Group management

Get to know our group management team

Magnus Lönn

Magnus Lönn

President & CEO

Year of birth: 1974
Shares in Proact: 13,188
Employed since: 2022

Åsa Regen-Jansson

Åsa Regen Jansson

Interim CFO

Year of birth: 1970
Shares in Proact: 1,000
Employed since: 2025

Jonas Ekman

Jonas Ekman

Deputy CEO & VP Corporate Development

Year of birth: 1975
Shares in Proact: 16,406
Employed since: 2019

Niklas Jakobsson Business unit director, Nordics & the Baltics

Niklas Jakobsson

Business Unit Director, Nordic & Baltics

Year of birth: 1974
Shares in Proact: 2,025
Employed since: 2025

Jamie Ford

Jamie Ford

Business Unit Director, UK

Year of birth: 1976
Shares in Proact: 1,000
Employed since: 2024

Jacob Kronberg - MD Proact Denmark

Jacob Kronborg

Interim Business Unit Director, Central

Year of birth: 1979
Shares in Proact: 3,000
Employed since: 2018

Alexander Lechthaler

Alexander Lechthaler

Business Unit Director, West

Year of birth: 1982
Shares in Proact: 4,550
Employed since: 2011

Per Sedihn

Per Sedihn

Chief Technology Officer (CTO)

Year of birth: 1964
Shares in Proact: 500
Employed since: 1994

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