Multi-tenancy Metadata Seamless Upgrade Major areas under development
The Real-Time Cloud
Multi-tenancy
Inefficiencies in the Single-Tenant Model
Utilized
20%
Utilized
35%
Business
30%
Wasted
80%
Wasted
65%
Upkeep
70%
Server Capacity
Storage Capacity
Labor
Source: Nick Carr, The Big Switch
Multi-tenancy is our religion
680,000+ Custom Objects (Tables) 16 Production Instances ~8 DBAs
Yefim Natis, VP, Distinguished Analyst
Multi-Tenancy Makes Cloud Computing Possible
Single-Tenant (On-Premise or Hosted)
One Company Many App Stacks
App 2
Multi-Tenant
Many Companies One Shared Stack
App 2
App 1
App Server Database OS Server Storage Network
App Server Database OS Server Storage Network
App 3
App Server Database OS Server Storage Network
App 1
App 3
Buy, Install, Build, Tune, Upgrade
Innovation. Not Infrastructure
And it works at scale
Page Response Times (ms)
Quarterly Transactions (billions)
Performance that has Continually Improved
Physical Architecture
Scalable Pod Architecture
NA1
NA2
NA3
EMEA
AP
n Pod
Multi-tenant clusters
Servers
APP APP
APP API
APP SEARCH
Scalable Software Architecture: Oracle Database servers Resin Application servers Lucene search servers Veritas Backup Linux and Redhat OS
Database Cluster
Meta-data & Queries
Force.com metadata-driven, multi-tenant, Internet application platform
Real-Time Query Optimizer
Fast Data Access with Massive Scale
Web clients
Real-Time Query Optimizer
Query Optimization Engine
API calls
Massive Scalability Across Multiple Dimensions Your Company Your Role Your Metadata
<300 ms
Your Security Your Sharing Rules Your Search
Unlimited Real-Time Customization
Easy, Real-Time Customization for Managing All Your Data
Unlimited Custom Objects & Fields Build any Table Add any Field Automatic Audit History Tracking
Unlimited Real-Time Customization
Automatic Performance Tuning
18,800,000+ Customer Customizations 680,000+ Custom Objects (Tables)
Seamless Upgrades
Real-time Upgrades
Real-Time Upgrades
Painless, No Hassle Upgrades
30 Major Releases Every Customization & Integration Automatically Upgraded
Always have the Latest Innovations & Technology
Metadata Architecture Makes This Possible
70,000 Customers
135,00+ Custom Apps
Salesforce Apps
Metadata
ISV Apps
Custom Apps
100+ M Integration Calls / Day
30+ major upgrades Customizations, Integrations and apps run on the latest release automatically
Major Areas
Programmable User Interface
Maximize User Productivity with the Right UI
Create Any User Interface Use Code to Create Any Page Use Clicks to Create New Forms Componentized Interface Create Interfaces for Mobile Devices
Programmable User Interface
312,000+ Custom User Interfaces
Programmable Cloud Logic
Fast Application Development without the Cost of Infrastructure
Programmatic Business Logic Complex Transactional Logic Stored Procedures Triggers Data Validation
Programmable Cloud Logic
81,000,000+ Lines of Apex Code
Real-Time Workflow Approvals Engine
Automated Business Rules through Point-and-Click Workflow Real-Time Workflow Time-Based Triggers Approvals Formula-based Outbound Messaging
Real-Time Workflow & Approvals
309,000+ Custom Workflow Rules
Real-Time Web Sites
Real-Time Web Sites
Lower Costs & Increase Speed of Development
Deploy Your Apps Instantly to the Web Connect Your Apps with Your Website Collect CRM Data from the Web
17,500 Total Sites
Real-Time Mobile Deployment
Have us show you how Salesforce uses Mobile
Real-Time Mobile Deployment
Write Once
Run Everywhere
Real-Time Analytics
Real-Time Analytics
Real-Time Visibility with Easy to Create Reports
Customizable by Business Users Real-Time Reporting Integrated Analytics Across All Apps Security Controls Mobile Access Email Dashboard Delivery
Granular Real-Time Security Model
Granular Security & Sharing
Flexible Data Sharing with Point-and-Click Rules
Field, Object and Record-Level Control Sharing Across All Apps Custom Rules Across Roles & Profiles
Integrated with API, Reporting & Search
Proven, Real-Time Integration
Leverage Your Existing Investments
250M+ calls/day >50% of Transactions through API Native Oracle & SAP Connectors Consume External Web Services Build New Web Services Leverage Existing Investments 60+ Certified Integration Middleware Connectors Force.com for Facebook Force.com for Google Force.com for Amazon Web Services
Proven Real-Time Integration
Connect the Clouds
800+ Applications & Services
800+ Integrated Applications
Your Choice
of 800+ Partner Applications & Services
Trusted Native Apps Reviewed by Salesforce.com View, Try, Install Best-in-class CRM & Non-CRM Apps Services Offered System Integrators & Consultants Application Developers Training
800+ Apps 200+ Native Apps 150+ Services
Cloud Scale
Performance and Scale for Large Data and User Volumes
Report Performance
Real-time Notifications
Search Accuracy API Throughput
5 Minute Upgrade
Granular Security and Sharing Unified Identity Management Large Dataset Manipulation
Massive Scale Storage
Unlimited Customization
Declarative Tools to Empower Business Administrators Visual workflow, process, and page flow editors Advanced, generic process orchestration Multi-level master detail Lookup filters, dependent lookups New custom field types Data categories
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