Count of 1.
Do you have a member of the family or a close relative who works for a pet shop or owns a pet shop?
60 50 40 30 20 10 0 No Yes 5 55
2. 100% yes 3. 100% dog/cat
4. What pet shops do you know of? (First mentioned)
others animal house paws and tails dogs in the city pet express 12 9 13 15 11
5. Are you aware of these brands? (Brands not mentioned in question #4)
animal house 28
paws and tails
14
dogs in the city
21
pet express
17
6. Where did you first hear these brands from?
others 4 11 17 17 19 15 1 3 4 friends/relatives 2 2 2 1 animal house 8 4 5 18 27
not aware
internet
5 19 16 16 22
magazine
newspaper
paws and tails
dogs in the city
pet express
7. Which pet shop advertisement have you seen, heard or read in the last 3 months?
others animal house paws and tails dogs and the city pet express 10 11 17 9 13
8. Do you avail of pet shop services?
60 50 50 40 30 20 10 10 0 No Yes
9. For what occasion do you avail of pet shop services?
regular thing 13
for maintenance
39
gift to your dog
Holiday
10. What services do you avail of when you go to a pet shop? (First mentioned)
vaccination alacarte dematting hairstyling/trimming brush & dry touch up & tidy basic grooming full dog grooming 0 17 30 1 1 2 4 5
13. What pet shops have you ever gone to? (first mentioned)
others animal house paws and tails dogs and the city pet express 10 21 6 7 16
14. What pet shop did you last go to?
others 17
animal house
11
paws and tails
13
dogs and the city
15
pet express