Deliberately Different Data Solutions.
We put data to work—incubating, developing, and delivering disruptive innovations that build new businesses.
Using six decades of analytics and informatics, our creative teams put data to work to deliver solutions that inform decisions and automate workflows across industries.
We provide clients with data-driven, customer-focused solutions.
Convenience Channel Insights
We deliver trusted, store-level data that helps brands and retailers uncover opportunities, optimize distribution, and grow sales in the convenience channel.
Retail Execution
We transform field data into real-time insights that improve in-store performance, ensure compliance, and strengthen the effectiveness of retail programs.
Media & Entertainment
We provide analytics-driven tools that optimize ad allocation, audience forecasting, and operational efficiency for modern media organizations.
Life Sciences
We empower healthcare and research organizations with compliant, integrated data solutions that improve outcomes, accelerate discoveries, and support smarter decision-making.
Analytics
We turn complex data into clear, actionable intelligence that drives growth, efficiency, and competitive advantage across industries.
Information Technology Systems & Services
We deliver secure, scalable IT infrastructure, cloud solutions, and managed services that keep organizations running efficiently and reliably.
Marketing Optimization
We help companies refine targeting, improve campaign performance, and maximize ROI through data-driven marketing insights and analytics.
Metals & Advanced Manufacturing
We enable manufacturers to optimize operations, reduce costs, and enhance product quality through digital transformation, automation, and real-time data intelligence.
Government Communications
We equip government entities with modern communication and engagement tools that keep residents informed, connected, and empowered.
Casino Gaming
We provide casinos and gaming manufacturers with player analytics, performance insights, and optimization tools that maximize revenue and elevate the guest experience.
Cannabis Sales & Research Data
We deliver validated, real-world cannabis data that helps operators, researchers, and healthcare professionals understand consumers, guide strategy, and advance scientific insights.
GLP-1 Market Impact
Transform clinical insights on GLP-1 medications into actionable retail strategies by understanding how they reshape consumer behavior, category demand, and in-store performance.
Our Work. Our Impact.
Data-Driven C-Store Growth
Our fact-based reporting reveals impactful opportunities to CPG manufacturers that grow business.
Finding Growth in a New Media Era
We help media clients overcome data integration struggles and measure ROI by leveraging cloud-based computing and actionable intelligence.
Healthcare and Life Sciences
We empower the healthcare industry with trusted solutions built for life sciences and healthcare organizations that are flexible based on your business and regulatory needs.
Industries We’ve Excelled In
Information Technology
MSA’s outstanding data centers are at the core of our entire suite of solutions – from colocation to cloud services to disaster recovery to Managed Services and more. MSA has been a fixture in Information Technology in the Pittsburgh region for over 60 years and our Tier III facilities offer the best and latest in technology, security and network connectivity.
Government Services
Savvy Citizen® is a mobile app providing a trusted way for local governments to communicate and engage with their citizens.
Metals
You can make better decisions, reduce your costs, run a smoother operation, and be more competitive with expert help from MSA’s Metals and Advanced Manufacturing team.
60+ Years of Applied Analytics Leadership
Emmy Award–Winning Information Systems Pioneer
Let us show you how to
put your data to work —
and reach your goals.
in business
actively supported
of records analyzed daily
organizations trust our analytics
Dr. Alfred A. Kuehn, PhD
Founder and Chairman Emeritus
Joe Reddy
President
Mario Cafaro
Senior Vice President
Information Technology Systems & Services
Tony Fontecchio
Senior Vice President
Life Sciences
Pat Gallagher
Senior Vice President
Metals & Advanced Manufacturing
Latest Insights
MSA and BDSA Join Forces to Revolutionize Cannabis Market Insights
A groundbreaking strategic alliance has been announced between Management Science Associates (MSA) and BDSA, the premier source of market research for the cannabis industry. This
MSA: Celebrating 60 Years of Innovation & A New Vision for the Future
From our origins as a Carnegie Mellon spinout to our recent 60th anniversary, Management Science Associates (MSA) has always been defined by a commitment to
Smart Business Magazine article on MSA’s rich legacy of innovation & intrapreneurship
MSA and its president, Joe Reddy, are the cover story of the April issue of Smart Business Magazine-Pittsburgh. The article highlights MSA’s global impact, continuous
Management Science Associates, Inc. announces the transfer of its ownership to a Perpetual Trust and the Dr. Alfred A. Kuehn Innovation Institute
PITTSBURGH, Pennsylvania – November 23, 2023 – Management Science Associates, Inc. (MSA), a Pittsburgh headquartered research, analytics, informatics, and consulting firm, has created a new
Jeremy Coyle on Data Center Go-to-Market Podcast
MSA’s Jeremy Coyle, an account manager for ITSS, is interviewed by Joshua Feinberg In episode #64 of the Data Center Go-to-Market Podcast. Jeremy shares his
Member Blog: Hemp And CBD Consumer Insights – Who, Why, And How
In this feature, Stephen J. Gongaware, Senior Vice President of Business Development at Management Science Associates (MSA), dives deep into the data behind the rapidly