-2013, securing $8 million in funding in 2011, going free for iPhone users in 2011, and being acquired by Facebook for $19 billion in 2014.

Uploaded by

jbhamar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

BY Jyoti Bhamar

3910045
CSE

Introduction Cross-platform mobile messaging app Exchange messages without having to pay for SMS Available for iPhone, BlackBerry, Android, Windows Phone and Nokia Internet data plan

Features
PICTURES VIDEOS VOICE MESSAGES AUDIO LOCATION CONTACT

History

JAN KOUM

BRIAN ACTON

4 Ps of Marketing

Product
Innovative service

Price
Cost for the product is Rs.55

Place
Worldwide stores

Promotion
On various Smartphone App Word of mouth

Timeline
2009 Whatsapp was launched November 12th, 2009 -Whatsapp Gets Updated And Is Available For Free For A Limited Time

December 11th, 2009-WhatsApp Gets An Update, Lets You Now Send Pictures, Videos And Voice Notes
January 23rd, 2010 -WhatsApp Gets An Update : Adds Location & Contact Sharing March 30th, 2011- BlackBerry Messenger For iOS Could Arrive April 26 April 8th,2011 - Whatsapp, has just secured $8 million in financing from Sequoia Capital

June 01st, 2011- Whatsapp Messenger Goes Free for IPhone users November 17th, 2012- Whatsapp Messenger Updated: Adds iPhone 5, iOS 6 Improvements March 18th, 2013- Whatsapp To Adopt Annual Subscription Plan By 2013 End Of

April 09th, 2013- Whatsapp Says There's Nothing Up With Rumored Google Acquisition

July 16th, 2013- Popular Whatsapp Messenger Is Now Free


August 06th, 2013- A New Push-To-Talk Messaging Feature

August 19th, 2013- Whatsapp Messenger Restores Support For Longer Videos With New Video Picker

December 2nd, 2013 - Whatsapp Messenger Finally Redesigned For iOS 7, Updated With Broadcast Lists And More February 19, 2014- Facebook acquired WhatsApp for $19 billion.

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